Gustavo Morales

Gustavo Morales
Universidad Politécnica de Madrid | UPM

MSc. MBA, PhD

About

47
Publications
19,178
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544
Citations
Introduction
Gustavo Morales currently works at Universidad Politécnica de Madrid. Gustavo does research in Entrepreneurial Economics. With a sound interest in the drivers of economic development, the sharing economy and sustainability, has published on the determinants of technological entrepreneurship and on the response of consumers to sustainable initiatives. Among his research interests spring entrepreneurship, entrepreneurial intentions, new-technology based companies, SMEs growth, the importance of intellectual capital in entrepreneurship, career choices of engineering graduates, the circular economy, business model innovation and sharing economy

Publications

Publications (47)
Article
Innovation permeates the financial sector by means of collaborative finance. Crowdfunding, as an activity based on peer-to-peer lending through a platform, is an innovative way to finance start-ups. A better understanding is needed of the motivational factors of backers to participate in crowdfunding campaigns. This study used the empirical data to...
Article
Airbnb is the largest accommodation provider in the world. Its activity has lowered the cost of travelling, while providing owners of properties with a better way to monetize their idle assets. However, controversy has arisen due to the externalities created by home-sharing platforms, namely gentrification and touristification, that reduce livabili...
Chapter
The world is currently governed by the economic principles of capitalism, free trade economy, and private property. However, a new economic paradigm is shaking the foundations of the capitalist model: The Sharing Economy. An individual can now act as a funds provider through crowdfunding platforms, which he can do for extrinsic motivation (i.e. in...
Article
Full-text available
To move closer to achieving the United Nations’ Sustainable Development Goals (SDGs), a change from the traditional paradigm of the linear economy towards the circular economy is of paramount importance. One of the key promoters of this shift is servitization, which involves a shift from a purely transactional product-selling model to customer sati...
Article
Full-text available
The industry has entered on the Fourth Industrial Revolution, the so-called Industry 4.0, with global markets and strong competition, some traditional manufacturing firms are implementing new maintenance innovations and policies, based on digitalisation and data driven approach, but also based on servitisation. The implementation of these new equip...
Article
Full-text available
This paper defines a methodical and systematic framework that can be used by organizations seeking how to identify new products and markets and create customer value. In order to use a systematics tool and a robust method, Six Sigma's DMAIC methodology is applied. Previous research has contemplated it within manufacturing industries, but this resea...
Article
Full-text available
It has long been known that new firms are fundamental for economic growth. Starting new companies is one of the best ways to fight unemployment and to generate well-being. Therefore, attention is paid by the scientific community to start-ups, with particular empha-sis at how they generate, acquire and manage innovation. Initially, start-ups need to...
Conference Paper
Full-text available
A critical mass of Knowledge Workers (KWs) is required to fill the gap between the ever-increasing deficit between demand and offer in the field of Industrial Engineering and Management (IE&M) in Europe. This paper aims at identify weaknesses in combining organizational methodologies for the production of goods and services and new digital technolo...
Research Proposal
Full-text available
Dear Colleagues, This Special Issue will comprise a selection of papers dealing with how digitalization and the advances in information technology can lead to the development of innovative business models under the umbrella of the sharing or collaborative economy, focusing on their potential impact (positive or negative) from social, environmental...
Article
Purpose This study aims at shedding light on entrepreneurial aspirations on both developed and developing economies, in terms of contextual and individual values. Among the former, economic development and inequalities are sought after, while among the latter national culture is the variable under study. Design/methodology/approach The data used a...
Article
Entrepreneurship is the basis of economic development but is somehow limited by the lack of access to financing sources, especially in the crucial moments of start-up early-stage development. For crossing the so-called “valley of death,” start-ups need to access informal finance sources, such as business angels. This study aims at defining the prof...
Article
The growing use of ICT in the workplace has meant that the labor market demands new skills and digital capabilities, either in the production of goods and services or in the need for workers with complementary skills. Concerns about unequal access to new technologies, integrated within the concept of digital divide, has been a topic of study since...
Article
Full-text available
The interest in Sustainable Business Models has grown rapidly in the last years. Although some progress has been made identifying this concept and the practices to become more sustainable, there is little knowledge about the organizational design that is most appropriate to create new business models or implement changes in existing ones towards a...
Conference Paper
The world is currently governed by the economic principles of capitalism , free trade economy and private property. However, a new economic paradigm is shaking the foundations of the capitalist model: The Sharing Economy. An individual can now act as funds provider through crowdfunding platforms, which he can do for extrinsic motivation (i.e. in ex...
Article
Full-text available
Advances in technology have led to the rise of sharing economy, which has become a strong competitor for capitalist companies in various fields. In addition to the economic aspects of such phenomenon, the activities of the sharing economy can have social and environmental impacts, which brings sustainability pillars into mind. In this paper, based...
Article
Full-text available
Madrid Public Transport Company (EMT-Madrid) is a property of the Madrid City Council, and it provides the public buses service in the whole city. Madrid, as most of the big cities in the world, is facing problems related to high levels of urban pollution, which directly affects the health and life quality of their inhabitants. EMT, having a fleet...
Article
From a resource-based view, this paper investigates sustainability integration across multiple tiers in two Italian luxury supply chains producing fashion and leather footwear, a complex and fragmented industry sector that is highly dependent upon raw materials and a human skills base. Qualitative in-depth interview data were collected from senior...
Article
This paper presents an implementation of the Cohesive Crack Model using the Strong Discontinuity Approach technique to simulate the fracture of the concrete and other quasi-brittle materials at different strain rates. Since one of the principal applications of this model is to simulate the fracture at high strain rates, it has been programmed as a...
Conference Paper
Full-text available
In order to foster entrepreneurship, which is the main factor for economic development, entrepreneurial aspirations on individuals need to be understood. These aspirations depend on both shared beliefs (national culture) and barriers at the country level. Existing results on the literature date back from a decade ago, and support that individualism...
Article
Full-text available
In recent years, through the advances in technology and highlighting the sustainability concepts in different aspects of human lives, the sharing economy has become an interesting topic for researchers, and also, many businesses claim to be active in this environment. However, a comprehensive definition, which is generally accepted, does not yet ex...
Chapter
Sustainability cannot be secured without a joint effort. From cleaner production to responsible sourcing and conscious consumption, a long-term perspective should be embarked. Accordingly, it is timely to interrogate to what extent luxury fashion could inquire more sustainable solutions and embrace sustainability. Luxury fashion could inspire and p...
Chapter
Pressure over sustainability is constantly growing. Luxury goods companies are thus required to prioritize their corporate goals and to integrate sustainability into upstream supply chains (SCs). Nevertheless, it is getting difficult to find sustainable partners as a consequence of globally dispersed fashion SCs (FSCs). In order to commit to busine...
Article
Full-text available
Sustainability management in global fashion operations is an area of growing concern. This can be seen by the number of research articles and industrial reports published. To establish a further debate, this study pursues two objectives. Firstly, it provides a systematic literature review pertaining to environmental and social sustainability manage...
Article
This paper presents the results of a study performed to analyze the evolution of commercial air traffic and CO2 emissions in the European Union, from 2010 to 2013. Data sources are the European Commission's Eurostat Air Transport Statistics (Eurostat) and EUROCONTROL flight plans database. The changes in the fuel efficiency are analyzed and the pot...
Article
This study sheds light on the importance of the exposure to entrepreneurial and non-entrepreneurial role models regarding the entrepreneurial intention of engineering students, as they are the potential founders of new knowledge intensive start-ups. With this purpose, a questionnaire surveying a sample of 851 engineering students from a technical u...
Article
In this paper we describe an experimental campaign carried out to study and analyse the behaviour of concrete slabs when subjected to blast loading. Four different types of concrete have been tested: normal strength concrete with steel rebar, normal strength concrete with steel rebar retrofitted with Kevlar coating, steel fibre reinforced concrete...
Article
Full-text available
The paper aims to clarify the relationship between corporate social responsibility (CSR) and consumer behaviour in an international setting. Consumers’ responses to CSR activities and the impact on the purchase decision are limited discourses. CSR-based studies in the fashion and apparel industry are also scarce. Therefore, this study attempts to e...
Article
This research explores the incidence of individual and contextual factors on the entrepreneurial intention of engineering students, as they are called to be the founders of new technology-based firms, which are required for the generation of economic growth and employment. A quantitative study comprising 1,004 engineering and architecture students...
Article
Reinforced concrete elements subjected to blast may present shear failure modes different to those expected under static loading. Shear failure under impulsive loading is caused by the fracture of concrete under tensile stresses, a topic which has not been thoroughly assessed under high strain rates. This research sheds light on this issue, through...
Article
Technology entrepreneurship is crucial for economic development and job creation. Success of technology start-ups, however, depends on the quality of their human capital. Engineering students have the entrepreneurial potential necessary for technology businesses creation. Exposure to role models is a determinant in the development of occupational c...
Article
Full-text available
This study examines the relationship between consumer behavior and ethical fashion by focusing on the fast-fashion retailing industry through Spanish consumers. Hence, it contributes to the ethical fashion and consumer behavior literature and provides noteworthy data for practitioners. The findings are supported by the quantitative analysis of surv...
Conference Paper
Full-text available
Fast-fashion retailers and mass production dominate the fashion and apparel industry. Increased globalization, labor intensity and outsourcing to developing countries are fostering the interest in sustainability within the industry. There is a growth of a new movement attempting to offset the demand for fast fashion, ''Slow Fashion'' movement. Slow...
Conference Paper
Full-text available
This article presents and analyzes the experience of a European multinational company working in diverse infrastructure sectors on the deployment and enhancement of a new internal Environment, Health and Safety (EHS) management system. As the company works in various sectors and had a much decentralized approach to EHS management, there was a need...
Article
Full-text available
Numerical analysis is a suitable tool in the design of complex reinforced concrete structures under extreme impulsive loadings such as impacts or explosions at close range. Such events may be the result of terrorist attacks. Reinforced concrete is commonly used for buildings and infrastructures. For this reason, the ability to accurately run numeri...
Article
If reinforced concrete structures are to be safe under extreme impulsive loadings such as explosions, a broad understanding of the fracture mechanics of concrete under such events is needed. Most buildings and infrastructures which are likely to be subjected to terrorist attacks are borne by a reinforced concrete (RC) structure. Up to some years ag...
Article
Full-text available
A series of blast loading experiments are performed with the aim of providing experimental data for the development and adjustment of numerical tools needed in the modeling of concrete elements subjected to blast. To this end, an experimental setup that allows testing up to four concrete elements simultaneously under the same blast load is develope...
Article
Full-text available
RESUMEN Muchos de los m odelos de com portamiento de m aterial más utilizados en la si mulación numérica del horm igón sometido a al tas velocidades de deform ación han si do desarrollados originalmente para 1 a simulación de i mpacto balístico. Por lo tanto, éstos son modelos basados en la teo ría de la p lasticidad en los que el tratamiento del c...

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Projects

Projects (6)
Project
I firmly believe that the foundations of the sharing economy (i.e the rise of ICT for a better match between offer and demand, the monetization of idle or underused assets, and the strategies for building trust between users of a platform) are not going to fade, and so the sharing or collaborative economy is here to stay. However, the disruptiveness of this type of economy surely affects existing industries, companies, workers and clients. These affections come from a myriad of sources, from long-term rental prices in cities to labour conditions. For this reason, it is of the greatest importance to conduct research aiming to shed light on all these externalities.
Project
I have been interested in entrepreneurship for over a decade. My approach to this body of research is wide-opne: there is a broad variety of topics that attract my attention, such as: - The determinants of entrepreneurial intention, and how they are mediated both by individual and contextual factors. - How the rise of ICT and digitalization allows for business model innovation. - How open innovation can drive to the development of new business models. - How informal entrepreneurial finance (business angels, crowdfunding) can help start-ups to overcome the "valley of death".
Project
Identify business model innovation towards sustainability (e.g. circular economy, sharing economy, social fairness, etc).