Noor Dalila Musa

Noor Dalila Musa
Universiti Teknologi MARA | UiTM · Faculty of Business Management

About

14
Publications
18,105
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12
Citations
Introduction
Skills and Expertise

Publications

Publications (14)
Article
Full-text available
Business management programmes are critical in developing highly competent workers to meet the demands of today's business environment. An empirical analysis of a business management programme is required to determine the effectiveness of programme courses in providing students with soft skills that will enable them to meet contemporary employment...
Article
This study examines the level of organizational commitment between employees in public and private higher learning institutions in Malaysia. This quantitative study used a survey approach through adapted questionnaires where 142 and 137 employees from public and private higher learning institutions were selected. Descriptive analyses and correlatio...
Article
Full-text available
This paper investigates the geographical differences in sustainable consumption among Malaysians by adopting the ecologically conscious consumer behaviour (ECCB) model. With a total sample of 502 responses, a survey was developed and administered. A statistical analysis was conducted using SPSS to examine the comparison between the urban and rural...
Chapter
Organizational commitment refers to the degree of attachment and loyalty that the employees feel and dedicate towards their organization, the willingness to work hard and exert high level of efforts and the desire to remain with that organization. Adopting a structured questionnaire, the present study focused on employees from the perspective of pu...
Chapter
Organizational green culture and organizational commitment are very important concepts that most organizations must understand in order to remain competitive and productive. Thus, it is crucial for any organization to know how to measure these constructs from the employees’ perspective in order to better understand employees’ needs, and hence, sati...
Chapter
Full-text available
Over the last ten years, green marketing and ethical consumerism have changed ominously. Consumer attitudes and beliefs regarding the importance of environmentally friendly behavior have become more important. Environmental degradation and consumers’ behavior have been identified as the main cause of ecological deterioration. Consequently, the impa...
Conference Paper
Full-text available
Over the last two decades, issues pertaining to green marketing and ethical consumerism have changed tremendously. The environmentally friendly consumer behavior has become more important in changing consumer attitudes and beliefs. Past researches have recognized consumers' behavior as the main cause of ecological deterioration. Subsequently, tight...
Conference Paper
Full-text available
This paper aims to investigate geographical differences in sustainable consumption among Malaysians by adopting the ecologically conscious consumer behavior (ECCB) model. A survey has been developed and administered with a total sample of 502 responses achieved across the country. Statistical analysis using SPSS was employed to examine the comparis...
Conference Paper
Full-text available
This paper aims to investigate the role of demographic factors in sustainable consumption among Malaysian consumers by adopting the environmentally friendly consumer behavior (EFCB) model. A survey has been developed and administered with a total sample of a 502 responses achieved across the country. Statistical analysis using SPSS version 21.0 was...
Article
Green culture is not new in Malaysian organizations. This culture is now accepted and has become a norm among Malaysian employees in public or private sector. The common green activities include 3Rs (reduce, recycle and reuse) and 5S. The existence of green culture may influence employees’ commitment towards their organizations. Their commitments c...
Conference Paper
Full-text available
Over the last ten years, green marketing and ethical consumerism have changed ominously. Consumer attitudes and beliefs regarding the importance of environmentally-friendly behavior have become more important. Environmental degradation and consumers' behavior has been identified as the main cause of ecological deterioration. Consequently, the impac...
Chapter
Every year, an organization will organize event in order to build a good relationship with the customers. An organization will spend money, especially in sending their employees to training to increase their customer service skills. The problem usually occurs when the employees were unable to apply all those knowledge, especially while communicatin...
Conference Paper
Full-text available
Over the last ten years, green marketing and ethical consumerism have changed ominously as have the consumer attitudes and beliefs regarding the importance of environmentally-friendly behavior. Environmental degradation and consumers' behavior have been identified as the main cause of ecological deterioration. Consequently, the impact of environmen...

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