
Matthias BreierUniversität Witten/Herdecke · Department for Management and Entrepreneurship
Matthias Breier
Doctor of Business Administration
About
12
Publications
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1,484
Citations
Citations since 2017
Introduction
Matthias does research in Marketing, Entrepreneurial Economics and Business Administration.
Publications
Publications (12)
Systematic literature reviews are an increasingly used review methodology to synthesize the existing body of literature in a field. However, editors complain about a high number of desk rejections because of a lack in quality. Poorly developed review articles are not published because of a perceived lack of contribution to the field. Our article su...
Purpose
Within a very short period of time, the worldwide pandemic triggered by the novel coronavirus has not only claimed numerous lives but also caused severe limitations to daily private as well as business life. Just about every company has been affected in one way or another. This first empirical study on the effects of the COVID-19 crisis on...
The importance of small and medium-sized enterprises (SMEs) increased in the recent years, particularly since 2007, with the intention to promote growth. This study aims to analyse the relationship between growth and SMEs and the different elements influencing this linkage. For this purpose, a systematic literature review was implemented. The analy...
Review articles or literature reviews are a critical part of scientific research. While numerous guides on literature reviews exist, these are often limited to the philosophy of review procedures, protocols, and nomenclatures, triggering non-parsimonious reporting and confusion due to overlapping similarities. To address the aforementioned limitati...
The Covid‐19 crisis has hit SMEs particularly hard. Numerous business models (BM) have been limited or rendered downright impossible due to decreased social contact. SMEs can respond to this exogenous crisis via temporary business model innovation (BMI). This empirical study investigates these temporary BMs using a multiple case study approach base...
Business model innovation is an emerging hot topic in management research. It has been developing steadily for 20 years and has gained enormous momentum in recent years. A solid basis has been created, and the first literature reviews summarize the topic. However, an analysis of the core literature and the general foundation of business model innov...
The hospitality industry worldwide is among the hardest-hit industries from the COVID-19 lockdowns. Initial theoretical and practical observations in the hospitality industry indicate that business model innovation (BMI) might be a solution to recover from and successfully cope with the COVID-19 crisis. Interestingly, some firms in the hospitality...
Die COVID-19-Krise hat deutliche Auswirkungen auf den Alltag von Unternehmen; nur wenige bleiben verschont. Der vorliegende Beitrag zeigt, wie Familienunternehmen in sechs Handlungsfeldern Entscheidungen treffen können, um die Krise bestmöglich zu überstehen.
Die Studie fasst empirische Ergebnisse zum Umgang von Familienunternehmen mit der Covid-19-Krise zusammen.
Municipalities and Cities are facing a strong pressure to digitalize and develop themselves into Smart Cities. This article investigates the relationship of Individual Entrepreneurial Orientation (IEO) and individual-level exploration and exploitation activities to analyze a municipality’s ability to discover potentially important technologies and...
Entrepreneurial marketing (EM) is considered a marketing concept for firms that strive to run entrepreneurial, market-driving and at the same time customer-focused marketing programs that work particularly well under resource constraints. However, even after more than three decades after its inception, researchers still focus on validating single d...
Questions
Question (1)
I am looking for a german translation of the IEO scale of Bolton and Lane (2012) in Education + Training?
Thank you for your help.
Projects
Projects (2)
We are investigating the Innovation potential of public sector employees. With the use of an Individual Entrepreneurial Orientation scale we are aiming investigate inovative eployees. From a psychological point we are further investigating the impact of Self Regulation (Locomotion and Assessment) on the relationship of IEO and individual performance.