
Guiseppe Getto- Ph.D.
- Associate Professor of Technical Communication at Mercer University
Guiseppe Getto
- Ph.D.
- Associate Professor of Technical Communication at Mercer University
My research focuses on utilizing user experience (UX) design, content strategy, and other participatory research methods
About
60
Publications
6,823
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Introduction
My research focuses on utilizing user experience (UX) design, content strategy, and other participatory research methods to help people improve their communities and organizations. This emphasis on digital technology, technical communication, and community engagement leads me to develop communication and design projects with non-profits, businesses, and community-based organizations, in addition to collaborating with university researchers, teachers, and students.
Current institution
Education
August 2007 - May 2011
August 2002 - May 2007
August 2002 - December 2006
Publications
Publications (60)
Generative artificial intelligence (AI) is reshaping technical communication, necessitating strategies to assess its impact. This article introduces a framework combining human-in-the-loop automation with a task-based approach for communication roles. Effective AI integration requires identifying and organizing key writing tasks to fit into automat...
This is an editorial for a special issue of Technical Communication on work at the intersections of technical communication and content strategy. In it, we argue that we need more how-to articles on the teaching, training, and application of content strategy
As the field of technical and professional communication (TPC) continues to grow and change, graduates of our programs are pursuing careers in emerging sub-fields. UX is one such sub-field that has become central to the overall TPC discipline. However, very little attention has been paid to pedagogical approaches for teaching UX within TPC, though...
As the technical and professional communication (TPC) field has evolved in response to broader changes in the world economy, numerous professions have arisen within its ranks that coexist with the traditional roles of technical writer and technical editor. These include instructional design, content strategy, and user-experience (UX) design [1], [2...
Research problem:
A considerable amount of scholarship has amassed over the last 20 years regarding the teaching of user experience (UX) design, but there has been no systematic attempt to review this literature.
Research questions:
1.What is the definition of UX pedagogy according to technical communication and adjacent fields? 2. What is the s...
This special issue of the Journal of Technical Writing and Communication features work from scholars and practitioners of content strategy. Content strategy is an emerging area within technical communication that boasts a variety of unique practices for publishing, editing, and delivering technical content. The work within this special issue is a t...
Purpose: This article documents ongoing UX research to develop a grant-funded mobile safety app for recreational boaters. The article presents a workflow for designers to align user advocacy with organizational accountability through the use of personas. Each year, numerous boating safety concerns and incidents go unreported. User research into thi...
Purpose : Contemporary non-profit organizations must reach a variety of audiences in order to sustain themselves and must compel these audiences to take action on behalf of a specific cause. At the same time, past research has indicated that non- profit professionals often lack the necessary training and expertise to leverage digital technologies f...
In this paper, we review current literature from both academia and industry to distill best practices for mobile user experience design. We find there is much work to be done to solidify best practices for this emerging conversation, but that several practices have congealed around the broad categories of procedures for designing mobile application...
The Story/Test/Story Method is a new method that represents a combined approach to usability testing and contextual inquiry that can be used in the classroom and beyond. Usability testing has been used by both rhetoricians and technical communicators to assess the effectiveness of digital technologies for specific user groups. Contextual inquiry is...
Problem: Few frameworks exist for building content strategies around user-generated content. We present a framework for building content strategies that enable user participation in the development and delivery of content. Key concepts: For this framework to be successfully implemented, this implementation team needs a working knowledge of user-gen...
Content strategy is a discipline pulled in two opposite directions: toward strategic concerns like how organizations should manage all existing content, and toward practical concerns like how to effective publish content within a specific medium. In this analysis of existing literature, we draw on past literature reviews to present a meta-analysis...
Technical communicators are increasingly utilizing content-focused technologies such as content management systems and component-based information architectures in their daily work to deliver technical content to non-specialist audiences. In the wake of this turn, content strategy becomes an important element of technical communication curricula as...
Contemporary non-profit organizations must reach a variety of audiences in order to sustain themselves, and must compel these audiences to take action on behalf of a specific cause. At the same time, digital communication is becoming an essential venue for reaching new audiences. Past research has indicated that non-profit professionals often lack...
Nonprofits must reach a variety of community audiences to sustain their organizations, and these audiences include potential volunteers, donors, and clients. With the increasing availability of open-source, freely available, and inexpensive communication technologies, many nonprofits can now develop a robust web presence that targets a variety of a...
Following the emerging importance of networks to digital rhetoric, we theorize user experience (UX) design as a form of networked rhetoric. By networked rhetoric, we mean the act of tracing rhetorical impacts between human and nonhuman actors within networks. While researching emerging trends in this area, we were asked to conduct a usability study...
In this experience report, we describe a three-step heuristic to guide educators as they design content-strategy focused service-learning partnerships with nonprofit organizations. The heuristic moves students along an arc from conducting research to making recommendations. Each of the three heuristic steps also suggests an array of deliverables---...
Problem: Increased demand for user experience (UX) designers requires new approaches to teaching and training the next generation of these professionals. We present a model for building educational programs within academia that train job-ready designers. Key concepts: To be successful, this model necessitates a working knowledge of the UX process,...
Research problem: This study investigates the phenomenon of user-generated content strategy in an open-source, wiki-based content-management system (CMS) for the repair of technological devices (http://ifixit.com). By “user-generated content strategy,” we mean processes for developing systems for producing, moderating, and encouraging user-generate...
The popularity of agile frameworks for project management within a variety of professions necessitates new approaches to teaching project management. At the same time, the increased pervasiveness of digital technologies means that more and more projects will relate closely to the development of user experiences (UX). To connect these two interests...
Though usability is a must for all new applications, small organizations often lag behind in this area. This trend is frequently posed as a resource problem: User Experience design (UX) teams, usability testing software, and professional web developers are typically lacking in cash-strapped small businesses, non-profits, and educational institution...
Extending digital products and services to global markets requires a communication design approach that considers the needs of international (e.g. non-U.S.) users. The challenge becomes developing an approach that works effectively. The concept of personas, as applied in user experience design (UX), can offer an effective solution to this situation...
In this interactive poster, I describe methods for introducing professionals from any background to key UX knowledge-making practices (ways); deliverables and concepts that professionals new to UX should be able to create (things); and means of sustaining this work within organizations (impact). This workflow has been developed through my own work...
Purpose: Technical communication scholars have shifted to considering the role of communication specialists as knowledge workers within larger networks, such as work groups, organizations, and institutions. From our interest in this trend as well as our aims to bridge workplace and classroom contexts, we conducted a case study of the networked inte...
Many community stakeholders are experiencing increased pressure to enter the digital arena in order to be heard by new audiences, but many such stakeholders lack the technical expertise to do so. To meet this demand, some service-learning teachers are turning to digital media production as a new method of service. This approach to a service-learnin...
Designing for engagement: Intercultural communication and/as participatory design Within rhetoric and professional communication, intercultural research has most often focused on such elements of communication situations as languages, issues regarding translation, and adaptation to culturally situated value systems of interlocutors (Maylath, 1997;...
Extending digital products and services to global markets requires a communication design approach that considers the needs of international (e.g. non‐U.S.) users. The challenge becomes developing an approach that works effectively. The concept of personas, as applied in user experience design (UX), can offer an
effective solution to this situation...
As Information and Communication Technologies (ICTs) utilized in workplaces, classrooms, and community organizations continue to proliferate, it follows that the kinds of knowledge necessary to assemble those technologies in order to engage in effective professional communication are becoming increasingly complex. This article details a study condu...
This experience report describes core values and approaches to teaching and developing programs in User Experience (UX). What binds these values and approaches together is a deep engagement with ongoing trends and best practices in the field of UX over the past several decades. Examples offered are contextually embedded, yet each expression is cons...
In this paper, we describe the methodology known as Systemic Functional Multimodal Discourse Analysis (SF-MDA), as well as how it can be easily paired with a variety of technologies and research methods to successfully analyze and make sense of any combination of communicative modes, while leaving plenty of room for tailoring data visualizations fo...
The question of how best to facilitate the creation of sustainable new media compositions within communities is vital if these compositions are to become a permanent part of community knowledge-making practices and to reach audiences in a meaningful way. We explore a model of community mediation that is cognizant of the practices and structures of...
Our chapter opens with screen shots taken from three digital compositions we've created in working with a community organization, tribe, and classical Indian dance performers. In this chapter, we begin with descriptions of the learning and teaching needed to compose these digital compositions because they illustrate how learners create digital comp...