
S. HebbarManipal Academy of Higher Education | MAHE · Department of Humanities and Management
S. Hebbar
Doctor of Philosophy
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33
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Introduction
Skills and Expertise
Publications
Publications (33)
In Web-4 technologies, Social media (SM) has emerged as a prominent tool for the government to interact and engage with citizens. It is also an effective channel for providing government services. However, for effective implementation and its success, it is critical to understand the citizens' perceptions towards the government's use of SM and its...
Mobile government (MG) being a critical subset of e-government
system has gained a lot of prominence among the practitioners and researchers.
With its complex nature, MG has not achieved the desired success rate, and has
therefore led to numerous research studies. Also, with the diverse literatures on
MG, it is critical to take stock of the existin...
The chemical supply chain constitutes all the activities from sourcing of raw materials to the delivery of goods to customers within, or across national boundaries. The study was conducted in ABC Ltd. company which manufactures chemicals like methanol and benzene. The firm was concerned about significant risks in SC like uncertain demands and order...
Unprecedented growth in online shopping necessitates better understanding of the consumer behavioural patterns for effective decision making. This study focuses on identifying the factors that influence the attitude and purchase intention of online shoppers, specifically, in the context of urban millennials. The study identifies various factors rel...
The study focuses on developing a mobile government (MG) adoption framework with a key consideration on social media (SM) influence. As social media is now becoming a prominent channel for various marketing activities knowing its impact on MG adoption is crucial. Further, as MG is constantly evolving, a deeper understanding on the adoption behaviou...
Unprecedented growth in online shopping necessitates better understanding of the consumer behavioural patterns for effective decision making. This study focuses on identifying the factors that influence the attitude and purchase intention (PI) of online shoppers, specifically, in the context of urban millennials. The study identifies various factor...
The drastic growth in the usage of social media among the people in India has created a new platform for promotion, that is, social media advertisements. However, the effectiveness of these advertisements has been interrogated by many. Lower acceptance of advertisements has been one of the major challenges faced by the marketers. Henceforth, it is...
Abstract:
Economic allocation of land is an important activity in agricultural planning. Due to the changing prices of crops in market, it’s vital for a farmer to appropriately allocate the land for the various crops to maximise the income. Therefore, this study focuses on allocation of land for commercial crops, namely arecanut, pepper, coconut an...
Managing a road construction projects in India are highly complex and are affected by various constraints. Numerous problems arise on a daily basis in the road construction sector, which are attributed to delays. Identifying these delays which are significantly influencing the projects and sorting it based on its importance is of great use in plann...
The creation of Technical Publication documents in industries is the last hurdle of the Product life cycle, since the engineering details of a product are taken in the beginning of the design stage itself. When design undergoes significant changes in the product life cycle, it is very difficult to reflect the latest engineering details in the techn...
In an unprecedented challenging business environment and to be the product market leader is achieved by unique strategies than the competitors is by developing a wide spectrum range of products being produced with the minimum time and at an affordable price. Recently the maintenance strategies are employed to ensure machines are running properly to...
Optimizing the operations is a complex task due to the complexity involved in its various processes of a manufacturing firm. The operations such as planning, scheduling, tracking, monitoring and dispatching becomes a major task so as to satisfy potential goals of increasing throughput, reducing inventories and costs. In order to overcome this compl...
The wave of urban growth in India is spreading across the country, particularly since the past decade, and the associated complexities in terms of resource utilization are inevitable. The pace and the scale of urbanization are to the extent that it has already resulted in shortages of resources, the solution to which has become a compelling necessi...
Fluctuating demands, advancement in technologies, and innovation in the supply chain management are posing challenges to managers in deciding the optimum levels of production and capacity building in the right time. This is an area of concern that has to be addressed effectively with a focus on the cost factors and thus gain a competitive advantage...
This paper deals with the development of a system dynamics model to study the impact of forecasting on the performance of the inventory system in one of the unit of a leading retail shop in India, for the perishable products. Since, efficient inventory management is being considered as one of the important criterion for the reduction of costs in re...
The industry-institute collaboration is one of the major concerns which an engineering institute is currently facing. As we all know the institute’s aims at creating new knowledge and providing fundamental education to student, whereas industry focuses on application oriented knowledge which can be transformed into profits of business goals. But th...
This research proposes the usage of Value Stream Mapping (VSM) for reduction in total lead time by identifying and minimizing the non-value added activities in a manufacturing process for an electrical company. To be able to meet the customer demand in time without any delays there was a need for implementing lean flow technologies to understand an...
Just in time (JIT) is a production strategy that strives to improve the return on investment of the business by reducing material inventory and associated carrying costs and also it is a logistics philosophy focused on reducing inefficiencies and unproductive time in the production process which is commonly practiced by many manufacturing companies...
Manufacturing firms worldwide are facing the challenges of increasing their outputs with minimal defect rates
and excellent quality. Both the external and internal customer satisfaction is vital for a firm to win more orders. Lean manufacturing techniques are increasingly become popular and firms are paying more attention to total quality managemen...
This paper proposes a System Dynamics (SD) model for a manufacturing system with specific focus on studying the influence of outsourcing outbound logistics. Logistics management adversely affects inventory levels, backlogs, and work in process. Simulation results in this research have depicted that a manufacturing organization managing their own ou...
This paper focuses on the quality management of newer higher educational institutions through ABET criterion. The method used in this research is model-based simulation to support the decision making. Standard methodology adopted in System Dynamics (SD) is used for modelling and simulation. The simulation results have indicated that the optimum tim...
This paper proposes a System Dynamics model for manufacturing system with specific focus on studying the influence of dynamic responses of machine failure on the production system. Machine failures affect adversely inventory levels, backlogs, and production costs. Simulation results in this research have depicted that a reduction in failure rate in...
This paper deals with the development of a System Dynamics model for the trading system. Simulation is carried out for identifying the optimum space required for the class-A product of ABC analysis in the warehouse. As the Supplier ordering rate has a causal relationship with the available space in the warehouse, the variable Maximum warehouse capa...
This paper deals with the modelling and simulation in the business of packaging where products are stocked based on forecasting and inventory policies. The model refers to the stochastic demand between the manufacturer, retailer and customers. The main objective of this paper is to reduce the Bullwhip Effect and enhance the efficiency of supply cha...