Marta FerreiraInstituto Superior Técnico · Computer Science and Engineering
Marta Ferreira
MA in Typography & Editorial Practices // PhD in Digital Media
Postdoc in Design for Sustainability through engagement with natural heritage @ LoGa Culture Horizon Europe Project
About
16
Publications
1,433
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103
Citations
Introduction
Communication Designer and Design Researcher. Marta has a degree in Communication Design, an MA in Typographic and Editorial Practices, and a PhD in Digital Media with a scholarship by FCT.
Marta's research interests lie in the intersection between different media and their communication potential. She is now working on applying these areas of interest in interaction projects related with sustainability, particularly focusing on climate change communication and engagement.
Additional affiliations
October 2019 - May 2024
Position
- PhD
Description
- Thesis entitled "Towards an HCI Approach to Communicate and Engage with Climate Change: A Data Humanism Framework". I explored design and data humanism communication techniques through human-computer interaction to test strategies to better engage diverse audiences with sustainability and climate change topics.
May 2018 - October 2019
Carnegie Mellon Portugal Program
Position
- Managing Director
Description
- As Art Director of the programme I was responsible for the creation of its new branding and all visual communication. This meant that I created the brand's concept and visual language from inception and implemented it in all sorts of media – from stationery to their website, from posters to roll-ups, from videos to merchandise.
September 2010 - October 2019
Freelancer
Position
- Designer
Description
- Multidisciplinary freelance Design work – from conception to the final artwork. I've worked with brands from all over the World like Biconi, Fnac, Harley Davidson, Champalimaud Foundation, Caminho das Palavras Publishing House, among many others.
Education
September 2019 - May 2024
September 2014 - October 2017
Faculty of Fine Arts – University of Lisbon
Field of study
- Typography and Editorial Practices
September 2003 - July 2008
Faculty of Fine Arts – University of Lisbon
Field of study
- Communication Design
Publications
Publications (16)
Transitioning to and through University is a delicate period for students’ well-being. Moreover, the recent COVID-19 pandemic added a further toll through the various challenges related to studying, socializing, community-building, and safety. These challenges inspired the design of a mobile application, called Tecnico GO!, to support university st...
Climate change is arguably the most urgent issue of our time, demanding the participation of all types of stakeholders, from individuals to governments. However, climate change communication has been focused on negative framings based on the mere presentation of data, in many cases demotivating or simply not helping in action. This Ph.D. proposes u...
Climate change is arguably the most urgent crisis of our lifetimes, and the Design community has been continuously exploring how to respond to this complex challenge. However, the past few years have demonstrated just how difficult climate change communication and engagement can be. As a response to the Anthropocene challenges, HCI and Design resea...
COVID-19 gave rise to discussions around designing for life during the pandemic, in particular related to health, leisure and education. In 2020, an online survey aimed at university students (N=225) pointed the authors to various challenges related to well-being in terms of studying, socializing, community, and safety during the COVID-19 pandemic....
Sustainable Development (SD) in its dimensions – environment, economy, and society – is a growing area of concern within the HCI community. This paper advances a systematic literature review on sustainability across the Sustainable Human-Computer Interaction (SHCI) body of work. The papers were classified according to the Triple Bottom Line (TBL) f...
Climate change is arguably one of the most debated issues today. The scale and global reach of this crisis doesn’t afford a universal solution and requires widespread global mobilization. Public engagement is essential for the success of any initiative on this topic. However, sometimes communicating the facts is not enough. Interactive storytelling...
During the COVID-19 pandemic, social distancing measures were employed to contain its spread. This paper describes the deployment and testing of a passive Wi-Fi scanning system to help people keep track of crowded spaces, hence comply with social distancing measures. The system is based on passive Wi-Fi sensing to detect human presence in 93 locati...
During the COVID-19 pandemic, social distancing measures were employed to contain its spread. This paper describes the deployment and testing of a passive Wi-Fi scanning system to help people keep track of crowded spaces, hence comply with social distancing measures. The system is based on passive Wi-Fi sensing to detect human presence in 93 locati...
Inspired by HCI research advocating for the inclusion of children in the design process, this pictorial provides a qualitative case study on children's perceptions of urban landscapes. Our goal is to create digital maps in the context of locative systems and wayfinding for children. For this purpose, we engaged 70 students from the city of Funchal...
This pictorial summarizes a qualitative study of children's perceptions of mobility through their own cognitive map drawings of the journey from home to school. We engaged 27 sixth-grade students (11 to 12 year-old) from Lisbon, Portugal, and analyze their drawings extracting 12 different design recommendations. We use these recommendations to prov...
