Ruchi Tewari

Ruchi Tewari
Mudra Institute of Communications Ahmedabad · Department of Communication

PhD

About

66
Publications
83,177
Reads
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248
Citations
Introduction
Engaged as a Faculty in Management, with over 20 years, with academic and industry experience. My research interests include Responsible Business Activity, Corporate Communication and Technology-Mediated​ Human Communication. WIth publications in A & B rated academic journals of repute, I aspire to contribute further to my domain.
Additional affiliations
April 2007 - April 2010
IBS India
Position
  • Faculty (Teaching; research and consulting)
Education
May 2007 - October 2011
Sardar Patel University
Field of study
  • Management

Publications

Publications (66)
Article
Emoji is now a popular inclusion in technology-mediated communication and a part of everyday expression of users. Yet, there is a dearth of scientifically designed research studies focussing on the human implications of the use of emojis. Limited systematic inquiry in this area is restricted to technical studies focussing on algorithm analysis of h...
Chapter
Corporate Social Responsibility (CSR) goes through various stages of evolution and integration which is researched and detailed by Visser (Journal of Business Systems, Governance and Ethics 5:7, 2010), and according to this framework different kinds of values are generated for a target group of stakeholders; this should find a reflection in the way...
Article
Full-text available
Demonetisation (DM) by the government of India in 2016, triggered large scale public debate and was discussed on both online and offline platforms. Analysts commented that the reactions of people and media depended upon the communication handled by the public relations department of the government. With multiple views from different agencies and di...
Article
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India is the first country in the world to mandate corporate social responsibility (CSR). The Government of India implemented new CSR guidelines requiring companies to spend 2 per cent of their net profit on social development. The current research intends to identify the role of human resource (HR) in institutionalizing CSR and to identify the ass...
Conference Paper
'Spiral of Silence' in India? A Validation through Public Response to Demonetization in. India. Ruchi Tewari and Ekta Sharma, Ahmedabad University.
Article
Full-text available
It is imperative to strive for sustainable ways of designing and managing businesses. The managers need to develop competence to usher the path of business sustainability by understanding the concept and developing suitable strategies that build the framework for business sustainability. Students pursuing studies in Business Administration will hol...
Chapter
Full-text available
Magnificence Infrastructure (MIL) is a newly established real estate company. It was started as a diversification arm of Readwell Publishers – a reputed and well performing publishing house. Magnificence was trying innovative ways to entice the residents of a Tier-II city in India. One of their key objectives was to service the customers who had ta...
Chapter
Magnificence Infrastructure (MIL) is a newly established real estate company. It was started as a diversification arm of Readwell Publishers – a reputed and well performing publishing house. Magnificence was trying innovative ways to entice the residents of a Tier-II city in India. One of their key objectives was to service the customers who had ta...
Chapter
The Kapoor couple had a flourishing career in the software sector. They had a three year old son and an infant daughter. They were highly aspirational, and the organizational human resource policies of their organization had a huge impact on their future. Before moving to R. K. Infotech at Chennai, they had been in Japan where their employers had o...
Article
Sustainable development (SD) is gaining acceptance leading organizations to engage in non-economic activities, connect with a larger stakeholder beneficiary group consequently contributing to the over-all development. Banking industry, stereotypically known to hold a myopic focus on economic returns has evolved practices like impact investing, wher...
Article
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‘Selfie’, the Oxford Dictionary’s word of the year in 2013, has been gaining popularity as a global phenomenon and its usage is growing with technological advancements in front-facing cameras and photo-editing software. Earlier studies hold a lopsided view of either criticising selfies as ‘vain’ and ‘narcissist’ or appreciate them as ‘feel good’ fo...
Article
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The key distinguishing factor which makes a professional course unique and distinct from any other stream of education is the focus on the application of the program in real life which is simply understood as employment. Recruiters and academic institutions attempt to work in tandem such that the product (fresh graduates from the program) is prepar...
Conference Paper
Full-text available
Purpose: To gauge the use of press releases as a tool of corporate communication by the Indian and the Multinational companies (MNCs) in the Information and Technology sector, operating in India. To compare and understand the similarities and differences in the communication approach of the Indian companies and their multinational counterparts. Des...
Article
Full-text available
Background and Purpose: India opened its doors to globalization in 1991 and the reference point of this change through globalization has been the United States of America (USA) which champions the cause of a free economy. The current study attempts to explore the relevance and importance that globalization has brought to India through mapping the s...
Article
Full-text available
Purpose: To examine the evolving role of Human Resource (HR) in family run small and medium enterprises (SME’s) where business has culturally held a welfare perspective and supporting employees and community is integral to business practice without an understanding of what professionally run business describes as Corporate Social Responsibility (CS...
Article
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This paper is an attempt to measure the impact of social media on the vanity level of youngsters in India. An experimental research was conducted on a controlled group of 40 participants with an average age of 23 years. Netemeyer 's vanity scale was administered on the participants and their vanity was measured. A month later, the participants in t...
Chapter
Full-text available
Article
Background and Purpose: India opened its doors to globalization in 1991 and the reference point of this change through globalization has been the United States of America (USA) which champions the cause of a free economy. The current study attempts to explore the relevance and importance that globalization has brought to India through mapping the s...
Article
Full-text available
Most studies view organizational commitment as an outcome of the social exchange between an organization and the employee. However, there is reason to believe that perceived socially responsible behavior of the organization toward external parties will also influence the commitment of its employees. Few studies have examined the influence that an o...
Article
Purpose: To understand the structure and process of mentoring when formalized in an organization and to measure the impact of formalized mentoring in creating a positive work force. Methodology: An organization where formalized mentoring was established as a part of the organization process was identified and data was collected through the use of s...
Conference Paper
Full-text available
The crux of Hinduism is to revere nature in all its forms as they are considered to be manifestations of God himself. Even humankind is understood to be a composition of elements of nature and therefore maintaining a symbiotic relationship is essential for self preservation which is reinforced through the theory of karma which lays heavy emphasis o...
Conference Paper
Full-text available
Purpose: To gauge the use of press releases as a tool of corporate communication by the Indian and the Multinational companies (MNCs) in the Information and Technology sector, operating in India. To compare and understand the similarities and differences in the communication approach of the Indian companies and their multinational counterparts. Des...
Article
Purpose: To evaluate, categorize and develop an empirically validated model for business domain specific managerial competencies in the Indian business scenario. Design /Methodology /Approach: The paper is based on empirical analysis of the managerial competencies. A pool of managerial competencies were listed from numerous international studies an...
Article
Full-text available
This study attempts to explore how due to globalization framing of India in New York Times became relevant and of significance during the period of 1985-2010. An analysis of all the news articles about India was done to find out the change in the space given to India over the three phases of globalization. Later, a content analysis of as many as 45...
Article
Full-text available
This study attempts to explore how due to globalization framing of India in New York Times became relevant and of significance during the period of 1985-2010. An analysis of all the news articles about India was done to find out the change in the space given to India over the three phases of globalization. Later, a content analysis of as many as 45...
Article
Full-text available
Purpose: To understand CSR communication made the use of sustainability reports for this purpose. Further to compare the CSR communication made by the Indian and Multinational Companies (MNCs) through the sustainability reports. Design/Methodology/ Approach: Examines the sustainability reports of the top 100 companies operating in the Information a...
Article
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Purpose: To explore the representation of women in the corporate annual reports (CARs) of the Indian Companies and analyse the proportion and nature of women representation made through photographs which is a voluntary disclosure. Methodology: Photographs appearing in the CARs of the top 30 Indian Companies listed on the Bombay Stock Exchange (BSE)...
Article
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The philosophy of establishing a corporate mission is still very nascent in India and moreover very vague in its implications. This study analyses the relationship between mission statement content and stakeholder management actions. Findings indicate that although consumer related issues like product quality, innovation, R&D and communication, tha...
Article
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Purpose – To examine the crucial skills required by management students which address the needs of corporate in the dynamic global economic world of the 21st Century.Design/methodology/approach – The paper is based on theory and empirical analysis made through psychometric tests results of management students reflecting their personality profile, j...
Article
The paper discusses the use and relevance of yield management across industries. It highlights the benefits attached to the industries offering perishable commodities like the hospitality industry. Simulation is one of the techniques used to maximize returns through maximized utilization of the service. A simulation model was developed using Excel....
Article
Full-text available
Purpose: The analyse the CSR communication made by the Indian companies operating in the Information and Technology (IT) sector in India and to compare them with the MNCs operating in the same sector. Design/Methodology/ Approach: Annual reports are used as a medium of communication and content analysis is employed to analyse the focus and intensit...
Article
Full-text available
The purpose of this study was to analyse the quality and quantity of corporate social responsibility (CSR) communication made through company's website by the Indian and the multinational companies (MNCs) operating in the Information and Technology (IT) sector in India. Communication features pertaining to location, volume and type of CSR informati...
Article
Full-text available
Purpose: The analyse the CSR communication made by the Indian companies operating in the Information and Technology (IT) sector in India and to compare them with the MNCs operating in the same sector. Design/Methodology/ Approach: Annual reports are used as a medium of communication and content analysis is employed to analyse the focus and intensit...
Article
Full-text available
Purpose The opening up of the Indian Retail Sector has seen a proliferation of the corporate players through different retail formats and stores – the majority being in the Food and groceries. This necessitates creating, building and managing differentiated retail store brands, and image differentiation, to attract and retain Shoppers. This resear...
Article
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The paper explores the relationship between management students’ academic performance and soft skills. The corporate expects the students to be equipped with the set of managerial skills which their role requires. These skills have been bundled under the label of soft skills for the purpose of this study. One area in which business programs have be...
Article
The paper deals with the four states of positive psychological capital – confidence, hope, optimism and resilience (Stajkovic, 2003) especially in context of the contemporary work environment, post-recession when there is a lack of faith and confidence among the employees over there employers. The paper attempts to develop a conceptual model lookin...
Article
Purpose: To understand the expectations of the industry from future managers, and use it for grooming B-Schools students. The present study tries to identify the factors that employers consider important, while selecting new employees for managerial roles. Design/methodology/approach: GMAC reports of year 2007 and 2009 where compared and analyzed w...
Article
Full-text available
The paper explores the relationship between management students’ academic performance and soft skills. The corporate expects the students to be equipped with the set of managerial skills which their role as managers requires. These skills have been bundled under the label of soft skills for the purpose of this study. One area in which business prog...
Article
Full-text available
The paper is focused upon the issue of Job Satisfaction with relevance to the scientific professionals working in the premier government run research and development organizations which are the targeted at indigenous technology development. The organizational structures of most of these organizations are divided into Projects and Facility Group, wh...

Questions

Questions (9)
Question
What theories and arguments can support such an act? Why would urban educated mass feel that it is only fair and just for the government to ban internet to avoid spreading of news and information about a social movement?
Question
Sustainability Reporting
Banks
India
Global Reporting Initiatives
Question
Internet shutdown
Ban on Mobile network
Impact on business

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