Shivam Prakash Bhartiya- PhD
- Assistant Professor at Jain University
Shivam Prakash Bhartiya
- PhD
- Assistant Professor at Jain University
About
31
Publications
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Introduction
I am Dr. Shivam Bhartiya, currently serving as an Assistant Professor in the Department of Commerce and Management at Jain (Deemed-to-be University). With over a decade of teaching and research experience in tourism and hospitality management, my work focuses on community-based tourism, sustainability, and technological innovations in the field. I hold a Ph.D. in Tourism Management and am certified as a Hospitality Educator and UGC NET-qualified professional.
Current institution
Publications
Publications (31)
Regenerative tourism shifts the current approach to travel, focusing on minimizing negative impacts and actively contributing to the restoration and enhancement of local environments, communities, and economies. In the context of social development, this approach goes beyond traditional tourism's economic benefits by empowering local populations, p...
Sustainable niche tourism represents a distinctive area of study that encompasses the principles of conscious and culturally immersive travel. This chapter examines the interrelationship between niche tourism and strategic marketing, with a particular focus on the shift towards ethical and experience-based travel preferences. In contrast to mass to...
The study explores the potential of tourism infrastructure to empower local communities, ensure ecological sustainability, and distribute economic benefits equitably. It analyzes three destinations, Kerala, Varanasi, and Rishikesh, and finds that while tourism infrastructure can foster local empowerment and ecological resilience, its potential is h...
The complex interplay between tourism, architecture, and sustainable development enhances comprehension of how architectural design may positively impact sustainable tourism. Creative programs that incorporate sustainable design, cultural heritage, and environmentally friendly materials and technologies harmonize environmental stewardship with tour...
This study analyzes the key motivations driving tourists to visit Malinalco, a Magic Town in the State of Mexico. Using a quantitative approach and hypothetical deductive method, an electronic survey of 380 respondents revealed that economic motivations had the least influence on visit intentions, as higher prices for services like food and lodging...
This research investigates the psychological barriers and facilitators that impact sustainable tourism, employing a behavioral insights framework to understand and influence environmentally responsible travel behaviors. The primary objective is to identify the cognitive and emotional factors that either hinder or promote sustainable tourism practic...
In today's fast-paced world, the travel industry faces the dual challenge of mitigating its environmental impact while promoting the mental and emotional well-being of travelers. Traditional travel practices often lead to significant carbon footprints and can contribute to the degradation of local communities and ecosystems. Additionally, the hurri...
Across the globe, communities face increasing challenges in building resilience and sustainability in the face of climate change, economic disparities, and other complex issues. The tourism sector, often seen as a driver of economic growth, has also been a source of environmental degradation, cultural erosion, and social inequities in many destinat...
The study aims to investigate the experiences of the tourists at Raghurajpur and employed netnographic study approach to extract the tourists' experience from TripAdvisor website. Raghurajpur in Indian state of Odisha is a popular rural tourism destination known for its different kinds of traditional art forms including paintings, engravings, and c...
Vaibhav BHATT The tourism industry has experienced a profound evolution in recent years, largely due to the influence of information technology. The rapid advancement of information technology has revolutionized the tourism sector. This study gives an overview of the research in Information Technology and Tourism from 2014 to 2023. The aim is to id...
This comprehensive work identifies the challenges and presents innovative solutions that transcend traditional paradigms, ensuring the long-term well-being of host communities and the ever-evolving world of travel. Gastronomic Sustainability Solutions for Community and Tourism Resilience is a transformative narrative revealing the power of sustaina...
This article investigates the convergence of sustainable development and destination branding, analyzing the ways in which incorporating sustainable practices into destination branding can improve the appeal and competitiveness of tourism destinations. The research emphasizes the significance of sustainability in the contemporary tourism business b...
Technology is revolutionizing the travel and tourism sectors, with a focus on smart travel hubs, faster procedures, and improved tourist experiences. It explores the idea of "smart destinations," which make use of ICTs to promote efficiency and sustainability. The study emphasizes how early industrial adoption of IoT was facilitated and how it migh...
Promoting Sustainable Gastronomy Tourism and Community Development is an exploration of the dynamic relationship between gastronomy, tourism, and community growth. In a world where cultural intersections are increasingly common, this book unveils the pivotal role of regional culinary traditions in shaping sustainable tourism and fostering local dev...
The current study aims to determine how social sustainability and tourism are related, and how social sustainability can benefit all parties involved in the tourism industry. The qualitative study employed a theory-based methodology to ascertain the solutions to the question: How can we establish and preserve an economically sustainable tourism sys...
This book explores the relationship between technology and social transformation in tourism, hospitality, and gastronomy. It presents research and case studies, elaborating on benchmark practices adopted by tourism and hospitality professionals.
Today, social media has considerably affected all social and economic aspects of our lives. Marketing is one of the fields which has significantly evolved through applying the power of virtual networks and social platforms, particularly marketing of tourism and travel products. Social platforms such as Instagram, by using their capabilities in shar...
Introduction: Medical tourism is developing more rapidly, particularly in developing countries, as a tool to enhance economic growth and achieve a competitive position. The present study aims to investigate and identify contributory factors to the competitiveness of Iran’s medical tourism using importance-performance analysis.
Methods: This is an a...
Tourism and Hospitality in the 21st Century is a collection of research studies
that consider the future of tourism and hospitality. The contributors represent a
wide range of interests involved in tourism and hospitality in the current pandemic
situation. Divided into four parts, this book analyses: Food, Hospitality, Tourism,
and New Normal. This...
The aim of this paper is to study the perception of the local stakeholders (members from the local community and the tourism service providers) towards the benefits of nature tourism development in the study area. For this purpose, the paper analyses the perceptions of the local stakeholders' with the help of primary data collection in the 10 selec...
Tourism is always considered as a development strategy for sustainable
development in rural areas, especially those areas which are rich in natural
resources and having the abundant potential for tourism development.
However, several past researchers have identified several problems allied
with the development of tourism in these areas. Although to...
The objective of this paper is to analyse the satisfaction levels of tourists' visiting Kaudiyala-Tapovan Ecotourism Zone of Uttarakhand. In particular, the paper assesses the level of overall satisfaction of tourists on six different indicated variables. Confirmatory factor analysis (CFA) has been applied and the research paper proposes a model us...
The objective of this research paper is to identify and appraise the factors determining impacts of nature tourism in a tourist destination. The villages of Bhilangana Valley in Garhwal Himalayas have been selected for this study. The paper enumerates the physical, economic and social-cultural impacts and their implications on the destination. The...
