Pratim Chatterjee

Amity University | AU · Hospitality

Purpose of the study: This study explores rural tourism as a sustainable form that encompasses environmental preservation, entrepreneurial opportunities, and the preservation of traditional village customs, values, and practices. Methodology: The research methodology employed a literature review approach, focusing on secondary data sources. The sea...

Purpose: This article delves into the mindset of small family business owners in tourism during the COVID-19 crisis, their strategies, and the barriers they faced in recovery. The study is particularly significant as it sheds light on the experiences of entrepreneurs in both urban and backward/rural areas of West Bengal, providing valuable insights...

Given the growing importance of the conservation and preservation of animals and other species, the purpose of the chapter is to review the ritualistic killing and cruelty of wild and/or domestic animals in religious tourism in South Asia. Purposively, the search engine Google Scholar has been considered for searching the most cited paid and unpaid...

Several thousand years old 12 holy radiant pillars (or Jyotirlings) circuit, comprising 12 temples, represents the most sacred Hindu pilgrimage with immense religious and mythological values in the Indian sub-continent. This paper designs and projects a temple service quality (TSQ) model based on user-generated content (UGC) from TripAdvisor for al...

Purpose: Despite the significance of innovation observed for the survival and growth of hospitality industry there is no comprehensive research in this area, the purpose of this study is to represent a review of literature around the hospitality innovation. This paper also aims to identify the effective firm specific innovative strategy for the sur...

Given the growing importance of age old cultural and mythological tourism with many other related distinctive niches, the purpose of this paper is to contextualize the impacts of Shakti Peetham on such tourism practices in South Asia. This mythological context of Shakti Peetham has several importance in age old cultural tourism to contemporaneous s...

The scope for wellness promotion and related tourism has increased manifold amidst this global crisis exhibited through COVID 19 pandemic that results in formation and popularity of medical hotels, patient hotels and such other new types through partnerships and alliances in many cities in Asia. Severely affected hospitality industry and their prof...

Hospitality Industry in India is considered as Sunrise Industry as it has registered a huge potential for future growth. The tourism and hospitality sector is having a steady growth and accounts for 7.5 percent of the country's GDP. According to India Brand Equity Foundation (IBEF), 4.2 crore jobs were created in tourism and hospitality sector as o...

Objectives: To measure the factors responsible for or contributing to the choice of accommodation in urban areas during and immediately after COVID 19 pandemic, with an increasing importance of location and its shifting perception for confidence building and future marketing. Method: Principal Component Analysis and Chi-Square tests are found usefu...

Though continuous increase in tourist arrivals is the common form of presenting potentiality of tourism industry, there are many more issues involved in which stationary and non stationary states critically important for policy issue and future direction. This direction is also useful for contextualizing and comparing true and fair condition of tou...

Design/Methodology/Approach: Input oriented Data Envelopment Analysis ( DEA) is used for the analysis of the data under the study. Purpose: To measure the inbound tourism attraction efficiency of Indian states and UTs. To contribute to the policy issues during and after COVID 19 pandemic. Findings: It answers whether the Indian states and UTs a...

COVID 19 attack has more adverse impacts on economic and social set up than ecology and environment. Drastic reduction in physical accessibility and actual mobility is seemed to be a gray area for the travel industry, if the situation remains unchanged. Loss of employment, lowering of income and more life-risk associated with travelling and overnig...