Muthu Natarajan

Muthu Natarajan
SAVEETHA ENGINEERING COLLEGE · Department of Management Studies

Master of Arts

About

19
Publications
1,443
Reads
How we measure 'reads'
A 'read' is counted each time someone views a publication summary (such as the title, abstract, and list of authors), clicks on a figure, or views or downloads the full-text. Learn more
25
Citations
Citations since 2017
2 Research Items
16 Citations
201720182019202020212022202301234
201720182019202020212022202301234
201720182019202020212022202301234
201720182019202020212022202301234
Additional affiliations
June 2012 - November 2017
SAVEETHA ENGINEERING COLLEGE
Position
  • Professor

Publications

Publications (19)
Article
Mobile commerce has huge potential in India considering rapid mobile penetration. Mobile commerce is still in its initial stages in India. Hence, there are several problems remain unsolved till date namely services that are able to support different types of mobile devices and multiple networks, foolproof security. Ultimately acceptance and adoptio...
Article
Full-text available
Article
Technology is changing everything and impacting most every part of every business. Innovative human resource practices have reengineered the old process. Today human resource managers have innovated their way of hiring and recruiting employees. Innovative HR practices have overcome various human capital challenges viz. geographical limitations, mob...
Article
Full-text available
India is the second largest cellular market in the world after China, with a massive subscriber base of 867.80 million, as of March 2013. Majority of smartphone users are still on 2G network. Budget 4G smartphones coupled with affordable plans, can very well drive 4G growth in India. The most obvious mobile commerce trend is further development. Ye...
Article
A new effort has been made to understand the impact of herbally treated Non-Woven textiles in relieving pain while used as human health care products. Textiles are indispensable part of human life. Textiles are being used in kitchen to automobile and cover majority of human household articles of consumption. The term "Technical Textiles" was coined...

Network

Cited By