Lucio CappelliUniversity of Cassino and Southern Lazio | UNICAS · Economics and Business Law Program
Lucio Cappelli
Professor
About
37
Publications
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Introduction
My main research field concerns Total Quality Management, with specific reference to the roles of consumers and entrepreneurs.
Publications
Publications (37)
The consumer decision-making process for buying food products is based on various factors. One of these is the perceived value that the consumer acquires upon seeing a certification label, such as “Protected Designation of Origin” (PDO) and “Protected Geographical Indication” (PGI), which is an indicator of product quality and the degree of sustain...
Italy is a country of great local customs and traditions, and each region has peculiar typical characteristics, which determine different qualitative, sensory, and organoleptic attributes in food products. This allows the promotion of the growth of POD- and PGI-certified brands, transforming it into an important production area of “Made in Italy” f...
This paper examines on a wider scale, quality management in Italian higher education institutions, and then progresses to focus specifically on the case of the Master Course in Global Economy and Business (GLEB), held in the University of Cassino and Southern Lazio. An analysis of the way in which the University of Cassino manages quality is undert...
Digitalization is a largely ongoing process, affecting the sustainability of the social, economic and administrative systems of all countries. Our work focuses on the public sector and specifically on the university system. We explore the challenge of digital change and its contribution to transparency and anti‐corruption policies, with a look to t...
Italy is a country of great local customs and traditions, each region has peculiar typical characteristics, which determine different qualitative, sensorial and organoleptic attributes in food products. This allows to promote the growth of PDO and PGI certified brands, transforming it into an important production area of "Made in Italy" food excell...
Access to healthy food and the introduction of sustainable nutrition practices are two
important issues today. The COVID-19 pandemic has brought new challenges to food security but it has also provided opportunities for local food production. The discussion on local food has been gaining attention in recent years, but there is still a lack of clear...
Digital regulation implies the quantified measuring and the network infrastructure allowing managers to control the processes of value creation. Digital regulation needs to take into account tacit elements of the value creation process, including unconscious competency, creativity, and intuitive anticipation, to assure the resulting network’s innov...
Social isolation during the pandemic contributed to the transition of educational processes to e-learning. A short-term e-marketing education program for a variety of students was introduced in May 2020 and is taught entirely online. A survey was conducted regularly in the last week of training using Google Forms, and three cohorts were surveyed in...
Purpose
Investigate the behaviour and the habits of the consumers from central-southern Italy in relation to extra olive oil consumption, focussing on the impact of protected designation of origin (PDO) and EU–organic certification on purchase intention and quality perception.
Design/methodology/approach
A specific questionnaire was submitted to 1...
Previous publications have shown that Italian consumers are willing to pay a premium price for certain categories of Made in Italy products. The premium price has proven to be higher in the food sector. This study provides an extensive literature review on the topic and aims to test a hypothesis regarding consumer preferences towards some Made in I...
The paper is part of a broader research project studying consumer’s attitude towards “Made in Italy” products through empirical investigation. The research questions addressed are: 1) Does recognition in terms of the qualitative characterization of “Made in Italy” products exist? And if so, 2) are people willing to pay, in quantitative terms, a pre...
The digital revolution has greatly changed the approach to culture, work, leisure time, the way we interact and communicate with people: the digitization of information has taken root and has become essential in all areas of social life as a phenomenon that guides and monitors the transformation of society in all its various forms, bringing great c...
The paper aims to explore consumer behavior towards “Made in” products in order to determine the associated quality and value-attributes related to the purchasing intention of consumers. In particular, the article presents the comments and results deriving from an empirical investigation on “Made in Italy”. The research questions addressed are: (1)...
The digital revolution has greatly changed the approach to culture, work, leisure time, the way we interact and communicate with people: the digitization of information has taken root and has become essential in all areas of social life as a phenomenon that guides and monitors the transformation of society in all its various forms, bringing great c...
The paper is part of a wider research which aims to study the attitude towards the purchase of products " Made in Italy " , by means of empirical investigations. In a previous paper we investigated the characteristics associated by consumers in related to the products " Made in Italy " , detecting the presence or absence of a willingness to pay and...
The paper is part of a wider research which aims to study the attitude towards the purchase of products " Made in Italy " , by means of empirical investigations. In a previous paper we investigated the characteristics associated by consumers in related to the products " Made in Italy " , detecting the presence or absence of a willingness to pay and...
The paper is part of a wider research which aims to study the attitude towards the purchase of products " Made in Italy " , by means of empirical investigations. In a previous paper we investigated the characteristics associated by consumers in related to the products " Made in Italy " , detecting the presence or absence of a willingness to pay and...
The paper aims to analyze the attitude of the consumers towards “Made in Italy” in order to identify the associated attributes and value systems that may affect the purchase of “Made in Italy” products. The research questions considered are: 1) the existence of a recognition of the “Made in Italy” in terms of a qualitative characterization of produ...
Purpose
The urgency to strengthen the effectiveness and efficiency of public administrations has led to the adoption in the public sector – in Italy as well as in other countries – of tools and models inspired by the total quality management (TQM) approach, such as the common assessment framework (CAF). A parallel need was felt within public struct...
Purpose
The paper aims to illustrate the results of a testing activity of a general customer satisfaction management model designed for online services provided by public administrations.
Design/methodology/approach
The results are part of a wider research project, aimed at the implementation of a customer satisfaction management model for online...
Purpose
– The purpose of this paper is to propose a path analysis of data coming from a citizen's satisfaction survey to support decision makers in quality service improvement. In detail, the survey aims to measure citizen's satisfaction of an Italian local Public Administration regarding the “infant school (0‐6 years) enrollment service”.
Design/...
The tourist market represents an economic sector of great interest at pres-ent, because of its exceptional growth and development and its latent potentialities that must still be exploited and valued in a global competition point of view. Therefore, it becomes necessary to identify a new model of tourist offer, that on one hand provides the appropr...