Muhammad Noman Shafique

• Doctor of Business Administration
• PhD Student at Dongbei University of Finance and Economics

The acme of this paper was to examine the QR code payment services adoption by retailers in Pakistan. An all-inclusive review of the literature and data analysis has justified the purpose to use this inventive technology. The study established that innovation diffusion theory (IDT) dimensions and convenience impacted the usefulness of QR code payme...

Gamers like to socially interact with other players and show off their avatar whenever it is conceivable in performance and appearance. This study aimed to develop a new construct—“Celebrity Avatar”—based on the celebrity endorsement model and player-avatar identification theory and add value to the survey using theory of consumption value (TCV) as...

Social media marketing is considered an integral part of the today’s marketing plans alongside the conventional tools. Social media’s practical application has changed the way of communication between organizations and consumers. In particular, the dynamics of interactions have been diversified in the Chinese technological cross-cultural environmen...

Online gaming is consistently changing with the use of new technologies and seen as making an impact on consumers’ sustainable lifestyles. The gaming avatars have influenced low avatar identification players to engage in physical and learning activities through massively multiplayer online (MMO) game genre. The fundamental purpose of the study is t...

Environmental problems are one of the major concerns in China due to booming industries and large-scale production. Manufacturing industries must change the traditional approaches of production and supply chain management practices to cope with environmental issues. For this purpose, a multidisciplinary and empirical study has been conducted in Chi...

The purpose of this study is to (a) investigate the impact of workforce diversity management on job match, job satisfaction, and job performance; (b) test the influencing role of job match on job satisfaction and job performance; and (c) examine the mediating role of a person’s job match on the association between workforce diversity management and...

Information communication technologies bring the revolution into all business sectors, and transportation sector is not an exception. Ticketing system has changed from traditional to intelligent, which provides information and service to the consumer. In developed countries such systems are implemented and operate successfully, while in the develop...

Governments around the world are using information and communication technologies to offer both simple information portals and transactional services. A less than one-third of the electronic government (e-government) initiatives focused on the provision of transactional services and understanding on studies related to the adoption of such services...

The Fourth Industrial Revolution begins, and policies are being formulated by economies as well as efforts are being made to meet the needs of the current times. Among other technologies which are part of Fourth Industrial Revolution, big open data is also the part of Pakistan’s digital policy framework. Scholarship is available to explore and exam...

Background and Objective: This paper examined the role of customer trust in the relationship of customer satisfaction and advocacy. Trust is an important element in strengthening the relationship between the customer and the firm. Methodology: Winning customer trust is surely not a miracle rather it is the result of careful planning and implementat...

This study examines factors that can be argued to influence the academician's behavioral intentions in using open government data (OGD). Policy-makers and practitioners will determine policy instruments in increasing acceptance and use of OGD by maintaining a good understanding of these factors. In this study, Rogers' Diffusion of Innovations (DOI)...

Information communication technologies increase the competitive intensity among organizations. The only way to get a sustainable competitive advantage is to focus on their resources, and capabilities to establish, and implement effective strategies to increase international marketing channel performance (IMCP). The target population of this study i...

With the development of ‘Internet +’, a new business model the Sharing Economy is booming，which as a revolutionary power to overthrow the business modes of traditional industries. The development of sharing economy has unique advantages and urgent reality in China. Therefore, based on the current situation of sharing economy, this paper analy...

Laffer curve is a tradeoff between tax cuts and tax revenues. The sketch of Laffer curve was drawn by Arther Laffer at a dinner with his friends on his napkin that reduction in taxes will increase tax revenues. Laffer curve explained that lower tax rate could encourage an additional output and it would increase income, which builds bigger tax base...

The technological transformation has led to the introduction of mini computers as wearable computers which facilitate users to use the Internet, different applications, messaging, and for calls all on one platform. The focus of these wearable computers in earlier studies has been on consumers and technical aspects, and their application has not bee...

In recent years, organizations are extracting knowledge from the huge volume of data to predict future trends. Specific applications have been developed for big data predictive analytics to utilize the current data in different industries. The efficiency of big data can be enhanced through the use of radio frequency identification (RFID) technique...

ABSTRACT Increasing supply chain performance has always been a common phenomenon in the history of organizations. Recent technological advancements (including radio frequency identification (RFID) in combination with big data predictive analytics (BDPA)) have been able to significantly leverage supply chain performance. In this respect, there is an...

Governmental entities are one of the producers of voluminous data. Proactive release of big open data (BOD) by the governmental entities is on the way around the globe. Pakistan’s Right to Information (RTI) Act, 2013 has been considered the compelling cause of big open data policy innovation adoption among governmental entities. Taking big open dat...

The aim of this study is to examine the effects of animosity on consumer’s willingness to buy foreign products. Animosity can be a vital force to decide whether to buy a foreign product or not. This research paper is about measuring and quantifying the animosity of people of china towards Japanese products in general. Additionally, it is quite e...

The Internet of Things (IoT) is the next generation of internet-connected information communication technologies (ICT). IoT typically integrates supply chain activities to enhance green supply chain performance (GSCP). Since every organization has different IoT capabilities in comparison with other organizations, GSCP can enable supply chain integr...

This article examines factors that can be argued to influence the academician's behavioral intentions in using open government data (OGD). Policy-makers and practitioners will determine policy instruments in increasing acceptance and use of OGD by maintaining a good understanding of these factors. In this article, Rogers' Diffusion of Innovations (...

Although the concept of brand loyalty and equity in recent times has evolved one of the dominant phenomena of brand management, yet the picture is incomplete without considering the role of consumer involvement levels. The purpose of this study is to investigate significant antecedents of brand loyalty, and its role in building brand equity, relati...

Environment-friendly policies have developed the awareness to protect the environment from hazardous effects. ISO 9000 certification, legal laws and public demands enhance the green corporate social responsibilities. Organizational traditional processes changed into green concepts. A dramatic shift from supplier selection to green supplier selectio...

The free market economy demands that organizations should be competitive. Achieving competitive advantage organization needs to adapt to the new environment and technological changes and also focus on strategies according to the market needs and wants. A dynamic organization should consider strategic orientation for achieving organizational goals....

Theoretical contribution is a process which is based on the theory development and advancement in existing theory with some logics and facts. This study has focused on some theoretical contribution related question and their answers through the narrative review of literature. This study will highlight what is the theory? And what are the major buil...

Distribution concept was the origin of marketing. Every organization has realized that they can enhance their performance through strengthen their network channels and through the adaptation of new, Radio-frequency identification (RFID), technology. In this study, the relationship between network channel and organizational performance has been esta...

Green supply chain management (GSCM), a cross-disciplinary field has grown during recent years with increasing interest from both academia and industry. GSCM considers emphasizing environmental issues in Traditional Supply Chain Management (TSCM). Due to the new trends in global warming, environmental sustainability has become a greater concern amo...

Globalization has changed traditional systems to scientific systems rapidly. This reform took place every organizational process. Fiscal reforms are the major reforms in the organization. The objectives of fiscal reform is to enhance the quality of fiscal governance and public finance. The fiscal reform also consolidate superior budgetary resources...

Today, Human Resource have identified that competent and skillful employees are the valuable factor in growing and developing organizations. So, respecting their needs their needs management can lead employee job satisfaction. People are the most important in the hospitality organizations because they are the central to the hospitality and service;...

The word motivation has been derived from motive which means any idea, need or emotion that prompts a man in to action. Whatever may be the behavior of man, there is some stimulus behind it. Stimulus is dependent upon the motive of the person concerned. Motive can be known by studying his needs and desires. There is no universal theory that can exp...

Job satisfaction has major impact on PTCL(Pakistan Telecommunication Company Limited)after it was privatized and had been studied by many researchers and many of them providedgood arguments that how it affected the job satisfaction of employee on the firm after it was privatized. It has been recognized that job satisfaction can play a vital role. W...

This study was carried out to find out the impacts of comic factor in TV advertisement on buying behavior of college and university students. Questionnaire was designed and used to gauge the effects of comedy in advertisements. Sample size was 120 and it was comprised of university business students (Preston University Islamabad, International Isla...

Strong relationship outcomes depend upon the combination of the relationship marketing tactics and personality traits of the customer. The proposed study will contribute to assess the relationship outcomes in insurance agent – policy holder relations in different ways; to assess the overall impact of the relationship marketing tactics on the effort...

Currently the world is experiencing a tremendous growth in the use of social networking sites (SNS). Virtual communities is Increasing day by day, there is still a lack of studies analyze on role of virtual community in impulse buying on the base of trust. Dramatic change in the technology it play role for the virtual communities. Virtual community...

Rising trends of globalization in economic, managerial and social arenas have resulted in interpersonal contacts across the cultures. Multinational companies are increasingly focusing on trainings of their employees for improvement of performance. This research is based on the practical idea and literature review about the success of employees who...

The purpose of this study is to examine the awareness of Muslim Pakistan of Islamic banking, particularly profit-and-loss sharing agreements. Samples of 300 Pakistani Muslims were surveyed utilizing a short questionnaire containing specific questions relating to the willingness of respondents to purchase profit-and-loss sharing Islamic banking prod...

Islamic Banking (IB) is flourishing dynamically in Pakistan like all other Muslim and non-Muslim countries since January, 1981 as a result of Islamization of banking sector by introducing radical and structural developments made by the Government. Financial stability has always been a great conventional concern for the banking authorities all over...