Ming-che Hsieh

• Doctor of Philosophy
• Project Assistant Engineer at National Applied Research Laboratories

本研究使用文字探勘技術，探討乃木坂46第6至29張單曲的歌詞，以及台灣粉絲對於各單 曲選拔成員的感想。結果顯示，秋元康先生為乃木坂46創作的單曲歌詞，詞性比例大致一 致，即使在部分單曲中大量使用英語，其比例仍不高，符合日本作詞家的典型作風。另一方面，粉絲的情感起伏受到選拔C位的影響。從整體來看，粉絲議論的重點，是團體成員的努力是否得到應有的回報(i.e., 進入選拔名單)，特別是針對乃木坂46二期及三期生。本文以上述研究成果為基礎，探討營運的行銷策略。筆者期待透過此研究，立下偶像團體研究的標竿，甚至是套用至Vtuber研究。

This study uses text mining approaches to examine fans’ replies to the center members of Nogizaka46, a Japanese female idol group. From June 2013 to July 2021, only four members were selected as the center members more than twice (Table 1). This study focused on these four members and asked the following questions based on fans’ replies from social...

Bilingual language switching and its link to domain-general executive functions have been studied in the domain of language production, but they are seldom examined from the perspective of language comprehension. This study examined language switching using a language comprehension paradigm, and further discussed the role of working memory and inhi...

This study examines latent features in bestselling comics from reader reviews: Demon Slayer (鬼滅の刃), Attack on Titan (進撃の巨人), Fullmetal Alchemist (鋼の錬金術師), and Jujutsu Kaisen (呪術廻戦). Text mining approaches reveal that topic makeup and emotional shifts make Demon Slayer (鬼滅の刃) become a blockbuster. Demon Slayer creates a dominant topic worthwhile for...

This study aims to examine the neural mechanisms of resolving response competition during bilingual word recognition in the context of language intermixing. During fMRI scanning, Chinese–Japanese unbalanced bilinguals were required to perform a second-language (L2) lexical decision task composed of cognates, interlingual homographs, matched control...

In order to examine the reason that Demon Slayer (鬼滅の刃) became popular in Japan, I compared its book reviews with Fullmetal Alchemist (鋼の錬金術師), the other bestseller comic in Japan. Topic modeling and sentiment analysis were the main focuses of this study. Demon Slayer and Fullmetal Alchemist created a topic worthwhile to be discussed within every 3...

This study investigates whether social developments influence people's preference for syntactic constructions or not. In Chinese, the word fānzhuǎn "flip" can lead to two constructions: one focuses on the change of status, the other focuses on causality. Through comparing the written data from United Daily News (UDN) with Liberty Times (LT), the fr...

This study investigates whether social development influences people's preference for syntactic constructions. In Chinese, the word fānzhuǎn "flip" is associated with two constructions: one focusing on change of status, the other focusing on causality. In order to investigate whether social development influences the dynamic changes of using fānzhu...