Sukyoung Choi

Sukyoung Choi
University of Southern California | USC · School for Communication and Journalism

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5
Publications
1,359
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48
Citations

Publications

Publications (5)
Article
As politicians worldwide increasingly adopt social media as a channel for (ostensibly) direct communication with the public, much scholarly attention has been devoted to examining when and how carefully designed social media campaigns advance politicians' electoral and policy goals. However, it is increasingly common to witness politicians' seeming...
Article
This study employed an experiment to test participants’ perceptions of an artificial intelligence (AI) recruiter. It used a 2 (Specialist AI/Generalist AI) × 2 (Sexist/nonsexist) design to test the relationship between these labels and the perception of moral violations. The theoretical framework was an integration of the Computers Are Social Actor...
Article
Two studies examined which theoretical approach–social comparison and emotional contagion–is more appropriate to explain the mechanism underlying the association between Instagram browsing and subjective well-being. We assessed both between-person and within-person associations using a quasi-experiment (Study 1) and a 7-day diary study (Study 2). R...
Article
Full-text available
This study examined how self-presentation on social media influences the way people view themselves. It also examined whether that varies with sites using two temporal features: posts which have a short life (ephemeral) and those which live indefinitely (permanent). Drawing on both the notion of public commitment and self-symbolizing, our experimen...
Article
The need satisfaction and psychological benefits derived from gameplay are generally understudied for older video game players. This study connects the Self-Determination Theory, Motivational Theory of Life-Span Development, and Socioemotional Selectivity Theory to understand players’ in-game behaviors and their corresponding need satisfaction from...

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