Kiki Kaplanidou

Kiki Kaplanidou
University of Florida | UF · Department of Sport Management

PhD in Park, Recreation and Tourism Resources, MSU

About

94
Publications
76,183
Reads
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4,523
Citations
Additional affiliations
August 2007 - present
University of Florida
Position
  • Professor (Associate)

Publications

Publications (94)
Article
Full-text available
The current study explores direct spending profiles of sport event tourists in a very small rural destination as an alternative to the multiplier effect economic impact studies. Sport event tourism has been used as an economic engine tool by a variety of destination sizes but has been neglected for small rural destinations, where people arrive from...
Article
Full-text available
This study examined how three components of sporting event service quality—physical environment, interaction, and outcome qualities—influence runners' regular exercise intention (REI), quality of life (QoL), and repeat participation intention (RPI). Data were collected from 573 runners in Taiwan and 228 runners in Greece. A multigroup analysis was...
Article
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Mountain running events have increased, making efforts toward a more environmentally sustainable organized context. This case study examines the environmental orientation and the carbon offsetting behavioral intentions among participants of the Olympus Marathon, the annual mountain running event in Mount Olympus, Greece. The organizers of Olympus M...
Article
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This study examines the measurement of position generators as a proxy of network social capital (NSC) and its influence on the extensity and upper reachability of social capital and sport/running participation. An analysis of 373 runners shows that running exercise participants rely on diverse relations to access and increase their social capital l...
Article
The COVID-19 pandemic brought a disruption to daily life and to the sport industry not seen before by generations of consumers. The purpose of the present study was to examine the impact of three external factors (i.e., perceived State/County opening phase status, work status and sheltering status) along with consumers’ past spectating behavior on...
Article
In order to provide high-quality sport events and cultivate economic, social, and environmental benefits in the local community, regional sport commissions in the United States form partnerships with organizations across sectors. Building on Parent and Harvey’s (2009) partnership framework, this study seeks to reveal the components and processes of...
Article
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Recently, gamified wearable fitness trackers have received greater attention and usage among sport consumers. Although a moderate amount of aerobic physical activity can significantly reduce the risk of many serious illnesses, physical inactivity issues are still prominent. Although wearable fitness trackers have the potential to contribute to phys...
Article
Participatory sport events can generate substantial social benefits for the participants. A key benefit derived from participatory sport events is the development of social capital. The purpose of this study was to develop a reliable and valid instrument that measures social capital among active sport event participants. Using three different sampl...
Article
This study examines relationships among perceived corporate social responsibility (CSR), perceived team CSR, social identities, and corporate brand equity in the context of using Chinese professional baseball teams as brand extensions. Data from online surveys of Chinese Professional Baseball League (CPBL) consumers (N = 467) were analyzed using st...
Article
This study examines relationships among perceived corporate social responsibility (CSR), perceived team CSR, social identities, and corporate brand equity in the context of using Chinese professional baseball teams as brand extensions. Data from online surveys of Chinese Professional Baseball League (CPBL) consumers (N = 467) were analyzed using st...
Article
Purpose The purpose of this paper was to provide a discussion on using sport events for community development through the lenses of community development theories and perceived event impacts. Design/methodology/approach The nature of the paper was not based on a specific methodology or design, rather on a review of relevant studies that aim to sup...
Article
Purpose The purpose of this paper is to understand how team identification and country influence professional baseball team spectators’ evaluations of service quality factors, perceived value and future behavioral intentions. Design/methodology/approach Data were collected online from sports consumers of the Chinese Professional Baseball League (C...
Article
The purpose of this study was to examine the relationship between the destination image and behaviours of marathon participants with different levels of behavioural running involvement. This study focused on the Kyoto Marathon in Japan. The survey was conducted on marathon participants. The data of marathon participants was obtained through the Kyo...
Article
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For residents of a city that hosts a mega sport event, sport involvement can be associated with their perceptions of the impacts and quality of life (QoL) gained from that event. The attributes of mega sport events, with multiple sports in one competition, are linked with the level of residents’ sport involvement, specifically their interest in and...
Article
One of intangible legacies mega events have is the acquisition and development of knowledge and skills (i.e., human capital) while working to deliver the Olympic Games. What is unknown in the literature is human capital types that are created from having worked for such event. This study explored the dimensions of human capital generated from worki...
Article
Purpose The purpose of this paper is to examine the relationships between sport team authenticity, fan identity and citizenship behaviors, and how the link between sport team authenticity and fan identity is moderated by sponsor philanthropy. Design/methodology/approach A web survey was distributed to baseball fans in an online community in South...
Article
Sport events constitute attractive platforms for providing unique experiences which increase, among others, participants’ satisfaction and purchase happiness. The current research explores whether (a) how event service quality elements influence have an impact on event satisfaction; (b) how satisfaction with the event influences happiness with the...
Article
Purpose The purpose of this paper is to test the psychometric properties of the Team Brand Personality Scale by Blank et al. (2013, 2018) in the context of the professional football clubs in Greece, based on the perceptions of fans for their own team and the rival team. The brand personality team scores of the fans are also used to create a league...
Article
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Marathon events are hosted annually by various communities around the United States. Within this context, marathon runners train and compete in various natural environments. Nature-based places can be primary training areas and often consist a large part of marathon events. Marathon runners, therefore, may care more about the quality of the nature...
Article
Purpose The purpose of this paper is to examine how residents in Qatar, the host country of the 2022 World Cup, interact, socialize and acculturate in order to create a more harmonic society, a critical factor for the event delivery and preparations. Design/methodology/approach Data were collected from Qatari nationals and expatriates residing i...
Article
Purpose – The purpose of this paper is to explore the sources of inspiration for active participants in sport events, and the link between inspiration sources and event-related outcomes (i.e. life satisfaction and behavioral intentions). Design/methodology/approach – Research questions were examined using a Greek (n¼264) and a US (n¼103) sample of...
Conference Paper
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The concept of pro-environmental consciousness captures environmental values in concert with environmental involvement, attitudes, awareness, and responsibility (Wicker, 2017) according to Kollmuss and Agyeman (2002). The concept of sense of place (SOP) has been discussed as an attitudinal construct, which includes cognitive and affective (place id...
Article
In this exploratory study, we first intended to identify the underlying structure of components affecting the sport participation of 1258 elite youth athletes from the USA through a principal component analysis of 23 items related to motives and barriers to participation and created for this study. A six-component solution was proposed, including c...
Article
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Carbon dioxide (CO 2) emissions related to spectator's transportation to collegiate football events is a significant consideration in the overall carbon footprint of collegiate sporting events. Transportation mode affects CO 2 emissions per spectator and stadium location, specifically on-and off-campus locations affect the transportation mode chose...
Article
Participatory sport events have the potential to generate substantial social value in the local community. One important social benefit of such sport events is the development of social capital. However, little is known about the development and outcomes of social capital in the context of participatory sport events, such as running events. Taking...
Article
Full-text available
This study aimed first to investigate if the three service quality dimensions (service environment, interaction and outcome quality) proposed by Brady and Cronin (2001), influence the development of event loyalty, among runners of the “Alexander the Great” International Marathon”, and second test if running loyalty moderates the relationship betwee...
Conference Paper
Full-text available
Sport events have the ability to gather a large number of people, in a small place, over a short period of time, this increases the risks towards the damage of the natural environment (Chernushenko, 1994). There have been many efforts by sport organizations to convince fans to use public transit, electric-cars, bikes, or walk to the event. These ty...
Conference Paper
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Given the constant exposure of runners to the natural environment, not enough is known about the connection runners form with the environment. This is important to understand as more positive attitudinal connections about the environment may result in higher environmentally friendly behavioral intentions (EFBI) (e.g., donations toward protecting th...
Article
The potential power of the Olympic Games as an intervention that influences changes in health, sport participation, and exercise has been discussed in the literature as a legacy outcome. However, a temporal evaluation of health-related attitudes and behaviors has not been presented in the literature. The purpose of this study was to explore residen...
Article
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This study examined the importance of legacy outcomes for residents’ quality of life (QoL) across three international sport events in Taiwan. A survey of the three events was conducted among the host city residents (n = 605). Questionnaires measured eight legacy outcome factors for each of the three events. One-sample t-tests and one-way MANOVA tes...
Article
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This study examined how awareness levels of hosting the 2022 World Cup in Qatar changed perceptions of Qatar's destination image, country character, and neighboring destinations' images. Data were collected through Amazon Mechanical Turk, an online consumer panel comprised of people residing in the US with an Amazon. com account and willing to part...
Article
Full-text available
The purpose of this study was to examine consumers' comparative judgment of athlete endorsers in back-toback advertisement settings. Drawing on the inclusion/exclusion model (Schwarz & Bless, 2007), the authors argue that (a) a recently observed athlete endorser impacts consumer judgment of subsequently presented endorsers, and (b) the valence of t...
Article
Given the large investment among host cities, the question about legacy program creation and management becomes important. Creating and managing such programs that benefit residents should derive from the examination of prominent legacy aspects among residents of the host country (i.e., host/non-host city) over time (pre-, during, and post-event)....
Article
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The purpose of this study was to evaluate how the impacts from the 2022 World Cup preparations in Qatar influenced local residents’ attitudes, personal and community quality of life perceptions, excitement about hosting the event, and support toward the event. The examination of the way mega sport event impacts influence residents’ perceptions of p...
Article
This study aimed to explore the processes of business networking which lays the foundation for business legacy outcomes initiated by the award of a mega event in a region. Building on the work of Spilling (1996) on mega event business impacts, we interviewed 24 stakeholders in Qatar from sport organizations about business planning and impacts of th...
Article
Purpose – The purpose of this study is to explore how event volunteers, athletes and onsite spectators perceive the impact of sport event sponsorship on future purchase intentions of the event sponsor brand. Design/methodology/approach – The research problem was based on propositions by Novais and Arcodia (2013) and proposes relationships between...
Article
Using the social exchange theory, the correlation between residents’ perceived importance and evaluation of legacy outcomes, with their support for the Tour de Taiwan, was explored. We examined the mediating role of residents’ quality of life (QOL) and how it affected the relationship between evaluation and importance of legacy outcomes and their e...
Article
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The purpose of this study was to identify dimensions of brand image of an international sport event. Athletes and official team delegates participating in the 2009 Summer Universiade held in Belgrade, Serbia, were interviewed. Data analysis revealed five core event image dimensions: competition, emotional, social, cultural, and organizational. Thes...
Article
The purpose of this study was to examine consumers' comparative judgment of athlete endorsers in back-toback advertisement settings. Drawing on the inclusion/exclusion model (Schwarz & Bless, 2007), the authors argue that (a) a recently observed athlete endorser impacts consumer judgment of subsequently presented endorsers, and (b) the valence of t...
Poster
Full-text available
This study examined the factors that influence peoples’ behavioral intentions to participate in running sport events in the future.
Article
Residents’ support for hosting the Olympic Games is crucial for a bid to succeed in the Olympic host-city selection process. Because of the vital role of the media in framing public perceptions of Olympic bids, the purpose of this study was to examine media coverage of hosting the Olympic Games during the Olympic host-city bid process. A quantitati...
Article
Full-text available
The consumption of sport events through direct participation can influence participants’ perception of happiness with that experiential purchase given the time and resources invested in that experience. The purpose of the study was to examine how sport event service quality aspects operationalized through the physical environment, interaction, and...
Article
Managers and researchers agree on the importance of understanding the nature of humans' attachment to place in order to reduce environmental impacts in protected areas. Attachment has been discussed as having implications for pro-environmental behaviors directed at protecting natural resources and informing sustainable recreation and ecosystem mana...
Article
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Using the five-year data of a US running event (N = 9380), this study examined key determinants of tourists’ expenditure in a mass participant sport event. Economic constraint, travel-related, socio-demographic, and sport-related facets were integrated into the expenditure model while considering changes in tourism prices. The proposed four-facet m...
Article
On-site sponsorship activations have become more prominent in executing a mega-sport event sponsorship program. The current study investigates factors that drive consumers' attitudes towards on-site sponsorship activation and sponsor brand. In particular, this study examines the relationships among interactivity, emotions, fit between on-site spons...
Article
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This study examines the impact of sport-induced emotions on spectators' purchase intentions towards event sponsors. Spectators who experience positive emotions evoked by a home team victory are found to exhibit stronger purchase intentions towards sponsors regardless of the sponsor's ability to improve spectator emotions. Those who experience negat...
Article
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The purpose of this study was to propose and test a conceptual Model of Athlete Brand Image (MABI) that is based on Keller's Customer-based Brand Equity framework (1993). The MABI consists of three dimensions which are crucial in developing consumer brand equity for athletes: athletic performance, attractive appearance, and marketable lifestyle. At...
Article
The success of a sport event is an important outcome for both the organizing entity and the destination where the event is hosted to properly leverage its hosting. Utilizing the multiple constituency approach in assessing organizational effectiveness, the purpose of this study was to examine factors that contribute to the success of a sport event t...
Article
The purpose of the study was to explore the role of mega-event impacts on perceived satisfaction with quality of life and support among South African residents before and after the 2010 FIFA World Cup. Limited research has empirically tested whether quality of life (QOL) is perceived as an exchange benefit that facilitates resident support of mega-...
Article
Full-text available
The collective influence of destination personality and affective image on overall image formation of a domestic urban destination and subsequently its influence on tourists’ behavioral intentions were examined in this study. The sample consisted of 361 urban tourists and included both past visitors and nonvisitors of the urban destination under st...
Article
The importance of legacy evaluation for Olympic host cities is noted in sport, tourism, economic, and sociological journals. However, there was lack of empirical evidence of the Olympic Games long-term effects in local societies. Thus, this study explored the importance of legacy outcomes for residents' quality of life in four Summer Olympic cities...
Article
Full-text available
This study examined host and non-host residents' legacy perceptions of the Olympic Games utilizing social exchange theory. The importance and legacy outcome evaluation relative to residents' quality of life six months prior, during, and six months after the 2010 Vancouver Olympic Games were evaluated. Data were collected using a telephone survey fr...
Article
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Marathon running is a leisure behavior that has seen tremendous growth during the past decade. The purpose of this study was to gain a better understanding of factors associated with commitment to running for marathon participants. This study was designed to investigate the relationships among negotiation-efficacy, leisure involvement, and psycholo...
Article
Scholars have suggested that small-scale sports events may be a sustainable form of tourism development for communities (e.g., Higham, 1999). The purpose of this study was to examine six small-scale sports events and the work of a local sports commission in the context of the three pillars of sustainability: economic, social, and environmental. Sma...
Article
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Hosting recurring sport events can be a solution for sustainable tourism development resulting in destination loyalty and higher place attachment levels. This study proposes active event sport tourists may include in their destination perceptions a number of destination and event attributes, given the direct association of the event with the place....
Article
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Research has examined the role of social media during the time of a crisis in various fields; however, there is a paucity of research in this area as it relates to tourism. Moreover, few studies have examined at-risk populations, such as tourists, in times of crisis. To assess the drivers of turning to social media during a crisis, a national surve...
Article
Youth sport events provide communities with an influx of families who travel to provide their children with primary sport experiences. Decisions to participate in these ‘sport-cations’ are influenced by overall perceptions about the event, opportunities for socializing, and norms derived from family and friends’ support. The study aimed to understa...
Article
An empirical exploration of disaster planning and preparedness for the industry finds a reasonably high level of planning, with noteworthy weaknesses. Based on 155 telephone interviews with tourism leaders from three industry segments (namely, lodging, attractions, and promotions), the majority of organizations surveyed had a written crisis prepare...
Article
Full-text available
Mass participation sport events are often cited as increasing population-level physical activity, but empirical evidence is scarce as to their effectiveness. The current research examined the developmental role of these events in increasing positive attitudes toward physically active leisure by a) determining its motivational capacity and b) invest...
Article
This study investigates the impact of the 2008 Beijing Olympic Games on China's destination brand perception-in terms of destination image and personality-held by American leisure travelers. The results show that although American travelers' collective perception of China as a travel destination did not change substantially before and after the Gam...
Article
The understanding of behaviours of sport tourists is an important topic for destination tourist development. Given that repeat visitation is often a desired outcome for tourism destinations, this study examines whether there are differences in behavioural outcomes and image perceptions of spectators of a small-scale sport event based on past behavi...
Article
Full-text available
Understanding travelers' past travel experiences, information search behaviors, and risk perceptions influence on travel intentions has a number of benefits to marketers. This study found that past travel experience, web information search behaviors, and perceptions of certain risk types had a significant influence on the likelihood to travel. A gr...
Article
Purpose – The purpose of this paper is to identify the strengths, weaknesses, opportunities and threats (SWOT) that a host city can experience to utilize these for future strategy planning and event leveraging. Design/methodology/approach – Five phone interviews were conducted with administrators of the Athens Olympic Games. Respondents were asked...
Article
Sport events can be used as tourist attractions by destinations that seek to attract large numbers of tourists in their locale. This study examines the event image perceptions of active sport tourists (participants) of an international marathon event following the destination image measurement paradigm. The census of active sport tourists (N = 2,00...
Article
Full-text available
Sports events are tourist attractions and their image components can relate to the destination image concept and structure. This study examined sports event images held by active and passive sports tourists at four marathon races in Germany. Some differences in the perception of event images were found for active and passive sports tourists as well...
Article
Destinations use sport events to attract participants and spectators, who then hold perceptions of both the sport event and destination. This research aimed to a) understand how active sport tourists perceive the meaning of a sport event experience and b) develop a scale for that meaning. Both aims are studied in a post trip context as evaluative r...
Article
Situational involvement (SI) and enduring involvement (EI) are important predictors of spectator sports tourist behaviours. For this study, onsite and web surveys were utilised to help understand how SI and EI levels, with both event and destination, may vary according to the primary and secondary trip purpose of a spectator sports tourist. Results...
Article
Full-text available
With the growth in the opportunities for amateur athletes to take part in competitive events it is becoming apparent that there is a need to separate active sport tourists into two types: non-event (e.g. golf, skiing) and event. Active event sport tourism constitutes travel to take part in various organized events from the hallmark New York and Lon...