Nicos Kartakoullis

• University of Nicosia

The purpose of this study is to determine the extent to which the strategic marketing planning process is being used in the Greek professional sports sector and its contribution to clubs’ business performance. The research was concentrated on the professional sports sector in Greece and the research hypotheses were investigated through a questionna...

Football has long transcended its state of being as a sport or activity, to evolve into a business that supports a complex and dynamic multi-billion industry. Never having lost its original identity, nonetheless, it still bears massive influence, far beyond the economic one, at the social and cultural levels, affecting and being affected by a multi...

The present study aims at examining the alignment between environmental turbulence and strategic aggressiveness in sport businesses during a period of economic crisis. A questionnaire-based research with the participation of 161 senior and top-ranking members of sport businesses has been carried out. The instrument was based on modification of Anso...

This chapter examines the development of the sport and fitness industry in Cyprus, utilizing available data from the records of the Cyprus Sports Organization (CSO) and findings from related studies. The industry shows a massive increase in participation and intensity, with an increasing number of stakeholders. Certain issues need to be addressed:...

Purpose The aim of this cross-sectional study was to examine the association between depressive symptoms, sleep quality, objectively assessed physical fitness, and fatigue, among a sample of adult women with different obesity status. Methods One hundred and ninety-four volunteer adult women (36.1 ± 11.1 years) participated in the study. Based on b...

The research relies on an extensive theoretical study taking into consideration the Decisions, Resolutions and Recommendations of the European Union and the Council of Europe, together with the enactments and amendments of the Cyprus law on violence in sports, to identify the key actions taken by the authorities in Cyprus, as a response to football...

The purpose of this study is to examine the condition of sport in Cyprus. An analysis of how and by whom sport programs are operated presents an overview of sport facilities and the operating costs of the Cyprus Sport Organization (CSO) and the national federations. Data was collected using mailed survey and desk research. Results indicated that: (...

keywords: Football industry, Stakeholder analysis, Value-based analysis

The purpose of this paper is to theoretically identify the main stakeholders of the football industry and to define and delineate their typology, prioritization and interrelationships, along specific attributes; drawing in parallel explicit theoretical and practical conclusions towards scholarly advancement and managerial implementation. The resear...

Cyprus is a small, but a rather unique island country. Due to its location at the crossroads of the cultures and civilizations since antiquity, the island of Cyprus carries a significant history of greatness but also tragedy. In respect to the latter, undoubtedly the most recent is the division of the island that took place in 1974 with all the rel...

This study contributes to the limited existing research on the participation patterns of Cypriots in leisure and sports. Leisure and sport are viewed collectively while adapting the notion put forth by The Council of Europe (2007) defining leisure sports as sports activities aimed at the preservation and improvement of physical condition, health an...

Administrators of sport organizations have increasingly become aware of the importance of management not only for the operation of their day to day affairs, but also for the successfully operation of their respective sport organizations. In the case of national sport federations, management techniques that implement good governance can ultimately l...

The research presents an alternative, value-based approach to conventional strategic marketing; facilitating football club theory and practice evolution and adaptation to contemporary competitive conditions. Methodologically, the paper is conceptual and based on extensive secondary data and a multi-perspective theoretical research and analysis. It...

The sports history of Cyprus dates back many centuries. Inscriptions found in various archaeological sites, both on the island and in Greece, provide evidence for the Cypriots’ love for sports. In its effort to promote sports, in 1969 the Government of Cyprus established the Cyprus Sport Organization following the passage of special legislation kno...

The paper investigates the subject of football facility and equipment management to present the key success factors and planning elements for consideration. The work is based on secondary data analysis and literature review, and the findings include both descriptive and prescriptive elements. The findings construct a theoretical basis for further d...

The paper provides a multi-perspective analysis on strategic resource planning for football clubs. Towards this aim, financial planning, fundraising and sponsorship are examined, and their strategic marketing aspects are presented and interrelated. The paper rests soundly on scientific theoretical and secondary data research, and incorporates liter...

Purpose – This paper seeks to contribute to an understanding of the organizational culture of the spin‐off knowledge‐based enterprises, which operate within the science and technology parks in Greece. In this context, a critical number of questionnaires have been distributed to the spin‐offs to examine whether firms born within the parks have devel...

Sports marketing communications (MCs) theories have stemmed from orthodox marketing concepts; and though they have naturally adapted to the differentiators of their very nature, they increasingly portray elements of stagnation. The sport core product is still being regarded as essentially on-location or media entertainment, limiting researchers and...

Worldwide use of the Internet by business and commerce has recently increased dramatically. Indeed, many commentators now claim that the Internet is leading to a new period in marketing. Sports, and especially football clubs which have become increasingly commercial in recent times, have not been unassailable to such rapid developments and they uti...

Doping and the use of prohibited substances is one of the major issues that sport is facing currently in Cyprus. The fact that an increasing number of athletes tested positive on the island over the last couple of years raised additional concerns and the issue became even more contentious. In this climate of controversy and concern regarding doping...

This study examined the extent to which empowerment is applied to Greek professional football clubs, and the relationship between empowerment and organizational performance. Empowerment, on the one hand, has been described as a means to enable employees to make decisions and accomplish their work in meaningful ways, and on the other hand, as a pers...

Purpose – The purpose of this paper is to provide a better understanding of how the internet is used as a strategic tool in electronic customer relationship management (e‐CRM) in the football sector. In particular, the research questions this paper addresses are: How can the online environment be described? How are the customers served in this onli...

In recent years studies have shown that sport can serve as a means towards conflict resolution. Since the time of British colonialism in the 1950s, and after its 1960 independence, Cyprus has experienced conflict between its two main communities – the Greek Cypriots and the Turkish Cypriots. The de facto division of the island in 1974 caused commun...

It was inevitable that with all the changes occurring in the modern sport, there has come a change regarding the involvement of children and young people in high-level and competitive sport. This is a very “hot” emerging issue that has drawn attention, and has sensitized people in the area of sport from all over the world, raising their concerns ab...

The purpose of this study is to examine the evolutionary trend of Sports for All participation and programs in Cyprus up to the year 2006. Specifically, Sport for All in Cyprus is examined under the following categories: 1) overall participation, and 2) participation and programs for children, women, men, and persons with disabilities. The methodol...

Given the popularity of football all over the world, it is no surprise that people address football as the ‘Universal Language’ on many occasions. The results of a recent survey by Lamprecht and Stamm SE BAG were impressive in indicating how ‘big’ football is worldwide. This essay addresses the issue of how big football can be in a small island sta...

The Republic of Cyprus became an independent state in 1960. It has been de facto divided since 1974. Efforts over the past 30 years to solve the Cyprus problem and reunify the island have not yet been successful yet. Various attempts have been made at different levels from politicians, professionals and the United Nations to bring the two communiti...

Purpose of the study: The present study aims to investigate the broader influential industry and public administration environment in the context of determining the extent and potential of sport tourism developments in Greece. Method: Formal interviews with a wide range of top officials from all levels of sport tourism policy making and implementat...

The use of prohibited substances in sport does not solely concern athletes, but it is also quite common among other categories of the population: people who do not engage in competitive sports but use doping substances for a number of other reasons. This article is based on a survey that was administered to 532 people of both sexes, aged 14 years a...

This study examines the level of awareness of organizational culture (OC) of hotel managers in middle and upper level Hotel Units (HU) in Greece. A random sample of 140 hotel managers from middle and upper Hotel Units (HU) in Greece were surveyed using the Organizational Culture Assessment Questionnaire (OCAQ), a 30-item OC scale developed by Sashk...

Countries that have traditionally relied on the 'sand and sea' to lure tourism are now looking for specialized forms of tourism to expand their tourism market to a non-seasonal one. Sport tourism is a specialized form of tourism growing in Greece. In fact, islands such as Karpathos have realized its potential to expand tourism and have recently com...

Recently, Cyprus was selected by the British Olympic Committee as the training area for athletic preparation for the Athens 2004 Olympic Games. This move has prompted enthusiasm amongst tourism and sport organizations in Cyprus to expand its tourism industry to becoming a sport tourism market. However, as sport tourism is a relatively new concept i...

Thesis (Ph.D.)