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Publications (37)
Aims: electronic commerce of selected Spanish pharmacies is analized taking into account the legal aspects of the Internet sales of medicines. Material and methods: selection of ten top natural ranked pharmacies that sell in Internet better positioned naturally in Internet search engine Google and use of the best free online tools for the analysis...
Objetivo: Analizar el comercio electrónico de las farmacias online españolas, teniendo en cuenta la normativa legal de la venta por Internet de medicamentos. Material y métodos: Selección de las diez farmacias que venden en Internet mejor posicionadas de forma natural en el motor de búsqueda Google y utilización de las mejores herramientas online g...
Con objeto de cumplir uno de los objetivos planteados en la docencia del curso 2010-11: que nuestro alumnado fuera consciente de la importancia que la web 2.0 tiene en la administración de las PYMES, hemos realizado, con bastante éxito, una actividad grupal bajo el enfoque del aprendizaje constructivista, consistente en la conversión de una pyme ex...
La era de la socialización de la información ha llegado para quedarse de manera definitiva. El universo digital sigue en expansión, no sólo con un número creciente de portales, sino también, con numerosas fuentes de datos, redes sociales y conversaciones que están impulsando esta nueva era. Todo ello pone de manifiesto un gran desafío para las Pyme...
The social web environment cannot be explained without taking into account the use made by consumers of the web technologies in the field of e-commerce. Starting with a systematic background of the growing body of research on marketing and consumer behaviour on the web, this article presents a critical review of the main contributions on this theme...
The practice of information systems/information technology (IS/IT) outsourcing is a major issue which has received much attention, as shown by the extensive literature on the topic. However, most works on outsourcing have focused on theoretical topics, and there are but a few empirical, quantitative studies. This chapter presents an empirical study...
In the effort to study the Web in an integral way, contemplating the multiple facets of this phenomenon - both in technological and social and economic terms – it has become essential to incorporate the contributions of marketing and, in particular, consumer behaviour. Indeed the spectacular development of the Web cannot be explained without taking...
El software de código abierto (open source software, OSS) comienza a ser considerado el nuevo paradigma de la distribución del software. Sin embargo, la reciente aparición de OSS impide conocer el impacto real que en la actualidad posee en los ámbitos sociales y organizativos. Ante esta dificultad, los autores han definido, a través de un análisis...
El comercio electrónico representa una actividad en auge. Sin embargo, existen ciertos factores que impiden su despegue y efectiva consolidación. Uno de ellos es, precisamente, la falta de confianza del potencial consumidor y/o usuario, si bien, recientemente, hemos sido testigos de la creación de ciertos instrumentos, los códigos de conducta, que...
The development and implementation of open source software (OSS) is one of the most current topics within the academic, business and political environments. Traditionally, research in OSS has focused on identifying individual personal motives for participating in the development of an OSS project, analyzing specific OSS solutions, or the OSS moveme...
Open source software (OSS) is being considered the new paradigm of software distribution. As contrasted with the traditional software marketing model, OSS pursues the freedom to have access to open source and offers several advantages to enterprises. These advantages include saving costs related to Information Systems and Technologies (IS/IT) and t...
Evaluation is an aspect of the IT implementation process which permits us to justify the investment to be carried out, to choose between different alternatives, to serve as an instrument of control over the implementation process, over its costs and benefits and, in short, over the success of the project. Moreover, the evaluation constitutes an asp...
El software empresarial ERP es un sistema de planificación de recursos y de gestión de la información. Este tipo de software suele ser complejo, de coste elevado y difícil de implantar.
Para solucionar estos problemas el ERP de código abierto (OSS), frente al software propietario, puede ser utilizado, copiado, modificado y distribuido. En este trab...
This paper presents the results of a qualitative and quantitative evaluation of the performance of midsize and large Portuguese enterprises on the internet. Special attention is given to the e-commerce oriented to the end-user. An assessment tool was specially developed for this evaluation. This assessment tool is based on legal regulations, codes...
This paper presents the results of a qualitative and quantitative evaluation of the performance of midsize and large Portuguese enterprises on the internet. Special attention is given to the e-commerce oriented to the end-user. An assessment tool was specially developed for this evaluation. This assessment tool is based on legal regulations, codes...
From our point of view, we consider that evaluation is another aspect of the IT implementation process, which permits us to justify the investment to be carried out, to choose between different alternatives, to serve as an instrument of control over the implementation process, over its costs and benefits and, in short, over the success of the proje...
The conceptual model presented in this paper poses that there are mainly two types of motivations which determine individuals' consumption behaviour on the web, i.e. utilitarian vs. hedonic. Such motivations, which we call meta-dimensions, group into two clearly differentiated categories of a variety of benefits sought – i.e. dimensions of meta-dim...
Information systems/information technology (IS/IT) outsourcing is a major issue which has received much attention, as shown by the extensive literature on the topic. However, most works on outsourcing have focused on theoretical topics, and there are but a few empirical, quantitative studies. This chapter presents an empirical study of IS/IT outsou...
Purpose
First, to theoretically justify and empirically test the sequence of effects based on the standard learning hierarchy to explain consumers' online buying‐related responses. Second, to analyse the moderating role that consumers' internet expertise can play on the formation of both their affective and buying‐related responses towards this med...
La afirmación de los Sistemas de Información como campo científico independiente de otras áreas se viene sustentando en la gran cantidad de trabajos académicos y de investigación que sobre este tema se vienen realizando. Este corpus doctrinal adolece no obstante de un mayor bagaje metodológico y de estudios sobre la aplicación de determinadas metod...
En: Revista de enseñanza universitaria Sevilla 2004, n. 23, junio; p. 23-37 Describe una experiencia docente realizada por nuestro alumnado en el ámbito de los estudios de Economía y Empresariales de las Universidades de Huelva y de Sevilla dentro del marco del aprendizaje activo y colaborativo, la creación de unas redes telemáticas entre nuestros...
Los motores de búsqueda en la WWW giran en torno a dos paradigmas básicos: buscadores por índice temático (o directorios) y motores de búsqueda. La efectividad de estas últimas depende de la calidad de la indiciación de la información que se encuentre almacenada en los servidores. En este artículo se propone una guía para obtener un funcionamiento...
In such a competitive environment as the present one is, the managers of different organizations must not only make the right decisions, but they must also make and implement them as quickly as possible. For this reason, they need several tools to provide them with information. These tools are called Executive Information Systems (EIS).This paper i...
ESTE CD-ROM, SE ENCUENTRA EN LA SECCION DE SERVICIO REFERENCIAL AUTOMATIZADO PARA SU PRESTAMO.
En: Revista de enseñanza universitaria Sevilla 1992, n. 4, septiembre; p. 101-115 Se pretende proponer ciertas consideraciones prácticas para la elaboración y redacción de una tesis doctoral o cualquier otro trabajo de investigación similar. Se recomienda el seguimiento de ciertas pautas informáticas en la utilización del software horizontal, princ...
This paper presents the results of a qualitative and quantitative evaluation of the performance on the Internet of medium and large Spanish enterprises. Special attention is given to the firms' e-commerce, in particular to the issue of business to consumer. In the study, an instrument of analysis was specially developed to evaluate the presence on...
Esta guía contiene un breve manual para el manejo de cada uno de los paquetes computacionales mencionados en el subtítulo de la obra.
