Sorin-George Toma

Sorin-George Toma
University of Bucharest | Unibuc · Faculty of Administration and Business

Professor

About

70
Publications
156,080
Reads
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538
Citations
Citations since 2017
31 Research Items
470 Citations
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2017201820192020202120222023020406080100120
2017201820192020202120222023020406080100120
2017201820192020202120222023020406080100120
Introduction
Entrepreneurship, Services Marketing, Total Quality Management, Social Responsibility, Strategy
Skills and Expertise
Additional affiliations
February 2007 - present
University of Bucharest
Position
  • Professor
Description
  • Teaching and scientific research

Publications

Publications (70)
Conference Paper
The rapid expansion of the globalization process worldwide has continuously shaped the post-Cold War world. It is said that the last three decades represented a period of global economic integration through financial, trade and informational channels. One of the effects of the vast spread of the globalization process was the emergence and expansion...
Conference Paper
Humanity has recently been crossed by periods of great crises, and banks have had a particularly important role in keeping the economy afloat and in relaunching economic activities in these difficult periods. If we refer to the stability, health and efficiency of the banking system, one of the important factors mentioned in the specialized literatu...
Book
Lucrarea “Teste grila pentru examenul de licenta: Antreprenoriat si administrarea afacerilor, Entrepreneurship” reprezinta un material didactic complementar suportului de curs existent la cele doua discipline de licenta. Prezentele teste grila au menirea de a oferi studentilor de la specializarile Administrarea afacerilor (limba romana) si Business...
Article
Full-text available
The emergence and spread of the COVID-19 pandemic have significantly changed the way commerce processes have been carried out over the last two years. Considering the development of the Internet and the increasing use of digitalization in recent years, electronic commerce has become an important part of the global retail framework. Accordingly, mob...
Article
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The COVID-19 pandemic has already had an enormous impact on numerous aspects of human society such as health, education, economy, business, or work and created favorable conditions for the expansion of teleworking. The aim of the paper is to identify and analyze five teleworking impact factors that affect the wellbeing and productivity of employees...
Book
Lucrarea “Antreprenoriat si administrarea afacerilor: teste si aplicatii” reprezinta un material didactic complementar suportului de curs. Prezentele teste si aplicatii incearca sa furnizeze studentilor de la specializarile cu profil economic cunostintele necesare aplicarii principalelor concepte, principii si teorii specifice disciplinei “Antrepre...
Article
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Last decades have witnessed that exposure to business activities, through family and direct experience, positively influences students’ entrepreneurial intention (EI). The paper aims to present and analyze the relationship between business experience (BE) and EI in the case of final-year university students, specialized in business administration a...
Article
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The COVID-19 pandemic has created the conditions for the expansion of teleworking (TW) in numerous sectors and organizations, and higher education institutions (HEIs) have had to adapt to this context. This paper aims to identify and analyze five factors (technology, individual involvement and skills, physical inactivity, psychological well-being,...
Article
Although banks have always been one of the engines of economic development, in such moments - a pandemic that affects the physical health of the population and the financial health of the economies - this role appears even more clearly outlined. The aim of this paper is to present the main financial government programs made available by banks from...
Article
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The COVID-19 pandemic affected society in general and the socioeconomic environment in particular. The effects of this health crisis immediately spread to the economic and financial environment , affecting most industries. This article aims to analyze the impact of the COVID-19 pandemic in football clubs in the five most important championships in...
Article
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An important pillar of national development, entrepreneurship is defined by the context in which it exists. The specific situation of economies around the world can also be explained using the national entrepreneurship context as being one of the important criteria. The aim of the paper is to present the evolution of the top ten countries in the wo...
Article
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Leadership is as old as human civilization. The field of leadership has burgeoned since its emergence in the last century. Leadership has become a fast-growing topic of interest for both scholars and practitioners from all over the world. On the one hand, leadership is a widespread research area. On the other hand, leadership is one of the oldest p...
Article
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In consumer relations, the retail companies carry out specific external marketing activities using appropriate tools: catalogues, online marketing actions, external advertising etc. The aim of this paper is to analyze the advertising catalogues from the following types of stores: proximity shops, discounters, supermarkets and hypermarkets and to id...
Article
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In today's society, in order to be a successful entrepreneur you must be able to adapt to the ever-changing market conditions. To do this, it is important to be able to utilize your resources to their maximum potential so as to gain the best results possible. As such, it is important for an entrepreneur to have very good leadership skills in order...
Article
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The history of both leadership and wisdom is as old as human civilization itself. Leadership has been studied in various ways from different perspectives and in diverse contexts (because it has a significant impact on the success/failure of any organization. On its turn, the subject of wisdom has become a broader interdisciplinary matter. The aims...
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In nowadays society, entrepreneurs play an essential role in thinking about new visionary businesses and in their long-term development. Presenting successful business models is essential to understanding the sustainable businesses, as well as to inspire new entrepreneurs. The goals of the paper are to define the concept of visionary entrepreneur a...
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Family businesses are the cornerstone of the majority of the economies worldwide. They constitute one of the oldest historical forms of business organization and account for a significant percentage of all businesses around the world. The aim of the paper is to analyse the evolution of the world's largest family businesses by their total revenues i...
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The study of entrepreneurial intentions has become a topic of interest in the last decades. As most of the decisions to launch a new firm are assumed to be planned for some time, it means that they are preceded by an intention to do so. Thus, identifying and analyzing the factors that influence the entrepreneurial intention represents a key issue i...
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Over time, sustainability and social responsibility have become key concepts at macrolevel, meso-level and micro-level, and in various domains such as business and higher education. The paper aims to explain the close relationship between the two concepts in higher education, and to identify and analyse the various factors that motivate or impede s...
Article
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Due to rapid evolution of new technologies and the accelerated economic and social change, many organizations have realized in recent years that in order to survive in this turbulent and competitive global environment it is necessary to take into account the needs and expectations of their stakeholders, as well as to make the labour relationships m...
Article
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Сonsideration of the dynamic changes from the socio-economic environment, social entrepreneurship plays an essential role in the labour market as it creates new jobs, contributes to the improvement of the economic and social position of vulnerable groups in society, and stimulates economic development. The financial crisis from 2008 and the current...
Article
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A new approach, called “business excellence”, has emerged in the business world and scientific literature in the past decades. Facing an increasingly turbulent and chaotic environment, more and more companies have implemented business excellence strategies and made quality a key element of their business philosophy. Modern measurement frameworks we...
Chapter
The past decades have witnessed the emergence and development of creative economies all over the world. As an impressive transformative force and one of the most rapidly growing economic sectors in today’s globalized economy, the creative economy promotes human development, social inclusion, and cultural diversity, stimulates entrepreneurship, attr...
Article
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Creative economies are at the heart of the knowledge-based economy. The main objectives of the study are to present the spatial design of the regional systems of creativity in Romania and to identify the evolutionary trends, by creating spatial models for key economic indicators, specific to such economic activities. This paper focuses on how creat...
Article
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Today's rough competition at a global level in all spheres of activity imposes companies worldwide to make sustained efforts in order to improve their products, services and processes. The automotive industry has always provided valuable examples of companies that achieved business excellence by putting quality at the core of their production syste...
Article
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Several dynamic forces, such as technological disruption, fluctuating economies or demographical changes, have brought new opportunities and threats for organizations, and transformed societies from all over the world. In order to cope with these shifting forces, governments, public and private organizations, and the public are more and more aware...
Article
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Patients' satisfaction with health care systems has been widely debated topic for both practitioners and researchers in the past decades. The aims of our paper are to present the theoretical approach about the concept Of patients' satisfaction and to analyze the results of a research concerning the satisfaction of the Romanian patients regarding he...
Conference Paper
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Since the end of the World War II, the large corporation has become a key social institution and a fundamental economic organization for the capitalist system. For a long period of time, the future for many people around the world laid within a multinational or transnational corporation. The late 1960s and the early 1970s paved the way for a new ty...
Article
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Training programs have been established as a form of training for adults, being generally used within companies’ personal development alternatives starting from the employees’ performance assessment processes. The current century requires a different way of approaching academic education, starting from the employers’ observation in reference to the...
Article
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The concept of global strategy has become prominent in the international business and management literature in the 1980s. The aims of our paper are to render in brief the concept of global strategy and to highlight some of the main features of Nissan's strategy. Our paper contributes to a better understanding of the global strategy concept, and its...
Article
This article is intended to render, in a realistic manner, the difficulties encountered by Romania, in its way towards the market economy. It is focussed on the description of its evolution, reflected by means of the most relevant economic indicators. Therefore, the specific periods of progress, with different degrees of economic growth, such as th...
Article
Business has played a key role in society during the last centuries. Since the end of the eighteenth century, the nature of the relationships between business and society has changed significantly. The idea that business has some responsibilities towards society beyond that of obtaining profits has been often debated in both academic and practition...
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The complexity of the 21st century is highly determined by an incessant change at a global, international, regional, national and local scale. Faced with unpredictable changes at various levels all types of organizations are operating in a turbulent and fiercely competitive environment. Today’s successful organizations are learning organizations th...
Article
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Since the Second World War, corporations have evolved into one of the main institutions in the world. They have become the single most important legal person “who” sets out the rules of the game, the board being the social, political and economic world map. Throughout the history, the corporation has transcended from simple, family structured busin...
Article
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Knowledge has always been central to social and human life. In the past decades, new forms of knowledge and technologies have emerged constantly in the knowledge-based economy, a new stage of the capitalist economic system. The aims of our paper are to render in brief the theoretical approaches related to the knowledge-based economy and to highligh...
Article
This article reviews recent developments in leadership that are to upgrade the preexistent knowledge in this field. Also, it discusses the shift towards the language of performance outcomes used increasingly to describe leaders and leadership and the changing political and economic environments in which educational leaders act. As governments world...
Article
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Since the end of the nineteenth century and the beginning of the twentieth century scholars and researchers from different domains (e.g. management, economics, business, sociology, philosophy, theology, law, etc.) have become interested in theorizing the social responsibility of organizations concept. The aims of our paper are to present in short t...
Article
This paper aims to highlight the evolution of e-commerce in Romania between 2008 – fourth quarter 2011. Were processed, analyzed and interpreted data on the number of electronic stores and online transaction volume in this period. Also, based on these data was made an estimate of the evolution of electronic commerce in Romania for 2012, expecting a...
Article
Full-text available
Entrepreneurship constitutes a key element for ensuring the dynamism of the modern market economy. The entrepreneurial activity has the potential to respond the challenges of a changing environment in the global context. The aims of our paper are to present in short the impact of the economic and financial crisis on the Romanian enterprises and to...
Article
In the last decades the corporate social responsibility (CSR) has been a major subject both for universities, civil society and businesses. Although the CSR concept is especially promoted by large multinational and transnational corporations, it has become also a prominent issue for universities. Social responsibility represents more than a challen...
Article
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Article examines changes in consumer behaviour occurred due to economic crisis. The article explores the changes that have occurred between late 2008 and early 2010 compared with the period from 2003 to 2008 and try to show new patterns developed by consumers arising from the crisis and developing in this context of ways of adapting for the Romania...
Article
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The purpose of this article is to highlight the importance of pricing strategy in the retail sector and the power of their influence on consumer behavior. Merchants should consider the price generates perceptions and can influence consumer behavior and buying customers. They must also understand how to participate in the price of consumer satisfact...
Article
During the past centuries, consumption has become both one of the most discussed and analyzed subjects in the literature and a mass phenomenon in society. In order to satisfy their needs and to improve the quality of their life consumers need information and education. Consumers’ information and education are promoted by a globally-developed consum...
Article
In the last decades the corporate social responsibility (CSR) has been a major subject both for universities, civil society and businesses. Although the CSR concept is especially promoted by large multinational and transnational corporations, it has become also a prominent issue for universities. Social responsibility represents more than a challen...
Article
Full-text available
The higher education system represents a vital means for a country to nurture its economic development and social cohesion. All over the world there has been an increasing interest in quality assurance (QA) in higher education, reflecting both the growing importance of higher education services and their valuable contribution to societies. As highe...
Article
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The fundamental determinant of the competitiveness of a nation is the productivity of the companies acting in its economy. In the age of globalization, countries compete not only for markets, technology, skills and investments, but also for raising their standards of living. The national prosperity is highly affected by competitiveness, defined as...
Article
The emergence and evolution of globalization have produced major changes not only in the economy, but also in society and environment. In the 21st century, today’ s companies are increasingly operating at a global scale. They have to act locally and think globally. Today’ s companies are facing higher expectations from society and stakeholders. Thi...
Article
The fundamental determinant of the competitiveness of a nation is the productivity of the companies acting in its economy. In the age of globalization, countries compete not only for markets, technology, skills and investments, but also for raising their standards of living. The national prosperity is highly affected by competitiveness, defined as...
Article
In order to face their global competitors, one solution consists for manufacturing companies around the world to implement the Toyota Production System (TPS). Lean manufacturing evolved from TPS. The purpose of the paper is to demonstrate that lean principles and concepts can be successfully applied in a company from the retail industry, such as Se...
Article
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The triumph of globalization brought the emergence of a new economy. ,,The new economy” is based on the information and telecommunication technology and Internet. It is a digital economy that recognizes the fundamental role of information. That is why firms seek to change their business models in order to face the tough competition. Therefore the t...
Article
The fall of the Berlin Wall confirmed the victory of the capitalist system over the communist system. The emergence and evolution of globalization have already produced significant changes in the world economy. In the age of globalization, the free movement of people and goods requires the finding of high-quality transport solutions all over the wo...
Article
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Category of paper - Research paper combined with a case study Purpose - To demonstrate that lean management could be successfully applied in an enterprise from an Eastern European country like Romania. To propose solutions in order to improve the current management practices in the Romanian industry and to increase productivity in order to deal wit...
Article
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Quality remains a key issue in today’s businesses. Quality is in a close relationship with the corporate social responsibility. Changes to society and the business environment at the beginning of the 21st century require new responsibilities to the enterprise. The aim of corporate social responsibility is to define, understand and improve the balan...
Article
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Globalization has brought a new economy, an economy based on a Digital Revolution. Due to the enormous progress of the information technology, the business environment of the twenty-first century is changing rapidly. That is why this turbulent environment requires a new management of organizations. The management in the third millennium is, above a...
Article
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Henry Ford was one of the first people to use the assembly-line to the mass production. His achievement had such tremendous influence over modern society that many theorists identify this phase of economic and social history of capitalism as Fordism. Since 1970s, Fordism has given way to post-Fordism, characterized by intensifying globalization. Th...
Article
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One of the most distinctive skills of professional marketers is their ability to create, maintain, protect and enhance brands. In the hospitality industry, each company has several options with regard to presenting its brands. Companies with brands that are well established in the real world (e.g., Accor, Marriott) build on the brand by duplicating...
Article
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The education system in Australia represents an exemplification of the anglo-saxon education pattern. The system has three levels: primary, secondary and tertiary. After having graduated 13 years of primary and secondary school one can attend the tertiary level. Australia’s tertiary education sector comprises higher education and vocational educati...
Article
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Après la fin de la deuxième conflagration mondiale, le Japon était un pays en ruine. L’économie japonaise avait été pratiquement détruite. Moins d’un demi-siècle durant, elle est devenue le deuxième pouvoir économique mondiale. L’une des explications du “miracle japonais” après guerre est constituée par la puissante floraison des entreprises japona...
Article
This present paper is aiming to highlight the evolution of electronic commerce in Romania between 2000 – the first quarter 2010. Were processed, analyzed and interpreted data on the number of electronic stores and online transaction volume in this period. Also,based on these data to make a prediction of the evolution of electronic commerce in Roman...
Article
After the fall of the communist regime, Romania entered in the transition phase from a planned economy to a market economy. As former state-owned enterprises have been transformed in private companies, organizational change has become a subject of interest in the management studies. Our paper aims to contribute to the increasing European debate reg...
Article
In today's complex world, one of the most common problems in organizations is the absence of syn-ergy. Based on cooperation, trust and synchronization, synergy represents a useful way of obtaining higher organ-izational performance. Our paper argues that organizational synergy is one of the main challenges for any organi-zation in the age of global...

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