Michael O'Driscoll

Michael O'Driscoll
University College Cork | UCC · Department of Business Information Systems

About

2
Publications
154
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0
Citations
Citations since 2017
2 Research Items
0 Citations
20172018201920202021202220230.00.20.40.60.81.0
20172018201920202021202220230.00.20.40.60.81.0
20172018201920202021202220230.00.20.40.60.81.0
20172018201920202021202220230.00.20.40.60.81.0

Publications

Publications (2)
Conference Paper
Full-text available
Advancements in data storage and computation have brought new opportunities for corporations to better understand consumer behaviour online. Principal among this is the widespread adoption of ‘surveillance capitalism’ practices, where data analytics are utilised to profile users and promote desired outcomes for commercial gain. Nevertheless, the et...
Article
The past decade has seen a gradual mistrust of the human-centric decision-making approaches with both researchers and practitioners advocating an increased use of data-driven decision making to lower decision-making risk. This is seen as vital in the aviation field with one of the greatest risks to passenger safety being errors in pilot decision ma...

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