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Introduction
Current institution
Publications
Publications (31)
This study examines the relationship between the mechanization and the business technical aspects of rice production in Nueva Ecija. The descriptive research method was used in this study to determine the relationship between the mechanical level and the business technical aspect of rice production. This study discovered that farmers only used a tr...
Poverty is the most serious issue in the Philippines. The Philippine government’s response to the Millennium Development ans Sustainable Development Goals (?) of alleviating poverty worldwide is to provide cash assistance to Filipino households living below the poverty line. This financial assistance is an avenue for immediately responding to peopl...
The researchers’ primary focus is on analysing the creative marketing strategy of small food businesses in San Leonardo, Nueva Ecija. This study is critical also for the development of a business plan. This study has developed a business plan that will help small food businesses to improve their business and marketing strategy through the use of cr...
The COVID-19 pandemic has expedited the transition towards a more technologically advanced world, with lasting repercussions on online buying habits. Due to constraints on face-to-face communication, the consumer has migrated from in-person to online shopping. In the province of Nueva Ecija in the Philippines, internet shoppers also use the online...
The researchers’ primary considerations in conceptualizing what aspects should be introduced into the business marketing strategy with the business performance of Small and Medium Enterprises in Palayan City, Nueva Ecija. This research is critical for companies that want to improve their business performance by providing better service. This study...
Employee development and training programs are critical to the global success of firms. Not only do these programs enable employees to develop new abilities, but they also enable businesses to increase employee productivity and improve company cultures. Assistance for Central Luzon Lending Inc.(ACLLI), is a newly established organization which aims...
Considering the school administrators’ styles of communicating, teachers are influenced on how to react and act when it comes to the accomplishment of school tasks that reflect the administrators’ leadership. This study aims to determine the impacts of school administrators’ communication styles on their leadership effectiveness. The data were obta...
The topic of distribution for the Courier's firm will be discussed in this study. The Evaluation of the Customer Satisfaction of the Courier Companies using the SERVQUAL Model: was assessed using descriptive analysis in this study. To collect research data, a survey was performed, which will be done utilizing the approach. Individual consumers who...
The Philippines' fast food chain expansion can be attributed to the country's growing population and the changing characteris tics of Filipino consumers. Fast-food franchises are perceived as diversifying their product offerings to meet demand, even if this encroaches on the territory of other cuisine concepts. As a result, it is vital for the mana...
Purpose — This research aimed to determine the employment status of NEUST Off-Campus Program San Leonardo Nueva Ecija graduates from 2015 to 2018 which also identifies the degree of contribution of skills and work-related values to the job placement of the 335 graduate respondents. Design/methodology/approach — Descriptive type of research was util...
Calamansi was a form of livelihood for many Palayanos due to its numerous purposes. The researchers want to help the Calamansi growers achieve profitability and longevity in the market. This study explores the Calamansi Industry using Ansoff Matrix model and intends to determine if there is a significant relationship between marketing strategies an...
Online Advertising is currently the finest way to use in the course of this pandemic and it is very clear that many companies and organizations have their own pages and classified ads all over the Internet. Online is more and more turning into the most beneficial way for a business enterprise to promote its items and contributes to the increase the...
The purpose of this study was to determine and assess the quality management of the canteens in Barangay Atate, Palayan City, Nueva Ecija. The researchers observed that there were some canteen staff, near the NEUST Atate Campus, who are not practicing the proper sanitation practices such as not wearing hairnets, gloves, apron and not removing jewel...
Retail businesses, small and new to the market are already using loyalty cards as their marketing strategy because it is beneficial for both the business and the customer. However, with the large numbers of businesses that were using loyalty card, retail industry can be impacted with this. Consequently, the contributions of the card to the customer...
Medicinal plants have bioactive components which are used for curing various human diseases. They also play an essential role in healing. Fresh fruits and leaves of collected plant samples were used following standard solvent extraction protocol and qualitative analysis to detect secondary plant metabolites. The ethanolic extracts of eight indigeno...
ABSTRACT
Despite their high rate of accomplishments, most of the state's MSMEs appear to be failing in their sustainability, implying that these MSMEs are facing huge problems of vulnerabilities and risks that are impeding their performance. This descriptive study aimed to evaluate the analysis of micro-businesses in Palayan City using SWOT analysi...
This study described the Analysis of Competitive Strategies and Challenges of Tourism Industry in the Midst of Covid-19 Pandemic and provide recommendations. Specifically, it looked into the challenges and recommendations of the owners of operational tourist spots in the selected municipalities in Nueva Ecija which are Bongabon and Laur and analyze...
Green marketing has become a very important marketing concept in recent years, and it has proven to be effective in promoting and reinforcing the concept of environmental conservation and sustainable development. The objective of this descriptive study was to determine the influence of green marketing on buying behaviour of consumers and their view...
As the salary rise for teachers has been an on-going issue, the researchers studied the spending habits of the teaching personnel and their reasons in borrowing money from financing institutions. This study was conducted in twenty-two public schools in Palayan City with a total of one hundred seventy-seven teaching personnel as respondents. Descrip...
Nowadays, milk tea is popular refreshment amongst people of different origin. Its trend in the market has
created a big opportunity for the entrepreneurs for its production. But it has been also difficult for them
since there are numerous milk tea stores who are competing for their positions. With the unstable
movement of sales in milk tea indus...
This paper assess the impact of the Covid-19 Pandemic in the supply chain management (SCM) of the milk tea stores in Bongabon , Nueva Ecija, Philippines. Since milk tea is popular drink in the said area, this paper seeks to know how the owners deal with the barriers they have encountered during the pandemic. The study used descriptive method using...
As the salary rise for teachers has been an on-going issue, the researchers stu-died the spending habits of the teaching personnel and their reasons in bor-rowing money from financing institutions. This study was conducted in twenty-two public schools in Palayan City with a total of one hundred seven-ty-seven teaching personnel as respondents. Desc...
This study described the Case of the Organization and Management of Bon-gabon Market Vendors Multi-Purpose Cooperative (BMVMPC). Specifically, it looked into the problems encountered of the Bongabon Market Vendor and analyzed how four Functions of Management contributes the problem of the Cooperative Market Vendor. This study used the descriptive-e...
This study entitles “Milk Tea Industry: An exploratory study” aims to determine the increasing popularity of milk tea industry. Its main objective is to identify and assess the profile of the respondents, the 4Ps of marketing product, price, promotion and place and the SWOT analysis strength, weaknesses, opportunity and threats.
This study made us...