Emma Mayes

Emma Mayes
University of Illinois, Urbana-Champaign | UIUC · Department of Industrial and Enterprise Systems Engineering

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Publications
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Publications

Publications (3)
Article
Full-text available
italic xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink">The perception of color in sports teams and branding alike is a highly valued asset in broadcasting and marketing that is worth protecting. The appearance of color is impacted by many factors including capture source, ambient light, and the limitations...
Article
When watching sports on screen, fans recognize inconsistencies in their team colors. ColorNet is an artificial intelligence (AI) technology that ingests live video, adjusts each frame pixel‐by‐pixel, and outputs color corrected video in real‐time ensuring accurate brand colors. In this study, ColorNet is demonstrated using Clemson University's oran...
Conference Paper
Sports fans know their team’s colors and recognize inconsistencies in brand color display when their beloved team’s colors show up incorrectly during a broadcast. Repetition and consistency build brand recognition, and that equity is valuable and worth protecting. Accurate display of specified colors on-screen is impacted by many factors including...