
Matthew BaxterUniversity of Leeds · Centre for Visual Communications
Matthew Baxter
PhD
About
6
Publications
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Introduction
I have recently submitted a PhD looking at improving public health infographic communication through the application of design principles. My research interests lie in the field of information and communication design, specifically on the subject of healthcare. I aim to utilise a human focused approach in my design practice, applying user-centred methodologies such as usability testing and co-design.
Publications
Publications (6)
Infographics are commonly used in public health to disseminate key messages to wide audiences. Although health organisations are making increasing use of infographics, their designs are of variable quality. The research reported here aimed to develop an educational tool that could improve public health infographic design, using motion graphics to t...
This study explored the effectiveness of outbreak data dashboards in presenting relevant information during global health emergencies using mouse-tracking measures. Firstly, several problems in the visual design and information layout of the dashboard were identified by analyzing the path, mouse-movements and clicks made by users when using the das...
Background/Aims
People with PMR report experiencing pain, stiffness and weakness, often impacting everyday tasks. Many fear exercise will exacerbate symptoms and need reassurance that exercise is helpful and not harmful. However, no PMR-specific, exercise educational resource currently exists. The aim of this funded study was to co-create an exerci...
Colorectal surgery is a common procedure for bowel cancer, with communication of information playing a key role in patient surgery preparation and recovery. Previous research has shown that surgery e-health tools are effective in many medical contexts. With this in mind, an interactive app was developed using an iterative user-centred design and re...
Infographics are becoming a common tool in the communication of public-health information. However, research-based resources in how to create effective infographics are rare. The application of design principles in the creation of infographics has been shown to more effectively communicate information. Here, the research explores the adherence of 8...
Terrorism represents one of the most pressing contemporary security threats. As a consequence, governments provide information to the public on threat levels and on how to respond to terror incidents. To effectively reassure the public, and to increase their vigilance, it is essential that the information communicated is accessible, clear, actionab...