Tanti Handriana

• Airlangga University

Aquaculture has developed into one of the key sectors in global fisheries, contributing greatly to food security around the world. Amidst a growing population and an increasing need for protein sources, aquaculture offers a real and sustainable solution. This study aims to analyze the contribution of aquaculture to food security in Indonesia, espec...

This research aims to analyze publication trends in posthumanism within the field of marketing, identify the most influential authors and journals, and explore the key themes and concepts frequently discussed. Employing a bibliometric review methodology, this study utilized data from three leading academic databases: Scopus, Web of Science, and EBS...

One of the key successes of online transactions lies in the final outcome of a product delivery transaction. In this context, the shipping and delivery services plays the pivotal role in the success of such transaction. This research will discuss how an expedition service, JNE is able to create Brand trust so that its existence is recognized by con...

This research explores the impacts of the blue economy and industrialisation on sustainable livelihoods in the coastal areas of the North Coast of Java, with a particular focus on the fisheries sector.The main objective of this research is to analyse how changes in blue economy practices, which include sustainable marine resource management approac...

Purpose: The objective of this study are to describe the pattern of consumption of frozen food participants from time to time (before, during, and after the pandemic) and to explore reasons participants consume frozen food from time to time (before and after when pandemic) and to predict the pattern of consumption of frozen food post-pandemic based...

This study aims to examine the direct and indirect effects of greenwashing on negative green word of mouth, with green skepticism as a mediator, in the fast fashion industry in Indonesia. This study is quantitative in nature, with data being collected using a survey. The non-probability, purposive sampling method was employed with criteria includin...

Adopting cloth bags over single-use plastic bags is a significant consumer behavior. Employing the theory of of planned and interpersonal behavior, this study aimed to understand the relationship between customers' intentions to use cloth bags and their awareness of the environmental impact of plastic bags. Through purposive sampling, 277 individua...

This study aims to examine the relationship between perceived risk, price, and product quality as it pertains to the intention to repurchase copra in North Maluku Province. Coconut meat, commonly known as copra, is the raw material for making crude coconut oil. Apart from being a superior commodity and contributing greatly to the Gross Regional Dom...

Objective: This research aims to examine the influence of materialism, social comparison, and the bandwagon effect on purchase intention for luxury food products. Design/Methods/Approach: This study adopts a quantitative approach and employs Structural Equation Modeling (SEM) based on Partial Least Squares (PLS) using the SmartPLS 3 software. An on...

This research aims to understand how farmers, especially those with limited technological knowledge, utilize social media in their agricultural activities. The study also aims to identify the impact and responses of farmers to the use of social media in their agricultural practices. Additionally, the research discusses a conceptual framework that i...

This study employed Schwartz's basic value theory and the theory of planned behaviour (TPB) to elucidate environmentally sustainable tourist behaviour (ESTB) among Muslim tourists in Indonesia. Two central inquiries were examined. Firstly, the impact of intrapersonal environmental and non-environmental values on the ESTB of Muslim tourists was scru...

The aims of this study to see whether there is an effect of product-influencer congruence on influencer credibility and attitude toward advertising and how it impacts purchase intention. This study examines the suitability of Avoskin Your Skin Bae Shield of Sun Essence products and influencer Refal Hady who is the star of advertisements that upload...

This study aimed to examine the effect of Muslim-Friendly Destination Attribute (MFDA) on Environmentally Sustainable behavior (ESTB) and the moderating role of MFDA on the effect of Religious Values (RGV) on ESTB. This research employs a descriptive quantitative method. It involved 313 respondents by using purposive sampling of Muslim travelers wh...

The spread of COVID-19 has caused various problems worldwide. The “buy-local” campaign is one of the strategies carried out by both the government and civilians to deal with these problems by campaigning for the importance of supporting and buying local products. Therefore, this study aims to investigate the mechanisms underlying participation inte...

Customer involvement is necessary for the value co-creation process in online purchases. This study intends to confirm the effect of online shopping experience on customer value co-creation behaviour, represented by participation behaviour and customer citizenship behaviour on repurchase intention and negative electronic word-of-mouth (eWOM). An on...

The development of e-commerce drives high competition between brands. Although eWOM plays an essential role in e-commerce, there has not been discussed previously about the role of brand awareness levels as a moderating factor. This research examines the influence of brand awareness levels in the relationship between eWOM, perceived quality, brand...

This study aimed to investigate the impact of eWOM credibility on trust and perceived risk and its effect on purchase intention with the online shopping experience as a moderator. The empirical data were collected from 247 e-commerce consumers in Indonesia through the distribution of online questionnaires. The PLS-SEM technique was applied to perfo...

Purpose The purpose of this study is to find out: gender, social and emotional factors as obstacles that influence Generation Z in using e-Books. Design/methodology/approach The method in this study is exploratory quantitative research that was conducted by testing the factors that influence the use of e-Books by Generation Z. This study was analy...

This study aims to analyze the influence of satisfaction, alternatives, and investment on commitment to the environment, as well as the impact of commitment on willingness to sacrifice for the environment. This study involved 202 respondents. The analysis technique used to process data is the Structural Equation Model (SEM) using AMOS software. The...

This study aims to explain the consumer sustainable clothing disposal behavior. We examined the factor that influences clothing donation intention behavior. This empirical study used data from 109 respondents in Indonesia. Data were collected through self-reported survey questionnaire using convenience sampling methods. Regression analysis was cond...

Building brand equity in customers is essential to create long-term relationships with customers. With high brand equity, the company maintains loyal customers because consumers believe in its quality or service. This study aims to determine how the brand image, satisfaction with service quality, and customer value affect brand loyalty and equity....

This research was conducted to determine the extent of the influence of technology infrastructure costs, software costs, database costs and brainware costs to increase the information technology budget of the Sunan Ampel State Islamic University in Surabaya and efficient use of the budget. The purpose of this study is to prove that there is a posit...

The library is an organization that continues to grow and develop along with the behavior of its users. Users who will continue to use the library despite the emergence of many other sources of information, such as the internet, are needed for library sustainability. This study aims to determine the relationship between service quality and satisfac...

Purpose The purpose of this study is to analyze millennial generation purchase behavior on halal cosmetic products in Indonesia. Design/methodology/approach The research approach used is a quantitative approach with the research method in the form of a survey and the sampling technique using purposive sampling. The respondents in this study are 20...

Purpose This study aims to extract information and analyze the antecedents of Muslims following pilgrimage tours. Data from the Central Bureau of Statistics Indonesia shows that 87.18 per cent of the total population of Indonesia are Muslims. In addition to running the ruling of Islam and the pillars of Faith, Muslims also maintain the religious to...

Tujuan_Penelitian ini bertujuan untuk mengevaluasi beberapa faktor mengapa pelanggan akhirnya memutuskan untuk meninggalkan perusahaan pengirimanbarang sebagai mitra layanan logistik. Desain/Metode_Sampel dari penelitian ini adalah 10 informan dari pelanggan yang hilang dan perwakilan pemasar di perusahaan freight forwarding. Data dalampenelitian i...

The development of entrepreneurship is increasingly considered an effective method to increase access to safe drinking water and sanitation. In this study, 80 Micro-entrepreneurs (78 female) selling water filters in East Java, Indonesia were surveyed in 2016 to determine the motives for self-employment, perceived success factors, and challenges enc...

Utilizing endorsers in the advertising industry to promote products is currently on the rise, and employing celebrities as the endorsers is still the marketers’ favorite method. This study aims to analyze the influence of the number of endorsers and the product’s involvement on the consumers’ attitude towards the advertisement and the brand. The re...

The purpose – This research aims to investigate responsible environmental behavior intention of travelers formed upon visiting ecotourism sites in Indonesia. Nowadays, ecotourism has become a popular concept of tourism in Indonesia due to its rich potential of natural and cultural resources. Nevertheless, it is undeniable that not all travelers vis...

The purpose of this study is to investigate the role of donors trust and relationship commitment in a non-profit organization. This study used a survey method and takes individual donors of Lembaga Amil Zakat as the research samples. There are 117 respondents used in this research. Structural Equation Modeling (SEM) is selected as the analysis tech...

This study aims to gather information and analyze in-depth about the public perception on the green buying in Indonesia. The analysis focus on each of the community groups, ie group of professionals, group of housewives, and group of young people. These three groups are expected to represent the green buying behavior of today's society. Research is...

This study examines the role of relationship marketing on Small and Medium Enterprises (SMEs) in Indonesia. Relationship marketing is a concept in marketing management aimed at maintaining long-term relationships with customers. Meanwhile, SMEs occupy a crucial role in sustaining the economy of Indonesia. Therefore, by implementing the concept of r...

This study tested the effect of relationship marketing investment and shared values to trust, and also tested the effect of trust on intentions of prospective donors to donation. Thus, this study examines the role of trust in relationship marketing in nonprofit organizations. Data was collected using questionnaires from 124 respondents in the form...

This article discusses about the marketing theory from the perspective of philosophy of science. The discussion focused on the aspects of the ontology, epistemology, and axiology. From the aspect of the ontology, it seems that the essence of marketing is a useful science and mutually beneficial for both the marketer and the stakeholders, or in othe...

Indonesia which is famous with large territory and huge citizens in amount of 200 amount of 200 millions certainly will cause large amount of daily needs. This condition is followed up by retailers, that's what within 5 years it arises giant retailers such as Carefour, Hypermart, Alfamart, Giant, etc. The arise of these giant retailers had stopped...