Mehmet Mehmetoglu

Mehmet Mehmetoglu
Norwegian University of Science and Technology | NTNU · Department of Psychology

Professor

About

65
Publications
126,177
Reads
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3,699
Citations
Citations since 2017
16 Research Items
2583 Citations
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20172018201920202021202220230100200300400500
20172018201920202021202220230100200300400500
Introduction
Mehmet Mehmetoglu is Professor of Quantitative Methods, Professor of Psychology, Professor of Marketing, and Professor of Tourism. Mehmet currently works in the Department of Psychology at the Norwegian University of Science and Technology. He works on statistical methods and programming, consumer behaviour, and evolutionary psychology.

Publications

Publications (65)
Article
Objective: The aim of this study was to investigate the role of four team-level work environment factors as potential mediators and moderators of the relationship between shiftwork and sickness absence. Methods: In a longitudinal cohort study, we analyze data obtained from 11,842 employees in a large Norwegian hospital using generalized structur...
Book
If you want to learn to use R for data analysis but aren’t sure how to get started, this practical book will help you find the right path through your data. Drawing on real-world data to show you how to use different techniques in practice, it helps you progress your programming and statistics knowledge so you can apply the most appropriate tools...
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For many Nordic winter destinations attracting customers in the summer is a challenge. Angling is one of the summer activities that can help develop year-round tourism at a destination. Knowing which factors influence angling destination loyalty and how to manage these factors for different market segments is therefore important. We investigated ho...
Book
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Partial least squares structural equation modelling (PLS-SEM) is becoming a popular statistical framework in many fields and disciplines of the social sciences. The main reason for this popularity is that PLS-SEM can be used to estimate models including latent variables, observed variables, or a combination of these. The popularity of PLS-SEM is pr...
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Previous research has provided evidence that females are generally the more selective sex in humans. Moreover, both sexes have been found to be more selective in long-term mating compared to short-term mating. In this study, we have examined the effects of sex, mating strategy (preferred relationship length) and their interaction on mate preference...
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We provide a package called plssem that fits partial least squares structural equation models, which is often considered an alternative to the commonly known covariance-based structural equation modeling. plssem is developed in line with the algorithm provided by Wold (1975) and Lohmöller (1989). To demonstrate its features, we present an empirical...
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We provide a command called plssem that fits partial least squares structural equation models, which is often considered an alternative to the commonly known covariance-based structural equation modeling. plssem is developed in line with the algorithm provided by Wold (1975) and Lohmöller (1989). To demonstrate its features, we present an empirical...
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Using the work–family enrichment (WFE) model and social exchange theory as the theoretical underpinnings, our study investigates WFE as a mediator of the effects of material resources (i.e. salary, job security) as well as psychological resources (i.e. self-esteem) on career satisfaction. Our study gathered data from frontline employees (FLEs) in s...
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The Stata package medsem provides a post-estimation command testing mediational hypotheses using Baron and Kenny’s (1986) approach modified by Iacobucci et al. (2007) as well as an alternative approach proposed by Zhao et al. (2010) after estimating the concerned mediational model with the built-in sem command of Stata. The primary benefit of medse...
Article
The popularity of adventure activities in leisure and tourism is escalating, yet little is known about how personality and perceived constraints can prevent consumption of such activities. The aim of this study was to test a model of the mediating role of psychological constraints in explaining the relationship between personality and interest in a...
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Norway is home to the last remaining populations of wild mountain reindeer (Rangifer tarandus tarandus) in Europe. Concerns over anthropogenic and natural drivers have led to change in the management regime from a population-based model to an area-based model. More complex management goals, increasing involvement of stakeholders, and larger managem...
Book
Clear, intuitive and written with the social science student in mind, this book represents the ideal combination of statistical theory and practice. It focuses on questions that can be answered using statistics and addresses common themes and problems in a straightforward, easy-to-follow manner. The book carefully combines the conceptual aspects of...
Article
Atlantic salmon sport fisheries have declined remarkably in many countries and participation seems to correlate with salmon abundance. We investigated angling participation in the Atlantic salmon sport fishery in Norwegian rivers by incorporating facilitators for participation in a constraint–negotiation model. We conducted an Internet survey of No...
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This study directs attention to the gender aspects of the vacation. In tourism, gender differences are evident in that male and female consumption differ in various phases of a vacation. This study intends to shed light on gender intricacies as it relates to nature-based vacations. Based on a quantitative survey, the vacation experience is measured...
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There is a large number of varied reasons for having sexual intercourse, ranging from sexual joy and pleasure to less frequent reasons such as wanting to hurt a person or feeling obliged to have sex with someone. The current paper investigated to what degree the reasons for having sex found by Meston and Buss are predicted systematically and indepe...
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The increasing globalization of markets and the criticality of reaching the right lifestyle segments make the relationship between personal motives and cultural values an important area for academic research and managerial practice. The authors seek to provide an understanding of this relationship in a tourism context, specifically in terms of the...
Article
Despite men initiating sex more than women there is considerable variance within the sexes. This study is the first to consider the impact of multiple predictors from the literature, and investigates how factors, such as relationship length, sociosexuality, and different aspects of self-perceived mate value among others, independently and interacti...
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The increasing demand for visiting wilderness areas often requires management actions that both conserve the natural resources and ensure a high quality visitor experience. Many of the alpine national parks in southern Norway hold the last remaining populations of wild reindeer (Rangifer tarandus tarandus) in Europe. Therefore management needs more...
Article
Knowledge about consumer groups is important for effective measures to encourage consumers to adopt fuel-efficient or alternative fuel cars. In this study, a latent class cluster analysis was conducted to differentiate consumer groups among conventional car buyers based on the latest purchased car’s features. Consequently, a series of analysis of v...
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Determinants of creative or innovative behavior among frontline employees have been examined rarely in the literature, which is unfortunate as such information may help managers to benefit from their employees’ potentials. This study first identifies conceptually transformational leadership and employee-perceived creativity as two salient determina...
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How do the supervisors’ attitudes influence organizational adjustment norms and attendance pressure norms? To test the hypothesised study model, we employed the partial least squares path modelling (PLSPM) approach to structural equation modelling (SEM). Analyses on information provided by employee representatives (n=1658) in a nationwide study, sh...
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There are as yet to our knowledge no systematic investigations comparing the effects of specific tourism company product and total destination product components on tourists' experience. The current study addressed this particular issue, based upon a convenience sample of 867 tourists visiting Northern Norway in the summer of 2011. The study result...
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As catch and release angling (C&R) behavior increases, more knowledge is needed to understand the influence of norms and perceived consequences. Based on a survey of salmon anglers (n = 656) in Lakselv River, Norway, we showed that norms and awareness of consequences influence anglers’ behavioral intention of voluntarily releasing fish. Awareness o...
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Purpose The essence of the demand for nature‐based tourism is an important issue seen from both an academic and practitioner's perspective. One approach to understanding it is to examine the relationship between tourists' travel motivations and activities. Therefore, the purpose of this paper is to conduct an empirical study of the links between tr...
Article
This study reports the results of two online surveys conducted on buyers of conventional combustion engine cars compared to those of electric vehicles in Norway. The results show that electric cars are generally purchased as additional cars, do not contribute to a decrease in annual mileage if the old car is not substituted, and that electric car b...
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This study examines the relationship between personality and experiential consumption. A research model was constructed through the use of the personality traits as exogenous and the experiential-activity preferences as endogenous variables. The necessary data were collected from 1000 individuals in 2011 in Norway using questionnaires. The research...
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Motivation is a crucial subject because it is known to influence behavior in every domain, including tourism. In tourism research, there have inter alia been debates on a theoretical level about whether extrinsic or intrinsic motivations exert the strongest impact on people’s desire to travel for pleasure. Since there does not exist a single work o...
Article
Tourism research contains a large share of consumer behavior-orientated studies using multidimensional constructs (exogenous/endogenous). Accordingly, scholars have mainly made use of a two-step approach that can be referred to as PCA-MLR (principal component analysis and then ordinary least squares multiple linear regression analysis) to examine t...
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The growing attention placed on experiences can be regarded as a mega-trend, and has given currency to the proposition that experiences function as a personal source of information for the stories people tell about their lives and are important for their self-perception. This view implies the significance of experiences of individual satisfaction w...
Article
There is in the marketing literature a consensus that consumer behaviour varies across segments. Capturing this heterogeneity poses a considerable challenge for marketing scientists. Several researchers have consequently formulated a priori and post hoc techniques for detecting consumer heterogeneity. One such recent post hoc technique is model-bas...
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Studying innovation in the service industry has become an important research area in the past years. However, there is still a lack of research related to innovation on the individual level in a specific work role. In this study the researchers focus on innovation at the individual level, which is referred to as innovative behavior. The aim of the...
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Over the past three decades, indigenous tourism has received a growing amount of attention from both the tourist market and tourism academics. The research conducted regarding indigenous people has often treated the subject from a conflict perspective. In this study, a symbiotic perspective is employed in that visitors' attractions built upon indig...
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Purpose The aim of this study is to examine factors related to employee engagement in frontline jobs in service firms. Design/methodology/approach A conceptual model was developed and tested on a survey in which 279 hospitality frontline employees participated. Findings The findings show that employee engagement is closely linked to employees' in...
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Tourism motivation is a prerequisite in understanding tourist behavior. Push and pull factors have provided a simple framework for comprehending tourism motivation in various contexts. Nevertheless, many of the propositions related to the push-pull framework have rarely been empirically examined. One of these suggests that pull factors both respond...
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An understanding of what may influence people's environmental behaviour is a prerequisite for achieving sustainability at both home and destinations visited. The current study has accordingly examined how a set of social psychological and socio-demographic factors influences a sample of the Norwegian population's willingness to behave environmental...
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This study sets out to explore how tourist nationalities with dissimilar cultural orientation differ in their evaluation of nature-based tourism experiences. For this purpose 679 tourists in Norway responded to a questionnaire on nature-based tourism experiences. Furthermore, 20 nationalities are segmented along a collectivism-individualism continu...
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The current study, using a confirmatory factor analysis, developed a multi-item scale consisting of 3 dimensions that exhibited necessary reliability and validity. Based on this Nature-Based, Eco- and Sustainable Tourists (NES)-scale, and by utilizing a cluster analysis, the study identifies 4 distinct segments among a sample of the Norwegian popul...
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The objective of this study was to segment a general population based on their personal values, and then compare the resulting value-based segments in terms of their tourism behaviour. Subsequently, a representative sample (N = 1000) of the Norwegian population was first, through a cluster analysis, divided into four distinct segments by personal v...
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Purpose This study aims to focus on what types of atmospheric experiences emotionally touch visitors at a winter park. The objective is to describe and explain the relationship between: three atmospheric constructs (ambience, interaction, and design); the construct of joy; and the construct of customer loyalty. Design/methodology/approach The rese...
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This article simultaneously examines how a set of common key drivers of consumer attitudes affect consumers’ attitude toward Time share second homes, and how these effects may be moderated by the personality trait Optimum Stimulation Level (OSL). The findings support the main thesis that effects of the drivers of consumer attitudes toward Time shar...
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This investigation studied a sample of 900 prospective international tourists to Norway with respect to their attitudes towards environmental sustainability on holiday. Sustainability was measured using a single item according to which the sample was first divided into highly sustainable tourists and low-sustainable tourists. Later, using a CHAID a...
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The purpose of this study is to examine the relationship between trip motives and the importance placed on nature when choosing a destination. More specifically, it investigates how much importance tourists, motivated by their ‘everyday lives’, attach to nature in their decision to travel to their current destination. The results of the multiple re...
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The purpose of the current inquiry was to develop a typology of nature tourists based on trip activities. Data were collected by means of a questionnaire at two nature-based attractions located in Northern Norway. The results indicated that the trip activity segmentation criterion enabled the classification of nature-based tourists into three clust...
Article
The objective of the current study was to examine the relationship between visitation patterns of museums at home when compared to museums visited on holidays taken. The data were collected from a sample of residents of Alta, a fjord town in northern Norway. A multiple discriminant analysis was first conducted to ascertain the factors that increase...
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This paper investigates the relationship between four groups of trip activities and the daily expenditures of a sample of visitors at two nature-based attractions in Northern Norway. The paper also examines some other potential factors by adopting a widely utilised twofold segmentation approach: light versus heavy spenders. The results of the logis...
Article
Employing a continuum model, this study shows that a further understanding of tourism can be gained through investigating seasonal migration and that, in turn, an appreciation of the latter can be enhanced via an examination of its more temporary and permanent counterparts. By applying the theoretical insights of Simmel to such forms of adjustment...
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This paper examines the diverse nature tourism market in terms of two broad segments: package and independent types. Based on a number of theoretical assumptions obtained from the general tourism literature, four research models (main hypotheses) were developed to assess the relationship between the travel mode choice of nature tourists and a serie...
Article
The focus on qualitative research has unfortunately been mainly confined to methods of data collection, neglecting a more significant aspect, namely data analysis. Hospitality and tourism research is no exception to this observation. This is considered to be one of the main reasons why there has been a lower output of qualitative research in hospit...
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Along with the rapid growth of tourism, different forms of tourism have emerged. Among these is nature-based tourism, which in fact is considered to be increasing more quickly than tourism as a whole. There is a general consensus that tourism marketers and planners need to obtain systematic knowledge about nature-based tourists. The literature sugg...
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During the course of the past two decades, special events have proliferated and diversified. However, the rapid growth in the supply of such events is threatened by a diminishing consumer demand for this type of recreational activity. Thus, for festivals that wish to survive, there is a need to improve their products constantly and to market them s...
Article
An increasing interest in attraction competitiveness has led to attention being directed towards the definition and description of the attraction product, and how visitors consider its different parts. Accordingly, this article first reviews the literature on the visitor attraction product, from which it proposes a model, that of Levitt, consisting...
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This theoretical paper provides an analytical review of a number of existing tourist typologies developed from a sociological perspective. Although current approaches to classification have contributed considerably towards an understanding of the tourist, they are still open to some salient criticisms. First, many of the typologies reviewed are bas...
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Over the years, academics have attempted to develop typologies that distinguish between various types of tourists. There is, however, general consensus that these taxonomies suffer from several weaknesses. In particular, they are based on a priori theoretical assumptions that rely on just one or very few dimensions, such as numbers of tourists. In...
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There is general consensus that the “master paradigm” in the social sciences, including the fields of tourism and hospitality, has been the quantitative or scientific method. The aim of this paper is to assess this proposition with respect to research conducted by investigators affiliated to tourism and hospitality institutions in Denmark, Finland,...
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After defining content/semiotic analysis and noting some of its general merits and disadvantages, this article outlines its principal applications in tourism research. Since this type of investigation seems to be reluctant to take advantage of computer-assisted software, the case for its greater adoption is explored. Attention focuses on Atlas/ti a...
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This article examines how the concept of authenticity is perceived by solitary travelers in the Norwegian Lofoten Islands. Its aim is twofold. First, it provides an exhaustive literature review on authenticity that calls for further empirical investigation. Second, it explores how tourists themselves come to regard their experiences as authentic or...
Article
This study examines why people travel on their own. Based on a preliminary study of 7 solo travellers in the Norwegian Lofoten Islands, 13 socio-psychological justifications are empirically identified: ease, experience, flexibility, freedom, exploration, absence of a travel companion, prestige, sex, spontaneity, temporal considerations, guilt avoid...
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This article reports a case study of the economic scale of a community-run festival in Norway. Gross income (nonresident visitor and participant spending) attributable to the festival was estimated to be NOK 361.801 (Norwegian krone). Deducting the leakage associated with the event, measured to be NOK 253.882, from the gross income provides us with...

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