Jisu Kim

Singapore Institute of Technology (SIT) | SIT · Business

A number of news organizations have begun shifting commenting from their websites to Facebook, based on the implicit assumption that commenting on Facebook is an equivalent (or preferred) substitute. Using survey data from 317 online news commenters, and drawing on the concept of imagined audience, this article examines this assumption by comparing...

This study explores the extent to which U.S. newspaper organizations incorporate images captured by private citizens into their news articles as an audience engagement strategy, and examines the relationship between the extent to which citizen-eyewitness images are incorporated in the news and audience news engagement. By conducting a machine-codin...

This study tests whether the architecture of a social media platform can encourage conversations among users to be more civil. It was conducted in collaboration with Nextdoor, a networking platform for neighbors within a defined geographic area. The study involved: (1) prompting users to move popular posts from the neighborhood-wide feed to new gro...

There has been concern about the proliferation of the "QAnon" conspiracy theory on Facebook, but little is known about how its misleading narrative propagated on the world's largest social media platform. Thus, the present research analyzed content generated by 2,813 Facebook pages and groups that contributed to promoting the conspiracy narrative b...

Online platforms are increasingly being held to account for the content that their users post. Regulation of content has long been a secondary concern of platforms, but more recently as platforms focus on their content governance, they have typically drawn their regulatory model from offline legal frameworks built around sanctioning and punishment...

In response to growing public scrutiny of ethical business practices, corporations have become actively engaged in reporting their social and environmental performances publicly. Drawing on the institutional theory to explain the growing diffusion of corporate social responsibility (CSR) reporting on a global, yet distinctively specific level of ad...

News organizations are increasingly using social media to reach out to their audience aimed at raising their attention and engagement with news. Given the continuous decrease in subscription rates and audience trust in news media, it is imperative for news organizations to understand factors contributing to their relationships with the audience. Us...

he study examines the influence of individuals' attitudes and the perceived organization's ability to network with its stakeholders on their positive and negative word‐of‐mouth (WOM) behaviors. The study also examines how these relationships differ between the general and engaged public, taking the organization People for the Ethical Treatment of A...

As an application study of the network agenda-setting model, this study examines how the media and public network agendas can differ, based on which political candidate was mentioned along with the immigration issue in news coverage and in public tweets. Through network analyses, this study shows that there were differences in the salient attribute...

This study examined the effects of generational identification of young South Koreans on hostile media perception, with an emphasis on the accessibility of the social categorization and the fit between the political ideology of the generation group and that of individual members. A pretest established that generational identification was as strong...