Sung-kwon Hong

Sung-kwon Hong
Konkuk University | KU

About

25
Publications
6,337
Reads
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681
Citations
Citations since 2016
2 Research Items
318 Citations
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201620172018201920202021202201020304050
201620172018201920202021202201020304050
201620172018201920202021202201020304050

Publications

Publications (25)
Article
Full-text available
Exposure to green spaces can reduce the negative effects of stress. This study examines how frequency of visits and time spent in urban green spaces (UGS) affect urban dwellers’ subjective well-being. We also investigated the numbers of respondents visiting UGS, their primary motivation, and constraints on their ability to visit. Using quota sampli...
Article
Full-text available
It is important to integrate user preferences and demands into the design, planning, and management of urban forests. This is particularly important in highly urbanized areas where land is extremely limited. Based on a survey with 600 participants selected by quota sampling in Seoul, Korea, we developed a conjoint choice model for determining the p...
Article
The purpose of this study was to examine how well a conceptual model explained the relationship between three evaluation constructs and behavioral intention, while identifying the differences and similarities in responses of first-time and repeat visitors. Testing the model on different groups of visitor was intended to enhance conceptual understan...
Article
The purposes of this study are two folds: (a) to identify the influences of tourism on subjective well-being, and (b) to understand the roles of travel motivation, constraint and personal value in subjective well-being. A polling agency was employed to select 500 respondents by quota sampling, and data was collected by online survey. ANOVA and regr...
Article
Full-text available
The purpose of this study is to investigate the effect of city dwellers' migration to the rural areas on the increase of their life satisfaction and its influencing variables. Using a quota sampling, 500 city dwellers across the country and 180 migrators to the Goesan Gun in the Chungcheongbuk-do were selected. The results showed that (a) most city...
Article
As competition increases, ski resort managers need to search for ways to attract previous visitors or to gain new visitors through word-of-mouth. This study examined the impact of skiers` perceived value, satisfaction and self-congruity on the revisit intention and the positive word-af-mouth intention. Total respondents were also segmented into a p...
Article
This research was conducted to present the methods for identifying indicators to assess development potential for recreational reservoir watersheds in Korea. Data were collected from environmental planners including landscape architects and urban planners. By analyzing the collected data with importance analysis of indicators and factor analysis, t...
Article
This study was carried out to investigate the physiological responses of Turcz. and (L.) Sweet seedlings with 0%, 35%, 55% and 75% shading of full sunlight in polyethylene film house. The shading treatments were performed during the late growth season for each species (from Sept. 9 to Nov. 5, 2008). The shading treatment was effective in reducing t...
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Full-text available
The purpose of this study was to investigate the causal relationship among perceived value, satisfaction and revisit intention for visitors of the Korea National Arboretum. Three hundred respondents were selected by quota sampling, and well-known measurement scales utilized in marketing field were adopted in order to measure three variables with so...
Article
Full-text available
Fuel treatments for reducing fire risk are necessarily tied to the landscape structure including forest composition and configuration. Thus understanding the relationships between landscape structure and burn severity is important for developing guidelines and management strategies for fire-resilient forests. The goal of this study was to investiga...
Article
Unlike previous studies in repeat visitation, this study tries to understand the decision making process of repeat visitation at the group level and used performed revisit behavior as a dependent variable. Study results suggest that the novelty seeking tendency influences the early stage of the decision making process, but does not directly affect...
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Full-text available
The purpose of this research is to valuate the economic value of the arboretum which will be provided in Multifunctional Administrative City by estimating citizens' willingness to pay with double-bounded dichotomous choice contingent valuation method, and to provide the basic information necessary for designing and managing it for the future by ide...
Article
Numerous studies on housing markets indicate that neighborhood amenities such as trees and open space increase property values while the presence of hazardous facilities, pollution and flooding risks decreases housing prices. However, previous studies have focused on the direct impacts of neighborhood characteristics on housing prices using the Hed...
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Full-text available
Humans are an integral part of landscapes in landscape ecology. Theories and models of human–environment relationships suggest that human perception is essential to understand the interlocking relationship between humans and landscapes. This is particularly evident in urbanized areas. In the theories and models in landscape ecology suggesting close...
Article
This study testes an application possibility of the Elaboration Likelihood Model broadly used in communication science into forest science and examines the communication effects according to the media types. To examine the effectiveness of this model, the study sets involvement, the need for cognition, and the need for effect as motivation variable...
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Full-text available
The purpose of this study is to expand the individual choice-sets model to a couple's choice-sets model in order to describe engaged couples’ decision-making processes when selecting a honeymoon destination. This research holds that when a couple share different preferences towards alternative destinations during the decision-making process, a conf...
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Full-text available
The new Urban Park Regulation encourages local governments to introduce new types of urban parte such as historic parte, cultural parks and neighborhood parte. However ambiguity among those parks in terms of main facilities and providing recreational programs makes it difficult for local governments, as well as landscape designers and planners, to...
Article
The purpose of this study is to explain travelers’ decision-making process by investigating the roles of categorization, affective image and constraints in forming the choice set model. First, similar destinations are categorized by the MDS approach to make late consideration sets. Then a two-stage nested multinomial logit model is utilized to show...
Article
After many debates, the Small Casino, the first casino open to the Korean public, was established in 2000. This study was an attempt to determine who the initial visitors were and the factors that motivated them to visit the casino. More specifically, the research aimed to determine the factors that influence the amount of time that an individual t...
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This research was conducted to identify variables that can be used to describe the characteristics of innovators, early adopters, and those who are not interested in a newly established casino in South Korea. A total of 220 respondents were segmented into three groups: visited group, intention group, and non-interest group. Based on the discriminan...
Article
Literature reviews suggest the marketing concept should be applied to green tourism planning. Based on a survey of potential such tourists, this research identifies the types of attributes and their corresponding levels that they seek. It also estimates the extent of their influence upon intention to visit by market segment. This study is based on...
Article
Full-text available
Thesis (M.L.A.)--Ball State University, 1985. Includes bibliographical references (leaves [66]-70).

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