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In last few decades, service quality has received a great attention from both academic and practitioners. Despite the existing literature on service quality, fewer studies have been conducted on service quality that examine the customer satisfaction and customer loyalty in Palestinian banking sector. This study extended the SERVQUAL model with subj...
The purpose of this study was to examine the relationship between services marketing mix (product, price, place, promotion, people, process and physical evidence) on customer Satisfaction. Additionally, this study also explored the role of subjective norms towards customer satisfaction in Islamic Banks of Palestine. Customer satisfaction is one of...
The purpose of this study was to extend the SERVQUAL model with subjective norms and to investigate the customer satisfaction and customer loyalty for Islamic Banks. This study used survey method where data was collected from 500 respondents through a questionnaire survey. Structural equation model (SEM) was applied to check the hypothesis relation...
To examine the service quality in Islamic banks of Palestine