Jorge Arenas-Gaitán

University of Seville | US · Departamento de Administración de Empresas y Marketing

The aim of this paper is to determine the degree of influence and mediation of dynamic marketing, innovation and learning capabilities on the international performance of companies during economic crises. The analysis is developed through structured surveys of a multisectoral sample of 145 Spanish companies, using a consistent PLS approach (PLSc) f...

Older adults can take advantage of social networking sites (SNS). However, SNS are not without the access gap among elders. Assuming that the data are homogenous within the same population may not be precise in social science research. What is known about the heterogeneous nature of older people? Considering this issue and the lack of research to h...

The COVID-19 pandemic has consolidated some trends that already existed in our society. Perhaps one of the most visible is the transformation of society towards greater digitisation. Digitalisation has gained weight in all aspects of our lives, and from the point of view of the health system we find an example in the slow historical adoption of tel...

Consumer technology has been enormously boosted by the COVID-19 pandemic, with one of the primary consumers being the elderly. In this scenario, it is necessary to consider the impact of technologies on different older generational cohorts to understand the future of a data-driven digital society fully. This research aims to explain the acceptance...

This study aims to examine the capacity of the Theory of Planned Behaviour (TPB) to explain the intention to use social networking sites by older people in two time periods, before and after confinement due to the COVID-19 epidemic, as well as the evolution of effects (paths) over time of TPB’s determinants. Based on interviews from samples of 384...

Purpose This paper aims to explore the shopping intention of local products. Using the theory of planned behavior model, the authors study the effect of egoistic and altruistic benefits and the influence of contextual limitations and people’s own limitations on the intention to buy local fresh fruits and vegetables. Methodology This paper uses a s...

The aim of this research is to find a segment of consumers of fashion products based on their personal visions of personalization of shoppable ads on mobile social media. To meet this objective, three operational objectives are defined. First, a theoretical model is evaluated based on the stimulus-organism-response framework (S–O–R). This examines,...

[This corrects the article DOI: 10.3389/fpsyg.2021.705715.].

Purpose There is a strong relationship between the changes that society faces and food. The aim of this work is to analyse the differences between generations related to their behaviour towards food. Design/methodology/approach To characterise people's behaviour towards their food, the authors will use a tool, food-related lifestyles (FRL), which...

This study analyzes the most important predictors of acceptance of social network sites in a sample of Chilean elder people (over 60). We employ a novelty procedure to explore this phenomenon. This procedure performs apriori segmentation based on gender and generation. It then applies the deep learning technique to identify the predictors (performa...

The aim of this research is to relate the way in which consumers perceive value creation when shopping, reflected through the Ways of shopping concept, with the perception that they have of the characteristics of the retail mix in the greengrocery context. Different types of consumers are considered. To understand these relationships is the basis f...

The second-level digital divide presents differences in people’s capabilities of using information and communication technologies, especially in older adults. This paper focuses on exploring self-efficacy and anxiety in this group concerning the use of a specific e-service, Internet banking service. Considering the triadic relation proposed in soci...

The growth of older adults in new regions poses challenges for public health. We know that these seniors live increasingly alone, and this impairs their health and general wellbeing. Studies suggest that social networking sites (SNS) can reduce isolation, improve social participation, and increase autonomy. However, there is a lack of knowledge abo...

This research intends to understand the relationship between aesthetics and young people's intention to continue using smartphones. In particular, the study validates a research model that proposes aesthetics as an antecedent of variables that explain the intention to continue using smartphones (performance expectancy, hedonic motivation, and habit...

Goal number 12 of the United Nations Sustainable Development Goals proposes attaining sustainable production and consumption. Public administrations, firms, and organizations must be involved in this achievement, as well as citizens as consumers. In our case, we focus on consumers and on two food-related decisions: the buying and consumption of loc...

Purpose Taking into account the resource-based view and the dynamic capabilities theory, the main aim of this research is to analyse how the intensification of the internationalisation process entails a solution for the problems generated by an economic crisis in the national market. To do so, we establish two specific goals. The first is to find o...

The main aims of this study are: (1) to test whether the theory of planned behavior (TPB) is useful to explain the intention to purchase specialty coffee; (2) to analyze whether people more involved in social responsibility could manifest a different response from those not so interested in this matter concerning specialty coffee. The sample is com...

When there are phases of declining demand, companies are forced to look for options and alternatives that allow them to maintain their profit levels. To solve this issue, the vision of resources indicates that the development of certain dynamic capabilities becomes an engine of development, as well as an aspect of mediation, between the external op...

Introduction. This study analyses heterogeneity in the online behaviour of elderly people. Previous research has centred on the socio-demographic segmentation of the elderly regarding their Internet use. Method. The novelty that this study adds is in determining this segmentation through variables that have been specially chosen for studies of the...

Purpose The purpose of this paper is to propose the study of the adoption and use of e-banking by adults over the age of 50, from the theoretical framework based on the unified theory of acceptance and use of technology. Design/methodology/approach After proving the validity of the model, the authors analyse the heterogeneity of these persons by u...

The purpose of this paper is to validate a research model that explains performance expectancy of IoT from psychological and cognitive variables: personal innovativeness of information technology (PIIT) and social influence respectively. Data were collected from small and medium-sized enterprises (SMEs) in Chile. A confirmatory approach using PLSc...

The aim of this paper is to analyse the acceptance of online games, based on the unified theory of acceptance and use of technology 2 (UTAUT 2). The data analysed correspond to a sample of online players through mobile devices in Spain. A structural equation approach based on Partial Least Squares was used to assess the acceptance model. The result...

Purpose The purpose of this paper is to determine differences in customers’ personal disposition to online shopping. Design/methodology/approach The research model was proposed based on two types of purchases (hedonic vs utilitarian) and on personal traits of individuals against technology throughout the Technology Readiness Index (TRI) 2.0. Gener...

There are diverse segmentations of online players in the literature. Most of them are proposed a priori, and there are no segmentations based on the acceptance of technology and the personal values of the players. The foremost purpose of this study is to obtain a posteriori segmentation of online video games’ players, founded on unified theory of a...

Purpose The purpose of this study is to explore the role of visual aesthetics as a key in generating satisfaction in student information system (SIS) users and to discover relationships to other antecedents. This work has also studied how gender discriminates those relationships. Design/methodology/approach DeLone and McLean’s model of informati...

The objective of this work is to analyze the acceptance by citizens of the facial recognition technology as a security measure. The study is based on the technology predisposition index (TRI) and the technology acceptance model (TAM). After establishing a research model, the methodology uses a survey of 220 Chileans to obtain the data, which are an...

The use of online services by the elderly favours the active aging of this population. In this context, this research aims to analyse the variables that influence the acceptance and use of e-banking, as a service selected for relevance among this market segment. The variables analysed, such as social influence, perceived risk and the expected benef...

Purpose The aim of this study is to analyze the antecedents of word-of-mouth (WOM) in a social networking sites (SNS) context, based on social identification theory and uses and gratification theory. This general objective can be divided into two sub-objectives. First, to measure the relationship between social identity, altruism and perceived enc...

Las tecnologías de la información y la comunicación (TIC) pueden ser una herramienta que contribuya al envejecimiento activo. Para profundizar en el conocimiento de la e-inclusión de los mayores realizamos dos investigaciones: en la primera se analiza la utilización de Internet y sus diferentes aplicaciones en función de las variables sociodemográf...

There are diverse segmentations of online players in the literature. Most of them are proposed a priori, and there are no segmentations based on the acceptance of technology and the personal values of the players. The foremost purpose of this study is to obtain a clustering of online video games players, founded on UTAUT model, and to describe the...

There is not a unique attitude towards the implementation of digital technology in educational sceneries. This paper aims to validate an adaptation of the DeLone and McLean information systems success model in the context of a learning management system. Furthermore, this study means to prove (1) the necessity of segmenting students in order to fit...

RESUMEN El presente trabajo propone como objetivo el estudio de los efectos de una serie de factores inhibidores e influenciadores, sobre la intención del comportamiento y uso de la banca electrónica en el caso de los adultos mayores. Estos factores son agrupados en tres categorías: 1) factores de interacción personal; 2) factores de riesgo percibi...

El objetivo de este trabajo es examinar la influencia de los valores personales de los directivos sobre el nivel de emprendimiento exportador desarrollado por sus compañias, teniendo en cuenta la influencia ejercida por el entorno externo. Los datos han sido extraidos de una muestra de 212 empresas exportadoras españolas. En el análisis de datos se...

RESUMEN Este trabajo pretende analizar el proceso de adopción y uso de la banca electrónica por parte de los adultos mayores. Partimos de un marco teórico basado en la Teoría Unificada de Aceptación y Uso de Tecnología (UTAUT) para tratar de establecer posibles segmentos entre los usuarios mayores aplicando segmentación de clases latentes basada en...

This study uses the DeLone and McLean model to determine the moderating impact of learning styles on the success of learning management systems from a student’s point of view. The main objectives of this research are: (1) to evaluate the Delone and McLean model of information system success in the context of learning management systems and, (2) to...

In this work, we examine whether values in Schwartz's scale For Small and Medium-Sized Enterprises (SME) export managers from the most successful export companies differ from those for SME managers from companies with limited export success. The study was conducted with a sample of 196 Spanish export SMEs. First, we conducted a latent class cluster...

Mobile Internet (MI) usage intensity has grown substantially over the past years. The number of mobile subscriptions set to surpass seven billion and reach the whole world population in 2014. The explosion of MI business comes together with the development from the old mobile phones into the current smart phones. This is a combination of personal d...

The present study analyzes the evolution of the concept of the digital gap with the elderly from the perspective of active ageing and in the context of the use of online social networks as a communication instrument. We consider that socio-demographic variables are not enough to explain the elderly’s use or non-use of Information and Communication...

The scope of this study was to evaluate whether the adoption of e-learning in two universities , and in particular, the relationship between the perception of external control and perceived ease of use, is different because of gender differences. The study was carried out with participating students in two different universities, one in Chile and o...

This study presents a visual approach to analyze scientific activity in indexed journals based on bibliometric indicators. The result of this analysis approach supports the process of choosing a journal to submit a manuscript, especially in knowledge domains where the author, whether novice or not, has failed to follow in detail the evolution of th...

This paper presents the results from a study of acceptance and use of mobile Internet services. For the analysis, a research model based in the Theory of Reasoned Action was used. The proposed model is validated with a structural equation model. The results indicate a good overall model fit..

Taking the resource-based view (RBV) and contingency approach as orientation, this study explicitly validates the interrelationships between human resources, competitive intensity, export commitment, strategic behavior, and export performance—strategic and operational. This study also confirms how these relationships fluctuate depending on the exis...

This research has two main objectives. Firstly, this research contributes to defining the concept of export entrepreneurship from a theoretical point of view, and this is a contribution taking into account the scarce and fragmented literature published about this topic. Furthermore, the authors explain export entrepreneurship dimensions – speed, de...

The present study analyzes the evolution of the concept of the digital gap with the elderly from the perspective of active ageing and in the context of the use of online social networks as a communication instrument. We consider that socio-demographic variables are not enough to explain the elderly's use or non-use of Information and Communication...

Purpose – The purpose of this paper is to provide a complete and chronological view of the evolution of the main acceptance and use of technology models, from the 1970s to the present day. Design/methodology/approach – A comparison of partial least squares (linear model) and WarpPLS (non-linear model) has been run for each acceptation of technolog...

In small and medium enterprises, to separate the individual aspects of managers is difficult, being the managers' personal characteristics one of the main resources of these companies. In this context, there are clear connections between the entrepreneurial character of executives and companies. Currently, to analyze this fact in the export field i...

The present study aims to explain Internet banking use by the elderly, applying the UTAUT2 approach (extension of Unified Theory of Acceptance and Use of Technology in the consumer context). A sample of 415 individuals over 55 years old has been analyzed. WarpPLS 3.0 was used for the measurement models analysis and the structural model analysis. Th...

The purpose of this research is to examine the variables that influence buying behavior for a sample of social network sites users who are offline buyers of hospitality services. Subsequently, we do the same of social network sites users who are online buyers in the same sector. Finally, we compare both types of clients and discuss their different...

The present work analyses heterogeneity in the online behavior of the elderly. The prior literature has centered on the socio-demographic segmentation of the elderly regarding their Internet use. However, the novelty that this study adds is to aim to determine the segmentation via variables which have been especially chosen for studies of the elder...

The continued growth in the world of mobile devices has given rise to new avenues for online shopping. Consumer demand has created new challenges for physical and digital retailers, who will be needed to adapt to a fast moving arena of technology and operations. This paper provides an overview of mobile commerce, analyzing the origin, technologies...

Our aim in this work is to analyze the impact, as moderator variables, of the level of education and the profession on the Internet acceptance level in people older than 50 years old. We propose a model based on a Technology Acceptance Model (TAM). We contrast the moderator hypotheses proposed using Partial Least Squares (PLS) and multi-group analy...

En este trabajo se analiza si los valores según la escala de Schwartz varían entre los directivos responsables de exportación de pymes entre las empresas con mayor éxito exportador, frente a las que tienen un éxito exportador limitado. El estudio se aplica a una muestra de 196 Pymes exportadoras españolas. En primer lugar se aplica un cluster de cl...

The objective of this work is to analyze the relationship between consumer age and the importance of the recommendations received through online social networks. To conduct the study, a sample of 859 social network users (most of España and Chile) was used. Respondents were asked about the importance given by them to the suggestions received when p...

Introduction. This paper examines the applicability of the unified theory of acceptance and use of technology, version 2, to mobile Internet acceptance in Chile. This theory is an extension of the unified theory of acceptance and use of technology model to a contrasting consumer context of technologically developing countries, such as Chile. Method...

The objective of this work is to analyze the relationship between consumer age and the importance of the recommendations received through online social networks. To conduct the study, a sample of 859 social network users (most of España and Chile) was used. Respondents were asked about the importance given by them to the suggestions received when p...

There is a lack of knowledge about the universal values that characterize the managers of small and medium-sized exporting companies. In order to fill this gap we will rely on the scales and the ten dimensions proposed by Schwartz (1992). The objective is to analyze the values of managers of small and medium-sized exporting companies, and relate th...

The Internet banking has changed the type of relationship between clients and banks. Today it is possible to manage accounts and all of the services online having the opportunity to compare different providers quickly and easily. The future of the Internet bank is in the type of services offered and in the way they interact with clients satisfying...

The main proposal of this chapter is to analyze the influence of eWOM and Internet referrals across different product types, including gender as a moderator variable. In addition, some sub-objectives that drive to the main one are the following: 1) to analyze how important are the recommendations for the buying process, in the Internet and in SNS;...

The world's population is getting older. Despite the stereotypes, the elderly use Internet increasingly more. The aim of this work is to analyze gender influence in the elderly's Internet adoption process. This generic goal results in two specific objectives. Firstly, the Internet adoption process in the elderly is studied. To do so we propose a TA...

Purpose – The main aim of this work is to explore the mechanisms that promote the transmission and reception of online opinions (electronic word-of-mouth (eWOM) and referrals) by travel services buyers in the context of social networks services (SNS). Design/methodology/approach – The research examines two areas of study: social identification the...

The purpose of this paper is to study the adoption of social networking services (SNS) for a sample of members pertaining to the Generation Y in Chile. The study used an adapted technology acceptance model (TAM) to measure the acceptance and use of SNS of the 173 respondents (111 women and 62 men). The basic TAM was enhanced with three antecedents...

The inclusion of the elderly in the digital era could positively impact their social and economic welfare. However, their level of Internet use is relatively low in Spain compared to other sectors of the population. The present study aims to explain the Internet use in this segment, capturing the heterogeneity across gender in the technology accept...

This research has two main objectives. The first is to fill the knowledge gap on the role which the external environment plays in the strategic behavior of exporting companies, taking into account the psychological distances between the domestic and foreign markets. The second aim is to clarify the role that market orientation plays in export activ...

The world's population is progressively aging. It is forecast that in 2050 the number of people over the age of 60 will reach two billion. The use of information and communication technologies (ICTs) could have a significant impact on the quality of life of the older population, helping to make them more active while decreasing their marginalizatio...

Research on franchising has increased markedly in last decade. However, the knowledge on the determinants and consequences of international expansion of franchises needs to be broadened. Trying to fill this gap, this investigation is based on the principles of Uppsala and born global approaches, and analyzes a database consisting of 148 Spanish fra...

The purpose of this paper is to study the adoption of Social Networking Services (SNS) by members of generation Y. The paper shows an empirical validation of a theoretical model that explains the use of SNS as a result of individual antecedents that affect the perception of its usefulness. The result of the fieldwork with a sample of 771 SNS users...

The purpose of this paper is to study the adoption of Social Networking Services (SNS) by members of generation Y. The paper shows an empirical validate of a theoretical model that explains the use of SNS as a result of individual antecedents that affect the perception of its usefulness. The result of the fieldwork with a sample of 771 SNS users wa...

El Aprendizaje Organizativo como Factor Clave De Éxito de las Alianzas Estratégicas Internacionales: Un Estudio Empírico en Empresas Españolas y Brasileñas Ari Melo Mariano (União Metropolitana de Educação e Cultura –Bahia-Brasil) mktmariano@yahoo.es Rosario García Cruz (Universidad de Sevilla-España) rosacruz@us.es Jorge Arenas Gaitán (Universidad...

Resumen: Los procesos de cooperación entre empresas vienen creciendo y ganando interés en las empresas y el ambiente académico. La elección de la formalización de alianzas como la mejor opción constituye una decisión estratégica difícil, cuyo desarrollo no es un acto puntual, sino un complejo proceso, formado por una sucesión de eventos, que está e...

Brasil) mktmariano@yahoo.es Rosario García Cruz (Universidad de Sevilla-España) rosacruz@us.es Jorge Arenas Gaitán (Universidad de Sevilla-España) jarenas@ us.es Resumo: Este trabalho propõe um método para obter e tratar as informações com o objetivo de realizar uma revisão sistemática da literatura através de um enfoque meta analítico. Para exempl...

Resumen: Los procesos de cooperación entre empresas vienen creciendo y ganando interés en las empresas y el ambiente aca-démico. La elección de la formalización de alianzas como la mejor opción constituye una decisión estratégica difícil, cuyo desar-rollo no es un acto puntual, sino un complejo proceso, formado por una sucesión de eventos, que está...