José M. Ramírez-HurtadoPablo de Olavide University | UPO · Department of Economics, Quantitative Methods and Economic History
José M. Ramírez-Hurtado
Associate Professor
About
77
Publications
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Introduction
José Manuel Ramírez Hurtado currently works at the Department of Economics, Quantitative Methods and Economic History, Universidad Pablo de Olavide. He does research in Quantitative Methods, Marketing and Business Administration. His main research lines are business, franchising, consumer behaviour, tourism and education. He has many papers published in national and international journals.
Additional affiliations
September 1999 - October 2021
Publications
Publications (77)
Labeling information and its presentation are intended to guide consumers at a store toward a choice of food that is healthier than they might otherwise buy. Consumer reactions to labeling are examined in this study through the Nutri‐Score (food) label, the efficacy and utility of which is still under debate. The aim is to analyze the degree of app...
The geographical location of an establishment is a strategic decision of major importance for companies. In the case of franchising, the peculiarities of the system render this decision of vital importance. The objectives of this work are threefold: a) to identify hotspots of franchise establishments; b) to perform an analysis of the distance betwe...
The aim of this research was to assess the learning efficacy and level of satisfaction of university students as they adapted to the online teaching model amid the restrictions imposed as a result of COVID-19. The sample consisted of 467 students attending a public University of Spain. The study applied a structural equations methodology with a tri...
School bullying is a growing concern in almost all developed economies, bringing negative and serious consequences for those students involved in the role of victims. In this paper, we propose to analyze this topic for the case of Spain, considering the data compiled in the Programme for International Student Assessment (PISA) report in 2018. The s...
The aim of this research was to analyze the typologies of primary education students with regard to possession and use of video games, and the possible psycho-emotional and educational implications. To identify the different typologies, a latent class model using Latent Gold v4.5 software was applied in order to model relations between the variable...
Mototourism is a kind of tourism that has consistently been overlooked by tourism experts. However, it is currently considered as one of the fastest growing segments of tourism. This is generating and attracting much attention from researchers. Despite the importance of memorable tourism experiences (MTEs) for destinations, no studies have yet asse...
El objetivo principal fue analizar el efecto de la coordinación motriz, la edad y el sexo sobre la fuerza y agilidad en escolares de 6-11 años. En el estudio participaron 647 escolares de dos centros de educación Primaria (381 niños y 266 niñas). Se ha realizado un análisis de correlación de Pearson para estudiar la relación entre la edad y la coor...
This paper aims to assess the sustainability of tourism destinations. To this end, various methodologies have been considered, among which composite indicators constitutes a valuable tool. A non-compensatory methodology has been applied in order to address the problem caused by the compensation of low values in certain indicators of a particular de...
El uso de Internet y el desarrollo de las nuevas tecnologías han provocado importantes cambios en la enseñanza y en el aprendizaje de los estudiantes de educación superior. La pandemia provocada por la Covid-19 ha hecho que muchas universidades hayan tenido que transferir sus actividades presenciales a la docencia online. Por este motivo, el objeti...
Las prácticas consisten en trabajos temporales que brindan experiencia en tiempo real a los estudiantes. Estas prácticas son especialmente valoradas no solo por los estudiantes, sino también por el profesorado y las empresas. A pesar de la importancia y el crecimiento de los programas de prácticas profesionales en la educación superior, no se ha es...
Introduction
The active commuting can be defined as the action of displacement to the educational or work centre by way of any non-motorised means of transport, usually by walking or cycling. The aim of this study is to identify and evaluate cognitive and environmental factors for the active commuting.
Methods
In order to propose a set of beliefs...
La implantación del Espacio Europeo de Educación Superior obligó, hace ya unos años, arealizar numerosos cambios en la enseñanza universitaria. En este nuevo sistema, yatotalmente implantado en la actualidad, hace que sea el alumno el verdadero protagonista desu aprendizaje y que el profesor solo sea un mero ayudante de ese proceso. Así, el alumnot...
En los últimos años ha habido un elevado crecimiento de problemas de salud en las personas, tales como obesidad, sobrepeso, diabetes, etc. Una forma de combatir este problema es el desplazamiento activo. El objetivo de este trabajo es evaluar el efecto de la salud, el confort y la conciencia medioambiental sobre la intención de practicar desplazami...
The appearance of social media has fostered consumers chatting with each other, comparing and recommending products and services. In the case of franchising, social media take on a yet greater importance due to brands having to achieve the expansion of their chains selecting new franchisees. The aim of this paper is, on the one hand, to analyze the...
The use of the Internet to develop new technologies has generated a considerable change in teaching and student learning in higher education. The pandemic caused by COVID-19 has forced universities to switch from face-to-face to online instruction. Furthermore, this transfer process was planned and executed quickly, with urgent redesigns of courses...
Purpose
The gap between the self-declarations of buyers as responsible consumers and the purchase of sustainable products means that consumer knowledge needs to be examined in depth, to guide the initiatives of eco-entrepreneurs towards sectors and demands that will make them viable and to advance responsible production and consumption – Objective...
Knowing the tastes and needs of consumers is a key aspect in the literature review on consumer behaviour. This becomes even more important when it comes to selling across borders, in international markets. In other words, facing a different environment, both the tastes and the needs of consumers are different compared to those that can be found in...
This study analysed the digital competence of 1,073 students at one Italian and two Spanish universities using the COBADI 2.0 (Basic Digital Competences/Registered Trademark 2970648) questionnaire. A quantitative methodology was applied to university students’ use of, and competence in, three areas of DigCom 2.1: information and data literacy, comm...
Gastronomy has become one of the fundamental elements in the choice of a tourist destination (15% of tourists have, among their main motivations in choosing their tourist destination, the place's gastronomy). This has meant the birth of a new tourist modality, the so-called “Gastronomic Tourism”. However, research on gastronomic tourism has been sc...
To obtain information about foreign markets is a very complex task for small- and medium-sized enterprises. This work’s aim is to find out how certain variables are related to the consumer’s shopping intention. It will help these firms to get a better knowledge of this intention. The work is specifically centred on products related to the gastronom...
Franchising is a commercial form which enables firms to successfully penetrate the market and expand in an environment of growing global competitiveness. This form of business is present in many different activities and sectors, having its own characteristics and structures and significant differences among firms. It is therefore important to ident...
The saturation of the domestic market is one of the factors which drive firms to expand their business to other markets. Franchising is one of the formats adopted by companies when establishing their internationalization strategy. Spain is a country where franchising is strongly consolidated. This degree of maturity means that many chains seek othe...
Efficiency in a firm is important because it ensures that the economy’s scarce resources are not being wasted. It produces something else of value—profits or the continued existence of the organisation. This work contributes to the literature on efficiency in franchising. Specifically, it is focused on the sector of travel agencies which operate in...
Choosing the best way of operating in foreign markets is one of the most important decisions in business internationalization. The main aim of this study is to ascertain whether the choice of entry mode, made according to the impact of various factors, leads to improved export performance. Certain factors influence export performance in different w...
This study contributes to the limited literature on the satisfaction of travel agency franchisees. Specifically, it aims to identify strengths and weaknesses of the system from the perspective of the franchisee. This study would enable franchisors to identify areas in which franchisees are less satisfied. If franchisees are satisfied with numerous...
Los experimentos de Análisis Conjunto con muchos atributos incluyen problemas de sobrecarga de información que afectan a la validez de dichos experimentos. El impacto de esos problemas puede ser evitado o reducido utilizando la Integración de Información Jerárquica (HII). El objetivo de este trabajo es mostrar cómo los experimentos integrados puede...
Diseño y validación de un instrumento práctico para evaluar la Coordinación Motriz en el alumnado por parte del profesorado de Educación Física de Educación Primaria.
Motor coordination is a complex evolutionary process which is gradually acquired. The optimum age for the achievement of these coordination processes is between 6 and 11 years old (Primary Education). The aim of this study is to design and validate a tool which will allow assessing the motor coordination level of the students. Method: Subjects and...
En España existe una amplia oferta de empresas proveedoras de Internet (ISP). Con este panorama resulta extremadamente difícil para los clientes elegir el proveedor. Por tanto, este trabajo trata de analizar los factores que contribuyen a la elección de proveedor de servicios de Internet por parte de los clientes. Para ello, se ha utilizado una mue...
Motor coordination is a complex slowly-acquired evolutionary process. This study aims to assess the level of motor coordination in students aged 6 to 11 years and analyze the connections between fundamental motor skills resulting from the tasks that form the 3JS test. A sample of 2649 students was used. The findings show that there are numerous dif...
In the context of electronic commerce B2C, two different service encounters can take place: 1) service encounters without incidents during which customers get the service for themselves and without the presence of employees and 2) service encounters with incidents with interpersonal and non-interpersonal interactions. Taking the traditional service...
El sector de la aceituna de mesa juega un importante papel en el comercio internacional. El objetivo de este articulo es analizar las preferencias de los exportadores sobre las caracteristicas del transportista. En concreto, este estudio trata de identificar el perfil de transportista preferido por los exportadores de aceituna de mesa. El perfil de...
The table olive industry plays an important role in international trade. The purpose of this paper is to analyse the preferences of exporters about carrier attributes. Specifically, this study tries to identify the carrier profile preferred by exporters of table olive. The carrier profile is obtained using a methodology that is rarely used in this...
Sports tourism has experienced spectacular growth in the last few decades. This study strives to contribute towards the hitherto scarce research on segmentation in sports tourism. Specifically, this work aims to determine the existence of various profiles of overseas tourists playing golf in Spain by means of using demographic variables, the charac...
First, we would like to thank Professor Tofallis for having pointed out the advantages of a new DEA-inspired model, which considers a multiplicative aggregation scheme, and for linking his viewpoint with our recent paper on JORS (Blancas et al, 2013).
This paper highlights the complexity of the franchise partner selection process from a franchisee's perspective. The purpose of this article is, firstly, to propose the definition of a system of indicators which include all the relevant information which the potential franchisee should take into consideration when choosing a chain secondly, to obta...
La franquicia es una forma de negocio que ha experimentado un gran crecimiento a nivel mundial en las últimas décadas. El trabajo desarrollado trata de contribuir a la escasa literatura que existe acerca de la identificación de grupos de franquiciadores. Los objetivos del estudio son: 1) identificar grupos de franquiciadores que muestren diferencia...
Composite indicators (CIs), constructed on the basis of the 'benefit of the doubt' criterion, are characterized by endogenously determined vectors of weights. In this paper, a new procedure to construct CIs is proposed in an attempt to overcome the main weakness of this family of procedures: the determination of an individual weighting vector for e...
The franchise is a business format that has experienced great growth on a worldwide level in recent decades. This work seeks to contribute to the scarce literature existing about the identification of groups of franchisors. Unlike previous studies, this work is based on a classification of franchisors in terms of a rarely discussed aspect: their pr...
RESUMEN Durante el presente curso 2009/2010 la Universidad Pablo de Olavide (UPO), de Sevilla, ha puesto en marcha el nuevo mapa de titulaciones adaptado al Espacio Europeo de Educación Superior (EEES), el cual está compuesto por 16 grados y 6 dobles grados. Hasta llegar a este punto la UPO trabajó duro durante más de 6 años en la adaptación de su...
This study identifies the franchisee profiles that franchisors prefer. Specifically, the goals of this study are: (1) to identify the characteristics that form the franchisee profile preferred by the franchisors operating in the Spanish market and (2) to contrast diverse hypotheses related to this profile. These hypotheses are related to the ideal...
Travel agency industry is one of the most important and relevant activities of franchise in many countries. One key aspect necessary for the suitable development of the franchise system in any country is the expansion of the franchisors. For this challenge to be a success, the franchisors must select the franchisees correctly. In this work the char...
Knowing the factors that affect the export performance has become one of the most recent research lines in the literature relative to business internationalisation. In this sense, several works based on the meta-analysis technique have come up in the two last decades in order to recapitulate the set of studies which have analysed such a topic. Taki...
The service industry is one of the greatest driving forces behind the growth of franchising in many countries. The aims of
this study are to identify the characteristics of the franchisee profile preferred by franchisors in the service industry
and to show how the simulation of franchisees with conjoint analysis constitutes a powerful tool for the...
When there are many attributes, experiments with Conjoint Analysis in-clude problems of information overload that a®ect the validity of such ex-periments. The impact of these problems can be avoided or reduced by using Hierarchical Information Integration (HII). The present work aims to demonstrate how the integrated experiments can resolve the lim...
When there are many attributes, experiments with Conjoint Analysis include problems of information overload that affect the validity of such experiments. The impact of these problems can be avoided or reduced by using Hierarchical Information Integration (HII). The present work aims to demonstrate how the integrated experimentscan resolve the limit...
Tourism is one of the main economic drivers for many countries. The travel agency industry is closely related to tourism. This industry is greatly affected by the global economic crisis. Therefore, it is necessary to establish new forms of marketing in order to overcome the crisis. Franchising is a good option for many firms who want to overcome th...
This paper presents an empirical study of the motives for acquiring a franchise, based on a sample of franchisees operating in the Spanish market. The results are compared with the obtained in the previous studies. Although this topic has been studied previously, the spectacular progress of franchises throughout the world in the last decade may hav...
Debido a la gran cantidad y variedad de objetivos y contenidos encomendados en la actualidad a la educación física, resulta imprescindible complementar su horario lectivo con otros tiempos extras en los que poder aplicar los fundamentos básicos y los procedimientos adquiridos. La mayor parte del profesorado parece estar de acuerdo en que el único t...
El objetivo de expansión marcado por muchas enseñas exige a los franquiciadores seleccionar a los franquiciados de forma correcta, para evitar los perjuicios adyacentes que conlleva una selección inapropiada de los mismos. Mediante la metodología de Análisis Conjunto se puede determinar el perfil de franquiciado preferido por los franquiciadores, p...
Nowadays, sports go beyond their merely practice reacting social, economic and even policy aspects of everyday life. Hosting, great sporting events. has become into a rather prolific source of direct and induced benefits for the cities where they take place. Hence, public and economic institutions struggle to host these kinds of events along their...
As pointed out by Matheson (2002) and Lee (2001), the validity of economic (and social) impact studies on sporting events is quite uncertain and inaccurate. Most of economists believe that they largely exaggerate real impacts on local communities since they are conducted by vested interest agents. Moreover, data availability problems join the issue...
La importancia del deporte en el mundo actual ha trascendido al ámbitosocial, económico e, incluso, político, por encima de lo relativo meramente a su práctica. La celebración de grandes eventos deportivos se ha convertido en toda una fuente generadora de beneficios directos, y también inducidos, allá donde se celebran. Por esta razón, los poderes...
Franchise in Spain has experienced an important growth in recent years and because of it the franchise Spanish market has the maturity of the international markets. This has made that franchise covers a wide range of sectors, within heterogeneous franchisors, having differences characteristics and organizational structures and using differences bus...
The main reason that drive us to do this work is the identification of homogeneous groups of franchising chains operating in the Spanish market, and, also to describe the basic features that conform them. The main difference with previous studies about this topic is the methodology applied. Instead of using factor analysis, cluster analysis has bee...
La importancia del deporte en el mundo actual ha trascendido al ámbito social, económico e, incluso, político, por encima de lo relativo meramente a su práctica. La celebración de grandes eventos deportivos se ha convertido en toda una fuente generadora de beneficios directos, y también inducidos, allá donde se celebran. Por esta razón, los poderes...
El Espacio Europeo de Educación Superior (EEES) se presenta como el principal reto de los últimos años al que debe enfrentarse la Universidad española. La puesta en marcha de este nuevo marco de acción supone un replanteamiento general de todo lo que se refiere, por un lado, a la estructura de las materias que conformarán las futuras titulaciones y...
La franquicia es una fórmula comercial que ha experimentado un enorme crecimiento en muchos países durante los últimos años. Muchas empresas se plantean su objetivo de expansión mediante esta forma de comercio. De igual modo, la franquicia supone una excelente oportunidad de desarrollo personal y empresarial para muchas personas, de ahí que una gra...
Franchising is a commercial system that arises as a result of the need of franchisors to expand with in a certain market. It’s crucial to make a selection between franchisees looking for specifi c characteristics. Otherwise, an error in the selection of franchisees will prompt their failure, additionally associated with a bad image of the brand and...
En los últimos años se están produciendo cambios importantes en el Sistema Universitario de España. La implantación del Sistema Europeo de Transferencia de Créditos (ECTS), basado en el R.D. 1125/2003, requiere la realización de nuevas actividades y la utilización de nuevos métodos de evaluación dentro del servicio docente. La opinión de los alumno...
Mejorar la productividad de los trabajadores de una empresa es uno de los principales objetivos que persigue toda organización, con el fin de agilizar el negocio y generar un valor añadido a la misma, al reducir los costes y mejorar la eficiencia operativa. En este trabajo se pretende estimar las preferencias relativas al trabajo que desarrollan lo...
En los últimos años la proliferación de datos y el fácil acceso a los mismos ha hecho que, en la mayoría de las investigaciones, se analicen grandes conjuntos de datos, utilizando para ello las técnicas multivariantes. En este sentido, hay que indicar que las técnicas multivariantes cobran cada vez mayor importancia en las investigaciones. Dentro d...
Resumen: En los últimos años la proliferación de datos y el fácil acceso a los mismos ha hecho que, en la mayoría de las investigaciones, se analicen grandes conjuntos de datos, utilizando para ello las técnicas multivariantes. En este sentido, hay que indicar que las técnicas multivariantes cobran cada vez mayor importancia en las investigaciones....
In this work we try to know about different modes of foreign market entry used by the spanish hotel chains in its process from internationalization. We choose the classification carried by Contractor and Kundu (1998) for international hotel industry, and by means of a Discriminant Analysis made to 122 spanish hotels that operate outside our borders...