Pinar Ozcan

• PhD
• Professor at University of Oxford

In this inductive multiple-case study set in the nascent market for mobile payments, we investigate how global firms from different industries attempt to define the architecture for a new market. We find that powerful players from different industries have difficulty in reaching agreement on the new market's architecture due to their history of dom...

Alliance portfolios are ubiquitous and influential for firm performance. Extant research addresses attributes of high-performing alliance portfolios but not how executives originate such portfolios. In our inductive case study of six entrepreneurial rivals in the wireless gaming industry, we find that executives are more likely to originate high-pe...

In their endeavor to establish new products and services, entrepreneurs can face strong resistance from market incumbents whose resources and market position they threaten. This paper looks at the battles between entrepreneurs and market incumbents in a regulated market where various institutional actors (e.g. regulators, courts) have the power to...

The panel brings together scholars of technology, innovation, and organization to discuss the emergent research agenda on the design processes behind technologies of coordination and control, such as digital platforms, big data analytics, and AI. Following recent calls by Bailey, Barley, Orlikowski, and others, five panelists will discuss why a foc...

In two- or multi-sided platform ecosystems, the platform owner governs value generation between and for multiple groups of participants, such as users and complementors, and influences whether and how these ecosystems grow. Most prior research examined the impact of formal mechanisms (like application programming interfaces or software development...

Creating a long‐lasting impact is one of the defining goals of social entrepreneurship. Yet, social entrepreneurs often face a dilemma between sustaining their organization and offering a permanent fix to a social problem. We question the assumption that organizational permanence and growth are intrinsically desirable for social entrepreneurs and p...

Scholarship on platform ecosystems has mostly focused on business-to-consumer (B2C) platforms and organizational users supplying complementary products or services. We focus instead on the impact and value of platform adoption for corporate end-users. To examine how firms pursue business-to-business (B2B) platform adoption, we conceptualize it as a...

Resumo da investigação: A transformação digital é um tema dominante na economia global, mas o que significa para as empresas estabelecidas permanece perplexo tanto para os académicos como para os profissionais. À medida que o digital apaga fronteiras geográficas, industriais e organizacionais familiares, levou a caracterizações simplistas como "dig...

Digital platforms have disrupted many sectors but have not yet visibly transformed highly regulated industries. This study of Big Tech entry in healthcare and education explores how platforms have begun to enter highly regulated industries systematically and effectively. It presents a four-stage process model of platform entry, which we term as “di...

Research summary Digital transformation is a dominant theme in the global economy, but what it means for established companies remains perplexing for both academics and practitioners. As digital erases familiar geographic, industrial, and organizational boundaries, it has led to simplistic characterizations such as “digital changes everything.” Yet...

How the global financial services sector has been transformed by artificial intelligence, data science, and blockchain. Artificial intelligence, big data, blockchain, and other new technologies have upended the global financial services sector, creating opportunities for entrepreneurs and corporate innovators. Venture capitalists have helped to fun...

Purpose - Firms often form alliances to manage innovation activities with prior or new partners. However, it is not clear whether repeated alliances might reduce or increase incremental versus radical innovations. This paper investigates the effect of repeated partnerships on firm´s innovations in a creative industry, namely mobile gaming industry....

Research often examines disruption in the context of head-to-head competition between firms and technologies. In contrast, we examine the unique dynamics of disruptive technologies within supplier ecosystems. We do so through an inductive multiple case study set in the global advertising industry from 2008–2013, as the industry grappled with the em...

New technology firms such as Uber and Airbnb have recently spurred the advent of the sharing economy (SE). Faced with institutionally diverse environments, SE firms apply various market and nonmarket strategies throughwhich they actively legitimize their products/services. In-depth qualitative analyses of several regulative, normative, and cognitiv...

Regulatory categorization can be a matter of life and death to firms, as it sets legal limitations on the production and sales of their product. In this paper we set out to uncover this critical process, for which there is only anecdotal information in extant literature, by asking how regulatory categories are determined through the strategies and...

Market conditions are known to matter for firm performance and growth. This study explores how changing levels of uncertainty and competition affect interfirm ties of entrepreneurial firms as markets transition from nascent to growth stage. Tracing 6 entrepreneurial game publishers during the growth stage of the US wireless gaming market, the findi...

In their endeavor to establish new products and services, entrepreneurs can face strong resistance from market incumbents whose resources and market position they threaten. This paper looks at the battles between entrepreneurs and market incumbents in a regulatedmarket where various institutional actors (e.g., regulators, courts) have the power to...

Existing literature suggests that entrepreneurship is challenging in regulated markets. In an archival study of the introduction of Pay TV in the US, we identify a process of entrepreneurial action based on sequential collective action and a dynamic view of framing to influence various market and institutional actors in the environment. Within this...

This study explores how market conditions in nascent and growth stage markets affect firms’ alliance portfolio by tracing 6 entrepreneurial firms during the nascent to growth stage of the wireless gaming market. The findings show that nascent markets are advantageous for entrepreneurial firms to form ties, even exclusive ones, with prominent partne...

This paper documents the development of pay TV in the United States. We show that when the first version of pay TV, over-the-air pay TV, came to the market, a social movement started by movie theatres and TV broadcasters to "protect free TV" blocked the emerging market. Later on, however, another technology with a similar business model, pay cable...

Las alianzas empresariales tienen un papel cada vez más indispensable como estrategia de gestión. A pesar de ello, los datos concretos sobre los resultados de las carteras de alianzas son pocos. En este artículo, Pinar Ozcan, profesora del IESE, aporta su percepción del tema, basada en su investigación sobre la industria de los videojuegos inalámbr...