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Publications (164)
This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing and political thought and highlights their particular relevance to the manager and policymaker today. By bringing together contributions from authors, both academic and practitioner, this book add...
Over the last 30 years, a wave of reforms has reshaped the panorama of public administrations around the world, which have also stimulated debates on the subject reform in public sector relations. Much research has focused on discussing the validity of New Public Management (NPM) as a paradigm, including the recognition of regional versions of a nu...
The Chester Forum is an annual Cheshire business event organised by the BRI with access toi a wide range of decision makers and stakeholders across the region. The edited proceedings of the Chester Forum is published annually by the University of Chester’s Business Research Institute.
The Chester Forum is an annual Cheshire business event organised by the BRI with access toi a wide range of decision makers and stakeholders across the region.
The edited proceedings of the Chester Forum is published annually by the University of Chester’s Business Research Institute.
Family‐owned businesses (FOBs) are as unique as the families that own and control them. As reported by Miller, Steier, and Le Breton‐Miller (2003, p.513), the founders of many of these businesses try to continue their legacy and ensure continued family control via intergenerational succession, as when they hand over leadership to their children. Th...
Family owned and controlled businesses, which may be owned, controlled or operated by various family members, account for an enormous percentage of global employment, revenues and GDP. Although the majority of well-known companies are family owned, research indicates that unfortunately, only thirty percent of family businesses survive to the second...
Objectives
This paper is aimed at examining the enterprise culture within different ethnic groups (i.e., the enterprise subcultures) in the United Kingdom. The research aims to investigate the interplay between individuals and their institutional context (especially social and cultural context) and how the different institutional contexts then shap...
Crowdfunding has gained a great deal of attention from policy makers, researchers, and practitioners. This paper attempts to provide an overview of the history and development of the industry and discusses different types of crowdfunding and their public policies. It is identified that the operation of peer‐to‐peer lending and equity‐based crowdfun...
The 9 th Chester Forum takes as its focus the major research report recently published for the West Cheshire and North Wales Chamber of Commerce "Internationalisation, Sustainability and Key Challenges Facing SMEs: A Comparative study of the UK and China" Lam, Harris, Sidsaph, Wang, Zhou and Yang (2018). This focuses on export competitiveness in Ch...
由马可波罗倡议反思脱欧后中小企业的国际化，
可持续发展与挑战
This article aims to develop a scale for measuring political hypocrisy (conceptualized as the inconsistency between values publicly expressed by politicians and the behavior they actually demonstrate) and to explore the role of age in voters' perceptions of politicians' hypocrisy, analyzing if citizens belonging to different age groups may identify...
Political marketing has developed into an increasingly mainstream discipline in universities globally over the last decade. There are many schools of political marketing with different approaches, such as the North American approach, the Western and Eastern European perspectives, and the Asian position. The study and application of political market...
Edited Proceedings for the 8th Chester Forum at the University of Chester
切斯特大学第八届切斯特论坛编辑会议录
Edited Proceedings for the 8th Chester Forum at the University of Chester
Introduction The consumption of hyperlipidemic or high calorie food and drink products can result in many cases overweight or, in the worst hypothesis, obesity, both considered risk factors for many diseases. The competent authorities for safety and nutrition education are strongly committed to finding information tools able to make clear and trans...
When dealing with the various interest group systems and lobbying industries of EU countries, an analyst can encounter various obstacles. In this chapter, we comment on the methodological problems arising from such analysis, such as the lack of definite theoretical and professional boundaries, the presence of reliable information and the comparabil...
For those studying or working in the field of lobbying and public affairs, in the broad area that connects politics, law, business and communication, Europe represents a fascinating, varied, multi-faceted challenge. A global environment and a composite multi-level political arena make the European Union (EU) a crucial object of interest today, both...
This book provides a clear, systematic and up-to-date picture of the vast and dynamic industry of lobbying and Public Affairs in Europe, not only at EU level, but specifically in each of the 28 EU Member States. Using contributions from political scientists and lobbyists from each country, the volume offers a comprehensive review of the European lo...
The Marco Polo Forum Initiative is being launched in 2016 to aid this dialogue, teaching and research on key issues that impact on trade and public affairs communication between Europe and China and will be focused on links between the UK and China. The initiative is being formally launched at this one day symposium at the Beijing Foreign Studies U...
Political marketing has developed into an increasingly mainstream discipline in universities globally over the last decade. There are many schools of political marketing with different approaches, such as the North American approach, the Western and Eastern European perspectives, and the Asian position. The study and application of political market...
Project Appraisal for European Guide Dog Federation
This study shows the importance of considering citizens’ perception of political actors and their effect on electoral engagement. Although political accountability could derive from the correspondence among the results achieved in the election, the content of their public communications, and the budget decisions, political actors should take into c...
Political marketing as a concept and practice has its early origins in the United States and was first regularly used as a territorial definition within marketing by Kelly (1956).
International Public Affairs Management
Issues Monitoring and response
Ability to access and be able to use best resources
Acting as corporate advocates
Environmental scanning
Government and Trade Association Lobbying
Government relations and political action.
Handling community relations/social responsibility
Serving as corporate intelligen...
Purpose
This paper's aim is to examine the catalytic and pivotal role of micro‐moments in organizations and their role in producing the possibility of sustainable or unsustainable change and transformation.
Design/methodology/approach
The paper employs participant observation within an interpretivistic methodological approach. This provides critic...
This paper explores the importance and approach to managing public affairs as an increasingly important external-facing function in corporations operating in an increasingly complex, interconnected and politicized global business environment. Drawing on evidence gathered from a multi-site case study of the public affairs function operating within a...
Edited Proceedings of the Chester Forum II
This article proposes that political marketing and lobbying have much to learn from each other. Both are essentially persuasive forms of communication; both have some basis in more general marketing theory; both involve exchanges, networks, and relationships. However, while much lobbying practice is underpinned or informed by (political) marketing...
This editorial article discusses how televised debates transformed the British General Election campaign of 2010 and impacted upon political leader standing in the election. Papers are introduced in a number of areas including political branding, analysis of attack advertising and its implications, channel experience effectiveness measurement, cons...
Approaching the tenth anniversary of this Journal of Public Affairs, as the editorial team we offer this extended literature review as our reflection on the evolution and development of public affairs, both as an academic discipline and a professional practice. It is a necessarily personal and subjective contribution, highlighting the issues and ar...
Strategic corporate and public affairs communication about Corporate Social Responsibility (CSR) has emerged as a major component of corporate efforts to interact with their stakeholders and society at large. Non-financial reporting, and CSR reporting in particular, is now seen as an essential corporate communication process by most members of a co...
This article discusses the perpetual debate on the Florentine, Niccolò Machiavelli’s ethical values and leadership ideas and
the consequent creation of the mythical reputation and negative epithet ‘Machiavellian’. This article proposes recommendations
on how Machiavelli’s thought and his study can best be applied to bring genuine clarity and value...
Purpose
– The purpose of this paper is to introduce a selection of papers on such subjects as: increased application of marketing to modern politics; the perceptions of its effectiveness – particularly in closely contested elections; the escalation in funding of campaigns; and the increase in international collaboration.
Design/methodology/approac...
This paper contributes to the discussion about Corporate social responsibility (CSR), competitiveness and trade policies, and how trade barriers emerge between countries already committed to CSR and those for whom CSR is still gaining ground. The authors describe the development of CSR within Europe and explain its role in shaping trade relationshi...
The significance of politics and election for societies demands the integrated engagement of researchers in politics and marketing. The natural diversity of political contexts, structures and processes complicates the process of theory development in political marketing, but continuous change in political marketplaces provides a rich ground for stu...
Marketing strategy is constrained by the rules and regulations of the location (country, region, regional trade area) in which companies do business. The role of government and the rule of law are major elements that create a structure determining the amount of transparency that exists for conducting business activities. By examining the role of go...
The Constant Sum Scale has been successfully tested to forecast election results in face-to-face surveys. As political polls are carried out using telephone surveys, there was a need to test the scale for use in telephone surveys. In this study the Constant Sum Scale was tested for implementation in a telephone survey. The study was carried out dur...
The Constant Sum Scale has been successfully tested to forecast election results in face-to-face surveys. As political polls are carried out using telephone surveys, there was a need to test the scale for use in telephone surveys. In this study the Constant Sum Scale was tested for implementation in a telephone survey. The study was carried out dur...
When evaluating and estimating the value of real estate, the focus of value has always been in the application of product settings. This conceptualisation usually adopts an economic approach where a property’s value is notably determined by its utilitarian attributes such as location, age, land size and number of bedrooms. This paper examines the v...
Corporate social responsibility (CSR) has attracted considerable interest in the management discipline, but has rarely been evaluated and explored in the sports management research arena. In evaluating the sports, management and marketing literature, this article considers the role of CSR in professional football. It argues that an increased awaren...
The article recounts the storey of the "Eulogy of the Dog" first given by George Vest in 1870 in a court case in defence of the noble animal and friend. It highlights the unselfishness of the noble creature and its support for mankind. Regulating for Consumption with Bite is then reviewed and a future research agenda highlighted for the appreciatio...
The paper reports on the core challenges faced by the nonprofit, political and social marketing disciplinary areas and suggests a series of research agendas to develop theory and practice to meet these challenges.
Social marketing's research agenda involves the continued adaptation of the new developments in commercial marketing, whilst building a...
Niccolo Machiavelli is introduced and used as a guide to some of the key issues facing modern business and government. Machiavelli's morality and philosophy is explored and reflected upon. Insights into the realities of power and decision making are used to reflect on the emergence of the modern public affairs industry. Key lessons are suggested fo...
Mass media are considered to play an important role in influencing the perception of issues in political campaigns in terms of the way they are covered and the relative prominence they are given.Agenda setting has become the standard term for this process. The influence of political parties and public opinion on how the media and the press select i...
Corporate 'social responsibility [CSR] is neither a fad nor an optional extra. The interest in it is reflective of a deeper change in the relationship between companies and their stakeholders. Healthy business requires a healthy community, and should be contributing to its creation and maintenance. The public increasingly wants to know about compan...
The 2005 UK General Election will be the second for which detailed data will be available from the Electoral Commission. Whilst this will not be published until 2006, it is possible using 2001 data and participant accounts to identify the overall funding patterns of the three major party campaigns and changes in the way that was spent. In broad ter...
This paper builds upon a content analysis of all news articles that appeared in six national daily newspapers and of all national press releases issued by the three main political parties during the UK General Election 2001 campaign. The results were compared with data from two opinion polls conducted at the start and at the end of the campaign. He...
