Ida Skubis

Silesian University of Technology · the Faculty of Organization and Management

This study expands on existing literature by exploring characteristics of female social entrepreneurs, their motivational factors, the challenges they face, and the needed support system in the Nigerian context.This paper enhances our understanding of female social entrepreneurship in the Nigerian context and provides valuable insights into the int...

The tourism and hospitality industry are undergoing a transformation with the expansion of Artificial Intelligence (AI) and social robots, aiming to enhance customer service, operational efficiency, and overall guest experiences. This paper explores the roles, customer service, operational efficiency, benefits, challenges, and personalization of so...

This article analyses the interactions between human and ChatGPT 3.5 focusing on discussions surrounding the controversial topic of sex robots. The study aims to uncover the linguistic, social, and ethical dimensions inherent in addressing sensitive subjects through AI-mediated communication. With advancements in AI technology bringing models like...

The paper evaluates the benefits and challenges of employing humanoid robots in tourism and hospitality, examining their roles, decision-making processes, human-centric approaches, and oversight mechanisms. Data will be collected from a variety of sources, including academic journals, websites of the companies where the robots operate, case studies...

This book systematically investigates the linguistic strategies employed in beauty product advertising to assess their persuasive and manipulative effects. The work is divided into two sections: a review of relevant literature and an empirical analysis of advertisements. The analysis initially focuses on the linguistic features of advertisements cr...

This study investigates the motivations and challenges of Nigerian women in leadership roles in male-dominated family firms. It addresses the literature gap in gender dynamics within these businesses, particularly in Nigeria, where such enterprises are economically significant yet often display gender biases due to cultural and societal norms. Usin...

Purpose: The primary aim of this research is to investigate the linguistic devices in hair product advertisements and their impact of advertising language on consumer behavior and decision-making. Design/methodology/approach: The research employs a qualitative content analysis methodology to examine the language used in selected hair product advert...

Purpose: The purpose of this interdisciplinary study, combining management and linguistics, is to investigate how linguistic features in advertising influence consumer behavior in the tourism industry. This research aims to verify which linguistics features are used in advertisements and which linguistic strategies are most effective in persuading...

The presented paper examines the integration of Artificial Intelligence (AI) in the management of smart cities, focusing on the Silesian and Lesser Poland Voivodships in Poland. This research addresses a notable gap in the analysis of regional AI strategies within urban management, providing a comparative analysis of AI implementation in these two...

Streszczenie: Obecnie znajdujemy się w fazie obserwacji i uczestnictwa w rewolucji seksualnej, która jest napędzana przez innowacje technologiczne, w tym rozwój sztucznej inteligencji. Dzięki tym postępom możliwe jest tworzenie maszyn, które wizualnie i behawioralnie przypominają ludzi, w tym zaawansowane inteligentne seksroboty. Zakres zastosowań...

The reason for addressing the issue of the roles and competencies of managers of process-project organizations was the results of literature research. Based on them, it was found that there is a cognitive gap in this area, although it is emphasized that processes and projects are complementary elements of modern organizations. The main objective of...

Purpose: The purpose of this article is to explore and analyze neologisms in English, German, French, Spanish and Polish that arise in the context of technological advancements, especially in the field of emerging sexual technologies; and to check their codification in dictionaries. Moroever, the research aims to verify whether students know the te...

Purpose: This article explores the roles of humanoid robots as CEOs in modern corporations, with a focus on Mika and Tang Yu as case studies. It compares their decision-making processes and emphasizes the importance of human oversight for ethical decisions. The article also discusses the European Union's guidelines on decision-making of AI and huma...

This work deals with the SexTech and sex robots’, market. This interdisciplinary work is divided into two main parts: theoretical and practical one. The theoretical part consists of two chapters. In the first one the pros and cons of sex robots are enumerated in terms of the following aspects: interpersonal relations, objectification of a woman, se...

Introduction/background: The increase in digital banking in Nigeria has made it easy for customers to experience self-service. The shift towards digital banking means that banks marketing systems will change, which makes it important for banks to understand the service quality dimensions of digital banking on customer experience. The following stud...

The purpose of this scientific article is to explore the concept of green innovations and responsible leadership in the healthcare sector in Nigeria. The study aims to examine the role of responsible leadership in promoting and implementing green innovations in healthcare facilities, assess the current state of green practices and technologies in N...

The purpose of this article is to explore the role of responsible leadership in mitigating the brain drain syndrome in Nigerian healthcare service organizations. It aims to provide a conceptual model that highlights the need for responsible leadership and its impact on employee and social well-being.

The existence of language varieties has a considerable impact on communication. They influence the interaction between language users from various centres due to the number of linguistic differences observed on the level of phonetics, spelling, grammar, lexis, and pragmatics. On the one hand, pluricentric languages connect people from various centr...

Slavic languages pose a challenge to the researchers in the domain of dialogue technology. A relatively free word order with a large degree of inflection, such as conjugation of verbs, and declension of adjectives, pronouns, and nouns are exhibited by the Slavic languages, which has a significant impact on the size of lexical inventories that signi...

In a world still rushing forward, waiting is a waste of time, opportunity and money. In response to this market need, we are building a chatbot allowing e-commerce shops to offer 24/7 customer support at a fraction of the cost. Cost efficiency is a major issue when implementing dialogue agents for inflectionally rich languages, such as Polish. That...

Zdolność pisania skryptów nauk ścisłych w przejrzysty i ciekawy sposób jest bardzo wymagającym zadaniem, ale w osiągnięciu tego celu autorowi może pomóc stosowanie licznych metatekstemów. Z ich pomocą mogą stworzyć artykuł przyjazny odbiorcy. Te konstrukcje mają różne zastosowania, o których naukowcy często zapominają, skupiając się przede wszystki...

Artykuł przedstawia stan badań oraz możliwości rozwoju prac językoznawczych w zakresie sztucznej inteligencji. Wraz z jej ekspansją pojawiają się pytania dotyczące kwestii bezpieczeństwa i zaufania, a także obawy o podłożu etycznym. Komisja Europejska stara się przygotować odpowiednie podejście regulacyjne i inwestycyjne, którego zadaniem jest popu...

Streszczenie Niniejsza monografia podzielona jest na dwie główne części: część teortycz- ną i część analityczną. Pierwszy rozdział części teoretycznej przedstawia pojęcie pluricentryzmu języka niemieckiego, jego modele i terminologię. Język pluricentryczny to język z różnymi centrami wzajemnie oddziaływu- jącymi na siebie, gdzie każde z centrów pos...

The perception of the language can change over years or centuries. German was treated until the end of the 80s of the twentieth century as a monocentric language. Then it started to be perceived as a pluricentric language. The pluricentric languages can cause a lot of difficulties for foreign language learners and for translators and interpreters....

Ability to write and speak in a clear and interesting manner is a very difficult ability but understanding of each utterance and sentence depends on the author, his word usage and guidance abilities. A good author is able to create a superb text or speech in such a way that they guide the reader and facilitates the comprehension of the text. The me...

In this article we present the codification of German varieties in dictionaries.

Many languages are pluricentric and German also belongs to this group of pluricentric languages. German is used in Germany, Austria, Luxembourg, Switzerland, Liechtenstein but also in eastern Belgium or in southern Tyrol in Italy. A lot of attention is devoted to Austrian variation of German because the differences between German and its Austrian v...

Die Rechtssprache scheint sehr schwierig zu sein sogar für den Muttersprachler, der nicht im Alltag mit solchen Wendungen zu tun hat als auch für die Spezialisten, die sich mit dem Thema des Rechts beschäf- tigen. Der Nichtfachmann, der an einem Gerichtsverfahren teilnimmt, ist oft nervös und ratlos, weil er die Fachsprache nicht versteht. Die Arbe...

L’allemand appartient aux langues pluricentriques, c’est-à-dire qu’il y a plusieurs variétés de la langue allemande. La variété qui est ensei- gnée aux écoles et aux études philologiques c’est la variété utilisée en Allemagne. Les élèves et les étudiants ne savent pas très souvent les différences parmi eux. Les différences langagières concernent to...

Scientific discourse analysis according to project Scientext . The ability to write and understand scientific texts is very essential in academic environment . A French project Scientext deals with scientific discourse ana- lysis . It brings together a multidisciplinary team including researchers from the fields of linguistics, computational lingui...