Kai-Ingo Voigt

• Friedrich-Alexander-University Erlangen-Nürnberg

According to the silo mentality theory, companies are reluctant to share data between organizations. This study explores the reasons for this corporate behavior. To gain empirical insights, we conducted 42 semi‐structured interviews with the chief executive officers (CEOs) of German small‐ and medium‐sized enterprises (SMEs). Not only can the CEOs...

Digital technologies facilitate production and processes in industrial value creation. Utilizing advanced digital technologies (e.g., additive manufacturing, artificial intelligence, digital twin, extended reality) in manufacturing offers various potentials for efficiency and sustainability. Regarding their contribution to sustainability, these pot...

The full text of this preprint has been withdrawn by the authors due to author disagreement with the posting of the preprint. Therefore, the authors do not wish this work to be cited as a reference. Questions should be directed to the corresponding author.

The COVID-19 pandemic has fundamentally changed how we work. Even after the pandemic, many companies offer their employees the option of working from home. Although working from home may offer several benefits, our understanding of whether employees are more creative when working from home or in an office is limited. To address this research gap, w...

Achieving the Paris goal of limiting global warming to well below 2 °C requires radical decarbonization of our economy, including a shift to renewable energy. In the automotive sector, electromobility offers a promising option for making this transition. However, while electric vehicles (EVs) have lower emissions during their use phase, a significa...

While dynamic capabilities (DCs) are recognized as an important enabler of digital transformation, research lacks knowledge about the underlying challenges and adequate responses of building these capabilities. More specifically, this study aims to shed light into successful digital business model innovation (BMI) by adopting a micro-foundational a...

In this research, we examine how consumers perceive the fruits of university-industry collaborations – that is, new products co-developed with universities. Eight studies document a positive university effect, and highlight its practical significance and boundary conditions. An Instagram A/B test utilizing a video that refers (vs. does not refer) t...

Providing adequate workspaces for employees is now considered crucial for organisational innovativeness in light of evidence that the work environment influences creative behaviour. It is unsurprising, then, that companies increasingly seek to implement modern workspace designs based on what is often referred to as New Work to support employee crea...

When implementing business model innovation (BMI), managers of incumbent firms can choose between two options. They can either separate BMI from the existing business, such as in a spin-off, or integrate it into existing structures, or business units. However, extant literature offers limited evidence on the nature of both options and their specifi...

Purpose The aim of this study is to investigate whether activity-based workspaces (ABWs) are able to solve the privacy-communication trade-off known from fixed-desk offices. In fixed-desk offices, employees work in private or open-plan offices (or in combi-offices) with fixed workstations, which support either privacy or communication, respectively...

This paper analyzes how Industry 4.0 transforms supply chain collaboration and design. Therefore, we identify and analyze 151 academic articles. The study uncovers holistic strategic changes Industry 4.0 and associated technologies imply for cross-company collaboration in supply chains. These include changes in the initiation of buyer-supplier tran...

This paper analyses extant literature on how Industry 4.0 impacts Social Capital in Buyer-Supplier Relationships. We conduct a systematic literature review and identify 36 academic articles that are analysed in the research process. The study uncovers strategic changes Industry 4.0 implies for Social Capital in Buyer-Supplier Relationships. These i...

Employee creativity is the origin of every innovation and therefore crucial for a company's success. For this reason, the promotion of employee creativity is gaining more and more attention among practitioners and companies are increasingly implementing activity-based workspaces (ABWs) to improve the creative performance of their employees. Based o...

Being successfully applied in business-to-consumer industries for quite some time, digital platforms only recently have found their way into the industrial business-to-business world. However, rapid developments, particularly in the context of Industry 4.0, have indicated enormous potentials from digital platforms for business models and inter-comp...

Attracting talent is key for every organization. This research introduces a novel way to attract talent: creative workspace design. In two studies with complementary samples and methods, we examine whether, when, and how a firm's creative workspace design enhances organizational attractiveness. In Study 1, we use an experimental design to examine t...

Based on legitimacy and consumer inference theory, we examine when, how, and why past crowdfunding success influences the perceptions and behaviors of consumers. Across five studies (four controlled experiments and one field experiment), our findings demonstrate that a young venture’s past crowdfunding success enhances consumers’ perceptions of its...

Purpose Recent technological and social changes have challenged manufacturing firms to remain competitive in increasingly dynamic markets. A way of facing these challenges is to foster organizational structures that encourage creativity. Although the general importance of organizational creativity for market success is undeniable, few studies on ma...

Current developments and trends in the business environment, like digitalization or servitization, are transforming industrial value creation logic and especially business models. Therefore, this study analyzes the impact of data on industrial business models and how newly emerging industrial data-driven business models (IDDBMs) can be systematical...

Research on Industry 4.0 has only begun to analyse its environmental and social impacts, while technological and economic analyses dominate the current academic debate. However, merging the current debate for a more sustainable industrial value creation with the developments in the context of Industry 4.0 is vital given its benefits beyond merely e...

Purpose – The aim of this study is to investigate whether activity-based workspaces (ABWs) are able to solve the privacy-communication trade-off known from fixed-desk offices. In fixed-desk offices, employees work in private or open-plan offices (or in combi-offices) with fixed workstations, which support either privacy or communication, respective...

For many employees, the COVID-19 pandemic has precipitated a move from centralized workplaces to full-time teleworking from home. As a catalyst for the virtualization of the working world, the pandemic has accelerated company transformation to digitalization and New Work. In a post-COVID-19 world, companies will face the challenge of combining virt...

Purpose The purpose of this paper is to provide the first empirical evidence on how consumption-supportive packaging functionality influences consumers’ purchase intentions. Consumption-supportive packaging functionality implies that the packaging itself serves a function that actively helps users achieve their consumption goals and that supports t...

In recent years an increasing number of organizations have started to rethink their physical work environments and recognized the value of having activity-based workspaces (ABWs). This allows employees to choose freely between several work environments based on their specific task. There is growing debate amongst researchers about the effects of AB...

Research on Industry 4.0 has only begun to analyse its environmental and social impacts, while technological and economic analyses dominate the current academic debate. However, merging the current debate for a more sustainable industrial value creation with the developments in the context of Industry 4.0 is vital given its benefits beyond merely e...

Purpose of this paper: Industry 4.0 implies a further digitization and interconnection of industrial value creation. Given its interconnecting character, Industry 4.0 has the potential to transform logistics and entire supply chains. When it comes to inter-company exchange, Industry 4.0 brings numerous challenges but in spite of its relevance, rese...

Industry 4.0 implies a future digitalized and interconnected industrial value creation and has the potential to transform buyer-supplier relationships. Despite its importance, there is still little research about Industry 4.0 from a supply chain management perspective. Addressing this research gap, the paper sheds light on expected buyer-supplier r...

In partnership with companies such as DATEV eG, Siemens AG, Schaeffler AG, and students, we present a special issue centered on the diverse applications of blockchain technology in a corporate context. This collaborative effort offers a deep dive into a variety of potential blockchain use cases, exploring topics such as: Blockchain-Driven Business...

Purpose The study analyses how Industry 4.0 and underlying digital technologies influence the design of ecosystems in global value chains (GVCs). Design/methodology/approach A qualitative-exploratory research design is used. It deploys a multiple case study based on semi-structured interviews with 73 German managers of multinational enterprises. A...

Purpose This study analyzes how technological changes in the context of Industry 4.0 influence buyer-supplier relationships (BSRs). Design/methodology/approach The study is explorative in nature; hence, an empirical qualitative research design is applied. It bases on 45 expert interviews with managers from German and Austrian industrial companies...

Digital information sharing within supply chains is seen as a central prerequisite to implement Industry 4.0, relating to one of its core characteristics, horizontal and vertical interconnection. Besides the technical implementation, aspects such as lacking trust, unclear benefits for suppliers and different perceptions of Industry 4.0 hamper digit...

PURPOSE /// Autonomous technologies represent an increasingly important, but at the same time controversial technological field with enormous potential. From a consumer perspective, however, the growing autonomy of technologies might result in a perceived loss of control, which can lead to consumer resistance. Given the practical and theoretical re...

A Corporate Accelerator (CA) is increasingly being considered as a bridge between established companies and start-ups. However, there is still little known about objectives and benefits of establishing CAs. Therefore, the aim of this study is to investigate both objectives and benefits of organizations implementing CAs. Moreover, we aim to shed fur...

Despite an apparent scarcity of studies on the role of packaging design in innovation and marketing research (Luchs et al. 2016), integrating a practical functionality into a packaging can enhance the whole consumer experience of how products are used. Within the product design literature, functionality has been described as a set of potential bene...

Technological innovations often lead to redesigns in the business models of established companies, requiring them to incorporate new external knowledge into internal activities. Against this background, this study integrates the concepts of business model design, absorptive capacity, and innovation strategy into a novel research model, which analyz...

Both practitioners and researchers have developed various approaches to support product development teams in their creative process of generating new and valuable product concepts. A key concern of all innovation approaches is to translate the needs, wants and aspirations of users and customers into product and service solutions that match the unde...

Based on digitalization and interconnectedness, Industry 4.0 causes a structural change in the value creation processes, and thus reinforces the transformation of business processes and business models. One way for companies to cope with this development and its associated challenges is to apply digital platforms in the value creation process. As t...

Purpose Industry 4.0 is assumed to yield extensive industry-spanning opportunities. However, exploiting these opportunities requires a targeted implementation of Industry 4.0. The purpose of this paper is to generate a deeper understanding of relevant implementation action. Existing recommendations are mostly general, highly aggregated and difficul...

Für eine erfolgreiche Umsetzung von Industrie 4.0 ist die unternehmensübergreifende Vernetzung zwischen vor‐ und nachgelagerten Wertschöpfungsstufen unerlässlich. Dazu gehört für ein Unternehmen insbesondere die Integration der vorgelagerten Wertschöpfungsstufen. Es ergeben sich zahlreiche aktuelle Anforderungen an Lieferanten sowie Herausforderung...

Deutsche Industrieunternehmen sehen sich heutzutage nicht nur der Globalisierung, sondern insbesondere einem intensiveren Wettbewerb, verstärkter Marktvolatilität und kürzeren Innovationszyklen sowie einer steigenden Komplexität gegenüber. Der Druck auf die Entwicklung neuer Produkte und Dienstleistungen steigt. Zur Bewältigung dieser vielfältigen...

Industrie 4.0 ist derzeit sowohl in der Praxis, als auch in der Forschung ein viel diskutierter Begriff. Im Bereich der Forschung wird bislang jedoch primär die technische Umsetzung hinsichtlich Chancen und Risiken von Industrie 4.0 für Unternehmen des verarbeitenden Gewerbes betrachtet. Im vorliegenden Beitrag werden ökonomische Risiken aufgezeigt...

Industrie 4.0 soll zahlreiche Potenziale für die industrielle Wertschöpfung bieten, die vor allem kurz- bis mittelfristig jedoch durch Risiken in der Umsetzung begleitet werden. Dabei finden sich derzeit in der Forschung nur wenige Untersuchungen zu den Risikodimensionen von Industrie 4.0, denen allesamt ein ganzheitlicher Überblick fehlt. Auf Basi...

Social media has significantly transformed the way we communicate with each other. It is now possible to let the whole world participate in one’s own life, thus having the opportunity to easily create one’s own personal brand. In this study, we aim to explore the factors of successful personal branding activities on social media. The present paper...

Based on digitalization and interconnectedness, Industry 4.0 causes a structural change in the industrial value creation and thus reinforces the transformation of business processes and business models. One way for companies to cope with this development and its associated challenges is applying digital platforms in the value creation process. As t...

The blockchain technology has become well known in the finance sector, for instance as the basis for the cryptocurrency Bitcoin. To go beyond its mere use as cryptocurrency, academia and practice expect large potentials by its application in further, particularly industrial, sectors. One reason is that, being a decentralized and transparent electro...

In many industries, digitalization has considerably changed the skills and capabilities that are necessary for success. Since traditional industry incumbents often lack these capabilities, they have started to enter strategic partnerships with 'tech giants' (big technology companies) that possess wide-ranging digital capabilities. It is not yet cle...

The concept of “Industry 4.0” is expected to bring a multitude of benefits for industrial value creation. However, the associated risks hamper its implementation and lack a comprehensive overview. In response, the paper proposes a framework of risks in the context of Industry 4.0 that is related to the Triple Bottom Line of sustainability. The fram...

Industrie 4.0 hat weitreichende Konsequenzen für etablierte Geschäftsmodelle industrieller Unternehmen. Diese Studie untersucht den Einfluss von Industrie 4.0 auf diese Geschäftsmodelle. Während sich der bisherige Forschungsstand vorwiegend auf einzelne Aspekte der Geschäftsmodellveränderungen fokussiert, wird ein vollständiger Überblick über betro...

Industry 4.0 is often regarded from a perspective that focuses on a single enterprise rather than on entire supply chains or ecosystems. However, Industry 4.0, and especially its impact on business models, is to be analyzed especially within a supply chain or ecosystem in order to fully unfold its benefits. In response to this research gap, this pa...

Industry 4.0 implies a future digitalized and interconnected industrial value creation and has the potential to transform buyer-supplier relationships. These relationships differ among industry sectors because of industry-specific circumstances. This paper sheds light on future buyer-supplier relationships in the context of Industry 4.0 focusing on...

This study aims at examining factors that determine the adoption of the Industrial Internet of Things (IIoT) by manufacturing companies applying the technology–organization–environment framework. Data of 197 German manufacturers are gathered by means of a survey questionnaire and tested using a logistic regression. This paper contributes to academi...

The Industrial Internet of Things (IIoT) confronts industrial manufactures with economic, ecological, as well as social benefits and challenges, referring to the Triple Bottom Line of sustainability. So far, research has mainly investigated its dimensions in isolation or economic aspects have not been compared with ecological and social perspective...

Cross-company networking is essential to successfully implement Industry 4.0. In this context, numerous new demands on suppliers arise leading to integration challenges that require specific integration strategies. While these topics are important in business practice, an aggregated holistic overview is still missing. Therefore, this article examin...

Logistik 4.0 bietet ökonomische Potentiale für die Intra-und die Interlogistik, da eine Steigerung in Effizienz, Geschwindigkeit, Flexibilität und Reaktionsfähigkeit sowie Qualität von Logistikprozessen erreicht werden kann. Logistik 4.0 kann dabei helfen Fehllieferungen und Leerfahrten zu vermeiden sowie Transportrouten zu optimieren oder ganz zu...

Within Industry 4.0, digital platforms are expected to bring potentials for a multitude of purposes. However, many industrial manufacturers expect challenges in creating and managing digital platforms. Owing to the lack of research, the paper investigates potentials and challenges of Industry 4.0 platforms and derives strategic implications. The sa...

Recently, there is a trend to narrow corporations' focus, leading to an increasing number of divestitures. In general, divestitures are disposals and demergers of one or more business units. One specific form of divestitures are spin-off transactions. Thereby, shares of a corporation's business unit are distributed on a pro-rata basis to the shareh...

The future of doing business becomes more challenging due to strengthened volatility of global markets, shortened technology and innovation cycles, and an increasing demand for highly individualized products and services (Hirsch-Kreinsen & Weyer 2014; Spath et al. 2013). Given the finely-structured distribution of value creation and the numerous in...

Online social media plays an important role in the marketing communications mix of many companies. Thus, scholars have recently tried to uncover patterns that have a positive impact on the effectiveness of social media communication, predominantly focusing on message characteristics. Although a lot of valuable insights have been generated, it remai...

The new manufacturing paradigm ‘Industry 4.0’ or ‘Industrial Internet of Things’ (IIoT) refers to digitized and connected industrial value creation. In this context, future value creation is located in completely digitized, intelligent, connected, and autonomous factories and production networks. This development is assumed to yield extensive indus...

Industry 4.0 refers to a novel production approach characterized by an entirely digitized and connected industrial value creation (Kagermann et al. 2013). This is associated with several benefits, e.g., increased resource efficiency, higher degrees of customization, and novel business models (Bauernhansl 2014; Kagermann et al. 2013; Rehage et al. 2...

Die Potenziale, die zur Umsetzung von Industrie 4.0 führen, sind für viele Industrieunternehmen derzeit noch unklar. Folgerichtig analysiert dieser Beitrag die Potenziale, die das produzierende Gewerbe dazu veranlassen, Industrie 4.0 zu implementieren. Dies geschieht als branchenübergreifender Vergleich in fünf Industriezweigen: Während im Maschine...

This study investigates the necessity of customer segmentation in industrial buying regarding Digital, Social Media, and Mobile Marketing (DSMM) from the perspective of a German sensor supplier. First, we conduct a systematic literature review, extracting 37 articles in which our team of researchers jointly with a team of sales representatives of t...

In organizations and educational institutions, creativity trainings are the preferred approach to enhancing individual creative abilities. However, three issues regarding these trainings still remain largely unsolved. First, the question of how long-lasting creativity training effects are has not been sufficiently answered so far. Second, the quest...

In recent years, the discussion about business models has garnered increasing attention in practice and research. It is argued that thinking about business model alternatives supports managers, entrepreneurs, or R&D groups in, for instance, developing technological ideas into successful new businesses. Due to a business model's holistic perspective...

By employing Cyber-Physical-Systems and real-time interconnection in industrial value creation, the term Industry 4.0 expresses expectations towards a fourth industrial revolution. Current research in context of Industry 4.0 mainly focuses on production itself or on production-related logistics processes. However, interconnection across the entire...