Myoung-Kil Youn

Journals of Korea Distribution Science Association (KODISA) made great efforts in responding to the constant shifts in academic paradigms and in producing synergetic effects among KODISA journals to achieve the goal of maintaining their status in the world’s reputable scholarly journals. The aim of this study is to analyze the current practice and...

Purpose - The purpose of this paper is to analyze and illustrate Amazon's business strategies and its success in terms of its distribution strategy and business practices. Research design, data, and methodology - This is an analytical case study that examines Amazon's business strategies to demonstrate the importance of technologies to the success...

Purpose - This study aims to develop correspondence strategies to the environment change in domestic retail store types. Recently, new types of retails have emerged in retail industries. Therefore, trade area platform has developed focusing on the speed of data, no longer trade area from district border. Besides, 'trade area smart' brings about cha...

Purpose - This research analyzes the effects of Korean family ownership characteristics on firm value. The positive and negative effects of family ownership on Korean firm value were analyzed. If negative effects are evident, this research explores the factors that cause a decrease in firm value. Research design, data, and methodology - The study e...

This study investigated commercial power theory of traditional market through the analysis of literature review. Consumers¡¯ store selection models are made up a theory based on normative hypothesis, theory of mutual reaction, utility function estimation model, and cognitive-behavioral model. Detailed models are as follows. Normative hypothesis bas...

The purpose of this case study is to compare and contrast two recent legal cases and to derive practical implications to promote social justice in terms of income inequality. This study focuses on exploring and analyzing two of the most recent legal cases of the abuse of power by the rich in order to identify the effects of social media on these ty...

Regret is so common as to be the second most frequently named emotion in a study of the use of emotions in everyday language (Shimanoff, 1984). Regret is a negative, cognitively based emotion that we experience when realizing or imagining that our present situation would have been better had we acted differently (Zeelenberg, 1999). Meanwhile, compl...

Purpose This study investigated – the demographic characteristics of retirees who sought not to be reemployed or join an organization but, instead, to be self-employed. This study verified self-employment by regional and/or educational features to determine the self-employment factors and the policies required. Research design, data, and methodolog...

Purpose Ethical – management connects corporate management outcomes and emphasizes organizational cooperation. It also links human resource management, auditing, and financial management to increase employee job satisfaction. A survey of American enterprises showed that employees with high ethical consciousness had greater job satisfaction and lowe...

This study investigated effects of five consumption values of family restaurants, that is to say, functional value, economic value, social value, creative value and emotional value, upon consumers’satisfaction and brand reliability, and effects of satisfactions upon brand reliability, and effects of satisfaction and brand reliability upon consumers...

This study examines why a leader needs to establish good relations with his/her subordinate employees to build strong relationships with customers. The production and the consumption of goods in the service sector occur simultaneously, and it is the customer who determines the quality of the service provided (Bateson, 1985; Bradley, Fox, & Morris,...

Purpose – The study aims to investigate empirically the ef-fects of the flow of an Internet shopping mall upon consumers' revisit intention and purchase intention. Research design, data, and methodology – The subjects com-prised customers of Internet shopping malls. SPSS 19.0 for Windows was used to verify the models and hypotheses. Frequency, fact...

Purpose - This study aims to investigate Korean distributionenterprises' entry into the Chinese market. By studying Koreancompanies’ strategy and current situation in the Chinese retailmarket and analyzing Lotte Mart’s strategy, this study wasaimed at identifying comprehensive strategies for Korean companiesstriving to expand in China’s retail mark...

Purpose - This study aims to understand the brand marketingof agricultural products and redefine their status in South Koreaby analyzing impacts on consumer buying behaviors. Research design, data, methodology - Products, with independentvariables, were divided into agricultural brand productsand generic products. Dependent variables were limited t...

Purpose – This study aims to find ways to create win-winmarket strategies for department stores, vendors, and customersby studying the operation of the Teukyakmeip system—the distinctivetrade system of Korean department stores—and precedingcases. Research design, data, and methodology – We simultaneouslyexamined various materials, analyzed precedin...

Purpose - This study analyzed the characteristics of socialnetworking sites (SNSs) using related literatures, and researchedthe models discussed in precedent studies, to investigate the effectsof SNS characteristics upon consumers’awareness, purchaseintention, and recommendation. The purpose of the studywas to investigate the use of SNSs as a marke...

Due to Korea's recent economic depression, polarised consumption, and intensifying competition, its medium and small traders and manufacturers find it increasingly difficult to compete for sales in the domestic and foreign markets. The reality is that their survival is being threatened by the weakness of their brand power compared to that of large...

Globalization of retailing industry gave birth to mega-sized retailing companies. Wal-Mart of USA is one of such representative multi-national Supercenters. In the case of Korea, establishment of Supercenters such as E-mart and Lotte Mart (Korean brand name) and assertive expansion of its branch outlet network is creating conflict with traditional...

This study sets out to reinvestigate the existing theoretical models (that is, the Huff Model, the new probability model, and the gravity model) for the following two critical reasons: (1) it is because the precedent models have seldom predicted an estimation of sales potentials at the opening of stores particularly at local markets in Korea and (2...

This study aimed to predict retail sales of agricultural products marts in mid-sized cities of South Korea in conjunction with the Huff model. The Huff model is widely used in retail sales forecasting because of its easiness of use and the accuracy of its predictions. To forecast sales volume using the model, the parameter λ should be estimated. Al...

Early heading mutants were isolated among the mutant rices derived from MNU (N-methyl-N-nitrosourea) treatment on the fertilized egg cells in rice. Among different MNU concentrations, 3 mM of the MNU showed the highest mutant induction. Among the first year (1995), 155 early heading mutant rices, which headed more than 10 days compared to the paren...