Galagedarage Thushari Madhubhashini Hewage

Galagedarage Thushari Madhubhashini Hewage
The Open University of Sri Lanka | OUSL · Department of Social Studies

Doctor of Communication
Professor in Communications

About

46
Publications
23,630
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59
Citations
Introduction
Madhubhashini Galagedarage Hewage is a Professor in Communications of the Department of Social Studies of the Open University of Sri Lanka. Her PhD research was mainly done on new media and rural empowerment. The most recent research of her are done on new media, disaster communication, development communication, traditional folk communications, media education, media ethics, Open and Distance learning etc.

Publications

Publications (46)
Article
Full-text available
E-learning was introduced to tertiary education during the Covid 19 Pandemic. Therefore, the study aimed to investigate the opportunities and challenges faced by undergraduates in state universities in Colombo District in relation to e-learning. Technology Acceptance Model (TAM) was used as the main theoretical framework and the qualitative approac...
Poster
10th International Conference on Social Sciences 2023 Pls submit your abstracts https://thesocialstudies.co/
Article
Full-text available
The main purpose of the study is to examine the opportunities and challenges faced by both school teachers and students in e- learning during the covid 19 pandemic using Technological Acceptance Model (TAM). Therefore, Focus Group Discussions (FGDs) were conducted with the students and the in-depth interviews were also conducted with teachers and p...
Article
Full-text available
The main purpose of the study was to investigate the challenges faced by the university students in the context of Open and Distance Learning (ODL) during the Covid-19 pandemic using the Motivational System Theory (MST). Therefore, the Focus Group Discussions (FGDs) were conducted with students who follow the BA Degree in Social Sciences offered by...
Article
Full-text available
Media education was introduced to Sri Lankan university education in 1973. But the undergraduates in mass Communication/media studies are struggling to find job opportunities in the media industry. Therefore, the main issue is that the undergraduates are not updated with the industrial and practical knowledge. In this context, the purpose of the st...
Article
Full-text available
The main purpose of the study is to examine the factors affecting research competencies among academics of Humanities and Social Sciences (HSS) in the context of Open and Distance Learning (ODL) using the Motivational System Theory (MST). The interviews were conducted with twenty academics in the Faculty of Humanities and Social Sciences at the Ope...
Article
Full-text available
Media education was introduced to Sri Lankan secondary education in 2006. The purpose of the study is to examine the challenges and opportunities in media education in the secondary education system in Sri Lanka by using Technological Pedagogical Content Knowledge Framework (TPACK) model. The Focus Group Discussions (FGDs) and the in-depth intervie...
Article
Full-text available
The main purpose of this study is to examine the opportunities and challenges faced by the mid- career academics in the discipline of Humanities and Social Sciences in the context of Open and Distance Learning (ODL) in achieving the professional goals using the Motivational System Theory (MST). Therefore, the in-depth interviews were conducted with...
Article
Full-text available
The different forms of traditional communication are used in honey gathering at the local and international levels. Therefore, the main purpose of the study is to examine the use of traditional forms of communication in traditional honey gathering in Sri Lanka. The conceptual and theoretical framework of this study is mainly based on the concept of...
Chapter
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Nuthana Madhya Sanskuthika Pravardhanaya sadaha Acharadharma Paddatiyaka Awassathawaya
Chapter
Full-text available
Sri Lankeya Nawa Madhya Bawithaya Ha Thorathuru Daridhrathawaye Yatharthaya
Book
Full-text available
Sanniwedanaya Ha Madhya Adhyanaya: Nhaaya Ha Bawithaya
Article
Full-text available
UNESCO has recently suggested the implementation of online teaching and learning via new technology for the higher education sector due to the seriousness of the Covid-19 pandemic. The Open University of Sri Lanka (OUSL) which promotes ODL mode of teaching has also transferred the teaching and learning to the online mode. The lectures-day schools,...
Article
Full-text available
WHO highlights that the media including traditional forms of communication can play an effective role in empowering people in the context of Covid-19. Therefore, the main purpose of this study is to examine the role of traditional forms of communication in empowering rural communities in Sri Lanka in the context of Covid 19. The geographical locati...
Article
Full-text available
Veddas communities as the aboriginal inhabitants in Sri Lanka are rich in many unique cultural values, resources and practices. Therefore, different traditional folk communications are also used by the Veddas community. In this context, the purpose of the research is to examine the role of traditional folk communications in empowering Veddas commun...
Book
Full-text available
Jeewitha Kawiya: Nirmanathmaka Isaw Soya Yana Sanniwedana Prawesayak
Article
Full-text available
The online learning and media-based learning have been introduced as alternative solutions to the education sector at the local and international levels in the context of Covid-19. Therefore, “Guru Gedara” (Teacher’s house) Television (TV) programme was mainly introduced to the students who do not have the internet access to provide formal educatio...
Article
Full-text available
Media play a significant role in educating and motivating people, providing information and entertainment. Traditional folk media as one of the communication media can also play an effective role in empowering especially rural communities in developing countries. Traditional folk media have created from the rural surrounding through the creativity,...
Article
Full-text available
According to the Annual report of Agricultural Statistics in 2019, 25.5% of agricultural labour force is engaged in the various agricultural related professions in Sri Lanka. Therefore, the traditional forms of communication can be used to empower the agricultural related livelihood. In this context, the main purpose of this study is to examine the...
Presentation
Full-text available
Conference Presentation on the challenges and opportunities of e- learning via zoom
Conference Paper
Full-text available
UNESCO has recently suggested the implementation of online teaching and learning via new technology for the higher education sector due to the seriousness of the Covid-19 pandemic. The Open University of Sri Lanka (OUSL) which promotes ODL mode of teaching has also transferred the teaching and learning to the online mode. The lectures-day schools,...
Data
Internet user percentage in Sri Lanka has lingered at a mere 13.1% in 2011 according to an Annual report by Department of Census and Statistics in Sri Lanka. The aim of this paper is to identify the issues hindering rural internet adoption in Sri Lanka. This paper will report results of descriptive statistics, mean score for the dependent variable...
Conference Paper
Full-text available
Journalists/ media persons should play a significant role in crisis situations. Covid-19 is a crisis at the local and global level. There are several arguments that, media including the print media has not acted ethically in some causes related to Covid-19 in Sri Lanka (Gunawardena, 2020). Therefore, the main purpose of this study is to examine the...
Article
Full-text available
Sri Lanka, being a small island in the Indian Ocean, is prone to natural disasters such as floods, landslides, droughts, cyclones, lightning strikes, coastal erosion, and tsunamis, which kill a number of people and destroy properties each year. Information and communication technologies (ICTs) play a significant role in natural disaster management...
Conference Paper
Full-text available
Sri Lanka, being a small island in the Indian Ocean, is prone to natural disasters such as floods, landslides, droughts, storms, cyclone, lighting strikes, coastal erosion, tsunami, effects of environmental pollution and etc. that kill a number of people and destroy property each year. Communication media can be used for natural disaster management...
Book
Full-text available
The Sri Lankan government allocated Rs.1000 million for developing ICT infrastructural facilities in rural areas in 2014. Statistics show that 18.3% of Internet subscribers in the country were concentrated in urban areas without of the total percentage of Internet users in Sri Lanka. This study is vital, since the Sri Lankan government invested mon...
Conference Paper
Full-text available
Some key players in Sri Lankan broadcast industry raised a credibility issue and questioned the authenticity of the ratings data provided by the ratings companies, arguing that these do not necessarily reflect the public’s real viewing or listening habits. In this context, few questions can be identified: Why does the Lankan broadcast industry not...
Article
Full-text available
New communication technology plays an important role in most people's day-today lives. The new media such as internet and other wireless media have also become successful development communication media at national and international levels. The internet is also a vehicle to reach rural development goals such as promoting the rural economy and socia...
Conference Paper
Full-text available
The Internet was introduced to the Sri Lankan information and communication system in 1990. However the Internet is still an innovation in Sri Lanka when compared with developed and other developing countries. The problem is, why Sri Lankan rural community is lagging behind in Internet adoption? The aim of this study is to identify the issues hinde...
Article
Full-text available
Internet adoption is a key factor for public sector development such as rural empowerment and other government based socioeconomic services. The government has to increase internet adoption to empower rural people since the majority of the people in developing countries belong to rural communities(Zhao 2008). In Sri Lanka, internet adoption has rem...
Thesis
Full-text available
The Internet was introduced to the Sri Lankan information and communication system in 1990. However, Sri Lankan Internet user percentage has lingered at a mere 18.3% (World Bank Report 2013). The purpose of this study is to identify the issues hindering Internet adoption among rural communities in Sri Lanka. The objectives are to determine the rela...
Cover Page
Full-text available
PhD thesis on Issues in internet adoption among rural communities in Sri Lanka , 2014 The National University of Malaysia
Data
Sri Lankan internet user percentage has lingered at a mere 18.3% according to World Bank Report, 2013. The aim of this paper is to identify the issues hindering Internet adoption among rural communities in Sri Lanka. This paper also will report results of correlation analysis regarding the relationship between Internet adoption and infrastructural...
Article
Full-text available
Internet user percentage in Sri Lanka has lingered at a mere 13.1% in 2011 according to an Annual report by Department of Census and Statistics in Sri Lanka. The aim of this paper is to identify the issues and problems of internet diffusion among rural communities in Sri Lanka. This conceptual paper is based on literature review. Reasons for Sri La...
Article
Full-text available
Internet user percentage in Sri Lanka has lingered at a mere 13.1% in 2011 according to an Annual report by Department of Census and Statistics in Sri Lanka. The aim of this paper is to identify the issues hindering rural internet adoption in Sri Lanka. This paper will report results of descriptive statistics, mean score for the dependent variable...
Thesis
Full-text available
The present day society has entered in to an information and communication age. Advancement of Information and Communication Technology (ICT) has created a close union between media and the globalization process, paving the way for the concept of Information Society. The Internet is a one of the modern communication medium in this information socie...
Conference Paper
Full-text available
The present day society has entered in to an information and communication age. Advancement of Information and Communication Technology (ICT) has created a close union between media and the globalization process, paving the way for the concept of Information Society. The Internet is a one of the modern communication medium in this information socie...
Book
Full-text available
The internet can be used for the development of a country.

Questions

Questions (17)
Question
Facebook is currently one of the most popular social media in the world. It was introduced to the world in 2004 by Mark Zuckerberg when he was an undergraduate at the University of Harvard. It's interesting to know that the original purpose of introducing Facebook , earlier known as 'FaceMash' by Mark and his friend was to create an online platform where the friends can connect with each other using ".edu" email addresses provided by the university as well as to share some photographs, assignments etc. So, it's an interesting finding that the Facebook was initially introduced for the entertainment and educational purposes.
But still the Facebook can be used for educational purposes apart from using it for other purposes. What do you think?

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