Judith Trent

• University of Cincinnati

Political image is a transactional process between candidates’ actions and how voters assess them with their own individual ideas of the ideal presidential candidate. This 28-year longitudinal study of political communication serves to address the following four research questions. First, what attributes do voters find most important or desirable f...

Political image is a transactional process between candidates' actions and speech and how voters assess them with their own individual ideas of the ideal presidential candidate. This 24-year longitudinal study of political communication serves to address the following four research questions. First, what attributes do voters find most important or...

Image as a transaction between what candidates say and do and the way voters compare that behavior with their personal vision of what candidates should be or do stimulates at least four critical questions important to political communication. First, what qualities or attributes do voters believe are important for a presidential candidate to possess...

Image as a transaction between what candidates say and do and the way voters compare that behavior with their personal vision of what candidates should be or do stimulates at least three critical questions important to political communication. First, although the ability or power of the media to affect the success or failure of candidates and campa...

Denton, Holloway, and their contributors present analyses of communication strategies used in the Clinton administration, with a special focus on President Clinton's responses to the Lewinsky scandal and impeachment. Chapters explore the Clinton administration's attempts to control his image through rhetorical and media strategies, his appeal to wo...

This collection of essays is designed for the faculty member and others who care about the retention and success of students of color in gateway courses in Communications. The book examines assumptions about diversity and teaching and learning, and provides strategies for enacting learning environments that are more inclusive and conducive to the s...

Whether to recommend the granting or denial of tenure to a faculty member is the most important decision a department makes. It not only has an effect on the professional life of a colleague, it has a major influence on the direction and long-term quality of the department. Therefore, it is essential that the decision be a good one. Although there...

The view of image as a transaction between what candidates say and do and the way in which voters compare that behavior to their beliefs of what candidates should be or do stimulates three critical questions important to political communication. First, although the power of the media to affect the outcome of political campaigns and candidates is be...

Contributes to a special issue on how the reconsideration of what scholarship is affects the way in which scholarship is assessed. Responds to Ernest Boyer's new definition of scholarship, outlining concepts with which the author agrees, and the author's concerns. Outlines ways in which the Boyer's ideas are potentially counterproductive for the di...

Discusses the challenges facing dual career couples in the communication discipline. Published in the Association for Communication Administration Bulletin, 77 (August, 1991), pp. 1-7.

The view of image as a transaction between all that a candidate says and does and the way in which voters compare that behavior to their personal vision of what a candidate should be inspires at least three questions important to campaign communication. First although the ability or power of the media to affect the success or failure of political c...

The view of image as a transaction between all that a candidate says and does and the way in which voters compare that behavior to their personal vision of what a candidate should be inspires at least three questions important to campaign communication. First, although the ability or power of the media to affect the success or failure of political...

The view of image as a transaction between what a candidate does and the evaluative response that voters have to it creates at least three critical questions as yet unanswered in the literature of political communication. First, although the power of the media to affect the success or failure of political campaigns and candidates has been demonstra...

The view of image as a transaction between what a candidate does and the evaluative response that voters have to it creates at least three critical questions as yet unanswered in the literature of political communication. First, although the power of the media to affect the success or failure of political campaigns and candidates has been demonstra...

Lyndon Johnson's dual war: Vietnam and the press Turner, K. J. (1985). Lyndon Johnson's dual war: Vietnam and the press. Chicago: University of Chicago Press. President Johnson's war on poverty Zarefsky, D. (1986). President Johnson's war on poverty. University, AL: University of Alabama Press. Communication: Concepts and contexts Benjamin, J. B. (...

Body politics Henley, N. (1977). Body politics. Englewood Cliffs, New Jersey: Prentice Hall, Paper. Nonverbal behavior and social psychology Heslin, R. and Patterson, M. (1982). Nonverbal behavior and social psychology. New York: Plenum Press. Nonverbal behavior: Perspectives, applications, intercultural insights Wolfgang, A. (Ed.) (1984). Nonverba...

The Force of Fantasy: Restoring the American Dream Bormann, Ernest G. (1985). The force of fantasy: Restoring the American dream. Carbondale, Illinois: Southern Illinois University Press. Political Communication Yearbook 1984 Sanders, K. R., Kaid, L. L., & Nimmo, D. (Eds.). (1985). Political communication yearbook 1984. Carbondale, Illinois: Southe...

Clark, R. W. (1982). Effective speech. Encino, California: Glencoe Publishing Company. Frost, M. F. (1982). Speech: Principles and practice. Glenview, Illinois: Scott, Foresman and Company. Galvin, K. and Book, C. (1984). Person to person: An introduction to speech communication. Lincolnwood, Illinois: National Textbook. Paper. Hopkins, M. F. and W...

Performance of literature in historical perspectivesThompson, David W., ed. (1983). Performance of Literature in Historical Perspectives. Lanham, Maryland: University Press of America, Inc. Paper.Semantics and communication (third edition)Condon, J. C. Jr. (1985). Semantics and Communication (Third Edition). New York: Macmillan Publishing Company....

Theories of human communication: Second editionLittlejohn, S. W. (1983). Theories of Human Communication. Belmont, California: Wadsworth Publishing Company.Human communication theory: Comparative essaysDance, F. E. X. (1982). Human Communication Theory: Comparative Essays. New York: Harper & Row, Publishers. Communication theory Bormann, E. G. (198...

PersuasionBostrom, R. N. (1983). Persuasion. Englewood Cliffs, New Jersey: Prentice Hall, Inc.Persuasion and human actionSmith, M. J. (1982). Persuasion and Human Action. Belmont, California: Wadsworth Publishing Co.Persuasion: Theory and contextReardon, K. K. (1981). Persuasion: Theory and Context. Beverly Hills, California: Sage Publications, Inc...

A survey of 163 women associate professors and professors was conducted to determine the characteristics that have contributed to the success of women in the communication disciplines. The profile that emerged reveals the successful female college faculty member to be a person with a Ph.D, on tenure, who is not interested in being an administrator....

Communication Research Methods Bowers, J. W. & Courtright, J. A. (1984). Communication Research Method. Glenview, Illinois: Scott Foresman and Company. Ethics in Human Communication (2nd ed.) Johannesen, R. L. (1983). Ethics in Human Communication (2nd ed.). Prospect Heights, Illinois: Waveland Press. Paper. The Poetry Reading: A Contemporary Compe...

The process by which people sought to emerge as contenders for the presidential nominations of the major parties in 1976 is explored, with particular reference to the impact of changes in campaign financing law and the rules for convention delegate selection on that process. These changes created new constraints and required candidates to adapt if...

BooksORGANIZATIONAL MANAGEMENT THROUGH COMMUNICATION. By Richard K. Allen. New York: Harper & Row, 1977; pp. x + 309. $10.95. INTERPERSONAL COMMUNICATION IN ORGANIZATIONS. By Richard T. Huseman, James M. Lahiff, and John D. Hatfield. Boston: Holbrook Press, 1976; pp. vii+243. $10.95. COMMUNICATION IN BUSINESS. By S. Bernard Rosenblatt, T. Richard C...

Public relations can and should be a career alternative available to the speech communication graduate. This article encourages the development of public relations programs through the expansion, modification, and unification of courses now taught within speech communication departments and suggests a curriculum for implementing the program.

While this survey indicates that entire dimensions of political communication have not been studied and that research has not been “receiver‐effect” oriented, it also demonstrates that a variety of analytical mehods have been explored.

The authors examine the traditional expectations of a political challenger and Senator McGovern's failure to fulfill those expectations.