Marta Gasparin

Marta Gasparin
Copenhagen Business School · Department of Management, Politics and Philosophy

Lecturer

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32
Publications
6,286
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292
Citations

Publications

Publications (32)
Article
This article proposes an empirically derived method, Slow Storytelling, to construct and articulate value propositions, as a contribution to Business Model Innovation. Organizational actors and customers must be clear on what value an enterprise, product or service offers. This is increasingly important for products and services that leverage socia...
Article
Purpose This paper aims to contribute to recent debates about financial knowledge by opening the black box of its algorithmization to understand how information systems can address the major challenges related to interactions between algorithmic trading and financial markets. Design/methodology/approach The paper analyses financial algorithms in t...
Article
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Human activities have changed the Earth System to the point where we are in a new geological epoch, the Anthropocene. This is characterized as a climate crisis with the practices and meanings associated with innovation being challenged. ‘Slow Designers’, including those living in the most climatically vulnerable parts of the Earth, are innovating d...
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Regional Innovation Systems (RIS) have become a policy panacea for states looking to develop their economies. However, much of the research on RIS is from Western developed economies, which have established infrastructures and institutional governance networks. Yet, in transitional economies, the growth rate in some parts of the economy is so rapid...
Article
We have entered the Anthropocene: a new geological epoch in which human activities, led by business interests, have inexorably compromised the Earth System. The current failure to provide a comprehensive and systematic response to this transition does not result from a lack of reason but is instead the manifestation of a generalized crisis in commu...
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Purpose This paper develops a new model of policy development for the creative industries in a transitional economy setting. These sectors could potentially make a significant contribution to the continuing growth of the Vietnamese economy; however, they are currently held back by a lack of policies designed to support them Design/methodology/appr...
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Business model (BM) literature has developed considerably; however, most research takes place in large for-profit organisations in western settings, rather than small–medium enterprises with social goals. This is surprising given the drive for social innovation (SI) and alternative modes of organizing. Models for managing innovation are typically a...
Conference Paper
Full-text available
An explanatory study of four innovation processes demonstrates that it can be useful to understand the front as a process where social and technical elements are interweaved and knitted together. This analysis adds to the understanding of the processes that makes it possible to move innovation processes through the dynamic and ambiguous fuzzy front...
Article
Overview: This paper describes mobile market research applications (MMRAs), new Voice of the Customer (VoC) tools that take advantage of the ubiquity of smartphones. MMRAs provide an efficient and effective method of collecting intimate, in situ data from customers, allowing traditional VoC approaches to be augmented with digitally captured data. M...
Article
This article draws on the concept of sensemaking and sensegiving to examine how the failure of a project, TAURUS, influenced the successful development of an innovative security settlement system, CREST, which has shaped the computerisation of the wholesale UK financial industry. We use a historiographic interpretative approach to analyse publicly...
Article
In this paper, I investigate what constitutes a design object and the process of creating it, using a Simondonian perspective. This perspective allows to reflect on how a design emerges, its epistemological, axiomatic, and reflective processes. I will use Simondon’s theory on the mode of existence of technical objects to study design theories. This...
Article
This article reviews how corporate social responsibility, in particular its environmental practices, is being mobilised in practice by companies. We discuss that the current engagement with the Anthropocene is more a marketing argument supporting a capitalist discourse, rather than an ethical approach towards business. Thus, we call for a more sust...
Article
This paper seeks to ignite debate surrounding the computerization and change in organizing financial markets and, due to the emergence of trading algorithms, investigates those as disruptive innovation and its side effects. First, we frame the computerization of financial markets as disruptive innovation. Second, we analyze how an extension of a di...
Article
Full-text available
This paper draws inspiration from the breach experiments of Garfinkel as a basis for exploring the naturally occurring order of price setting in locations without an institutionalised single price rule. We organised two experiments (at a flea market in Copenhagen and boot sale in Oxford) to study price setting. The findings suggest that members of...
Article
Full-text available
The analysis in this paper shows how complaining customers can make companies listen to them by spurring the mobilisation of various actors into a hybrid collective strong enough to influence companies’ product development. Customers as sources of innovation have been analysed previously in the literature, whereas the process ofhow complaining user...
Article
Purpose The purpose of this paper is to present a critical literature review on design management. Design/methodology/approach The map of the field is based on the analysing the chain of associations between the papers (Latour, 1987). The strategy for this review is informed by the methodology described by Callon et al. (1986) on following the c...
Article
What constitutes product value has traditionally been attributed to aesthetics, elicitation of emotions, quality and style. The design‐driven innovation literature, instead, suggests that meanings are sought and designed as a way to deliver value to customers; however, it infers that product meanings evolve when a product is redesigned. What happen...
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Full-text available
In organisation studies, objects have been analysed as actors that enable sense to be made of organisational reality. We expand on this literature by exploring the times of the modernist design firm through its iconic chairs, using archival and contemporary ethnography to study timeless design. We suggest that studies of organisational times that f...
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This research investigates the controversies that emerge in the fuzzy front end (FFE) and how they are closed so the innovation process can move on. The fuzzy front has been characterized in the literature as a very critical phase, but controversies in the FFE have not been studied before. The analysis investigates the microprocesses around the con...
Conference Paper
Full-text available
Article
Full-text available
The analysis in this paper shows how complaining customers can make companies listen to them by spurring the mobilisation of various actors into a hybrid collective strong enough to influence companies’ product development. Customers as sources of innovation have been analysed previously in the literature, whereas the process of how complaining use...
Thesis
This dissertation proposes a new perspective on management of design by regarding it as a translation process, using a framework based on Actor- Network Theory. Within the field of management of design, design has been defined as a problem-solving activity, a tool for either improving the decision- making process or for fostering radical innovation...
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Full-text available
OVERVIEW: Is it necessary or even possible to apply the management technology of open innovation to all projects in the same way? An analysis of the practices used in different product development projects in the same European medical company shows that commercially successful projects did apply many of the best practices for open innovation. Howev...
Article
Full-text available
Product value and life are usually expected to follow the product life cycle (PLC), wherein products are expected to move from an investment toward a profitable mature peak that ends when the product is phased out. This study illustrates the sales volume of Arne Jacobsen's Egg chair over a 50-year period, shifting from low to high volume to extreme...

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