Juan Miguel Aguado

Juan Miguel Aguado
University of Murcia | UM · Department of Information and Documentation

PhD on Communication Studies

About

54
Publications
21,004
Reads
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590
Citations
Additional affiliations
October 2002 - present
University of Murcia
Position
  • Professor (Assistant)
Education
November 1995 - November 1998
Complutense University of Madrid
Field of study
  • Communication Studies
September 1994 - July 1997
Institute of Philosophy and Sociology. Polish Academy of Sciences
Field of study
  • Social Research
September 1990 - July 1993
Complutense University of Madrid
Field of study
  • Communication Studies

Publications

Publications (54)
Article
Este trabalho objetiva compreender o contexto de uso e o acesso a notícias no smartphone por jovens. A pesquisa foi conduzida em 2019 com estudantes residentes em Múrcia, Espanha, a partir da coleta do consumo de bateria ou dados móveis dos aparelhos dos participantes e entrevistas semiabertas individuais. Com base no estudo, identificamos que os a...
Chapter
Despite eSports' relatively long history, the attention paid by academia to this phenomenon has been much more recent and is still in an embryonic state in all of the views. The scientific production has grown because of the global success associated with the widespread growth of live events and the large following of competitions retransmitted via...
Book
Full-text available
En la publicidad-si cabe en mayor medida que en otros ámbitos- el cambio derivado de internet ubicuo y el big data supone desafíos organizacionales y estratégicos son precedentes. En este informe se expone una radiografía privilegiada del sector de la publicidad elaborada a partir de una serie de entrevistas en profundidad con los CEOs y responsabl...
Article
The competitive practice of videogames, known as electronic sports, has changed the traditional entertainment consumption scenario associated with games, creating a new kind of show business with several specific features. This article aims to introduce a holistic view of this new phenomenon, delimiting its socio-economic ecosystem and identifying...
Article
Full-text available
The increasing relevance of personal information has sparked a broad debate on privacy issues on the ubiquitous Internet. The so called ‘privacy paradox’ aims to explain through rational decision-making models the contradictions between stated digital privacy concerns and the actual behaviors in mobile platforms. An analysis of the emotions that ar...
Article
Full-text available
En las primeras etapas de la era smartphone, las aplicaciones de mensajería se prefiguraban como una extensión complementaria del papel de los SMS. La evolución de las plataformas móviles ha llevado a esas funcionalidades comunicativas mucho más allá del mero intercambio de mensajes. A partir de su adopción masiva, las aplicaciones de mensajería ha...
Article
Full-text available
Despite eSports' relatively long history, the attention paid by academia to this phenomenon has been much more recent and is still in an embryonic state in all of the views. The scientific production has grown because of the global success associated with the widespread growth of live events and the large following of competitions retransmitted via...
Chapter
The consolidation of the mobile ecosystem is deeply influencing the adaptation of traditional media industries to the digital transformations of business, consumption and audiences. Legacy media digitization comes along with a perfect storm where different kinds of crisis converge. This is also the ground where an eventual response to uncertainties...
Article
Full-text available
Ineffective traditional advertising planning methods, the growing advertising saturation of digital media, and the disrupting influence of the digital players in the advertising sector have created a need for new methods and tools for advertising in today’s ubiquitous Internet. Programmatic advertising is currently considered one of the most effici...
Chapter
Due to their rapid expansion, mobile applications have come to make up a techno-economic ecosystem of their own, becoming an important driver for innovation. The consolidation of mobile applications as the prevalent interface for content access has consequences on the production, distribution and consumption of content, merging digital content func...
Conference Paper
Full-text available
La práctica competitiva de videojuegos ha supuesto la eclosión de un fenómeno mediático conocido como deporte electrónico. La gran repercusión alcanzada por esta actividad ha facilitado la construcción de una industria a su alrededor que emula a las que caracterizan a los deportes tradicionales más seguidos. Esa adopción de un modelo vinculado a lo...
Article
Full-text available
En los ultimos anos las aplicaciones moviles han constituido un ecosistema propio y un potente motor de innovacion. La consolidacion de las aplicaciones moviles como interfaz dominante del acceso a contenido tiene consecuencias en el plano de la produccion, la distribucion y el consumo, fusionando los cuatro ambitos funcionales caracteristicos del...
Book
In less than a decade, mobile technology has revolutionized our cultures, societies, and economies by impacting both personal and professional aspects of human life. Mobile technology has therefore become the fastest diffusing technology in history, expanding and transforming existent possibilities by making technology accessible and ubiquitous. Em...
Chapter
The consolidation of the mobile ecosystem is deeply influencing the adaptation of traditional media industries to the digital transformations of business, consumption and audiences. Legacy media digitization comes along with a perfect storm where different kinds of crisis converge. This is also the ground where an eventual response to uncertainties...
Article
Full-text available
Se presenta un análisis de la evolución de la influencia del ecosistema móvil en la industria del contenido digital articulado en torno a tres ejes de innovación: cambios en la definición y condiciones de consumo del contenido, cambios en la cadena de valor del contenido y cambios en la dimensión estratégica de las estructuras de distribución
Article
Full-text available
La publicidad constituye uno de los factores de influencia con mayor potencial en la configuración del actual ecosistema del contenido móvil (Aguado y Martínez, 2006). Sin embargo, pese a su importancia, la forma y alcance de las prácticas de comunicación persuasiva (empresarial o institucional) en el entorno móvil se hallan todavía en proceso de d...
Article
Full-text available
Internet neutrality is among the most controversial issues when it comes to the design of media and Internet policies. The way the dispute is resolved will shape the way rights of users’ access to any kind of content will be preserved. Hence its importance to all sectors related to digital production and distribution of media. Te- lecommunications...
Chapter
Full-text available
Entertainment has been traditionally a central driver in the evolution of cultural industries. Despite being a common place in media and cultural studies, the term does not delimit a clear field of cultural content or media genres. In this text we approach a definition of entertainment as related to the enjoyment or delight of users with (or throug...
Chapter
Full-text available
The consolidation of mobile communication technologies has given rise to an entire new ecosystem within digital media landscape. Mobile ecosystem involves a complex and changing set of players (including telecomm operators, handset suppliers, software developers, content aggregators, content producers, new advertising players and users) that are be...
Conference Paper
Full-text available
Apple and Google have achieved a dominant position in the mobile ecosystem. That supremacy is based on their capacity to set up powerful technological platforms that involve, besídes the complícíty of users, the cooperatíon of software developers, content producers, content aggregators, telecom companies and devíce vendors. This paper comiders the...
Article
The role of mobile technologies in everyday identity management is highly gendered. Smartphones singularly merge identity-related practices and cultural consumption rituals, presenting an interesting arena for analysing the interactions between institutional and non-institutional discourses. Due to the hybrid nature of mobile technology, both gende...
Article
Full-text available
The paper is grounded in the idea that a theory of mobile media, like that of any other scientific discourse, must be built on solid conceptual and taxonomical bases. Within this context the paper brings together previous fragmented approaches to studying mobile media, analyses them, and develops a set of definitions and classifications of contents...
Article
Mobile games are a prime example of a successful mobile application and demonstrate the increasing range of platforms for the media and entertainment industries. Against this convergent background, this paper introduces the basic features of the mobile gaming market and its industrial ecosystem together with its main actors and activities. The focu...
Article
Full-text available
El desarrollo de las tecnologías de la movilidad plantea un horizonte de oportunidades, incertidumbres y desafíos en el ámbito de los contenidos y las aplicaciones digitales. El ecosistema de la comunicación móvil aparece caracterizado por una serie de actores que mantienen entre sí relaciones de influencia compleja en torno a diversas cadenas de v...
Article
Full-text available
En el marco del estudio sobre el impacto social de las tecnologías digitales, la telefonía móvil ha presentado tradicionalmente un interés secundario que contrasta, no obstante, con la rapidez, amplitud e intensidad de su implantación. A pesar de ser una tecnología desarrollada e implantada desde el mercado, su uso masivo ha dado lugar a notables t...
Conference Paper
Full-text available
De entre los factores que pueden determinar en un futuro próximo la forma del mercado de los contenidos digitales –especialmente en la convergencia de pantallas entre internet, la televisión y el móvil-, la cuestión de la neutralidad de la red ocupa un lugar privilegiado. En este trabajo se estudian las políticas públicas sobre la neutralidad de in...
Article
Full-text available
espanolPese a ocupar tradicionalmente un lugar secundario en los discursos sobre la Sociedad de la Informacion, pocas tecnologias pueden presumir del grado y extension de implantacion social que caracterizan a la telefonia movil. Mas alla de sus aspectos cuantitativos, la telefonia movil ha supuesto una radical transformacion en los ritos sociales...
Article
Full-text available
By attempting to fix an observable magnitude, the concept of information involves a cognitive model that enables a double ontological rupture: between subject and world, on one side, and between cognition and action, on the other side. A genealogical approach to information as a simultaneously epistemological and cognitive crossroad highlights the...
Article
By attempting to fix an observable magnitude, the concept of information involves a cognitive model that enables a double ontological rupture: between subject and world, on one side, and between cognition and action, on the other side. A genealogical approach to information as a simultaneously epistemological and cognitive crossroad highlights the...
Article
Full-text available
This paper is concerned with the role of self-observation in managing complexity in meaning systems. Revising Niklas Luhmann's theory of mass media, we approach the mass media system as a social subsystem functionally specialized in the coupling of psychic systems' (individuals) self-observation and social systems' self-observation (including, resp...
Article
Full-text available
Due to their increasing connectivity and processing power, mobile devices are engaged in a process of mediatization that involves, on one side, conventional media related paradigms (standardized contents, pay per access, individualized passive consumption) and, on the other side, the Social Web related 2.0 paradigm (personalized and user generated...
Article
Full-text available
In the context of the booming development of content for mobile platforms, the proposals of the news media appear to be still chained to "primitive" formats of the new media (such as SMS or MMS news bulletins) or else mere 'adaptations' of on-line formats. The centralizing look of the operators, along with the tendency on the part of the media to c...
Article
Full-text available
In market globalisation, efficient customer management is a fundamental element to stay profitable. The quest for customer loyalty becomes a key factor especially in those e-business formats developed by retail SMEs. This paper's contribution is to systematise the possibilities of obtaining loyalty in B2C e-commerce, posing the relevance of informa...
Conference Paper
Full-text available
Convergence is a very polysemous concept that has been used to describe various trends in journalism that have something in common: the blurring of the limits between different media, professional skills and roles. This paper proposes to analytically structure convergence into four dimensions: integrated production, multiskilled professionals, mult...
Data
Full-text available
Domingo, David; Salaverría, Ramón; Aguado, Juan Miguel; Cabrera, Mª Ángeles; Edo, Concha; Masip, Pere; Meso, Koldobika; Palomo, Mª Bella; Sádaba, Charo; Orihuela, José Luis; Portilla, Idoia; Díaz Noci, Larrañaga, José; Larrondo, Ainara; López, Xosé; Pereira, Xosé; Gago, Manuel; Otero, Marita; Fernández Rivera Celia; Alonso, Jaime; Rojo, Pedro Anton...
Data
Full-text available
Convergence is a very polysemous concept that has been used to describe various trends in journalism that have something in common: the blurring of the limits between different media, professional skills and roles. This paper proposes to analytically structure convergence into four dimensions: integrated production, multiskilled professionals, mult...
Article
Purpose – To provide a theoretical context for the application of F. Geyer's work on alienation in highly complex societal environments to the study of the social and cultural impact of the mass media and cultural industries. Design/methodology/approach – A macro-sociological approach provides the ground for the insertion of Geyer's concepts of ali...
Article
Full-text available
Partiendo de la consideración del debate social y analítico en torno a la violencia y la publicidad como una encrucijada cultural y representacional, el presente artículo pretende subrayar la especial condición pragmática del discurso publicitario en tanto que motor de configuración interpretativa y, si cabe en mayor medida que otros textos mediáti...
Article
Full-text available
The present paper poses a genealogical approach to the epistemological debate on social theory, departing from its configuration upon a dichotomy between systems and actors, on one side, and between intra-determination and extra-determination of social subject, on the other side. The insertion of social subject's cognitive capabilities into the the...
Article
Full-text available
Within the frame of the studies on the social impact of digital technologies, mobile telephony has traditionally shown a secondary interest, which contrasts with the speed, extension and intensity of its social penetration. Despite being (unlike the Internet) a market related technology in its designing and development, the massive use of mobile te...
Article
Full-text available
El concepto de informacion, antes que designar una magnitud observable, implica un modelo de cognicion que presupone una doble fractura ontologica: entre el sujeto y el mundo, de un lado, y entre conocimiento y accion, del otro. Una aproximacion genealogica a la idea de informacion como encrucijada a la vez epistemologica y cognitiva pone de reliev...
Article
«Y, sin embargo, cuando contemplé la fealdad de aquel ídolo en el espejo no sentí repugnancia alguna; antes bien, lo recibí con un impulso de alegría. Aquél era también mi propio ser. Parecía natural y humano. A mis ojos presentaba una imagen más viva del espíritu, parecía más directa y simple que la apariencia imperfecta y compleja que hasta enton...
Article
Full-text available
El panorama de servicios y productos informativos móviles resulta cada vez más amplio y rico en posibilidades de desarrollo, integrándose en los cambios en torno a la distribución y el consumo de información digital que caracterizan a la actual convergencia. La presente comunicación busca delimitar qué proyectos específicamente periodísticos sobre...

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Projects

Projects (2)
Archived project
To identify the main changes experienced in the mobile content ecosystem since the irruption of platform-based environments. - To point at the main drivers of innovation for users, content creators and device producers in the near future.
Project
This is a project intended to enhance the knowledge of the social impact of mobile media from a supply-demand, holistic approach. Also this is a project funded by the Ministry of Economy of Spain (Ref. CSO 2013-47394-R).