Stefano Bresciani

Università degli Studi di Torino | UNITO · Dipartimento di Management

Purpose Although a growing number of companies are using growth hacking (GH) to grow their businesses, scholars know little about its operationalization, namely through growth hacking capability (GHC), its antecedents and its effectiveness in improving their performance. Indeed, there are no studies that have examined the role of intellectual capit...

Purpose The purpose of this paper is to explore the connection between initial public offerings (IPOs) and knowledge management (KM). Specifically, the manuscript critically examines the literature on IPOs and KM underlying how KM practices influence the IPO processes of companies. Design/methodology/approach The authors employ a systematic litera...

The chapter explores the impact of Artificial Intelligence (AI) adoption on organizations by investigating how managers have to adapt and reshape their leadership style. First, we describe how AI changes business management by shedding light on the adoption process and on AI’s main impacts. These mainly relates to organizational strategy, required...

This study examines the influence of Blockchain technology utilization (BTU), industrial internet-of-things (IoT), and resource-based management initiatives (RBMI) on innovation performance with the mediating role of organizational resilience in light of the resource-based view (RBV). Moreover, risk-taking tolerance is used as a moderator between o...

Purpose This paper aims to (1) unveil how artificial intelligence (AI) can be implemented in growth-hacking strategies; and (2) identify the challenges and enabling factors associated with AI’s implementation in these strategies. Design/methodology/approach The empirical study is based on two distinct groups of analysis units. Firstly, it involves...

Purpose The purpose of this study is to get an understanding regarding the clusters of middle management employees on the basis of their knowledge sharing behaviour. Designing knowledge sharing behaviors with a distinct focus for a specified group of employees can be an effective and productive one. As it is often argued that the cluster of employe...

This research observes the relationship between industry 4.0 technologies (i.e., Internet of Things or IoT, machine learning, blockchain technology, and big data) and supply chain performance (SCP) with the mediating role of technological intensity in manufacturing firms using a resource-based view (RBV). Marketing strategy alignment is used as a m...

Plain English Summary The decision to found a new venture in a team has lasting effects for the entire life of the venture and implications for its survival, development, growth, and funding strategies. We examined entrepreneurial teams in the context of equity crowdfunding, a popular alternative market for young/small businesses that has recently...

An increasing number of small and medium enterprises (SMEs) are focusing on sustainable development and on embracing sustainable business models (SBMs). Despite the growing interest of academics and practitioners in SBMs, and the benefits for stakeholders, there is limited knowledge regarding the factors enabling SME transition toward SBMs, leading...

Artificial Intelligence (AI) has emerged as a distinct form of ICT, revolutionizing manufacturing to the fourth industrial revolution. However, inherently complex and time-constrained operations restrict conservative industries from embracing AI transformation, leading to technological innovation. This study attempts to pave the way for AI transfor...

Equity crowdfunding (ECF) has spread rapidly worldwide, however its use by university spin-offs (USOs) along with scholarly attention to it, is still extremely limite. In this qualitative study, we examine the views of founders of the few USOs that have used ECF in the Italian market and unveil their motivation for bypassing traditional funding mod...

To date, few researchers have linked open innovation approaches with triple bottom line corporate sustainability objectives in terms of economic, social, and environmental performance. A systematic review suggests that the businesses' collaborative relationships with external consultants or organizations can increase their competitive advantage, as...

Purpose This article aims to investigate the status of and the trends in the intertwining of crowdfunding and innovation literature by identifying, evaluating and synthesizing the findings from previous research. This paper provides a bibliometric meta-analysis of the already substantial and growing literature on innovation and crowdfunding researc...

Purpose The organizations focus on environmental factors as stakeholders exert pressure to reduce the environmental influence arising from production tasks. This study aims to see the influence of the environmental management control system (MCS) package and perceived environmental uncertainty on green performance with the mediating role of green d...

Purpose This study aims to observe the influence of environmental management accounting (EMA) and environmental knowledge management (KM) practices on environmental performance with mediating role of top management support (TMS). Moreover, green work climate perception (GWCP) is used as a moderator between TMS and environmental performance. Design...

Despite the increasing research to determine the influence of environmental sustainability orientation (ESO) and corporate social responsibility (CSR) on environmental performance, our understanding is to see the mediating effect of green capability between ESO, CSR, and environmental performance is lacking. Data were collected by using survey ques...

Like many different and relevant sectors, the leather industry is currently facing a major environmental issue that may affect the competitiveness of all the stakeholders across the value chain. Drawing the conceptual model on the natural resource-based view (NRBV), this study seeks to examine the mediating role of individual green values (IGV) bet...

Open Innovation (OI) has traditionally been understood by scholars of this field as reflecting technical requirements rather than larger social and cultural meta-narratives. Drawing on institutional theories of organization, we argue that organizations adapt not only to technical pressures but also to societal expectations. The rapid spread of succ...

This study integrates research on knowledge-intensive entrepreneurship and sustainable entrepreneurship in the light of new ventures’ increasing need to consider the social and environmental impact of their knowledge-intensive activities. We reviewed 49 articles with the twofold aim of exploring how knowledge-intensive and sustainable new ventures...

The guest editors would welcome contributions that clearly articulate their theoretical as well as practical implications of implementing open innovation (OI) approaches in different contexts. Contributing authors may use different methodological approaches including quantitative or qualitative research methods to reveal new insights on open innova...

Purpose The authors observe the influence of intellectual capital (IC) on innovation performance with the mediating role of interorganizational learning (IOL) in the Pakistani automotive industry. Besides, industrial Internet of things (IoT) technology is used as moderating variables between IOL and innovation performance. Design/methodology/appro...

In order to face the challenges of internationalization and to cope more efficiently with the uncertainty of foreign expansion, firms are called to analyze an increasing amount of real-time semi-structured and unstructured datasets. In this sense, big data analytics (BDA) can become strategic in stimulating the international growth of small and med...

We propose the individual-level microfoundations of subsidiary CEOs in emerging markets as antecedents of the strategic agility of multinational enterprises, and subsidiary embeddedness as a key organizational-level moderator of these relationships. Combining quantitative data on subsidiary CEOs operating in India with qualitative interviews with I...

Innovation and environmental sustainability are key elements in countries' development and essential to ensure their continuing competitiveness in an increasingly globalised market. Similarly, at the regional level, these elements mark the difference between higher/lower growth; as such, the evaluation of innovation processes is very useful to orie...

Pandemics and epidemics occur regularly, yet their impact on firm behaviours is under‐researched. COVID‐19 provides a unique opportunity to examine the impact of a once‐in‐a‐century pandemic – given its scope, swift spread, health and economic devastation – on firms’ behaviours. Attention is the critical and initial step of the environmental adapta...

Purpose This study aims to examine the influence of intellectual capital and knowledge management on competitive advantage with the mediation role of innovativeness in the Pakistan manufacturing industry. Moreover, differentiation strategy is used as a moderator between innovativeness and competitive advantage. Design/methodology/approach The data...

Building on the resource-based view (RBV) perspective of the firm and firms’ competitive capabilities, this study examines the digital export drivers as means for firms to exploit opportunities brought about by digital technologies in their B2C digital marketing activities. By leveraging a unique dataset covering 102 Italy-based firms of different...

Purpose Entrepreneurship in the rural hospitality and tourism sector (RHT) has received wide attention in the past decade. However, a systematic review on this topic is currently lacking. This study aims to track the progress of the RHT and entrepreneurship literature by examining the various thematic research areas, identifying the research gaps a...

Building on the resource-based view, this study aims to address the scant research on the context-specific micro-foundations that impact on internationalisation of SMEs in emerging markets. Therefore, the paper explores managerial resources and dynamic capabilities in three categories of international networking, vision, and experience and competen...

This study follows the newest extension to the resource-based view of company strategy, namely the versatility approach, to explain how resource-restrained companies may expand on international markets. The focus is on dynamic capabilities in marketing and innovation functions, which are conceptualized as versatile resources in the context of compa...

This paper investigates how COVID-19 is impacting different accommodation types, and whether travellers' choices regarding accommodation type are affected by the need for physical distance. Study 1 shows that travellers are very reluctant to book shared flats on Airbnb during the pandemic. However, full flats – controlling for price levels - are pr...

This is the first systematic literature review concerning the interconnections between big data (BD) and co-innovation. It uses BD as a common perspective of analysis as well as a concept aggregating different research streams (open innovation, co-creation and collaborative innovation). The review is based on the results of a bibliographic coupling...

Purpose The role of inter-organizational knowledge mechanisms (IOKMs) in learning networks is increasing so that the competition of business networks in providing innovations is highly dependent on the effective selection and application of these mechanisms. This study aims to argue that recognizing the classification of IOKMs and understanding the...

With the changing way people live, communicate, and work, enterprises are striving to shift their existing business model into a “self‐tuning” one. Enterprises are becoming more agile, adaptive, and ambidextrous in order to boost innovation in the current digital transformation era. Nowadays, ‘digital innovation’ is closely associated with Industry...

The open innovation (OI) literature has focused primarily on OI strategies and external sourcing of knowledge at the organizational level and has paid less attention to the role of subsidiaries in the OI activities of multinational corporations (MNCs). In contrast, International Business (IB) scholars have shown that subsidiaries play an emergent r...

This study proposes a model for experiential interaction design with a business purpose covering a series of interactive activities. The model includes components such as curiosity, motivation, play, and effect as well as their relationships. While the model balances motivation with the effects, continuous rewarding may be necessary to motivate use...

Purpose This paper aims to consider the role and influence of social capital (SC) on knowledge management (KM) and sets out to develop an understanding of the importance of the impact of the cross-cultural environment on this relationship. Design/methodology/approach According to the notion, in this study, the relationship between two essential as...

Purpose The purpose of this paper is to investigate consumer’s attitude towards cause-related marketing (CRM). In detail, it aims to assess the relationship between CRM and consumer’s brand loyalty, and whether this relationship is moderated by consumer’s perception of corporate social behaviours. Moreover, the research looks for differences in the...

Amidst a contemporary fast-changing business environment, scholars and practitioners alike increasingly recognize knowledge management (KM) and dynamic capabilities as key elements in the development of firms’ competitive advantage. Our understanding of the effect of KM on firm performance, nonetheless, is still limited, as in fact are the circumst...

Purpose The purpose of this paper is to describe and analyze how the integration between knowledge management and dynamic capacities in contexts that demand organizational agility contributes to the management by objectives. Design/methodology/approach To achieve the proposed objective, the present paper adopts the single case study in the start...

The economical crisis affected in particular regions focused on manufacturing specializations. Considering the important role played by Italy in this industry, this paper aims at providing a measure of the competitiveness of the manufacturing industry at regional level, focusing on positioning of Piedmont, a manufacturing vocation region. Despite t...

During the past decades cities may have finally shaped the demand for “smart” and sustainable innovations calling for deep stakeholders' integration and engagement within Smart City Projects (SCPs). In this context, Universities are often involved with different tasks, but their stakeholder engagement and integrator role is still unclear. This pape...

The development of smart cities is becoming more and more based on knowledge management (KM) frameworks. This leads to new managerial challenges, which reflect the complexity of KM governance and processes issues of smart city projects as well as the need to manage knowledge that originates both within and beyond projects' boundaries. However, in-d...

Organizations can no longer be isolated entities in the current dynamic competitive environment but tend to establish alliances and networks with external parties. Recently, research has suggested that organizations develop collaborative modes with Cultural and Creative Industries (CCIs) to acquire and combine Heterogeneous Sources of Knowledge (HS...

Purpose The purpose of this paper is to investigate how multinational enterprises (MNEs) manage human resources (HR) in explorative and exploitative alliances in smart city projects (SCPs). Design/methodology/approach In this paper, the authors adopt an explorative and qualitative approach based on multiple case studies thanks to the interviews...

This article constitutes the second of two parts of a research project aiming to investigate innovation in family businesses (FBs) and to present a consumer-focused conduit to agility in the strategic marketing multicultural context. The current article explores theoretically the notion of Agile Innovation giving birth to the idea of the Dynamic Eq...

This article constitutes the first of two parts of a research aiming to investigate innovation in family businesses (FBs) and to present a consumer-focused conduit to agility in the strategic marketing multicultural context. The current article studies FBs’ innovativeness in the context of their “familiness,” focusing on the question of how FBs’ hu...

The literature suggests that increasing investments in information and communication technologies (ICTs), knowledge exchange and sharing help SMEs tackle the current global and dynamic environment. Given that much of the useful knowledge resides outside the enterprises’ boundaries, these technological tools foster the gathering of big data and info...

Purpose This paper aims to investigate three key factors (i.e. cognitive dimensions, the knowledge-driven approach and absorptive capacity) that are likely to determine the preference for informal inbound open innovation (OI) modes, through the lens of the OI model and knowledge-based view (KBV). The innovation literature has differentiated these...

The emerging relationships connecting organizations are the condition on which innovation is founded nowadays, so it is pivotal to achieve a vaster comprehension of the phenomenon through the exploitation of new dynamics and the exploration of new trajectories. In line with the Quadruple Helix (QE) approach, it seems reasonable to expect that the d...

In the last decade, the Internet of Things (IoT) has affected the approach of organizations to innovation and how they create and capture value in everyday business activities. This is compounded in the so-called Smart Cities, where the objective of the IoT is to exploit information and communication technologies (ICTs) to support added-value servi...

Organizations that are competing in dynamic global markets are increasingly adopting ambidextrous strategies where exploration and exploitation capabilities are combined simultaneously. However, ambidextrous work raises new challenges for human resource management (HRM). Based on 21 interviews with managers in seven multinational firms in Europe, w...

Purpose The purpose of this paper is to create a conceptual model that practically assists companies to produce an effective voluntary external intellectual capital disclosure (ICD) and valorises both the company’s and the stakeholders’ role. It illustrates the relationship among voluntary ICD mechanisms and it takes into consideration the feedback...

The mainstream literature on innovation management has recognised that most organisations can and must innovate using both internal and external knowledge sources. The management of knowledge in multinational companies (MNCs) implies that subsidiaries should achieve centrality because they are in the unique position to tap into many different sourc...

Firms that want to exploit Smart City's opportunities need to cooperate with local governments. From a managerial point of view, there is scant research on how to select public partners in Smart City projects. In fact, while there are several cities claiming to be ‘smart’, not all cities fulfil the essential requirements for successful Smart City p...

Aims: In modern conditions on international market, there are tends of strengthening the relations between manufacturers and members of distribution network, which allows enterprises to adapt more flexibly to the changing demand in the foreign market, to optimize transaction costs in the sales channels and to become more competitive. The main aim o...

Purpose The purpose of this paper is to investigate the relationship between international diversification (ID) and performance in multinational firms by proposing a new and unified theory of multinationality that incorporates, integrates and extends previous concepts and hypotheses. Design/methodology/approach The study relies on data concerning...

In the past decade, European companies have turned from using overseas R&D centers simply to localize products, to tapping them as a source of R&D for products globally. Today, many European MNEs have R&D activities at different locations inside and outside their domestic markets and this phenomenon is even more relevant in the developing Asian cou...

Purpose – The purpose of this paper is to analyse how a strategy based on the combination of tradition and innovation can offer a competitive advantage to a medium-sized family firm operating in the wine sector. Design/methodology/approach – This research focuses on one case study. The subject of the case study under analysis is Pio Cesare, an int...

Purpose – The purpose of this paper is to highlight the differences in terms of economic and financial performance, between family firms (FFs) and non-family firms (NFFs) in the wine sector in Italy and France, where this sector is one of the most representative national economic activities. Design/methodology/approach – This study is based on a s...

Purpose An empirical testing on IBM Smart Cities projects was applied so as to demonstrate that the combination between the use of IoT and the implementation of the Open Innovation (OI) model within smart cities which has been changed the development of urban areas and effected firms’ innovativeness. Design/methodology/approach A case study method...

The first research goal is to examine the impact of the wine consumption trend on Italian and foreign wine companies' economic performance. The second goal is to identify the most relevant green concepts for the wine industry with regard to addressing environmental challenges and as a means of societal marketing. Italian wine consumption trend impa...

Purpose – The purpose of this paper is to investigate the relationship between the degree of subsidiary’s external and internal embeddedness and the contribution on subsidiary’s business performance of a received innovation. In particular it focusses on dual embeddedness of the subsidiary that receives an innovation from the rest of the MNC’s netwo...

The aim of this research is to analyse the cost impact of the work factor of production on the financial statements of Italian companies listed on the FTSE MIB. It emerged a correlation between salary costs and turnover. This is due to the human factor being a highly important input in the company's production process. In addition, a strong correla...