
Sinh HoangInternational University · Business Administration
Sinh Hoang
Doctor of Philosophy
About
35
Publications
15,187
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Publications
Publications (35)
This study examines the impact of cognitive dissonance on the relationship between investors’ intentions to use AI advice and their investment behaviour in the cryptocurrency market. The study recruited 348 individuals through a non-random snow-ball sampling technique. Utilising ChatGPT for investment recommendations, the research involves a tradin...
Purpose
This study explores the dynamics of companies’ green knowledge sharing (GKS) within the tourism sector, focusing on its influence on green electronic word-of-mouth (eWOM) intention via the mediation of tourists’ green engagement behaviour. Additionally, the study considers the moderating effects of green destination psychological ownership...
In recent decades, the economic context and competitiveness have required the development of new competencies and skills at all levels of management. The purpose of this study was to determine the level of development of engagement and knowledge sharing perceived by a group of employees and to assess their relationship to leadership and innovative...
This study examines the utilization of virtual reality (VR) as a tool for promoting sustainable tourism amid the challenges posed by the COVID-19 pandemic. We distributed a questionnaire to a group of 249 students who were exposed to a video presentation showcasing low-impact tourism in Vietnam. The study outcomes reveal that the enjoyment derived...
The COVID-19 pandemic has had a significant and enduring effect on the tourism industry, specifically impacting travel agencies. To respond effectively, it is essential to comprehend the financial repercussions and challenges that these agencies confront. This study seeks to address existing gaps in knowledge by conducting a comprehensive examinati...
Product placement, also known as brand placement, has become a practice, in forms of media such as movies, music, games, cartoons and even social media. By increasing brand visibility and creating a sense of credibility for consumers it offers an avenue for advertising that doesn't feel like marketing. In this research study we have utilized method...
Drawing from the Stimulus-Organism-Response (S-O-R) model, this research aims to assess the dynamic impact of short-video product placement on the impulse buying behavior of young consumers. A structured survey was administered to a sample of 328 young consumers, aged between 18 and 30, who regularly engage with short video content on platforms lik...
This study develops an integrated framework grounded in service dominant logic theory to examine green destination psychological ownership, customer engagement, knowledge sharing, and social media usage as drivers of green electronic word of mouth. A multi-wave survey analysis conducted among 507 Vietnamese travelers supported the hypothesized dire...
This study aims to evaluate the moderating role of social media influence before and after the trip in Vietnam and Czech Republic. Primary data, gathered during time lag data surveys conducted among international tourists travelling to the Czech Republic and Vietnam, was analyzed with the Structural Equation Modelling (SEM) in R. The findings revea...
Due to the ongoing global debate regarding the relationship between fintech and banks, including developing countries, this study aims to investigate this relationship in the case of Vietnam, an emerging nation. The study analyzes the relationship between fintech search and bank stock returns, which are measures of fintech and banks, respectively....
In recent years, fintech has exploded in popularity and importance in the finan- cial industry. Its impacts have spread widely throughout the world, including Vietnam. This study aims to investigate the effect of fintech’s development on bank performance in Vietnam. Based on the unstructured data about fintech on the financial expert web- sites fro...
The 21st century has become the century of technology, which has spread to the currency market, presenting the international economic system with a new challenge – the challenge created by digital currency, which has determined a change in the rules of operation in the market. The main property of cryptocurrencies in general, and Bitcoin in particu...
Of interest to both academics and practitioners, Impact of Industry 4.0 on Sustainable Tourism reveals patterns and projections to provide a discourse on the progression of disruptive and futuristic technologies in the field of sustainable tourism research and practice.
Objective: The advancement of Internet technology brought up the tourism industry towards new development and opportunities. With application of the Internet technology tourism industry comprises a vast range of virtual communities such as Trip Advisor, Agoda, Travelocity and so on. Existing research concentrated on evaluating the factors influenci...
What makes tourists revisit a particular destination? Contemporary researchers have approached this problem through the lenses of various operant conditioning models. The current study explores the dimensions of ecotourism and destination loyalty anchoring on the expectation-confirmation theory. The findings confirm that factors such as destination...
COVID-19 has caused unparalleled public dread, which will most certainly impede tourist business recovery once the epidemic is gone. This research investigates the causes of the general public's epidemic travel anxiety, as well as how individuals impose self-protection, coping, and resilience with travel. The study blends theories such as protectio...
Based on the cognition-affection-behaviour model, this study investigates the effects of tie strength, homophily, source trustworthiness, and source expertise on e-WOM credibility (EWC), which in turn affects the attitude toward the product (ATP), the attitude toward the website (ATW), and the adoption of eWOM review (ERA). The study sample include...
In a world with enormous opportunities and challenges from the 4.0 revolution and the lingering COVID-19 pandemic, customer retention is more important than ever for retailers. While marketing and advertising can be more or less limited during the pandemic, retailers pay more attention to the supply and service operations of products as salvage to...
Based on the relationship between fintech and bank performance and the role of mobile applications in bank operations, we investigate the impact of mobile banking application (MBA) ratings on bank service income. The quarterly data from the 15 biggest Vietnamese commercial banks in 2019–2020 were extracted from the public financial statements and t...
Over the last few years, more and more people have been using YouTube videos to experience virtual reality travel. Many individuals utilize comments to voice their ideas or criticize a subject on YouTube. The number of replies to 360-degree and unidirectional videos is enormous and might differ between the two kinds of videos. This presents the pro...
Today, ecotourism has become more common and attractive for tourists who love to explore nature and experience the
cultural heritage. In the 4.0 age of technology, social networking not only helps visitors find suitable destinations to visit easily
but also provides visitors with a place to leave comments or reviews after the trips. This study aims...
Blockchain, which is at the heart of bitcoin and other digital currencies, is a game-changing technology, particularly in the stock market and financial technology. These characteristics make blockchain adoption appealing for enhancing information security, privacy and reliability in a variety of scenarios. This article develops the trust with repu...
Objective: This study evaluates the role of tourist motivation in the determination of destination and ecotourism loyalty using push and pull motivation theory and the theory of planned behavior. The paper also analyses the mediating effects of satisfaction and destination image in the relationships between motivation and the two types of loyalty....
This research study focuses on the positive impact of eWOM in determining the selection of eco-tourism destinations. A positive review of tourism destinations has significant images, content and experience. Its natural beauty, environment-friendly practices, sustainability, and other factors determine an eco-tourism destination. The paper's finding...
The main purpose of this study is to capture key pro-environmental behaviours that are triggered when individuals are subjected to a virtual environment simulation of a pristine tourism destination. The study made use of virtual reality headsets to gauge potential predictors of pro-environmental behaviour. Pre and post intervention response differe...
One of the most significant achievements of Information Communication Technology (ICT) in commerce is e-shopping, which changes shopping behavior in the retail sector. This research examines how Generation Z's perceptions of e-shopping benefits and drawbacks and A qualitative method through in-depth interviews and a quantitative method via a questi...
This study aims to understand the relationship between Google search and the Vietcombank stock price movement. Our weekly data consist of Google search variables and the Vietcombank variables extracted and standardized from Vietstock and Google Trend from April 2016 to April 2021. We apply the VAR Granger and Copulas approach to analyze the link be...
This research was conducted to check the impact of factors related to sensory marketing on street food to the return of international visitors in Ho Chi Minh city (HCMC). The study applied the PLS-SEM model to estimate with five scales groups of factors related to sensory marketing (such as visual, tactile, auditory, olfactory, and flavorful factor...