María-José Pinillos

María-José Pinillos
King Juan Carlos University | URJC · Business Economics (Administration, Management and Organization)

About

17
Publications
5,692
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431
Citations
Citations since 2017
6 Research Items
294 Citations
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201720182019202020212022202301020304050

Publications

Publications (17)
Article
Full-text available
The business world is faced with the need to create new strategies in order to identify a global mentality and an international motivation in professionals who hardly work anymore in monocultural environments. This study investigates the characteristics of international career aspirations to identify multicultural personality traits that may predic...
Conference Paper
Full-text available
An increasing number of universities are incorporating compulsory entrepreneurship subjects into their degrees in an attempt to develop the entrepreneurial mindset of students. Previous studies have found that the main reasons for the entrepreneurial intention of students after having received training in entrepreneurship, are fear of failure, perc...
Article
Purpose The purpose of this paper is to analyze the origins and evolution of the concept of servitization by studying the definitions of servitization provided in the literature. Servitization represents an academic field that has grown rapidly since its inception. However, the conceptualization of servitization varies greatly, in part because of t...
Article
Full-text available
Este trabajo analiza el concepto de competencia intercultural entendida como una competencia profesional para trabajar de manera efectiva en entornos multiculturales, cada vez más comunes en el mundo globalizado. Se trata de una revisión de las distintas maneras de identificación y evaluación de la competencia intercultural, así como de los diverso...
Article
The aim of this paper is to identify the changes in the intellectual structure of research on servitization between 1980 and 2015 by using a proven methodology such as bibliometric technique. The results show that the provision of services in any organization is taking on greater strategic importance. This paper contributes to understand how this t...
Article
This research pretends to identify the studies and disciplines that have had the greatest impact on servitization among manufacturing firms, with a view to illustrating the intellectual structure of this discipline. The methodology is based on bibliometric techniques of citations and co-citations that appear in documents, in journals included in th...
Article
El presente trabajo plantea como objetivo el análisis de las diferencias de género en la orientación emprendedora. Basándonos en el modelo de la orientación emprendedora para el intrapreneurship se analizan la proactividad, la creatividad e innovación y la propensión al riesgo como variables que capturan el perfil emprendedor del individuo en la et...
Article
Full-text available
El objetivo de este trabajo es analizar si el nivel de postmaterialismo explica las diferencias de los ratios de actividad emprendedora de las Comunidades Autónomas Españolas. A tal efecto se distingue entre emprendedores potenciales, empresas nacientes, nuevas empresas y empresas establecidas, tal como se definen en el Global Entrepreneurship Moni...
Article
Full-text available
This paper examines how one dimension of national culture (an individualist–collectivist orientation) is related to Total Entrepreneurial Activity, depending on the level of economic development, measured by GDP per capita. Researchers have traditionally associated individualism with high rates of firm creation, arguing that an orientation towards...
Article
Full-text available
Este artículo trata de explicar las considerables diferencias entre países en el ratio de actividad emprendedora (TEA), a partir de un análisis de los valores y de las motivaciones que impulsan a la actividad emprendedora y que resultan asociados al nivel de desarrollo económico del país. Tradicionalmente se han considerado la motivación al logro y...
Article
Full-text available
En este trabajo se analiza la relación entre actividades de corporate entrepreneurship y el resultado empresarial. El objetivo principal es entender cómo él desarrollo de nuevas actividades en mercados domésticos y/o nuevas actividades internacionales -realizadas desde empresas establecidas- afectan a su resultado. Para lo cual se analizan 92 empre...
Article
Sumario: El sector asegurador: importancia y evolución -- Grupos estratégicos: la estrategia competitiva de las entidades aseguradoras -- Análisis empírico -- Conclusiones

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