Patrick Bouchet

• Professor (Full) at Université Bourgogne Europe

This exploratory research examines the dining-out preferences of 346 domestic tourists at a gastronomic destination following the COVID-19 pandemic. A conceptual model based on five variables (four independent variables—neophilia, neolocalism, gastronomy knowledge, and sensory appeal—and one moderating: generation) that could influence tourists' pr...

Since the Beijing Olympic Games in 2008, several large-scale sports competitions such as the Olympic Games and the World Cup are organized in developing or Third World countries. The reasons that motivate these developing and industrialized countries to organize these events remain economic, social and environmental development. However, Mrani (202...

Les violences dans les stades de football sont des actes répétitifs qui engendrent plusieurs dégâts humains et matériels. Ces violences sont importantes à étudier car elles sont de plusieurs types et prennent différentes formes, d'où la complexité de leur étude. Parmi les différentes violences que l'on peut rencontrer dans un stade, cette étude pro...

Le paysage touristique mondial évolue face à des crises et mutations sociétales, incitant les organisations touristiques à réajuster leurs stratégies. L'avenir du tourisme exige une refonte des pratiques en faveur du respect de l'environnement et de l'humain, tout en maintenant des équilibres économiques et sociaux. Ces changements ont engendré des...

Le retour au local et à son authenticité semble incontournable dans le devenir touristique (Barrey et Teill, 2011 ; Apostolakis, 2003). Engagée il y a quelques années, cette tendance à la redécouverte et à la valorisation d’un patrimoine régional apparaît devenir un facteur de (re)développement touristique liant innovation et identité (Falardeau, B...

À Yaoundé, les terrains de football, espaces aménagés et ouverts au jeu, sont en nombre limité. Face à une forte demande, leur accès reste problématique pour les habitants. Notre enquête sociologique porte sur l’observation d’usagers de ces stades et leurs discours sur l’accès aux sites à l’échelle du 6e arrondissement de la capitale camerounaise....

Since the 1980s, sports, either organized and/or unorganized, and active leisure activities have been booming for all population categories. Jobs and wealth providers, they do participate in territorial economic and social development, yet can also lead to their degradation through non-environmentally friendly activities which challenge their susta...

Chongli, an internationally renowned ski mecca, is famous for hosting the 2022 Winter Olympics. As a booster of local economic development, ski tourism facilitates Chongli in moving away from poverty, and provides a new model for the economic development of other impoverished areas in China. The aim of this research is to analyze the impact of ski...

Since December 2019, the Covid-19 pandemic crisis has led to profound changes around the world with a lot of interdictions or constraints to travel outside one's own country. One of the major consequences has been the development of proximity tourism in outdoor spaces less conducive to the spread of the virus. From a study preceding this pandemic,...

One of the consequences of the Covid-19 pandemic crisis has been the development of proximity tourism in outdoor spaces being less conducive to the spread of the virus. From a study preceding this pandemic, this article seeks to better understand the experiences lived by domestic tourists from when they visited two typical protected natural parks a...

This exploratory study examines the impact of the Covid-19 pandemic on the travel intention of French people (n = 655) for holidays in summer 2020. Qualitative results show demographic and generation differences in the intention to go on vacation caused by a combination of personal uncertainties due to the pandemic, compulsory state measures and tr...

The Bucharest International Marathon is the most important street running event in Romania. The main purpose of the study was to examine the profile of runners who participated at this event and to highlight the impact of this road race in the territory from economic, environmental, and sociocultural perspective. The research was based on a common...

The number of running races in Hungary has significantly increased during the last few years, while competitions are becoming more and more diverse. To better understand the impact of these for the host town, a survey study has been carried out in Debrecen, Hungary, following a half marathon in April 2017. One quarter of the 1028 participants (n =...

Phalempin is a small town (4500 inhabitants) located 13 km south of Lille, north of France) now mostly a dormitory suburb. The territory includes a small forest part of the half marathon. On July 19th, 2016 was run the 32nd edition of the traditional road running, one of the most famous and recognized sport event in the region, organized by two ass...

This paper aims to synthesize research on the Management of Sports Organizations (MOS) in France. Three parts structure this voluntarily simplifying contribution, very personal and collective at the same time through the direct and indirect contributions of many researchers. First of all, two historical parts between the 1960s and the 2000s provide...

In this research, the authors propose to re-explore the relationship between team identification and supporters’ post-game identity management strategies using the two self-conscious emotions of pride and shame as mediating variables. The moderated mediated results indicated that pride mediated the links between team identification and the strategy...

Purpose The objective of this research is to understand and compare the perceived brand positioning of two football megabrands (Adidas and Nike) for a specific social group, the registered amateur football players in France, using the social representation theory (SRT) as the theoretical framework and the free word associations as the main method....

Over the past decade, gastronomy tourism has become a key component of destination marketing strategies (Du Rand & Heath, 2006). Economically speaking, gastronomy tourism has become one of the most dynamic and creative segments of the global tourism market (WTO, 2012) and represents 25% of global tourism spending (World Food Travel Association, 201...

La majorité des recherches en tourisme dans le domaine oenogastronomique sont réalisées de manière indépendante soit dans le domaine du tourisme gastronomique (Etcheverria, 2010 ; 2016; Hall et al., 2003 ; Long, 2004 ; Poulain, 1997, 2002 ; Pitte, 1991 ; Sidali et al., 2015…) soit dans l’oenotourisme (Bruwer, 2003 ; Getz, 2000 ; Getz & Brown, 2006...

Exhibiting evidence of the applicability of scales developed in one society to other societies is a critical issue in establishing the general models of consumer behavior. This study investigates the measurement model of adolescent influence tactics with their parents in family vacation decision making in 19 societies. By conducting a series of exp...

International sport events have often been regarded as a development opportunity for their host countries. For Qatar, the Handball World Championship (HWC) of 2015 may be viewed as a step towards hosting the FIFA World Cup of 2022. The aim of this study was to measure the non-economic impact of the HWC on the young generation of Qatar, all national...

Social representations are seen as useful for a better understanding of shared thoughts about an object of representation (Moscovici, 1961). This is particularly relevant regarding marketing issues because of its strategic applications relative to costumers’ thought. This microeconomic point of view thus « identifies strategies for successful wine...

La majorité des recherches en tourisme dans le domaine oenogastronomique sont réalisées de manière indépendante soit dans le domaine du tourisme gastronomique (Etcheverria, 2010 ; 2016; Hall et al., 2003 ; Long, 2004 ; Poulain, 1997, 2002 ; Pitte, 1991 ; Sidali et al., 2015…) soit dans l’oenotourisme (Bruwer, 2003 ; Getz, 2000 ; Getz & Brown, 2006...

Gastronomic Tourism is a form of niche tourism motivated by food and/or drink (Hall and Mitchell, 2005) providing a unique and memorable eating and drinking experiences (ICTA). France is the first tourism destination and is also world-famous for its gastronomy. Moreover, France was the first nation, in 2010, to have its gastronomy recognized by UNE...

This chapter compares two protected natural parks as specific experiential contexts providing two different experiences for visitors: extraordinary and memorable versus ordinary and mundane (Carù & Cova, 2006, 2007). Each experiential context enables the distinction of actual visitors’ experiences (Pine & Gilmore, 1999) inside each park. A qualitat...

We examined adolescents' perceptions of child-parents dominance in family decisions for 15 issues of vacations. Data were collected from 19 societies from Africa, Asia, Europe, and North America. Results suggested that style of dominance within family for vacation decisions varied across societies. In general, parent-dominated decisions are related...

The main purpose of this study was to identify the influence of the consumer’s country of residence on hotel service attributes’ contribution to consumer satisfaction. The hospitality services of Disneyland Paris in Paris, France, were analyzed in the context of the study. Data came from their seven hotels and comprised 47,885 valid questionnaires....

Le « placement de produit » occupe de nos jours une place substantielle dans les productions médiatiques. Devenu un puissant moyen de communication, il fait désormais partie intégrante de notre quotidien. Le secteur sportif n'échappe pas au phénomène.

Les hébergements touristiques ont connu une profonde mutation avec notamment une orientation par la production de contextes expérientiels qui soit constituent l’offre proprement dite, soit servent à mieux positionner cette offre vis-à-vis de la concurrence. L’objet de cette recherche est donc de mesurer l’influence des services (fonctionnels versus...

We consider the influence of personal and social identity among adolescents on the importance they attach to clothing products and brands. The conceptual framework includes more conventional variables such as socialization (family, peers, media, and celebrities) and individual characteristics (gender and grade level). Based on a sample of 1,596 Fre...

The Sporting Buzz: A Semiotic Characterization The media landscape has changed since the beginning of the 20th century, and the role of the receiver has changed with it. From consumer to “consumer-actor,” the receiver’s new role is now central to the creation of format and diffusion of media content. These new formats are increasingly shorter and m...

Prior work on the relationships between team identification and spectators' reactions to one's team victory has largely neglected the potential effects of mediating variables. In this research, we proposed that the process of Basking in Reflected Glory [BIRGing - the tendency to reduce the distance between oneself and one's team; Cialdini, R. B., B...

We draw theoretical support from the concept of customer participation and cognitive dissonance theory to investigate the moderating effects of the preference-related belief of nature-based tourists, that is, the New Environmental Paradigm (NEP), on relationships between tourist experiential components and outcomes. The responses of 500 visitors to...

It has become common for academics and sports marketing professionals to study and explain the heterogeneity and complexity of sports spectators' behaviours and attitudes, with numerous works addressing this topic But these surveys are more about fans of professional sports clubs (soccer, basketball, baseball, hockey, etc) who attend regular season...

Purpose The aim of this article is to compare protected natural parks (management and visiting) such as experiential contexts in different countries with a cross-cultural view. We draw theoretical support from the concept of experience to analyze two protected natural parks in France (Morvan) and in Taiwan (Yangmingshan) with different geophysical...

L’objet de cette recherche est de montrer l’intérêt académique et managérial des théories psychosociales pour comprendre les styles vestimentaires des adolescents. Au-delà des approches marketing et sociologiques, il s’agit de mettre en évidence l’apport des théories de l’identité sociale (T.I.S. (Tajfel et Turner, 1979) et de l’autocatégorisation...

Comment étudier les parcs naturels implantés en espace rural à proximité de capitales régionales ou nationales au travers des activités touristiques et sportives avec des visiteurs, des territoires, des acteurs et des parties prenantes très différents ? Pour répondre à cette question empirique, nous proposons un support théorique basé d’une part su...

On identity management strategies that explain their sport fans’ group construction modes : An exploratory study in Elite French rugby The analysis of identity management strategies in regards with sporting performances (for example, MATing, blasting and boosting) has been essentially conducted in the North-American context. The aim of this study i...

Hospitality and the tourism service industry have been facing deep changes over the last few years especially with stronger orientation towards the production of experiences including offers dependent on the discovery and the respect for nature. In order to identify the influence of the experiential dimension in an ecotourism context, this paper st...

Dans un contexte de mutation des vacances actives, le tourisme sportif « haut de gamme » à destination des seniors constitue pour les prestataires une demande croissante et « renouvelée » de la part d’une clientèle sans forte contrainte temporelle et à forts pouvoirs d’achat. L’analyse des stratégies de prestataires français et étrangers met en évi...

Cet article s’attache à montrer les similitudes existant dans la gestion publique du sport entre les pays africains francophones comparés à partir du concept de modèle sportif. En tant qu’États africains et sociétés postcoloniales francophones, il apparaît que l’héritage du passé a profondément influencé leur mode d’organisation centralisé. Les pay...

Résumé Cet article vise à décrypter la dynamique sectorielle du marché des loisirs sportifs dont les industries d’articles de sport fournissent des indicateurs pertinents concernant la consommation et le développement. L’analyse permet d’expliciter les logiques et les éléments organisant et structurant le fonctionnement actuel de ce marché. Mais el...

This paper examines the use of social representations as a strategic tool to understand better and measure how consumers arrive at their identification of brand positioning (legitimacy and differentiation) in the brand's market. By considering the market as co-produced by brands and consumers (B&C approach'), this study classifies free-word associa...

Sport brands are a central element of modern sport business and a ubiquitous component of contemporary global culture. This groundbreaking book offers a complete analysis of the topic of sport brands from both a marketing management approach (strategy and implementation) and a psycho-sociological approach (consumption and wider society). In doing s...

L’objectif de cet article est de proposer un dispositif d’analyse qui prenne en compte aussi bien les effets du tourisme en termes de developpement durable et de valorisation des territoires que les experiences recreatives recherchees ou vecues par les touristes. Ce dispositif requiert une approche multi-echelle et pluridisciplinaire combinant l’ap...

This research focuses on the influence of clothing style identification on adolescents’ brand consumption behavior. The sample consisted of 1063 adolescents. The results indicated that the clothing brands adolescents prefer depend upon the clothing style with which they are identified. The role of media and music on Generation Y adolescents and on...

The purpose of this paper is to provide an analytical device. This device must take into account both the effects of tourism in terms of sustainable development and valorization of territories than recreational experiences sought or lived by tourists. This scheme requires a multi-scale and multidisciplinary approach combining the contributions of m...

Comment analyser les relations déviantes potentiellement violentes ou discriminatoires dans le spectacle sportif au stade? Since ten years, we are witnessing a globalization and diversification of the sport event consumption as well as stadiums dedicated to their event or retransmission. Social contexts associated with this consumption have also be...

This study's goal was to create and test a tool for identifying different types of sport spectators. Based on four types of sporting-event consumers - aesthete, interactive, supporter, and opportunist - we developed the Sporting Event Experience Search Scale (SEES). We conducted an empirical investigation involving two sporting events with both liv...

The object of this investigation was to clarify certain mechanisms of identity categorization by studying, from a sociohistorical and psychological perspective, two groups of soccer fans from the city of Marseille. Through this pluralistic social approach, a more precise differentiation of the types of identity construction for both groups was able...

The object of this investigation was to clarify certain mechanisms of identity categorization by studying, from a sociohistorical and psychological perspective, two groups of soccer fans from the city of Marseille. Through this pluralistic social approach, a more precise differentiation of the types of identity construction for both groups was able...

The aim of this exploratory research was to refine the relationship between ingroup identification and three classical identity-management strategies: individual mobility, social competition and social creativity. More specifically, in the particular context of sport spectators' reactions to their team loss, we tested the moderating role of gender...

This study focuses on the role of sports brands in the adolescents’ consumption behaviour, and more particularly in the shoes category. This consumer behaviour is analysed through the notion of clothing style which takes into account the social aspects of identity construction. From a survey realized with 1 063 consumers, a correspondence analysis...

L'objectif de cet article est de montrer l'intérêt d'utiliser les représentations sociales comme outil d'analyse du positionnement stratégique des enseignes (de fabricants et de distributeurs) dans un secteur commercial donné. En considérant le secteur comme objet de représentations, cette approche psychosociale permet d'identifier les éléments cat...

This paper illustrates the similarities that exist in the public management of sports between the French speaking African countries compared using the notion of sport model. It appears that in African states and French speaking postcolonial societies, past traditions have deeply influenced their centralised organizational structures. French speakin...

Sport spectators' reactions to their favourite team's (athlete) defeat is a well studied phenomenon and several strategies used by sport spectators to cope with it have been previously identified in the literature. However, the conceptual distinctions between these strategies have not been empirically tested and no measure of spectators coping stra...

This paper aims to show that social representations are a strategic tool for analyzing store positioning in a specific market. By considering the market as an object of representation, this approach identifies the dimensions on which consumers as a social group base their judgment in order to legitimize and differentiate the existing core store. Th...

L’objectif de cet article est de montrer l’intérêt d’utiliser les représentations sociales comme outil stratégique d’analyse susceptible de mettre en évidence les éléments qui fondent le positionnement légitime ou illégitime d’un fabricant ou d’un distributeur dans un marché donné dans l’esprit des clients. L’utilisation de cette méthode permet de...

Les marques de sport se sont progressivement immiscées dans les modes de vie de nos sociétés contemporaines. Comment comprendre un tel essor et un tel succès aujourd'hui alors qu'elles ont, pour certaines d'entre elles, plus d'un siècle d'existence ? Cet ouvrage prend en compte les nouvelles problématiques liées aux stratégies des firmes, au marke...

On the sports goods market, brands permanently seek new means of conquest and strategic positioning in order to be more competitive. For that purpose, they place innovation more and more at the centre of their development. With the Decathlon Group, it is interesting to see how a retailer decided to take a way of “intrapreneurial” expansion consisti...

This research analyzes the role of clothing style on adolescent consumer behavior. From a study of 1063 participants, the results showed that the level of clothing style identification is strongly related to socialization agents’ influence and specific brands consumption. Indeed, to each of the eight clothing styles identified, specific brands and...

Comprendre l’essor et les fondements du tourisme sportif afin d’en extraire les éléments managériaux utiles pour les acteurs de ce marché si florissant aujourd’hui. Tel est l’objectif de cet ouvrage sur le management du tourisme sportif qui cherche à situer et à analyser les concepts et notions clés, les démarches et les outils issus du corps de co...

Cet essai de définition du tourisme sportif part des enjeux socio-économiques liés au triptyque « tourisme-sport-développement », le but n’étant pas de produire une définition restrictive et technicienne, mais de poser les questions empiriques fondamentales liées à la compréhension de l’organisation et au développement de ce secteur tant à l’échell...

Depuis une dizaine d'années, nous assistons à une mondialisation et à une diversification du spectacle sportif aussi bien dans les sites dédiés à leur manifestation que dans les lieux investis pour le suivi de leur retransmission. Les contextes sociaux liés à la réception du spectacle sportif sont devenus des lieux de constructions et d'expressions...

Comprendre l'essor et le succès des marques de sport ! Tel est le pari difficile auquel cet ouvrage s'est consacré en situant et en analysant les concepts et notions clés, les démarches et les outils issus du corps de connaissances de la gestion et des sciences humaines et sociales. En effet, la notion de marque de sport prend des interprétations e...

This article proposes a study of the identity management strategies of two French ultra groups, South Winners (SW) and the Commando Ultra (CU), who support the same team of Marseille. The Social Identity Theory and the Self Categorization Theory constitute our frame of analysis. We loosened the socio-structural characteristics of status, legitimacy...

Les activités sportives touristiques ou de loisirs en forêt, à cause de leur croissance et de leur diversification, sont devenues un fait social en France. Elles se segmentent régulièrement, ce qui induit la création de nouvelles activités comme l’accrobranche et le paintball. Les « pionniers » d’une nouvelle activité sont motivés par sa nouveauté,...

Depuis quelques années, trois tendances ont fortement marque le secteur du tourisme et des loisirs des sociétés occidentales : les sports de nature, le développement local, et le respect du milieu naturel (Bouhaouala, 2001; Bouhaouala & Chifflet, 2001; Corneloup & ai, 2001; Pociello, 1995; Vachée, 2002). Leur rapprochement s'inscrit inévitablement...

Due to the works of Wann and colleagues, spectators' identification with teams has taken on a central role in the study of sports spectators' thought and behavior. However, no research in this area has measured identification with sports teams in the French context. Two studies attempted to develop a valid and reliable French version of the Sport S...

Our study is interested in the behavior of the adolescent consumer. It raises the psychosocial question of the process which directs the consumption of the teenagers. The concept of social identity will enable us to formalize this approach which thus tries a lighting on the behavior of the adolescent consumer. We will see that the social identity i...