Faiz Izwan Anuar

Faiz Izwan Anuar
Universiti Teknologi MARA | UiTM · Department of Tourism Management

Ph.D in Park Recreation Tourism Sciences Looking for collaborators
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About

35
Publications
33,997
Reads
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231
Citations
Introduction
Faiz I. Anuar is an Associate Professor in the Department of Tourism Management, Universiti Teknologi MARA (UiTM), where he teaches courses on tourism innovation, technology, philosophy of tourism, event planning, event sponsorship, and event marketing. He received his Ph.D from Texas A&M University, USA. His research focuses on technology in tourism, social media, innovative technologies, event technologies and digital innovation development in Southeast Asia.
Additional affiliations
July 2018 - July 2022
Universiti Teknologi MARA
Position
  • Head of Department
Description
  • Head of Postgraduate Studies (Recruitment and Admission)
April 2017 - July 2018
Universiti Teknologi MARA
Position
  • Coordinator
Description
  • Coordinator for International Student and Development (ISD)
June 2013 - present
Universiti Teknologi MARA
Position
  • Professor (Associate)
Education
December 2008 - December 2012
Texas A&M University
Field of study
  • Recreation, Park & Tourism Sciences (RPTS)
December 2004 - December 2006
Rochester Institute of Technology
Field of study
  • Hospitality Tourism Management

Publications

Publications (35)
Article
Full-text available
Purpose The purpose of this paper is to test if and how interactive thematic maps can encourage the formation of tourists' perceptual maps of attractions in a destination. Design/methodology/approach Data were derived from 365 online trip planners generated by users of the Amish Country web site from 1 August 2007 to 31 July 2008. Given the nature...
Article
Full-text available
Word of mouth (WOM) has been acknowledged as the ultimate driver for a success of a restaurant, and few studies have examined in detail the focus attributes of WOM towards purchase decision. This study focuses on the relationship between attributes of WOM towards purchase decision in Malay upscale restaurants in Klang Valley. The study analyses ser...
Article
Full-text available
Travelling is not only an interest of typical tourists, but people with disability also like to travel. Reasons to travel, however, vary among different types of travellers, and these reasons are key factors to contribute to their travel decision. In this study, we investigated the purposes of travel that influence visually impaired tourists’ decis...
Article
Full-text available
Social media is now the primary form of communication among tourists and has soared in popularity, which has directly impacted the spread of the phenomenon of viral content marketing. Viral social media content and information functions as a great source o f information for tourists as it provides greater reach accessibility and exposure that offli...
Conference Paper
Full-text available
It has become a norm today for tourists to share travel photos and experiences through social media as it acts as proof that one has visited a place. Instagram is one of the most popular and preferred social media and the platform for Generation Y to express and share experiences. Possessing similar attributes such as consist of participation, conv...
Article
Full-text available
This qualitative inquiry delves into the transformative impact of digital technology adoption, specifically websites and social media, on the operational and promotional strategies of homestay business owners in Negeri Sembilan within the burgeoning technology-driven tourism sector. It critically examines the integration of these digital tools into...
Article
Full-text available
This paper mainly analyzes the development trend of rural tourism in Anhui Province in recent years, so as to study the pull of tourist attractions in Anhui Province on tourists, and for tourists themselves, the external driving force of rural tourism behavior in Anhui Province. From the perspective of the spiritual and cultural value of tourism, t...
Article
Full-text available
This research examines the crucial area of digital payment uptake among Indonesian visitors in Malaysia, providing a thorough and strong research approach. This research investigates the key aspects that impact the decisions made regarding digital payment systems, providing a clear understanding of their measurable impact on usage. The research met...
Conference Paper
Full-text available
The Novel Corona Virus 2019 (COVID-19) pandemic outbreak has decreased international students’ enrolment in public and private educational institutions. The educational tourism industry can achieve better benefits if the service providers and policymakers become more proactive in understanding educational tourist behaviour when dealing with challen...
Article
Full-text available
This study is particularly interested in investigating how young tourists perceive and trust Instagram travel influencers and examine what aspects of the Instagram travel influencers' posts can successfully spark the intention of their followers to visit a destination promoted/recommended. This study employed a quantitative approach using a cross-s...
Conference Paper
Full-text available
Social media are interactive computer tool that allows people to share ideas, opinions, and data by creating virtual connections and societies. It has been estimated that there are approximately 3.8 billion active social media users. Consequently, this research investigates the link between social media information and customer loyalty and the asso...
Article
Full-text available
Safety and security issues have long been recognized as a major thread to sustainable cities. A higher concern on the safety and security issues have been placed among tourists in urban tourism environment. Hence, the study proposes to investigate the relationship between safe city programme strategies namely design initiatives, target hardening an...
Article
Full-text available
The Malaysian government received two endangered pandas as a diplomatic gift from the government of China to mark 40 years of strong diplomatic ties between the two countries. The Giant Panda Conservation Centre (GPCC) in Zoo Negara was established to show Malaysia’s commitment towards China’s governmental efforts in increasing the number of the en...
Article
Full-text available
Technology adoption in classrooms has impacted the way educational practitioners conduct assessments. Online quizzes are preferred compared to paper-pencil based tests. However, very few information that explains the contribution of online assessment towards holistic attainment of students in English. The present study aimed at examining the effect...
Article
Full-text available
The purpose of the study is to explore one of the ancillary services in tourism namely high-end vehicles and limousine service and identify its current supply, benefits, potential and challenges from the supply perspective. As the study on the topic is relatively new and intended to understand the experience of the service providers in Malaysia set...
Article
Full-text available
The study reviews a relevant and related literatures on the topic of perceived value for the purpose of categorizing researches and discovering the structure and dynamics of revolution in literature. This study as well listed down all the existing dimensions and the frequency of dimension of perceived value used in tourism service oriented field. A...
Article
Full-text available
Edu-tourism packages is an emergent program developed to produce knowledgeable, skilled, creative and innovative human capital in the tourism and culture sector. Recent practice in Malaysian edu-tourism packages has shown that universities only gave emphases to provision of general physical facilities compared to the facilities and services that wi...
Conference Paper
Full-text available
Despite the heavy reliance on Wireless Fidelity (Wi-Fi) among tourists’, and the increase number of hotspots available at tourist attractions, limited research is available that investigates the service quality of Wi-Fi. This study investigated the dimension of service quality (SERVQUAL), Technology Acceptance Model (TAM) perceived ease of use and...
Conference Paper
Full-text available
Adventure tourism is one of the niche tourism concepts that recently attracts a substantial number of travellers. This kind of tourism is more likely related to high level of activities from which individuals draw personal satisfaction from some unusual sight, activity or accomplishment. Young people or specifically called as youth are those who in...
Conference Paper
Full-text available
Despite extensive research on advertising and its consequences, there is still a lack of research investigating modern and creative advertising strategy in shaping destination image. To fill the research gap, this quantitative approach study assesses the impact of tourism photo stimuli attributes on tourists’ attitude and brand recognition of outdo...
Chapter
Tourist attractions are associated with souvenirs; most tourists purchase souvenirs when travelling. In this study, we investigated the reasons for tourists purchasing souvenirs. In addition, we explored the factors that contribute to purchasing souvenirs. The two-way ANOVA results indicated that there was no significant difference in souvenir purc...
Article
Word of mouth (WOM) has been acknowledged as the ultimate driver for a success of a restaurant, and few studies have examined in detail the focus attributes of WOM towards purchase decision. This study focuses on the relationship between attributes of WOM towards purchase decision in Malay upscale restaurants in Klang Valley. The study analyses ser...
Article
Full-text available
WOM has been acknowledged as the ultimate driver for a success of restaurant business and these studies focus attributes of WOM toward purchase decision. This study focuses on the relationship between attributes of WOM towards purchase decision in Malay Upscale Restaurant. The study analyses service quality, food quality, physical environment quali...
Chapter
Full-text available
It has become a norm today for tourists to share travel photos and experiences through social media as it acts as proof that one has visited a place. Instagram is one of the most popular and preferred social media and the platform for Generation Y to express and share experiences. Possessing similar attributes such as consist of participation, conv...
Conference Paper
Full-text available
Drawing on the literature in decision-making, the current study attempted to reveal the relationship between travel websites attributes and tourists’ travel decision-making to Kuching, Sarawak. The research focuses on an extended Technology Acceptance Model (TAM) which integrates the constructs perceived trustworthiness and perceived interactivity....
Poster
Full-text available
Vacationing presently has become part of necessity rather than complementary in one’s life. Rapid advancement of technology, development in community socio-economic status and the increment in knowledge and awareness of one self about seeking new experience and information about holiday destinations have enable people to vacationing more frequent....
Article
Full-text available
The popularity of Location-Based Services (LBS) applications usage during travel is increasing due to the mobile accessibility that allows tourists to share their current geographical location with others. However, the excitement of sharing location among tourists buried the elements of privacy concerns and safety awareness of LBS applications. The...
Conference Paper
Full-text available
With recent growing use of mobile Location-based services (LBS) applications by tourism-related providers, tourists have spontaneous access to travel information while on-the-go. Mostly used in urban areas, LBS are an emerging technology application that provides users with significant benefits and relevant services based on a user's location. In a...
Conference Paper
Full-text available
Location-based services (LBS) are applications of mobile technology that utilize the information about the location of the user. LBS are gaining popularity and are regarded as a suitable instrument for spontaneous access to information for travellers while on-the-go. However, privacy concerns are often raised in conjunction with LBS. Therefore, thi...
Conference Paper
Full-text available
Mobile phones today play an important role in travelers " lives. The paper outlines a study to analyze travel applications that have been developed for the iPhone in terms of their popularity. The study focuses on investigating free and paid applications regarding the functions they support (search, travel guide, language, orientation, travel tool,...
Conference Paper
Full-text available
Destination Websites typically offer print brochure request forms in addition to the information already presented on the Website. Also, more sophisticated sites increasingly offer the ability to view brochures online, and others even provide users with an opportunity to create customised brochures. The log file data of a destination Website was an...

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