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Fekete Farkas Maria

Fekete Farkas Maria
Hungarian University if Agriculture and Life Sciences Godollo · Institute of Economic Sciences

PhD

About

131
Publications
87,123
Reads
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1,502
Citations
Additional affiliations
February 2021 - present
Hungarian Agriculture and Life Science University
Position
  • Professor (Full)
Description
  • Lecturer of Microeconomics. Research: Microeconomics, Sustainable development, Behavior Economics, Consumer behavior

Publications

Publications (131)
Article
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This study examines the indirect and direct factors affecting the preference for distant travel of apple fruit (food miles or FMs) in Indonesia, a Muslim-majority country. This research employs a quantitative consumer survey of 522 respondents in Indonesia from January to February 2023. Data were collected online (i.e. via social media), and the re...
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(1) Background: The COVID-19 pandemic has highlighted attention on the importance of certain variables in predicting job performance. Among these, mental health is one of the main variables affected by this pandemic. It can have an important mediating role in predicting job performance by individual, occupational, and organizational variables, espe...
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For many years, entrepreneurs were considered the change agents of their societies. They use their initiative and innovative minds to solve problems and create value. In the aftermath of the digital transformation era, a new group of entrepreneurs have emerged who are called transformational entrepreneurs. They use various digital platforms to crea...
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The increasing growth trend of the global Muslim population implies an increase in the consumption of halal products. The importance of the halal market attracts much attention from many stakeholders, including academia/researchers. Many scholars have conducted studies on halal topics. However, these studies cover broad topics, such as ICT potentia...
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Based upon an extended Technology Acceptance Model (TAM), this study aims to investigate the factors influencing the behavioral intention to adopt Fintech from the perspective of Indonesian women. The research data were collected from 409 Indonesian female respondents and analyzed using the SEMinR statistical data analysis tool. Structural equation...
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In order to achieve a specific result, a firm’s problem-solving activities can be thought of as a process that combines physical and cognitive actions. Its internal organization determines how information inputs are distributed among different task units and, as a result, how the cognitive workload is distributed. We tested a case study related to...
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International trade relations have been considerably affected by the coronavirus pandemic. Our analysis was aimed at identifying its effect on the global trade network of green coffee beans, comparing the COVID-year 2020 to the pre-COVID year 2018. The methodology applied was that of social network analysis using trade value data for the above two...
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Abstract: Supply chain operation is more competitive in a dynamic business environment. Developing supply chain capability is, hence, important for gaining a competitive advantage and overall improved supply chain performance. The purpose of this study is to explore the potential of digital technologies to enhance supply chain performance and for f...
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Most recently, there has been a growing interest in understanding the correlation concerning knowledge management and competitiveness more so in the area of tourism. Hence, this paper looks to provide a synthesis on theoretical nexus of knowledge management and tourism business enterprise competitiveness by giving an integrated overview of four mic...
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The research aims to explore the technological, environmental and organizational factors that influence digital technology adoption in the small and medium enterprises (SMEs) sector in developing countries. A conceptual framework is proposed that combines the technology-organization-environment (TOE) framework and diffusion of innovation (DOI) theo...
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Organic farming is functionally integrated and serves as the foundation for circular agriculture. It guarantees resource efficiency in the deployment of nature-based initiatives to mitigate climate change. Organic farming is the most cost-efficient strategy for fighting climate change. Primarily the intensive generation of waste due to strong urban...
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The global economy in recent decades has experienced frequent shocks. Many regions must improve their competitiveness and value-added to deal with this. One of them is in the Middle East and North Africa (MENA), where a rise in agricultural value-added (AVA) can produce more jobs than in other sectors. It is necessary to consider increasing AVA in...
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This research aims to examine consumers' green product purchasing intentions and observe how social media marketing (SMM) and social media usage (SMU) actively influence consumers' sustainable consumption behavior. We propose a new model for evaluating consumers' green purchase intentions (GPI) through social media (SM) by expanding the Theory of P...
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Climate change is undeniably one of the long-term challenges confronting humanity across the globe. Various nations have taken initiatives that help reduce greenhouse gas emissions to the environment as well as accelerate financial flows to clean and sustainable projects. The paper provides an overview of green finance after the Paris Agreement by...
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The rapid evolution of technology and a large number of smartphone users are transforming the way the masses access financial services. Fintech companies consistently innovate in developing customized products and services for users and SMEs to increase financial access and inclusiveness to achieve the Indonesian national financial inclusion target...
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The COVID-19 crisis and the war between Russia and Ukraine affects the world economy badly. The western countries' economic sanctions on Russia and the Russian government's reverse sanctions on western countries create pressure on the world economy. This study was conducted to investigate how the economic performance is responding to COVID-19 and t...
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The coronavirus (Covid-19) pandemic created a shock not only for the health-care industry but also the global economy and finances. The pandemic also caused an increase in the risk of investing in various financial assets worldwide. To investigate this phenomenon empirically, this study analyzes the behavior of financial assets through risk and ret...
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Yield fluctuation is a major risk in all agricultural sectors, and it influences Goal 2 (food security) of the UN SDGs. Yield fluctuations are expected due to climate change, risking stable coffee supplies, and compromising coffee-exporting countries’ ability to earn revenue to pay for food imports. Technology minimizing yield fluctuations is cruci...
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Given the mediating role of value co-creation, this paper tries to demonstrate how social network marketing (SNM) could influence consumer purchase behavior (CPB). The proposed hypotheses are empirically tested in this study using a PLS-SEM and Necessary Condition Analysis (NCA) method combination. The novel methodology adopted in this study includ...
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The purpose of this study is to investigate and compare the popularity of common grocery apps in Hungary as well as Iran. The data were gathered from Iranian and Hungarian users who had at least one online purchase experience using a grocery app. A Gaussian mixture model (GMM) and multi-layer perceptron (MLP) are used as supervised and unsupervised...
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Social network platforms as ubiquitous media in our today lives are the venue of many everyday activities including purchasing products and services. This study set out to explore key strategic factors of online consumer purchase behavior in social network platforms. ISM methodology is used for comparing the variables that are extracted from the De...
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The study objective was to examine the effect of financial innovation on the financial performance of the Ethiopian banking sector, as well as provide insight on environmentally friend financial innovations. The study uses an explanatory research design and quantitative research approach with secondary time series data utilized quarterly over the s...
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This paper attempts to understand the dynamic interrelationships and financial asset capabilities of Bitcoin by analysing several aspects of its volatility vis-a-vis other asset classes. This study aims to analyse the volatility dynamics of the returns of Bitcoin. An asymmetric GARCH model (EGARCH) is used to investigate whether Bitcoin may be usef...
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Corporate social responsibility (CSR) is an integral path towards realizing vision 2030 and the sustainable goals of the UN, as well as the sustainable development of individual countries. However, in recent years it has become increasingly clear that these goals cannot be achieved without sustainable corporate practices. Previous research seeking...
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The purpose of this study is to investigate the potential opportunities and challenges of plastic products in Ethiopia. The study is qualitative in nature and a descriptive research design with the in-depth interview was used. The study employed both primary and secondary sources of data to investigate the study on hand. More specifically purposive...
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This research aims to investigate tourists' sustainable consumption values and choice behaviour regarding green products in Europe by integrating the Theory of planned behaviour (TPB) and consumption values (TCV). This study also compares the decisions of European and non-European tourists to purchase green products and services while travelling in...
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This study highlights the influence of diverse kinds of persuasive messages on intention to stay home during COVID-19 pandemic. The COVID-19 pandemic is believed to be the top modern societal challenge necessitating extensive collective action and collaboration. The statistical population included Iranian individuals by answering our online survey...
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Financial inclusion is considered one of the most effective catalysts for the economic growth of any nation. The study aims to examine the role of government policies and regulations on women's economic empowerment through financial inclusion: evidence from small and medium-sized enterprises in Ethiopia. To achieve the objective, this study used an...
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Since energy consumption in developing countries has increased significantly, motivating energy-saving habits among citizens is an important issue both from the academic and industrial perspectives. Thus, this study aims to predict consumer purchase intention for energy-efficient household appliances based on an extended model of the Theory of Plan...
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Pro-environmental behaviour (PEB) helps individuals to minimize the negative effects of their actions on the environment; for example, by recycling and reducing energy consumption. This study aimed to explore consumers’ attitudes and trust in energy-efficient household appliances and their environmental and eco-label knowledge to determine how thes...
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Technological advances such as smartphones, mobile applications, and online platforms have enabled a new form of economy, known as a gig economy, at a large scale, in which there is a free-market system allowing organizations (job providers) to hire independent contractors (job seeker). Unlike traditional employer and employee relationships, the gi...
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This study evaluated the impact of startup technology innovations and customer relationship management (CRM) performance on customer participation, value co-creation, and consumer purchase behavior (CPB). This analytical study empirically tested the proposed hypotheses using structural equation modeling (SEM) and SmartPLS 3 techniques. Moreover, we...
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The purpose of this paper is to reveal how social network marketing (SNM) can affect consumers’ purchase behavior (CPB). We used the combination of structural equation modeling (SEM) and unsupervised machine learning approaches as an innovative method. The statistical population of the study concluded users who live in Hungary and use Facebook Mark...
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The objective of this study was to examine the effect of monetary policy and private investment on green finance in the case of Hungary. The study used an explanatory research design and a quantitative research approach. Quarterly secondary time series data over 8 years (2013–2020) were utilized. More specifically, the study used Johnson co-integra...
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Economic globalization (EG) accelerates very fast in Central Asia. This could cause environmental degradation, according to the environmental Kuznets curve (EKC) hypothesis. The study aims to determine how the EG of agriculture impacts environmental sustainability, and to test the EKC hypothesis on the agricultural sector in six Central Asian count...
Article
Technological advances such as smartphones, mobile applications, and online platforms have enabled a new form of economy, known as a gig economy, at a large scale, in which there is a free-market system allowing organizations (job providers) to hire independent contractors (job seeker). Unlike traditional employer and employee relationships, the gi...
Article
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This paper aims to investigate how social network marketing affects consumers' sustainable purchase behavior (CSPB) while considering the role of Eco-friendly attitude. The statistical population of the study included Iranian users of online social networks with at least one online purchasing experience. An online questionnaire was distributed on I...
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This study was carried out to investigate the impact of the Ethiopian exchange rate and its volatility on international trade. Trade openness was used as a proxy for international trade in the study. The study’s general objective was to investigate how international trade responds to exchange rate levels and volatility. The study relied solely on s...
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COVID-19 pandemic has led to uncertainties in the financial markets around the globe. The pandemic has caused volatilities in the financial market at varying magnitudes, in the emerging versus developed economy. To examine this phenomenon, this study investigates the impact of COVID-19 pandemic on stock market returns and volatility in an emerging...
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The present study aimed to investigate the effect of demographic variables of gender and age on online consumer purchase behavior (CPB) on Facebook in Hungary. The statistical population of the present study consists of Facebook users in Hungary, including Hungarian natives, foreigners residing in this country including students. A sample of 433 on...
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This study examines the demand for life insurance in a rapidly developing economic environment in South East Asia, focusing on Malaysia. The study extends the Elaboration Likelihood Model (ELM) by introducing a mediating variable 'Persuasion' in examining the demand for life insurance among policy buyers. Fueled by the recent COVID-19 pandemic, the...
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The twenty-first century has been full of fundamental changes in consumers’ behavior patterns, especially with the use of diverse social media knowledge-sharing platforms. Therefore, companies have highlighted the significance of knowledge sharing and the importance of social network use in purchasing processes. Accordingly, his paper tries to reve...
Article
This study aims to identify barriers to sustainable geotourism development in Iran with an economic view. On the national horizons of Iran in which development targets for 2025 are defined, Iran intends to become one of the major tourist destinations in the world, and it can make more worthwhile the importance of this research. Therefore, this rese...
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As reported by the GDP per capita Kosovo is one of the poorest countries in Europe. Relying on the importance and dependence of Kosovo`s economy, it is evident that the development of agriculture sector is among the prime concern of the country`s strategy and international support programs. Several international studies assess the potential of agri...
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It is hardly an exaggeration to state that producing and consuming mushrooms may provide an answer to several of the challenges facing mankind. This research is related to the UN sustainable development goals relative to different issues. First of all, mushroom production uses agricultural and industrial byproducts as inputs and being labor intensi...
Article
We argue that the innovation of FinTech is the key driver for promoting financial inclusion. Expanding access to financial services remains an important policy challenge in many countries, with much for governments to do. This paper investigates the role of FinTech in promoting financial inclusion; opportunities and barriers in the case of Ethiopia...
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The study examines the determinant factors that influence financial inclusion among small and medium enterprises (SMEs) in Ethiopia. The study uses an explanatory research design and a mixed research approach with both primary and secondary sources of data. More specifically, the study adopts a multiple linear regression model. The finding of the s...
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It is widely believed that the financial system is dependent on the banking industry, and its strength and development are vital for economic prosperity. This paper tried to show the financial performance of Iranian banks listed on the Tehran Stock Exchange (TSE) during 2013–2019, as the research population. The statistical population included 18 b...
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Corporate social responsibility (CSR) has become an innovative strategic management tool of socially and environmentally conscious business organizations in the 21st century. Although external CSR activities are better researched, firms’ internal CSR activities such as workplace health promotion and its impact on employee wellbeing are less underst...
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An evaluation of research studies is considered an important task to make future adjustments for securing and adjusting policies. This article presents the results of a study that explored the research that has been published with food security, price volatility, and price transmission as keywords. The study involved a bibliometric evaluation of st...
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Micro and Small Enterprises (MSEs) understood as a means to attain the United Nations 2030 agenda particularly its contribution in reducing the massive unemployment and deep-rooted poverty. Hence, the main aim of this paper is to examine the role of Microfinance Institutions (MFIs) to the survival, value creation and growth of MSEs. For this study...
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In order to meet the rising global demand for food and to ensure food security in line with the United Nation's Sustainable Development Goal 2, technological advances have been introduced in the food production industry. The organic food industry has benefited from advances in food technology and innovation. However, there remains skepticism regard...
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The study examines the correlation between economic growth, investment, population growth and unemployment in Ethiopia. For the purposes of this study, secondary time series data collected from the National Bank of Ethiopia, IMF and World Bank databases were used. The study extracts the perceived relationship between the variables through principal...
Article
E-tailers are now capable of customising prices for an individual buyer or a group of buyers who exhibit similar behavioural traits and perceived ability to pay. Tailoring prices based on personal information may evoke unanticipated reactions as it could infringe users privacy and hurt fair price perceptions. To investigate the potential impact of...
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Az utóbbi évtizedekben a tudás nem csupán a vállalatok életében vált stratégiai erőforrássá, hanem mára már meghatározó szerepet tölt be az élet különböző területein, legyen szó oktatásról, innovációról, különböző fejlesztési folyamatokról és ezáltal magáról a gazdasági növekedésről. Habár a téma nemzetközi szinten már régen bekerült a köztudatba,...
Article
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E-tailers are now capable of customising prices for an individual buyer or a group of buyers who exhibit similar behavioural traits and perceived ability to pay. Tailoring prices based on personal information may evoke unanticipated reactions as it could infringe user's privacy and hurt fair price perceptions. To investigate the potential impact of...
Chapter
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Green tourism, a rapidly rising popular concept among tourists, investors, and other stakeholders in both developing and developed countries, offers sustainable, environmentally friendly, and socially responsible tourism services. This study aims to discuss the present scenario of the investment on green tourism and explains important driving force...
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Nowadays sustainability is a contemporary and current issue that recognized by scholars and practitioners. While the concept of perceived corporate sustainability allows various sustainability views, still a lack of understanding arguably inhibits its practical realization and a proper understanding of sustainability is urgently needed. Therefore,...
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Nowadays small and medium sized enterprises have become increasingly important in contribution to job creation and economic growth both in national and European level. Considering the rapidly and continuously changing business environment, due to the impacts of globalization and concentration, staying competitive is a great challenge for companies...
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Consumers are paying close attention to green products to reduce the environmental impact on health issues. As the scope of this research, this current study focuses on determining consumers' purchase decisions regarding green products using a survey conducted in a fast-growing developing country. This research was descriptive and considered a conc...
Chapter
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The success of marketing in tourism is a subject to innovation acceptance. While accepting, debates and explanations are generated. This conceptual chapter analyses the theoretical aspects of tourism marketing. The study then presents relevant examples from existing literature and relates them to the tourism marketing context of Bangladesh. This ch...
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This paper addresses the assessment of the price transmission of dairy products in Hungary. Monthly prices are used in testing the hypothesis of asymmetric price transmission between farmers and retailers. The magnitude of short- and long‑run asymmetric transmission between price levels is measured through a nonlinear autoregressive distributed mod...
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Airbnb is a home-sharing mobile platform that enables tourists and local hosts to connect. Airbnb mobile app allows hosts to list down the space available for rent and allow tourists to look for accommodations that are often more localized. Historical cities are often engaging tourists using traditional hotel reservation methods such as phone reser...