
Mariama Zakari- Kwame Nkrumah University of Science and Technology
Mariama Zakari
- Kwame Nkrumah University of Science and Technology
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9
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Publications (9)
In the new global economy, employee productivity has become a central issue of study. The financial services sector in Ghana has garnered significant attention in recent years. Given the growing inefficiencies in the Ghanaian banking industry, which has resulted in the revocation of operational licenses for some banks, this study aims to examine th...
This study examines the impact of organisational culture and religiosity on employee engagement, and the moderating effects of employee organisational citizenship behaviour in mining companies. The study employs the descriptive cross-sectional survey design. sampling technique to select 245 respondents. Quantitative data were collected through ques...
In the advent of marauding technology, Workforce Management (WFM) has witnessed tremendous enrichments, especially, with the automation of time and attendance of employees. This is where Biometric Time and Attendance Management System (BTAMS) comes in handy. Undoubtedly, BTAMS has become an indispensable tool in managing workforce due to its percei...
The study attempted to examine critically the influence of employee commitment on organizational performance and intention to stay at Kumasi Metropolitan Assembly (KMA), Kumasi – Ghana. A quantitative research methodology was employed in this study where two hundred and eleven (211) respondents were selected for the study using random sampling. The...
Entrepreneurship makes a huge contribution to any country's economy by providing jobs, instilling innovation, and creativity, and fostering exceptional social development. Scholars have recognized the value of entrepreneurship education since it has a significant impact on students by instilling a feeling of entrepreneurship in them. Entrepreneuria...
Entrepreneurship makes a huge contribution to any country's economy by providing jobs, instilling innovation, and creativity, and fostering exceptional social development. Scholars have recognized the value of entrepreneurship education since it has a significant impact on students by instilling a feeling of entrepreneurship in them. Entrepreneuria...
Purpose: This study concentrated on the adoption of e-commerce platforms base on impulsive buying behavior, using technology for sustainable development of governments’ institutions, small medium enterprises and individual consumers or customers in Ghana. Methodology: The research adopted quantitative approach design and primary data were collected...
Purpose: This study investigates the influence of perceived online risk on m-shopping behaviour in an immature market, and how consumer trust could moderate that relationship. Design/methodology/approach: University students in Ghana represents the sample for the study. Confirmatory factor analysis was performed to check for validity and reliabilit...
The study aims to assess the moderating role of celebrity characteristics in the relationship between celebrity endorsement and telecommunication companies’ reputation.
Analysis of results was based on 700 customers in the telecommunication sector. Confirmatory factor analysis was conducted to check for validity and reliability of the observed ite...