Nina Faraoni

Nina Faraoni
University of Granada | UGR · Departamento de Comercialización e Investigación de Mercados

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11
Publications
1,959
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49
Citations
Citations since 2016
11 Research Items
49 Citations
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Publications

Publications (11)
Article
Full-text available
Knowledge of the value generated within Higher Education institutions is of great interest for various agents, in particular managers, as well as governments and society. University missions and their scope complicate any comparable measurement of the effects they may have. Perhaps the most adequate term for it and one that includes simple economic...
Article
The opinions of students constitute valuable information to be taken into account in university management. In this study, university satisfaction is analyzed, by means of a proxy variable (intention to repeat the same university course) following a holistic approach that analyses its relation with socio-demographic characteristics of the universit...
Article
Full-text available
El turismo de montaña, que incluye estaciones de esquí y áreas naturales protegidas, ha de buscar un equilibrio entre satisfacer las necesidades de los visitantes y el respeto al medio ambiente. En dicha búsqueda, el marketing puede desempeñar un importante papel. Este trabajo trata de responder a la falta de estudios sobre la aplicación del market...
Article
Full-text available
Este trabajo examina la distribución por género de las universidades, a través de un porcentaje de mujeres dentro del alumnado, y comprueba si tal distribución tiene alguna relación con la posición de las universidades en los rankings universitarios. Se han seleccionado siete rankings, globales y sintéticos, disponiendo de datos de la distribución...
Article
Full-text available
Natural Protected Areas face the challenge of conciliating attractions with satisfaction of their different stakeholders without compromising their own resources. Marketing can play an important role to this challenge from a macromarketing perspective. No studies are found in the literature on the integral assessment of marketing practices in Natur...
Article
Full-text available
Mountain and snow tourism are sectors of immense social and economic importance that are developed in an especially sensitive environmental context. A large part of this tourism is channeled through ski resorts. The literature on comparative studies of ski-resort management and, in particular, on marketing management, is limited. This study contrib...
Article
University rankings have proliferated in recent years and have been diverse, with a variety of profiles. This paper deals with the task of obtaining one single summarized ranking based on a selection of the most widely known rankings, in short, a meta-ranking. Five of the best-known rankings were selected and a database compiled with the major worl...
Chapter
Full-text available
The paper examines the positioning of Latin American universities in the most notorious international rankings. The rankings used to carry out the analysis are ARWU, NTU, URAP, THE, QS and SCIMAGO. Some indicators are used to find an association between the positioning of universities and the socioeconomic aspects that characterize Latin American c...
Book
Full-text available
Rectores/as, vicerrectores/as, dirigentes de universidades y expertos/as en educación superior a participan en esta publicación que busca una reflexión para identificar iniciativas viables a corto o medio plazo, para la mejora de las universidades del espacio iberoamericano y de las relaciones entre ellas. Dentro de este objetivo, una atención espe...
Article
Full-text available
Este estudio propone la elaboración de un meta-ranking con las 14 universidades españolas que aparecen en al menos cuatro de los cinco rankings globales considerados, que son de reconocida notoriedad internacional. Se puede diferenciar entre rankings de investigación con datos bibliométricos y rankings que tienen en cuenta otros aspectos y otras fo...

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