Michael Christofi

• University of Gloucestershire

Purpose This paper has a dual purpose. The first is to provide a thorough analysis of developments in international marketing in relation to the coronavirus disease 2019 (COVID-19) pandemic; the second is to capitalize on these developments to set an agenda for future research in the field of international marketing. Design/methodology/approach Th...

In this paper we explore the role of universities in supporting the adoption of digitalisation and virtualisation technologies in non-profit organisations, through the development of strategic partnerships. Despite the increasing interest in technology transfer and adoption in various industries, there is currently very limited research on the oppo...

Biases and paradoxes are inherently context-dependent phenomena, as they are influenced by various contextual factors that can either magnify or diminish their prominence. In the realm of family entrepreneurship, these contextual intricacies are particularly pronounced due to the confluence of family life, family values, and family and business obj...

This paper investigates the investment decisions of professional and non-professional investors and the role of three classes of factors, i.e. Corporate Social Responsibility (CSR) orientation, human capital, and composition of ownership, in influencing the performance of equity crowdfunding campaigns, measured in terms of funding collected (in %),...

The purpose of this introduction and Special Issue (SI) is to offer a unique and timely opportunity to explore, revisit and critically examine key methodological debates and tensions with the purpose of advancing diversity and novel theorizing in the field. We join voices with the authors of the five papers of this SI to problematize taken‐for‐gran...

Purpose Mindfulness is the human ability to be fully present, aware of where we are and what we're doing. This study explores on the impact of mindfulness on different elements of knowledge management, knowledge creation, knowledge sharing and knowledge hiding. Design/methodology/approach The authors undertake an inductive reasoning approach where...

Purpose This study aims to follow a rigorous approach to identify, critically analyze and synthesize 75 papers published from 2000 to 2022. Design/methodology/approach The study presents a systematic literature review on identity expressiveness (IE), clarifying and expanding what is currently known about the concept. Findings To synthesize curren...

Innovation capabilities are considered a key factor impacting the success and sustainability of born global firms across the world. These capabilities are even more significant for the born global firms from emerging markets. In this study, we propose an overarching conceptual framework called ICONIC to explain the factors that are critical for dev...

Building on the stakeholder, agency, and resource dependence theories; this paper investigates the role of international corporate social responsibility (CSR) for the post-entry performance of developing market international new ventures (INVs) in the presence of corporate governance mechanisms to overcome their agency and environmental problems. W...

COVID-19 pandemic, a consensus crisis that has had a profound effect on societies and economies globally, compelled family businesses to respond strategically in order to remain afloat. We examine the role of their owner-managers’ emotions in the strategic response to the COVID-19 pandemic, drawing on 38 in-depth interviews with owner-managers of s...

Purpose This paper aims to highlight the importance of interdisciplinary services marketing research and identify basic prerequisites for inter-disciplinary work in the field of services marketing, and to offer directions to services marketing scholars regarding future interdisciplinary research work. Design/methodology/approach Building on the av...

The outbreak of COVID‐19 has brought the world to a standstill, with severe consequences on economic and health systems, requiring the identification and implementation of innovative solutions. This study's aims are threefold: first, to examine the impact of balanced and combined dimensions of ambidexterity on for‐profit organizations' innovation p...

New digital technologies, combined with the challenges faced by the pandemic, have prompted several organizations, including small and medium sized enterprises (SMEs), to innovate their business models. We extent this article by studying the impact of strategic leaders’ entrepreneurial persistence on digital transformation and business model innova...

Despite the exponential growth of crowdfunding in recent years, research on the role it plays in business internationalization is still embryonal. Building on the Resource Based View (RBV) and Knowledge Based View (KBV), this study explores how SMEs can use equity crowdfunding (ECF) and reward crowdfunding (RCF) to internationalize and the related...

The impact of the smart city concept in the urban landscape has been the subject of considerable attention over the last few years. Cities are changing their development strategies by trying to attract not only capital but also knowledge and talent. This change has led cities to turn increasingly to the outside world by developing international str...

Abstract Purpose – Product-service innovation (i.e., servitization) is providing opportunities to small and medium-sized enterprises (SMEs) to offer services that are directly coupled to their products. Despite scholarly efforts on servitization in domestic markets, the determinants of international product-service innovation remain unclear. Theref...

This study investigates to what extent the use of digital technologies affects operational effectiveness of emerging market manufacturing small and medium-sized enterprises (SMEs) via talent management and employee engagement in pandemic time. It also examines whether these SMEs’ strategic decisionmaking speed strengthens the impact of use of digit...

Masstige marketing represents the democratization of luxury to middle-class consumers. The purchase of luxury brands aims to satisfy utilitarian and hedonic customers’ motives, based on their personality traits, even the dark ones (such as narcissism, Machiavellianism, and psychopathy). The continuous evolution of technologies pushes consumers to f...

Based on a comprehensive and structured literature analysis of 48 studies, this study explores and highlights the key research developments in the domain of responsible innovation in Asia. Accordingly, the paper critically analyses, maps, and structures responsible innovation research in Asia, and synthesizes the findings into an integrative concep...

This research delineates the relationship between strategic agility and performance, and proposes openness as a requisite means to fostering agility and enhancing performance. Methodologically, the research follows the pragmatist paradigm through a mixed-method research design, incorporating three separate studies. These comprise a CEO-based survey...

A significant yet rarely explored research area is how the adoption of technological innovations impacts employee psychological well-being, such as in regard to employee anxiety and satisfaction. Accordingly, this study proposes and tests a framework of the effect of technological innovation on the psychological well-being of employees and how much...

Book chapter in "Sustainable Digital Transformation: Paving the Way Towards Smart Organizations and Societies"

This study investigates the influence that business ambidexterity of the Indian pharmaceutical industry can exert on exports, after the evolution from producer—often with the support of foreign direct investments (FDIs)—to researcher. The growth rate of the sector has changed pace with the introduction of new rules regarding patents, impelling phar...

Current literature provides limited understanding on the processes through which interorganizational relationships contribute to social impact. We focus on a context, which is uniquely suited to understanding this phenomenon: a cooperative composed of family firms that operate in a rural community. We draw on stewardship and embeddedness perspectiv...

Plain English Summary The psychological resilience of owner-managers provides novel insights towards a better understanding of small business resilience during exogenous shocks, such as the COVID-19 pandemic. Psychological resilience involves an individual’s ability to adapt or thrive in the face of life’s adversities and uncertainties. We conduct...

Chinese multinational corporations’ (CMNCs) international business activity has grown rapidly in recent years. Existing literature explores the ways in which institutional factors shape Chinese firms’ outward foreign direct investment (OFDI). However, this phenomenon lacks cumulative empirical inquiry. Accordingly, we review 87 articles published i...

https://www.emeraldgrouppublishing.com/calls-for-papers/interdisciplinary-research-services-marketing

The past few years have witnessed an intensifying effort by hotels to respond to customers’ growing environmental sensitivities. A critical aspect of this market trend is the actual willingness of tourists to pay (WTP) for green products and services offered by green hotels. Previous studies in this research field have mainly focused on the relatio...

The way knowledge hiding co-exists with knowledge sharing in organizations remains under-researched and under-theorized. We focus on family farms, a context where knowledge sharing has been previously heralded as a critical activity for business continuity. We frame our study within stewardship theory and adopt a multiple case study research design...

The present study investigates the way strategic agility underpins digitalization and customer value outcomes in tourism. Drawing on an abductive logic, in-depth interviews were carried out with 34 managers of tourism organizations in Cyprus. The findings highlight the role of three interrelated agility capabilities - customer, partnering, and oper...

The impact of the smart city concept in the urban landscape has been the subject of considerable attention over the last few years. Cities are changing their development strategies by trying to attract not only capital but also knowledge and talent. This change has led cities to turn increasingly to the outside world by developing international str...

Submission deadline: October 31st, 2022 CFPs at https://www.springer.com/journal/10551/updates/19656826

Artificial intelligence (AI) can bring both opportunities and challenges to human resource management (HRM). While scholars have been examining the impact of AI on workplace outcomes more closely over the past two decades, the literature falls short in providing a holistic scholarly review of this body of research. Such a review is needed in order...

Purpose The purpose of this study is to explore the central users (hubs) in the dissemination of equity crowdfunding (EC) news on social media, with particular regard to Twitter. Specifically, the study explores some aspects related to the diffusion of news through social networks concerning EC. Design/methodology/approach Through a social network...

Although the business strategies of mergers and acquisitions (M&As) are investigated theoretically and practically, their diffusion and features in the Middle East and North Africa (MENA) region are not clearly described in the literature. This is in particular due to the recent transformation that member countries have been going through since the...

Purpose The paper aims to empirically test the impact of intellectual capital (IC) on a firm's dividend policy. Further, the authors investigate the moderator effect of Chief Executive Officer's (CEO) characteristics (gender, age and education) on this relationship. Design/methodology/approach The research was carried out on the main Chinese liste...

Purpose Smart cities and their internationalization process and efforts in order to gain the competitive advantage in the international arena have received a great deal of attention by marketing scholars and practitioners alike. Yet, the growing number of studies focused on this topic has led to considerable fragmentation and theoretical confusion....

This study explores 134 articles on agility and flexibility research published in the top-nine international business (IB) journals. Accordingly, we critically analyze, map and structure flexibility and agility research in IB, and synthesize the findings into an integrative framework. The paper identifies a wide range of definitions of the concept...

This paper examines how dynamic capabilities evolve in relation to familiness resources in order to facilitate family business growth and the way the context underpins dynamic capabilities in the family business. Drawing on an abductive research logic, it explores through a longitudinal in-depth case study and document analysis the way that dynamic...

Drawing upon the self‐determination theory (SDT), this study examines what makes individual employees leverage improvisational capability to act extemporaneously to find relevant solutions for enhanced task performance. Using supervisor‐subordinate dyadic self‐initiated expatriates (SIEs) samples, we used structural equation modeling (SEM) to exami...

COVID-19: advancing international marketing theory and guiding practice. Special Issue at International Marketing Review Paper submission deadline: 31 December 2021 Link: https://www.emeraldgrouppublishing.com/journal/imr/covid-19-advancing-international-marketing-theory-and-guiding-practice

Although academic production in intelligent automation (e.g. artificial intelligence, robotics) has grown rapidly, we still lack a comprehensive understanding of the impacts of the utilization of these technologies in human resource management (HRM) at an organizational (firms) and individual (employees) level. This study therefore aims to systemat...

Over the past few years, the popularity of social media influencers (SMIs) has been growing exponentially, making influencer marketing (IM) prevalent in firm strategies. Despite the mounting interest of researchers and practitioners, the resulting scholarly work remains divergent, partial and fragmented. In light of the pivotal role of SMIs on the...

The tourism literature has increasingly recognized the significance of various stakeholders on how a region should attempt to apply the principles of sustainable development. Based on stakeholder theory, the article aims to investigate how the business model in tourism that is used in Italy’s Langhe region is aligned to the promotion of a “sustaine...

Digital innovations are revolutionizing the way businesses and industries operate. Yet, the functioning of teams dealing with digital innovations remains elusive. This study offers new theoretical and empirical insights about how innovation teams function within the context of digital transformation through a better understanding of the team proces...

Sustainability concerns in the tourism industry are underresearched, although both stakeholder relationship management and data analytics knowledge streams have implications to underpin sustainability research and practice. Scholars argue that we have limited knowledge of the potential for analyzing diverse stakeholder relationship management issue...

Emotional labour (EL) is a self-controlling process during which employees monitor and regulate their moods and expressions when interacting with customers. Such self-monitoring takes place through employees engaging with either deep acting (DA) or surface acting (SA) EL strategies. Although empirical evidence indicates that employees are capable o...

SMEs have always been hailed as economic drivers and the major employer, across industries and nations. And though receiving, perhaps, less attention than they deserve compared to their larger counterparts, their attributes, role and style have always intrigued business scholars. SMEs, however, have seen their identity and position against large co...

Purpose A significant body of research has now been accumulated in the intercultural service encounter (ICSE) literature. However, no study to date has provided scholars and practitioners with a systematic review to map and better understand the ICSE domain. Design/methodology/approach To fill this gap, the authors systematically review and critic...

In-press article (abstract): Academic propaganda, as a ‘darker’ form of institutional brand communication strategy has been, diachronically, and in diverse contexts, misleading target audiences for political, social and/or business purposes. Though scholars have studied the matter, primarily in its socio-political context, its business façade is un...

Purpose The paper aims to identify, analyze and discuss the links between information and communications technology (ICT) and knowledge management (KM), on the one hand, and job satisfaction (JS) and customer satisfaction (CSAT), on the other hand, in hospitals in Lebanon. Design/methodology/approach A mixed-methods approach has been adopted that...

During the last decade, the role of human capital and knowledge flow on city development has increased the attention of researchers and institutions. The focus is on the role played by knowledge inputs, knowledge generation, and knowledge spillovers in local innovation processes (Faggian and Mccann, 2009; Lee, Florida and Gates, 2010). Toward this...

The combined effect of strategic ambidextrous management (dynamic capabilities and contextual ambidexterity), marketing and brand communication management has been implicitly and explicitly identified as bearing critical implications for competitive advantage. However, the mutual influence of these knowledge streams on competitive advantage as well...

Purpose The purpose of this paper is to investigate the irrevocable role of cause-related marketing (CRM) and its research imperative, exploring its contemporary insights in and across international markets, toward scholarly and executive application. Design/methodology/approach This research is theoretical and it compiles and interrelates, in a m...

Purpose As an integral part of intellectual capital (IC), social capital (SC) has been studied as an asset crucial to social relationships among individuals and groups of individuals, which in turn have a significant impact on organizational performance outcomes. This study investigates the impact of organizational social capital (OSC) on employee...

Purpose This paper explores knowledge sharing (KS) and intellectual capital (IC) impacts on the success rate of equity crowdfunding (EC) campaigns in the Italian market, which represents a new model for financing entrepreneurial initiatives. Design/methodology/approach The relation between KS, IC and the success rate of EC campaigns is analysed wi...

Purpose A substantial, albeit scattered, body of research evidence is accumulating in the cause-related marketing (CRM) research stream. Thus, there is a need of a systematic overview of extant literature to map and holistically understand the CRM domain. Design/methodology/approach To address this issue and make progress in this important area, t...

E-Government is a global trend with far-reaching benefits if implemented in the optimal way. All nations, irrespective of whether they are considered developed or developing economies, invest in the development of strategies furthering their e-government agenda. While e-government has attracted extensive interest for over a decade, leading to a mat...

Purpose This paper aims to explore the perceived negative emotions of both customers and frontline service employees (FSEs) during intercultural service encounters (ICSEs); and the building and utilization of corresponding knowledge in the banking sector. Design/methodology/approach To reach the paper’s goal, a qualitative approach through semi-st...

Purpose This article aims to explore the relationship among high performance work systems (HPWS), innovation, and knowledge sharing in project-based organizations. Design/methodology/approach Using the ability, motivation, and opportunity (AMO) framework under the theory of HPWS, our article hypothesizes that the AMO enhancing practices of project...

The widespread access of electronic word of mouth (e-WOM) enables contemporary consumers to assess the opinions of others, irrespective of geographical boundaries, about products and services. This research examines the impact of e-WOM on building international brand awareness when the former is used as a core part of a company's overall digital ma...

Purpose The purpose of this paper is twofold: first, to investigate the effects of the digitalization process on the demand and supply side in the sports world through the advent of mobile apps and online services, such as YouTube, which provide free (or almost) real fitness courses; and second, to investigate how technological innovation is manage...

Purpose A substantial body of research evidence has now accumulated in the cause-related marketing (CRM) literature. Yet, research on positive word of mouth (WOM) in the CRM domain is scarce. Based on this, the purpose of this paper is to present a framework that enhances positive WOM persuasion in a CRM context. Design/methodology/approach Specif...

In places of tourist interest and attractions, such as museums, Augmented Reality (AR) is an emerging technology that enhances (through additional digital contents) and leverages visitor experience creating opportunities for an array of immediate and peripheral stakeholders. However, to achieve this, both researchers and managers need to better und...

Purpose The purpose of this paper is to demonstrate how food waste management can affect both retail and distribution operators’ efficiency performance and their ability to create value. In particular, the paper shows how optimizing food waste management characterizes best practices and favors the development of sustainability. Design/methodology/...

Several people today experience poor mating performance, that is, they face difficulties in starting and/or keeping an intimate relationship. On the basis of an evolutionary theoretical framework, it was hypothesized that poor mating performance would be predicted by poor flirting skills, poor mate signal-detection ability, and high shyness. By emp...

During the past decade, ambidexterity research has broadened from its traditional macro-level focus to examine the micro-level perspectives of ambidexterity on various settings. The authors systematically review and critically appraise the literature of ambidexterity from a micro-foundational perspective, within the context of Multinational Enterpr...

Advertising through digital channels—known as Digital Marketing—is recognized for its transformative impact on companies and for its immense effect on brand–consumer relationships, as it enables interactions with customers at any time and in any place. Based on these realities, this study analyzes several digital platforms and practices that have p...

The aim of this empirical research is to identify whether the investment of organisations in training and development (T&D) practices affects the retention of professional accountants in Cyprus by their current employers. The results show that the congruence between employee interests and training programmes and the level of investment in T&D are t...

Over the past 30 plus years, the development of technological innovation through cross-border mergers and acquisitions (M&As) has captured an increasing amount of attention in business research and practice. The emerging literature on the topic addresses a significant phenomenon, however, it lacks theoretical underpinning and a cumulative empirical...

Research on research and development (R&D) internationalization appears in several disciplines, with significant contributions in innovation, international business, management, and strategy research. Although the phenomenon is widely used in both research and practice, the impact of this concept on innovation is still not clear due to the multi-di...

This article is the first to consolidate the state of scholarly research on stakeholder engagement in innovation management and entrepreneurship development. We hereby systematically review the relevant literature published over the past 27 years, and we integrate the various prominent research perspectives into a preliminary, multi-dimensional and...

Purpose The purpose of this paper is to construct a conceptual framework of the effects of customer engagement on cause-related marketing (CRM), with the goal of providing a solid scientific foundation for the development and stimulation of future research on the critical intersection of these two topics. Design/methodology/approach The research d...

The purpose of this research note is to concisely point out the contemporary issues and concerns in quality assurance (QA) process management in transnational higher education, in order to develop a strategic research direction for future research. This theoretical review based paper demonstrates that balancing the external and internal stakeholder...

Journal of Social Entrepreneurship, Vol. 9, No. 3, pp. 288-293.