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Publications
Publications (7)
Drawing upon a stage in the development of blogging in Malaysia from 2007 to 2009, this chapter outlines the emergence of the lifestyle blog from the personal blog. Drawing upon actor-network theory and the conceptualisation of branding work as affective relational labour, it argues that the advertising market was able to integrate personal blogger...
This chapter outlines the origins and meaning of the concept of affordances, presents some examples, and discusses its relevance to studies of digital media. It suggests that the uniquely socially malleable nature of digital media, the variety of uses they engender, and the simultaneous awareness of the limitations of the mediated interaction that...
This chapter interrogates the theory of networked individualism by focusing on families’ use of social media and messaging apps in Malaysia. In the first instance, networked individualism posits urbanisation, geographical, and social mobility as laying the foundations for the development of ego-centred networks. These factors are said to weaken fam...
