Martin George Wynn

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Verified

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• BA, MA, PhD, PGCFHE
• Professor (Associate) at University of Gloucestershire

Blockchain technology is being increasingly deployed to store and process transactions and information in the global financial sector. Blockchain underpins cryptocurrencies such as Bitcoin and facilitates decentralised finance (DeFi), representing a paradigm shift in the global financial landscape, offering alternative solutions to traditional bank...

p>Within the retail industry the continuing introduction of AI is generating considerable excitement. While there is a rapidly growing literature on the role of AI in retailing, how individual retailers have publicly reported on their introduction of AI has attracted little or no attention in the business and management literature. This article mak...

Across the business spectrum companies are under increasing pressure to decarbonize their operations in the fight against climate change, and nowhere is this pressure greater than in the aviation industry. The aviation industry faces a range of challenges in decarbonizing, including costs, the currently limited capability of alternative technologie...

This article examines the multi-faceted role of digital technologies in shaping a country’s image, with particular reference to Nigeria, the largest economy in West Africa. Digital technologies are playing an increasingly significant role in the development of country image, impacting cultural, economic, and political aspects, and this is drawing i...

Artificial intelligence (AI) affects many aspects of modern life, and most predictions are that the impact of AI on business and society will only increase. In the marketing function of today’s leading businesses, two main types of AI can be discerned. Traditional AI centres on supervised learning algorithms to support and enable the application of...

Digital transformation (DT) has become an imperative for companies seeking to evolve in a constantly changing industrial ecosystem, driven by the continual development and application of innovative digital technologies. Nevertheless, the success rate of DT initiatives remains surprisingly low, which only serves to highlight the need for a deeper un...

This chapter investigates the German textile and clothing (T&C) industry's involvement in sustainability and its transition towards the Circular Economy (CE). In emphasising the complex relationship between these two concepts, this study also explores the potential role of digital technologies in facilitating this transition. While digital technolo...

This concluding chapter identifies four key issues for each of the three change dimensions discussed in this book (sustainability, the CE and digital technology deployment), plus two further issues that apply to all three change dimensions—the impact of regulation and governance, and the significance of stakeholder influence. This provides the basi...

This book investigates the nature of the European textile and clothing industry, focusing on the relationship between sustainability practices, the transition to the circular economy and the deployment of digital technologies. It provides a profile of the industry in a range of European countries, allowing comparisons and contrasts, and the formula...

Digitalisation has significantly increased cybersecurity risks in organisations, notably for small to medium-sized enterprises (SMEs), in which IT departments often have relatively small teams and limited resources. Cyber insurance enables SMEs to navigate cybersecurity risks more economically, providing an essential risk transfer alternative to co...

Digital transformation (DT) has become an imperative for companies seeking to evolve in a constantly changing industrial ecosystem, driven by the continual development and application of innovative digital technologies. Nevertheless, the success rate of DT initiatives remains surprisingly low, which only serves to highlight the need for a deeper un...

Digital evidence plays a crucial role in cybercrime investigations by linking individuals to criminal activities. Data collection, preservation, and analysis can benefit from emerging technologies like blockchain to provide a secure, distributed ledger for managing digital evidence. This study proposes a blockchain-based solution for managing digit...

Textile and clothing (T&C) production and consumption have been steadily increasing for many years, accompanied by significant resource consumption, waste generation, and environmental impact. Germany holds a pivotal position in the industry, both within the EU and globally, as a leading producer, importer, and exporter of T&C. The circular economy...

Since the 1960s, Iran’s major cities have experienced significant migration from the country’s rural areas and from overseas. Although many urban planning and design concepts can be traced back to Iran, the coun-try’s planning machinery has failed to effectively regulate urban growth, notably in the city peripheries, where land use has changed radi...

The aim of this article is to explore the impact of digitalization on corporate social responsibility (CSR) in the automobile insurance sector in Morocco. This article first explores the theoretical and conceptual foundations of digital transformation and CSR. A mixed methods approach is then used, combining qualitative interviews with a wider quan...

As businesses increasingly adopt digital processes and solutions to enhance efficiency and productivity, they face heightened cybersecurity threats. Through a systematic literature review and concept development, this article examines the intersection of digitalisation and cybersecurity. It identifies the methodologies and tools used for cybersecur...

Academic research on the human element in phishing attacks is essential for developing effective prevention and detection strategies and guiding policymakers to protect individuals and organizations from cyber threats. This bibliometric study offers a comprehensive overview of international research on phishing and human factors from 2006 to 2024....

Mass migration into the city of Barcelona in the 1950s created an estimated deficit of 100,000 dwellings by the close of the decade, and by the early 1960s an estimated 100,000 people were living in shanty towns in and around the city. In an effort to address this crisis, central State and local housing authorities constructed a series of housing e...

This Special Issue includes papers on various aspects of emerging technologies and cybersecurity, and the theme of sustainable engineering is also interwoven within some of these articles [...]

This paper examines the recent evolution of Enterprise Resource Planning (ERP) systems and explores the critical success factors (CSFs) for project implementation in the digital age. Adopting a qualitative inductive approach, the article first reports on CSFs evident in relevant literature drawn from the past two decades. In the second research pha...

The objective of this study is to examine the complex role played by digital technologies in shaping a country's image on the global stage. In recent times, with the rapid evolution of digital communication platforms, developing nations have increasingly turned to digital technologies to project their cultural, economic, and political narratives to...

Definition The concept of nature positive has recently emerged from the widespread recognition of the global scale at which nature is being lost and the threat this poses to the collective survival of the human race. Much of the interest in nature positive reflects the initial commitment to it by conservation organisations and by a number of intern...

The company’s strategic procurement function makes a significant contribution to overall corporate success, and yet remains under-researched in terms of digitalisation and digital maturity. This research adopts an inductive case study approach, using qualitative data from in-depth interviews with industry practitioners to develop and apply a digita...

The recent past has witnessed a growing interest in technologies for creating chatbots. Advances in Large Language Models for natural language processing are underpinning rapid progress in chatbot development, and experts predict revolutionary changes in the labour market as many manual tasks are replaced by virtual assistants in a range of busines...

The purpose of this article is to examine the approach to waste management of local authorities in England, to investigate their strategic objectives, and to ascertain to what extent sustainability and circular economy practices are in evidence in this context. A qualitative, inductive research method is used, based on an examination of secondary d...

The company strategic procurement function makes a significant contribution to overall corporate success, and yet remains under-researched in terms of digitalisation and digital maturity. This research adopts an inductive case study approach, using qualitative data from in-depth inter-views with industry practitioners, to develop and apply a digita...

Definition Shantytowns still existed in many of Southern Europe’s major cities in the second half of the 20th century, although many have now been demolished. The purpose of this article is to highlight the history and evolution of some of the main shantytowns that remained in Barcelona in the mid-1970s, track their subsequent demolition, and refle...

The development and implementation of information systems strategy in multi-national corporations (MNCs) faces particular challenges—cultural differences and variations in work values and practices across different countries, numerous technology landscapes and legacy issues, language and accounting particularities, and differing business models. Th...

In today’s technology-centric business environment, where organizations encounter numerous cyber threats, effective IT risk management is crucial. An objective risk assessment—based on information relating to business requirements, human elements, and the security culture within an organisation—can provide a sound basis for informed decision making...

While artificial intelligence has been attracting increasing investment and controversy, a new, and potentially much more powerful technology, Quantum Computing, is on the business horizon. Already, organizations are assessing its potential for addressing a range of computationally challenging issues, such as last-mile optimization and cryptanalysi...

As digitalisation sweeps through industries, companies are having to deal with the resultant changes in business models, core processes and organisational structures. This includes the reassessment of the role of the IT department, traditionally the guardians of technology standards and providers of corporate systems and infrastructure, and their o...

To proactively manage information security, enterprises often employ information security risk assessment techniques. Asset value - which is used to calculate the financial impact of possible threats - is one of the key parameters of information security risk. However, assets in a system are rarely independent, and their values are typically interd...

This article explores how digitalisation is impacting the hospitality industry and assesses the evolving role of an Information Technology (IT) strategy in the digitalisation process. The research approach is qualitative and inductive, based on six in-depth interviews with senior IT professionals in the hospitality industry. Findings indicate signi...

The term “metaverse” came to the fore in 2021 when Facebook rebranded its corporate identity to Meta and signalled its intention to invest at least USD 10 billion in developing the concepts and related products that year. However, there is still little consensus in defining what constitutes the metaverse, although there is a widespread, though not...

"Metaverse" as a term came to the fore in 2021 when Facebook rebranded its corporate identity to Meta, and signaled its intention to invest at least $10 billion in developing the concepts and related products that year. However, there is still little consensus in defining what constitutes the metaverse, although there is a widespread, though not un...

This article examines how digitalisation is impacting the management of IT. Phase 1 of the re-search focuses on the German automotive industry, and adopts a qualitative inductive approach, based on feedback from 19 semi-structured interviews with IT managers and professionals. Five key aspects of digitalisation are identified, and a new model for t...

This article explores how digitalisation is impacting the hospitality industry and assesses the evolving role of Information Technology (IT) strategy in the digitalisation process. The research approach is qualitative and inductive, based on six in-depth interviews with senior IT professionals in the hospitality industry. Findings indicate signific...

This article examines how digital twins have been used in a multi-national corporation, what technologies have been used, what benefits have been delivered, and the significance of people- and process-related issues in achieving successful implementation. A qualitative, inductive research method is used, based on interviews provided by key personne...

Iran has one of the oldest civilizations in the world, and many elements of today’s urban planning and design have their origins in the country. However, mass country-city migration from the 1960s onwards brought enormous challenges for the country’s main cities in the provision of adequate housing and associated services, resulting in a range of s...

This article sets out to examine how digital twins have been used in a multi-national corporation, what technologies have been used, what benefits delivered and the significance of people and process related issues in achieving successful implementation. A qualitative, inductive research method is used, based on interviews provided by key personnel...

As the digital era advances, many industries continue to expand their use of digital technologies to support company operations, notably at the customer interface, bringing new commercial opportunities and increased efficiencies. However, there are new sets of responsibilities associated with the deployment of these technologies, encompassed within...

The textile and clothing (T&C) industry is not usually viewed as an exemplar of sustainable development and the circular economy (CE), as the industry has hitherto developed its products in a linear fashion, with relatively little recycling of the finished goods. This article examines the industry’s approach to the core sustainability concept and t...

The textile and clothing (T&C) industry is not usually viewed as an exemplar of sustainable de-velopment and the circular economy, as the industry has hitherto made its products in linear fashion, with relatively little recycling of the finished goods. This article examines the industry’s approach to the core sustainability concept and the circular...

As the digital era advances, many industries continue to expand their use of digital technologies to support company operations, notably at the customer interface, bringing new commercial opportunities and increased efficiencies. However, there are new sets of responsibilities associated with the deployment of these technologies, encompassed within...

The combined effects of decarbonization and digitalization have had a significant impact on the German automotive industry, with different business models emerging that often involve new business alliances with other automotive companies and technology companies. This rapid and dramatic change momentum has resulted in a “knowledge deficit” in the i...

There has been some recent interest in the role that natural capital can play in the transition to a more sustainable hospitality industry. However, little work has been published in the academic literature on the role of natural capital in the hospitality industry and how it can be assessed, and this represents a gap in that literature. With this...

The German automotive industry has been shaken to its core by the combined effect of two disruptive forces - decarbonisation and digitalisation – that are simultaneously impacting the industry, instigating major change. New business models and partnerships are emerging. How will the major automotive companies adapt and survive?

The impact of digital technologies on industry and society at large is the subject of numerous recent studies — but how significant is “digital transformation” when put in historical context? Is it any more significant than that which followed the introduction of the personal computer in industry and society in the 1980s or that instigated by the u...

Recent events concerning the Kaspersky anti-virus software in the UK and the Android operating system in the US have highlighted the significance of the domesticity of digital products for national cybersecurity, and the importance of establishing the origin of digital products has been further brought into focus by the war in Ukraine and China’s m...

There is growing interest in the role that the circular economy and natural capital might play in the transition to a more sustainable tourism and hospitality industry. While both concepts have attracted attention in the academic, professional and policy literature, few leading tourism and hospitality companies have publicly embraced the two concep...

This Special Issue includes a range of articles that collectively examine some of the key change processes evident in the current “digital era” in organisations [...]

The hotel industry has historically suffered from a misalignment of IT and business strategies, and yet has embraced digital technologies in many aspects of its operations in recent years. This article explores and assesses the options and dilemmas facing the hotel industry in selecting and implementing information systems and digital technologies...

The relationship between digital technologies and the circular economy, both characterised as disruptive, is attracting increasing attention in company boardrooms, policy and pressure groups and in academic communities. Nevertheless, studies to date highlight a lack of understanding of how digital technologies enable organisations to improve their...

The United Nations Sustainable Development Goals (SDGs) are universally seen to be global in their nature and reach, but there is a growing acceptance that they have an important local dimension. At the same time, there is an increasing recognition of the need for appropriate Information and Communication Technologies (ICTs) to support and monitor...

Risk management is an integral part of the project management process, and project failure is an area of concern in many organizations. This chapter explains and discusses a new maturity model for assessing and managing project risk in the automotive industry. The research design was two-fold. First, a case study analysis in a major German automoti...

The impact of digitalisation on industry and society at large is huge and has parallels with the advent of the internet more than twenty years ago. In the automotive sector, companies are also confronted with the implications of the socalled megatrends of connected car, autonomous vehicles, sharing/subscription, and electrification, which are chall...

Digital transformation is now impacting businesses in both the developed and developing worlds, and this chapter examines this phenomenon in the small business sector in Nigeria. Adopting an interpretivist philosophy, the methodology combines a survey of small business enterprises (SBEs) with in-depth case studies of three Nigerian companies. Ten c...

The development of digital technologies has opened up new opportunities for e-learning in higher education. These technologies include cloud computing, which promises a scalable and reliable computing environment for both staff and students. This has not only changed the teaching, learning, and research environment, but also affected the way IT sup...

Many factors determine the success of software development projects. The exchange and harnessing of specialized knowledge amongst and between the project team members is one of these. To explore this situation, an ethnographic case study of the product-testing phase of a new human resources management system was undertaken. Extempore verbal exchang...

Specialised knowledge is a key component of success in an organisational context that resides in the expertise of the organisation's personnel. To explore this situation, an ethnographic case study was chosen in which data was collected from a software development project. Extempore verbal exchanges occur through the interplay of project team membe...

The Internet of Things (IoT) is formed by a set of physical objects with embedded sensors, connected using a network so that they can collect and exchange data. Though the concept looks simple, its deployment in industry has enormous potential to bring major business benefits and radical change. This chapter examines IoT technology and how it is be...

Companies from various sectors of the economy are confronted with the new phenomenon of digital transformation and are faced with the challenge of formulating and implementing a company-wide strategy to incorporate what are often viewed as “disruptive” technologies. These technologies are sometimes associated with significant and extremely rapid ch...

Companies from various sectors of the economy are confronted with the new phenomenon of digital transformation and are faced with the challenge of formulating and implementing a company-wide strategy to incorporate what are often viewed as “disruptive” technologies. These technologies are sometimes associated with significant and extremely rapid ch...

The Internet of Things (IoT) is formed by a set of physical objects with embedded sensors, connected using a network so that they can collect and exchange data. Though the concept looks simple, its deployment in industry has enormous potential to bring major business benefits and radical change. This chapter examines IoT technology and how it is be...

Since the turn of the century, there has been a growth in the use of e-business by both large and small companies worldwide, a trend that has been given further impetus by the move to online trading in the COVID-19 pandemic era. For small companies, there are the potential benefits of increased efficiencies and market share gain, associated with th...

The increasingly stellar attraction of the digital technologies and the growing, though not universal, consensus of the need to build a sustainable future, are two powerful trends within society. The aim of this article is to offer an exploratory review of how the leading companies within the digital transformation market have addressed sustainable...

The Sustainable Development Goals (SDGs) were designed to effect a transition to a more sustainable future, covering the period up to 2030. The United Nations called on all governments to pursue these ambitious goals, but also acknowledged the role of the private sector in addressing them. This article assesses the different approaches of eight maj...

The mining and mineral industry is not easily associated with sustainable development. The one is focused on the exploitation of the planet's limited natural resources, while the other attempts to promote development that meets the needs of the present without compromising the needs of future generations. This article looks at the industry's approa...

Enterprise Resource Planning (ERP) software packages have been widely implemented in the developed world since they first appeared on the market in the late 1970s. In the developing world, however, the lack of the human and financial resources needed for such projects, and the non-availability of sales and support offices for western-based ERP vend...

Companies from various sectors of the economy are confronted with the new phenomena of digitalization and globalization and are faced with the challenges of formulating and implementing new business models, updated strategies and different ways of working. In the automotive sector, globalisation has required new developments in project management p...

The 17 United Nations Sustainable Development Goals (SDGs) offer a blueprint to achieve a more sustainable future for all, but in many ways, the concept of sustainable consumption (part of SDG12) is fundamental to the transition to such a future. At the same time, there is a growing awareness that retailers have a vital role to play in promoting mo...

The use of templates for process alignment in ERP projects is an established practice and many companies have used this approach when implementing the SAP ERP software system. This research paper deals with the question of how companies use a template in a business process management environment and, more specifically, what happens when there are r...

The Sustainable Development Goals (SDGs), agreed to at the United Nations (UN) in 2015, were an agenda for global change and sustainability for the next 15 years, but the programme made little mention of the potential role of the information and communications technology (ICT) industry. ICT is a key enabler of such widespread change, and this chapt...

This paper focuses on the adoption of Massive Open Online Courses (MOOCs) in the Libyan university environment. MOOCs have become a much-discussed phenomenon in the online learning world, and can provide learning opportunities for large numbers of students from anywhere, as long as they can access the course materials through the Internet. With the...

Specialised knowledge is a key component of success in an organisational context that resides in the expertise of the organisation's personnel. To explore this situation, an ethnographic case study was chosen in which data was collected from a software development project. Extempore verbal exchanges occur through the interplay of project team membe...

This article examines how technology transfer has operated in university-company projects undertaken in small to medium sized enterprises via the UK Knowledge Transfer Partnership scheme. It adopts a qualitative case study approach, focusing on three companies drawn from an initial review of fourteen technology transfer projects. This provides the...

The purpose of this article is to present a new maturity model for the assessment and ongoing management of project risk management capability in the automotive industry. The research design is based on a multi-project case study analysis in a major German automotive company. The approach is qualitative and inductive, using 12 in-depth interviews w...

Many factors determine the success of software development projects. The exchange and harnessing of specialized knowledge amongst and between the project team members is one of these. To explore this situation, an ethnographic case study of the product-testing phase of a new human resources management system was undertaken. Extempore verbal exchang...

This chapter examines how technology transfer has operated in university-company projects in small to medium-sized enterprises (SMEs) via the UK Knowledge Transfer Partnership (KTP) scheme. A qualitative case study approach is used, focusing on three companies drawn from an initial review of 14 technology transfer projects. This provides the founda...

The SAP Enterprise Resource Planning (ERP) system is a leading software solution for corporate business functions and processes. Business Process Management (BPM) is a management approach designed to create and manage organizations' business processes. Both promise an improvement of business processes in companies and can be used together in organi...

The new digital technologies – Big Data, Analytics, Cloud Computing, Internet of Things, Mobile Computing and Social Media – present SMEs with significant challenges. IT managers in these companies have typically gained approval of a hard won IT strategy over the past decade – often based on integrated business software packages and increased use o...

Purpose This paper aims to review some of the academic literature on the circular economy, natural capital and resilience by tourism and hospitality scholars and to examine how a number of companies and industry bodies within the tourism and hospitality industry have used these concepts in their business operations and development plans. Design/m...

Cybersecurity is now seen as a central function of the modern IT Service Desk. This article examines two case studies of Helpdesk or Service Desk operations in different technology eras, and highlights the recent emergence of Cybersecurity as a critical area of Service Desk responsibilities. The article profiles the Helpdesk operations at Glaxo Pha...

Company performance can be measured at all levels across an organization, and in the German healthcare industry, business intelligence systems play a crucial role in achieving this. For one major health insurance company (discussed here as an alias – AK Healthcare), the deployment of business intelligence applications has supported sustained growth...