Ruba Obiedat

University of Jordan | UJ · Department of Business Information Systems

In recent years, the adoption of advanced machine learning techniques has revolutionized approaches to solving complex problems, such as identifying occurrences of forest fires. Among these techniques, the use of Convolutional Neural Networks (CNNs) combined with ensemble methods is particularly promising. To investigate the feasibility of detectin...

The 2022 Qatar World Cup created massive global attention and generated widespread discussions on different social media platforms, including the X platform. The event was the subject of intense debate after Qatar was announced as the host. Opinions were divided, with supporters and critics weighing in based on political, ethical, cultural, and soc...

Garment industrial sector is one of the most important business sectors in the world. It presents the lifeblood for many countries' economy. The demanding of garment merchandise in accretion year over year. There are many key factors affecting the performance of this sector including the employees' productivity. This research proposes a hybrid appr...

Online media has an increasing presence on the restaurants’ activities through social media websites, coinciding with an increase in customers’ reviews of these restaurants. These reviews become the main source of information for both customers and decision-makers in this field. Any customer who is seeking such places will check their reviews first...

Due to the accelerated growth of symmetrical sentiment data across different platforms, experimenting with different sentiment analysis (SA) techniques allows for better decision-making and strategic planning for different sectors. Specifically, the emergence of COVID-19 has enriched the data of people’s opinions and feelings about medical products...

Geospatial data analysis can be improved by using data-driven algorithms and techniques from the machine learning field. The aim of our research is to discover interrelationships among topographical data to support the decision-making process. In this paper, we extracted topographical geospatial data from digital elevation model (DEM) raster images...

The world has witnessed recently a global outbreak of coronavirus disease (COVID-19). This pandemic has affected many countries and has resulted in worldwide health concerns, thus governments are attempting to reduce its spread and impact on different aspects of life such as health, economics, education, and politics by making emergent decisions an...

Recently sentiment analysis in Arabic has attracted much attention from researchers. A modest number of studies have been conducted on Arabic sentiment analysis. However, due to the vast increase in users’ comments and reviews on social media and e-commerce websites, the necessity to detect sentence-level and aspect-level sentiments has also increa...

Due to the expanded use of the internet and the revolution of the information technology field, people are beginning to read news online more and more. For that reason, online news has become the main source of information for the majority of people, and predicting the popularity of online news has become a hot topic as it could help writers presen...

Digital revolution along with the wide spread of computerized systems everywhere, leading to a massive increase in the amount of available data that needs to be analyzed, hence traditional and manual analysis becomes impossible. In the 1990s, "Data mining" terminology was introduced in order to analyze data and discover and extract knowledge or pat...

At present, the use of middleware technologies has been observed to be used by the companies for successful enterprise application integration (EAI). The EAI can helps in integrating the data and information relating to the systems. Thus, the study focuses on highlighting a brief overview of the EAI along with its architecture. The study has also f...

The Sentimental Analysis (SA) is a widely known and used technique in the natural language processing realm. It is often used in determining the sentiment of a text. It can be used to perform social media analytics. This study sought to compare two algorithms; Logistic Regression, and Support Vector Machine (SVM) using Microsoft Azure Machine Learn...

Cloud computing is the delivery of computing resources over the Internet. Examples include, among others, servers, storage, big data, databases, networking, software, and analytics. Institutes that provide cloud computing services are called providers. Cloud computing services were primarily developed to help IT professionals through application de...

The purpose of this study is to examine the different factors that are expected to influence the intention of hospitals to adopt cloud computing in Jordan. This study is conducted using quatitita-tive methodology. 223 questionnaires were distributed to the IT departments of different hospitals to evaluate their ability and willingness to adopt clou...

The term “customer churn” is used in the industry of information and communication technology (ICT) to indicate those customers who are about to leave for a new competitor, or end their subscription. Predicting this behavior is very important for real life market and competition, and it is essential to manage it. In this paper, three hybrid models...

The purpose of this study is to evaluate the effectiveness of blended learning on the academic achievement of students in the University of Jordan. To gain in depth understanding of the phenomena under investigation, survey method is employed to collect natural data. For the sake of respondent convince all the questions asked in this survey are dir...

Cloud computing is a set of Information Technology services offered to users over the web on a rented base. Such services enable the organizations to scale-up or scale-down their in-house foundations. Generally, cloud services are provided by a third-party supplier who possesses the arrangement. Cloud computing has many advantages such as flexibili...

Developments in service oriented architecture (SOA) have taken us near to the once fictional dream of forming and running an online business, such commercial activity in which most or all of its commercial roles are out-sourced to online services. The novel concept of cloud computing gives a understanding of SOA in which Information Technology asse...

The development of computers and the highly usage of technology all over the world increase the ability of using the e-learning methodology. E-learning becomes an essential part of any classroom. Continuous researches are taken place in the field of E-learning technology, virtual class rooms and virtual learning environment. So it is very important...

This research investigates the impact of internet, GDP, CPI and Exchange Rates on exports of goods and services in Turkey. The unit of analysis is the exporting firms of Turkey. To empirically determine the relationship among independent and dependent variables in the exporting firms of Turkey, the study uses various statistical techniques, includi...

World wide web has offered a strong competitive platform for online marketing which turned out the online shopping important for consumers in todayཿs world particularly those consumers which view the online reviews as effectual conduit of having important product information prior to purchasing decisions. However, the current study attempts to find...

This research aims to classify simulated players in a multi-agent game for the best position and role they may play in according to their abilities. Three approaches were investigated for this purpose, C4.5 classification algorithm, backpropagation neural network and radial basis function network. This work depends on a video game that uses 28 attr...

A churn consumer can be defined as a customer who transfers from one service provider to another service provider. Recently, business operators have investigated many techniques that identify the customer churn since churn rates leads to serious business loss. In this paper, a hybrid technique has been used which combines K-means clustering with Ge...

Purchasing decisions are often strongly influenced by people who the consumers know and trusts. Moreover, many online shoppers tend to wait for the opinions of early adopters before making a purchase decision to reduce the risk of buying a new product. Web-based social communities, actively fostered by Ebusinessfirms, allow consumers to share their...

Automatic title generation is a complex and difficult task. The main aim of this paper is to generate titles for Arabic paragraphs without extracting words from the document, only depending on the trained data for paragraphs and files metadata where titles are assigned manually by humans. Machine Learning process needs corpus of documents with huma...

E-government aims to offer services the countrys' communities both in public or private sectors by using the ICT tools to reduce the cost and times by eradication of manifestations of routines and bureaucracy. All countries around the world are seeking to implement and diffuse e-government services, especially the developing countries, and to do th...

This paper presents a study conducted to investigate the usability status of the current eGovernment websites in Jordan from the perspective of the end users. The websites were selected to provide a cross-section of typical eGovernment public services in Jordan. The study measurement includes navigation, search, customization, appearance, and overa...

This research aims to provide a broad knowledge about the development of e-government program in Jordan. Researchers conducted semi structured interviews with 8 i ndividuals who are in charge of e-government program in Jordan, combined with the review of different documents provided by the Jordanian government and the official website of the Jordan...

E-training is considered nowadays as a very important issue for business organization because of the benefits it can bring. Unfortunately, e-training is not fit well in most of Jordanian organization. In order to implement etraining successfully in an organization, you need the right people at the right place using the right resources. Furthermore,...

The objective of this research is to build a complete e-Learning adoption model which can be used to increase the acceptance of e-learning inside Jordanian organizations. This objective is achieved through the analysis of the e-learning adoption process in two different Jordanian case studies.